# Aprimo Productivity Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about Aprimo Productivity Software - reviews, pricing plans, popular comparisons to other Workflow Management products and more.

Source: https://www.capterra.com/p/168220/Marketing-Productivity/pricing

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# 

 Aprimo Productivity Software Review 2026: Features, Reviews, Integrations, Pros & Cons

Last updated on March 13, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Aprimo Productivity

## What is Aprimo Productivity?

Aprimo Productivity helps marketing and content teams manage tasks, workflows, and approvals to streamline execution and improve operational efficiency. With visual boards, configurable workflows, and built-in collaboration, teams can prioritize work, track status, and deliver faster. Aprimo offers real-time task visibility, resource balancing, and automation to eliminate bottlenecks and reduce time-to-market. Integrates with Aprimo Plan and DAM for end-to-end content operations. Ideal for enterprise and mid-market organizations looking to scale content creation and campaign execution without sacrificing control or visibility.

## What is Aprimo Productivity used for?

[Workflow Management](https://www.capterra.com/workflow-management-software/)

Top alternative

Featured

Overall rating

Based on 4 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Starting price

$60000

Per Year

Free trial  
not available

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Do you work for Aprimo Productivity?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://www.aprimo.com/&name=Aprimo Productivity)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Aprimo Productivity

3.3 (4)

VS.

[4.4 (15,309)](https://www.capterra.com/p/19319/JIRA/reviews/)

Starting Price

$60000

Per Year

Starting Price

$7.91

Per User, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

3.5 (4)

Ease Of Use

4.1 (640)

Value For Money

2.8 (4)

Value For Money

4.3 (612)

Customer Service

2.3 (4)

Customer Service

4.2 (611)

## Aprimo Productivity alternatives

[4.5 (13,544)](https://www.capterra.com/p/184581/Asana-PM/reviews/)

Starting price

$10.99

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

92%

of reviewers

rated it above 4 stars

[4.6 (5,720)](https://www.capterra.com/p/147657/monday-com/reviews/)

Starting price

$9.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

93%

of reviewers

rated it above 4 stars

Highest Rated

[4.7 (3,578)](https://www.capterra.com/p/186749/TaxDome/reviews/)

Starting price

$800.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

97%

of reviewers

rated it above 4 stars

[4.6 (5,044)](https://www.capterra.com/p/153140/Connecteam/reviews/)

Starting price

$29.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

96%

of reviewers

rated it above 4 stars

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

Activity Dashboard

1.0 (1)

0.00% of 1 reviewers that rated this feature as important or highly important

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Alerts/Notifications

3.0 (1)

0.00% of 1 reviewers that rated this feature as important or highly important

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

Business Process Automation

3.0 (1)

0.00% of 1 reviewers that rated this feature as important or highly important

Helps automate and manage information, tasks, and procedures by establishing routines and patterns associated with processes

Customizable Dashboard

1.0 (1)

0.00% of 1 reviewers that rated this feature as important or highly important

Alter the layout and content of dashboards

Forms Management

2.0 (1)

0.00% of 1 reviewers that rated this feature as important or highly important

Store, manage and track all forms in a centralized location

Graphical Workflow Editor

3.0 (1)

0.00% of 1 reviewers that rated this feature as important or highly important

Create, design and modify the flow and processes of tasks in a project

Aprimo Productivity 34 features

Define levels of authorization for access to specific files or systems

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Track and document all activities across devices, networks, and other systems

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

Application programming interface that allows for integration with other systems/databases

Manage the process of evaluating documents or requests submitted for approval

Helps automate and manage information, tasks, and procedures by establishing routines and patterns associated with processes

Track and manage schedules and meetings via an integrated calendar

Provides a channel for team members to share media files, communicate, and work together

Leave comments and notes on documents for others to view

Track and report regulatory data to either internal management or external stakeholders

Alter the layout and content of dashboards

Customize data fields to support various needs and use cases

Alter the layout and content of reports

Import and export data to and from software applications

Store, manage, and track all electronic documents in a centralized location

Assemble applications and processes by dragging over and arranging pre-built components

Manage, store and organize emails within the system or via third-party apps

Store, manage and track all forms in a centralized location

Create, design and modify the flow and processes of tasks in a project

Access software remotely via mobile devices

Observe and track the demand, usage, progress or quality of a system, product, or user

Drag and drop/visual interfaces that allow non-tech users to build without writing code

Reporting on how each user, task or process has advanced since its initiation

Create, manage, or update project workflows.

Receive data and information in real time

View and track pertinent metrics to find patterns and gain insights from data

Set & manage permission levels based on user roles and restrict access to only authorized individuals

Automates and streamlines business processes by creating a sequence of predefined rules and actions that govern the flow of work

Search and filter data across systems to locate required information by entering keywords or certain criteria

Create, manage and track all task activities and progression

Create, save, and re-purpose templates for emails, forms, etc.

Set up connections to third-party platforms to improve business processes

Alter the default workflow to meet your organization's needs

Get Advice

We can help you find the software with the features you need.

Features

3.8 (4)

3.8

Based on 4 reviews

## Pricing

Value for money

2.8 (4)

Basic

$60,000

Per Year

Value for money

2.8 (4)

2.8

Based on 4 reviews

## Integrations

[

Marketo Engage](https://www.capterra.com/p/75130/Marketo-Lead-Management/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

2.3 (4)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

2.3 (4)

2.3

Based on 4 reviews

## User reviews

Overall rating

3.3

Based on 4 reviews

Filter by rating

5(1)

4(0)

3(2)

2(1)

1(0)

Mentioned topic

Sorted by most recent

MS

Marie S.

Manager, Operations

Hospital & Health Care

### "Do not recommend"

2.0

Overall Rating

2.0

2.0

Ease of Use

2.0

2.0

Features

3.0

3.0

Customer Service

1.0

1.0

Likelihood to Recommend

0/10

October 18, 2024

I recently had the unfortunate opportunity to work with this company, and I can confidently say it has been the worst experience I've ever had. From the beginning, I encountered a significant lack of consistency in their service, primarily due to the constant turnover of account representatives. It seemed like every few months, I was paired with a new rep who had to get up to speed on my account, leading to confusion and miscommunication at every turn. The frequent changes left me feeling unsupported and frustrated. Each new representative had a different understanding of my needs and goals, resulting in repeated explanations and unresolved issues. Instead of fostering a sense of partnership, the transition between reps felt more like starting over each time, which only compounded the frustration. Additionally, the overall customer service left much to be desired. Responses were often slow, and the knowledge base seemed limited. I found myself repeating information multiple times, which wasted valuable time and patience.

Pros

It provided us necessary structure to relate our productivity data.

Cons

Too rigid, poor help documentation, poor training, poor vendor relationship.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AS

AFZAL S.

Marketing Application Manager

Insurance

### "The Best Marketing Automation Software we have used!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

10/10

December 6, 2020

I have had a very good overall experience with Aprimo and I like what I see on their roadmap.

Pros

We use Aprimo to entirely automate our marketing workflows and what I like most is the configuration flexibility it provides in adapting to our ever changing business needs

Cons

We are constantly seeing new enhancements but a couple of things Aprimo needs to work on improving are Project scheduling and Resource planning.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

CP

Craig P.

Manager Marketing Technology

Financial Services

### "Poor Service"

3.0

Overall Rating

3.0

3.0

Ease of Use

4.0

4.0

Features

2.0

2.0

Customer Service

2.0

2.0

Likelihood to Recommend

0/10

October 18, 2020

Pros

It was easy to use and to configure.

Cons

The customer service and support when issues arose was less than desirable.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

EJ

Ellie J.

Senior Project Manager

### "Aprimo has great functionality but is expensive without any customer support"

3.0

Overall Rating

3.0

3.0

Ease of Use

3.0

3.0

Features

5.0

5.0

Customer Service

2.0

2.0

Likelihood to Recommend

0/10

June 7, 2017

Pros

This software has tons of features and functionality. Once you get it set up and understand how to use it, it is efficient to make changes to workflows and to run your projects. If you need something done in the system you can typically do it yourself and have the changes done quickly. The system has the ability to do nearly anything you need it to.

Cons

The customer service is not great. I used to reach out to their customer service team for questions or things we needed but they took forever to reply to us and then when they did I often had already solved the problem because it had been weeks, or we would get on the phone to resolve it and they didn't know how to resolve the issue, so I would be stuck to figure it out myself anyway. The system would have to refresh every time we loaded a page, which is often based on the way the system works, which is time consuming to wait for. The system would also crash on occasion, enough that it was annoying. This system is also very expensive.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

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