# Page 2 | ZoomInfo Sales Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 2 - Is ZoomInfo Sales the right Lead Management solution for you? Explore 318 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/168264/ZoomInfo-sales/reviews

---

ZoomInfo Sales

4.1 (318)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

* * *

Last updated May 9th, 2026

# Page 2 - Reviews of ZoomInfo Sales

## Showing most helpful reviews

Showing 26-50 of 318 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

gS

george S.  
Director  
Construction  
Used the software for: 1-2 years

### "Highly Aggressive Commercial Terms, Disappointing Product – SME Buyers Beware"

May 21, 2025

1.0

Our experience with ZoomInfo has been overwhelmingly negative. We engaged in good faith, found the product lacking, attempted to exit appropriately, and were then subjected to aggressive and inflexible enforcement, despite ZoomInfo having confirmed in writing that the renewal was void. They have since ignored that position entirely. This feels less like a technology partner and more like a commercial trap. Their approach appears intentionally structured to exploit SMEs who may lack the legal resources to contest their tactics. The level of customer care is virtually nonexistent, and any conversation quickly turns contractual. For additional context, their Trustpilot rating is currently 1.6 out of 5. That alone should serve as a significant warning to others. Our recommendation is simple: avoid ZoomInfo. There are better products, better commercial practices, and better companies to deal with.

Pros

In fairness, the user interface is well presented, and the breadth of integrations and feature marketing is impressive on paper. The onboarding process was structured, and initial contact with their sales team was professionally handled.

Cons

The reality of using the product was a sharp contrast to its presentation. The intent data, heavily marketed as a core value proposition, proved consistently inaccurate and ultimately unusable by our outbound team. Despite significant internal efforts, we saw little to no meaningful return, and our team quickly stopped using the platform altogether. Far more concerning, however, is ZoomInfo's commercial posture. Despite providing a written communication confirming that our renewal had been voided, they later reversed their position and began aggressively pursuing payment for a further year of service. This is despite full knowledge that we do not use, and do not want, the product. Their actions demonstrate a complete absence of commercial integrity and reflect a business model built on rigid enforcement rather than value delivery. Their pricing tactics are similarly problematic – initial proposals run into five figures per month, only to be heavily discounted under pressure. Even at the reduced rate, the product failed to justify its cost. Their entire operation appears structured to extract maximum revenue with minimal accountability, and to lock businesses into unfavourable terms with no regard for the actual experience or outcome.

Review Source

MK

Matt K.  
RevOps Manager  
Computer Software  
Used the software for: 2+ years

### "Great enrichment tool for scaling GTM Orgs"

May 31, 2025

4.0

Pros

ZoomInfo makes it super simple for us to enrich our CRM account and contact data, and helps us prioritize our accounts based on key information

Cons

The cost is high compared to it's counterparts, and we find edge cases of data being incorrect which they are keen to fix

Review Source

SC

Sean C.  
VP, Marketing and Program Management  
Health, Wellness and Fitness  
Used the software for: 1-2 years

### "Zoominfo, it good I just wish it was better"

May 20, 2025

3.0

I've been a Zoominfo user in the last two companies I've been with. Although it's not the cheapest platform, it does a good job in finding the companies and contact I need.

Pros

Great access to company and employee contact information. It was easy to integrate with HubSpot and the contact filters are plentiful.

Cons

I would guess about 5%-10% of the contact I've downloaded were no longer with the company. It doesn't have the ability to review other users lists but there is a filter to help prevent creating a list without pulling down previously downloaded contacts. Also, the credit system seems a bit archaic.

Review Source

SS

Shawn S.  
Business Relations  
Construction  
Used the software for: 1-2 years

### "A 50% reliability tool, some good features, forgot what made them effective"

November 14, 2024

3.0

ZoomInfo is a mediocre prospecting tool that has built a set of tools around the core need of having relevant, accurate contact data. And in those tools are hits and misses of all sorts. The overall end result is a 50% reliability for me.

Pros

I did like the access to cell phones, I did like the filters to build lists, I liked the functionality of import and export. The customized feed was a nice feature to have as well.

Cons

A lot of fluff versus their core offering. Inability to build effectively off a lead with robust notes and history, the lack of effectiveness of much of their data as it's dated and not effectively updated. The web insights of buyers is bogus and has no relevance. Bells and whistles is the direction they've gone versus substance.

Review Source

SS

Shahbaz S.  
Analyst  
Information Technology and Services  
Used the software for: 2+ years

### "Honest Review "

April 8, 2025

4.0

very good 8/10 easy to use portal is clear & concise Support offered is great additional features, enrichment, form complete & websights are all very good

Pros

Great contact information & excellent for searching for prospects

Cons

EMEA data is not as strong as USA. Public sector contacts lack contact information

Review Source

PJ

Peter J.  
Market Researcher  
Hospital & Health Care  
Used the software for: 6-12 months

### "Overall, ZoomInfo Sales is Great!"

December 19, 2024

5.0

Overall, I am a big fan. The user friendly design is intuitive, and it has lots of tools to help me find people I often didn't even know. I was looking for. However, when compared with other people-finding tools its information is occasionally out of date.

Pros

is the only place I know I can go and regularly get the phone numbers of the folks I'm trying to contact. It's also very user friendly, offering me helpful suggestions to expand or narrow my search as needed.

Cons

When cross referenced with other people-finding tools (e.g. LinkedIn Sales Navigator or Hunter.io) sometimes has conflicting/inaccurate information. This is not the norm by any means though.

Review Source

TL

Thomas L.  
Marketing Director  
Information Technology and Services  
Used the software for: 1-2 years

### "Okay data solution although more cost effective solutions exist"

August 1, 2025

3.0

Okay experience and not a bad solution but feel that there are more cost effective tools on the market.

Pros

Data quality was okay, particularly for the US. Good search tools within the platform (although prefer Cognism UI)

Cons

Felt like it was an expensive option compared to other products on the market and sales team constantly trying to upsell new expensive addons & features. Not as strong with EU contact data. Never saw anything of value from intent feature.

Review Source

Erik S.  
CEO  
Transportation/Trucking/Railroad  
Used the software for: I used a free trial

### "Zoom Info Sales Review."

February 6, 2025

5.0

This system is great for larger scale businesses that have sales teams.

Pros

The conversation intelligence feature is the best with the sales automation.

Cons

Pricing is the only thing that is a big pill to swallow.

Alternatives considered

[Seamless](https://www.capterra.com/p/207295/Seamless-AI/)[Lusha](https://www.capterra.com/p/198383/Lusha/)

Reason for choosing ZoomInfo Sales

I tried the trial to try the product and test it.

Review Source

YD

Yanne D.  
Partner Success Manager and Account Executive  
Hospitality  
Used the software for: 6-12 months

### "Perfect for sales teams"

May 7, 2025

5.0

ZoomInfo is a crucial platform for sales teams; it is hard to picture a sales development teen succeeding without this platform.

Pros

ZoomInfo provides a variety of information on a plethora of contacts crucial for sales development teams, making BDR’s lives easier!

Cons

The layout of the platform was a bit busy, making it sometimes difficult to find relevant information.

Switched from

[Seamless](https://www.capterra.com/p/207295/Seamless-AI/)

I switched companies which made me switch products.

Review Source

JD

Jeffrey D.  
Operations Manager  
Venture Capital & Private Equity  
Used the software for: Less than 6 months

### "Good product but too expensive"

July 10, 2025

4.0

Very persistent but professional. tried to work with me to spread the payments out instead of paying for a full year up front

Pros

It has good search capabilities. I liked all the filters I could apply. Downloading was pretty straightforward and easy to use.

Cons

For me it was unaffordable. They wanted a year payment in advance which was another deal killer. Also, the short time I used it, i got alot more bad email addresses than anticipated

Switched from

[Seamless](https://www.capterra.com/p/207295/Seamless-AI/)

Received a persuasive sales call. Sounded great

Review Source

QD

Quinten D.  
Account Executive  
Information Technology and Services  
Used the software for: 1-2 years

### "Great tool and worth having in your stack"

June 12, 2025

4.0

Pros

Lot of contacts in there, good to find numbers, emails, leads to prospect into. almost all companies are in there, so really positive

Cons

not all the numbers or emails are correct. Lot of times you only find the HQ phone number, and the email are sometimes guessed.

Review Source

VR

Verified Reviewer  
Sr Sales Development  
Computer Software  
Used the software for: 1-2 years

### "Loving ZoomInfo!"

November 16, 2024

5.0

Overall, ZoomInfo is a tremendous product for prospecting. The chrome extension makes it extremely easy for me to use in my daily workflow. 10/10

Pros

ZoomInfo has very accurate prospect data and is extremely easy to use

Cons

Not much I didnt like - super accurate info. Have ran into 0 issues so far.

Review Source

RP

Randy P.  
Account manager  
Computer Software  
Used the software for: 1-2 years

### "Need stronger database in EMEA"

May 25, 2025

4.0

Strong features across the board and handy for prospecting, but again it needs to be stronger in EMEA prospecting data

Pros

In general the tool offers good data sourcing for prospecting in markets like AMER. Handy to create lists and things like that.

Cons

For EMEA the data is often inaccurate or missing, so as a EMEA based sales rep I find myself barely using it anymore.

Review Source

WG

William G.  
Account Executive  
Marketing and Advertising  
Used the software for: 2+ years

### "ZoomInfo is the best data platform- but not the best bang for your buck"

December 2, 2024

4.0

I think it is a really powerful platform with a lot of really great information

Pros

Zoominfo Is great for finding contact information and the org charts come in really handy

Cons

Sometimes contact information is dated or wrong. I also think a lot of the new bells and whistles are not necessary for most people and "noisy"

Review Source

SO

Sean O.  
GM  
Defense & Space  
Used the software for: 2+ years

### "Customer service so bad it borders on fraud"

January 29, 2025

1.0

Their business model is a scam, whether intentional or not I don't know. The deal: pay $xx,xxx, in advance, for yyy,yyy number of records. You have 12 months after payment to acquire the records. Every time you ask for records from their database team, they drag their feet for weeks and weeks and weeks. Then at the end of 12 months, when you haven't been able to acquire the number of records you purchased in advance BECAUSE THEY DRAGGED THEIR FEET EVERY TIME YOU ASKED FOR RECORDS, the contract period is up and you are SOL. Unbelievably bad company. Deal with Zoom at your own risk.

Pros

None. If it worked as promised, it would be great. But they simply don't deliver.

Cons

Their business model is a scam. They over promise and under deliver, at extreme cost.

Review Source

JJH

J J H.  
Revenue Enablement Manager  
Information Technology and Services  
Used the software for: 1-2 years

### "Comprehensive Data, But Expensive for Smaller Teams"

October 1, 2024

4.0

ZoomInfo is a solid tool for market intelligence and contact discovery, but the price and occasional inaccuracies in the data can be frustrating. It’s well-suited for larger organizations that can justify the cost.

Pros

ZoomInfo offers an extensive database of contacts and company information, which is valuable for prospecting and lead generation. The depth of data, including firmographics and technographics, is highly useful.

Cons

The high cost of ZoomInfo can be prohibitive, especially for smaller teams. Additionally, some of the data is outdated or inaccurate, which can lead to wasted outreach efforts.

Review Source

BS

Beatricia S.  
Sales Specialist  
Information Technology and Services  
Used the software for: 2+ years

### "Access to a lot of contact data, which is crucial for marketing and sales teams!"

July 31, 2024

5.0

ZoomInfo is currently helping the marketing and sales team solve business problems related to data and information. Our sales team relies heavily on it to generate cold leads; to do this, we collect accurate contact information, including company email, phone number, account details and any other relevant details related to projects within companies. It's everywhere. In marketing and sales, we put it into practice.

Pros

The flowchart is the part I appreciate the most. I like that the reports can be displayed along with additional information about who is submitting them. Since I can now get in touch with the right people, this greatly improves the sales process. Thanks to the daily or weekly triggers, I don't have to spend too much time on reports, which is great. When it comes to account and contact data, ZoomInfo really shines. All the information provided is accurate and actionable. The reporting tools and dashboards are exceptional and provide a wealth of useful information.

Cons

Loading contacts into our CRM has been a bit of a challenge for me. Sometimes the activation subscription sends an email with all the necessary details, but other times, it just provides the same information again.

Review Source

AK

Allison K.  
Account Executive  
Broadcast Media  
Used the software for: 2+ years

### "Zoominfo sales, yes please!"

August 12, 2024

5.0

Helps me daily with tasks and keeps me on track

Pros

Great platform and easy to use, stay organized.

Cons

I love it! What can i say is the worst? Sometimes it crashes.

Review Source

ML

Mellora L.  
Founder & President  
Accounting  
Used the software for: Less than 6 months

### "If I could only give ZERO Stars! Small business be weary of the vultures here. "

June 21, 2023

1.0

I am a minority owned small business start up. Zoominfo promised that I would be provided with quality information for prospect leads for my small business that was seeking prospects with 1-5 employees. Upon signing up for the service, I found that this was NOT the case. The information for this size company is either missing or inaccurate. IN THE FIRST 30 days, I attempted to contact and let them know. The only people who respond is the AR team when they want money. (or after you pay them upon receipt of the invoice, they continue to contact you until their system updates 3 days later...)They did offer upgrades, however, that just proves they are NOT considering what I am saying. Their product is NOT for my size prospect, it isn't as promised. Attempted to get them to honor their quality guarantee. When they FINALLY put me into contact with their legal dept, they use their crafty legal terms to sneak in and make it impossible for them to be at fault. There is no recourse or anything you can do. Basically if you sign up for their product, regardless if it is as they promised, you are stuck with the USELESS product and have to pay for it.I DO NOT recommend this for any small business. This is a SCAM! They only care about making their sales numbers and profits, not if their product is actually usable for their small business client.

Pros

The sales person who signed me up was very nice. He told me all about the product and how it can help me. Absolutely NOTHING after that. The entire experience has been horrid. I found out later that the information I was told by that "friendly" sales person were deceitful. They will say or do whatever it takes to make their sales quotas and get you to buy.

Cons

Customer service is terrible. They are non responsive (except for AR to get your money), and LIE. The contract "guarantee" isn't one at all due to how it is written. Their legal department are sheisters and have made it so that the NEVER have to honor their product actually providing the information as promised.

Reason for choosing ZoomInfo Sales

Back in 2018 I had an employer who used them, They were a LARGE organization. APPARENTLY, since that time, the service has went down. AFTER my experience, I was attempting to get ANYONE other than AR to respond, I contact the head of marketing & sales at said former employer. Found out they stopped using Zoom info for the same reason! BAD customer support - BAD product information. Should have talked to them BEFORE signing up with them. Lesson learned.

Review Source

SS

Shubham S.  
Analyst  
Computer & Network Security  
Used the software for: 2+ years

### "ZoomInfo Data Collection"

April 24, 2024

4.0

Overall Zoominfo has quite well database which helps you a lot while doing recon on Brands and Executives on any client. But the other side it's to much costlier.

Pros

I am using Zoominfo from past 3 year for getting Executive and Brand details and according to me it's doing quite well. You can get all C Level, Directors, President/Vice executive details with there email id and Phone number. For brands you can get all the acquisition and subsidiary list. You can import all data into CSV format which is very useful.

Cons

Sometimes many details are missing while doing recon for any client like for brands there recent acquisition are not listed in Zoominfo. Also for Executives many times email ID/Corporate phone numbers are missing which I guess you can get from Othere sources like google search

Switched from

[RocketReach](https://www.capterra.com/p/220134/RocketReach/)

Just to test other similar product we have started using Zoominfo and we are also using RocketReach right now but zoominfo is our main data source

Review Source

VR

Verified Reviewer  
Director, Business Development & Technology  
Insurance  
Used the software for: 1-2 years

### "Tons of contacts, a bit clunky and expensive "

February 24, 2023

3.0

It helped me find prospects that I can reach out to with cold email campaigns and I didn't have to spend hours and hours generating my own lists, so it saved me tons of time. Before ZoomInfo, I would spend 4-5 hours generating a manual list of 50 folks. Post ZoomInfo, I could pull a list of 500 people in 5 minutes.

Pros

There are a tons of accurate contact information in the platform, which is great. It was very easy to set up lists for different parts of the country so I could come in every day and pull prospect lists of folks that I want to reach out to. It was also very easy to go in and find one-off contact information for folks that I may stumble upon on LinkedIn or something.

Cons

ZoomInfo charges you a per contact fee and the filtering is difficult to funnel out folks that aren't applicable to me. Often times my list still has folks that aren't my ideal prospect. And filtering them out again before I export to Excel and am charged a credit is nearly impossible and very cumbersome. I wish that piece was easier.

Review Source

Iyer A.  
National Sales Manager  
Transportation/Trucking/Railroad  
Used the software for: 2+ years

### "The absolute best prospecting tool - find any lead's contact info!"

April 3, 2024

5.0

I will never stop using zoominfo, as long as I continue sales pursuits. It is the single most important tool I have besides knocking doors, and cold calling.

Pros

The amount of information, phone numbers, emails, job info, company info, and news you can get on one prospect in under a minute. The contact information is usually 90% accurate.

Cons

Some entries have no information on them, doesn't have the best CRM features, and the price is a bit high.

Review Source

JL

Julian L.  
Founder & CEO  
Events Services  
Used the software for: 1-2 years

### "Easily the worst company I've ever done business with"

September 10, 2020

3.0

TL;DR — This company does not care one iota about customer service. They do not care about you or your business. They don't care about maintaining a good relationship in the pit of a pandemic. And even when times are fine, they don't care about giving you what they said they'd give you. Here’s the experience \* I spent three months telling the sales rep exactly what I needed. \* Each time I explained it, she said something like, “Our plans just changed since last we spoke, but yes our current offer can meet your needs.” Confusing as all get-out every time she explained it. \* Finally decided to try it, because since they’ve bought out their competitors they’re the only one we could use. \* After two days we realized something was very wrong. \* They basically said, “Oh you need another plan for that.” Note: we did exactly what we said we’d do. \* Kicked it up to sales person’s manager: After 5 mins of listening, “Shoot, we’ve got you on the wrong plan.” Did they change our plan and admit their mistake? Nope... 363 days with the wrong plan and nothing we could do about it but give them more money and hope it would be different. \* We improvised with what we had as best we could, lost a lot of time, didn’t yield what we needed. \* Nine months later I get a surprising call from their collections agency telling me I have to pay a bill. These guys never called me, never sent an “in this together” email. In April, the pit of the pandemic, they just shot me over to collections. Wow.

Pros

The data quality is good and has improved over the past few years. This has been accomplished through numerous acquisitions of competitors, and either they were always a terrible company or the disarray from M&A has cast them into such chaos that all they can do is sell whatever they can get people to agree to buying, and operate a platform. Whatever benefit they provide is so overwhelmingly overshadowed by their apathy and lethargy as a firm that I'm repeatedly reminded of interactions with corrupt functionary bureaucrats in failed states every time I deal with them. This may sound like hyperbole, but I assure you that it is not. I specialize in emerging markets and the only time I've ever seen behavior like I have at this company is in the most forgotten and ungoverned parts of the world — the places where if you don't like what they're serving, or if they didn't do what they promised, you can just go shove it or pay them more and hope that you finally get what you need... eventually.

Cons

We were sold the wrong benefits despite roughly three months of discussing our needs with the sales rep, and the company did absolutely nothing to amend this despite the sales manager's first impression on reviewing the problem being, "Oh shoot, we've got you on the completely wrong plan." So I'm not sure because it only sometimes met our needs and the company never revised our plan and blithely ignored our requests for them to do so.

Reason for choosing ZoomInfo Sales

They've bought their competitors. I'd love to find a decent alternative and give them all my money at this point.

Switched from

[DiscoverOrg](https://www.capterra.com/p/225636/DiscoverOrg/)

DiscoverOrg bought ZoomInfo and billed it as the better option for smaller companies. Despite an underwhelming experience with DiscoverOrg, I prayed for something better with ZoomInfo and was absolutely painstaking in making sure I was getting what I needed from a plan with them. Needless to say, I didn't get what I needed whatsoever and, worse, they did nothing to fix it.

Review Source

Response from ZoomInfo

September 18, 2020

Hi Julian, I am very sorry to hear about the negative experience you had with us. This is absolutely in no way how we conduct ourselves with our customers. As always, we appreciate your feedback and are continuously looking to improve. If you could please email me at colbie.blaisdell@zoominfo.com I would love to chat more with you in hopes I can help resolve any issues you are currently having and figure out a way with you to avoid any miscommunication in the future. Thank you, Colbie Blaisdell, ZoomInfo Customer Marketing

VR

Verified Reviewer  
Director, Marketing  
Computer Software  
Used the software for: 2+ years

### "ZoomInfo is the comfortable, reliable, familiar"

September 10, 2021

4.0

Overall I like ZoomInfo. I selected them because of prior experience and its brand recognition. That being said, while they offer a lot of capabilities and products, specializing in one area is just not their M.O. - at least that's what it feels like. Because of that, competitors who focus on providing one service (i.e. buyer intent) oftentimes are of higher quality (and much cheaper). They are the essence of "comfortable," which may or may not be the most important factor when deciding on your overall tech stack.

Pros

The continual acquisitions to improve their product and company. The accuracy of their contact data is pretty good. Their company data is really good. Integration with Salesforce is pretty straightforward. Lots of features and capabilities to choose from.

Cons

Customer support takes a long time. Their contact data is not always up to date especially with linkedin. No "left company" update/alert that I know of. Not a very robust integration/sync with Linkedin. Enrichment feature has been failing recently.

Alternatives considered

[D&B Hoovers](https://www.capterra.com/p/231372/DB-Hoovers/)

Reason for choosing ZoomInfo Sales

They included other products which we were also in the market for... and they were familiar to us making them the "comfortable" choice.

Review Source

Ajit P.  
Sales Intelligence Executive  
Information Technology and Services  
Used the software for: 2+ years

### "Topmost Customer Database Software in USA"

February 4, 2022

5.0

I am using ZoomInfo for last 5 years from previous company and also using in my present company. It has great experience to use Intent, Scoops section, Enhance section. All these features are very useful. Very much satisfied and I will definitely suggest zoomInfo to others, my friends, colleagues.

Pros

I like the scoops and Intent section very much. Scoops and Intent Signals helps us to find out most relevant and needy business via good leads and companies. It is very easy to use scoops and Intent section to prepare the companies list or contacts list. It helps a lot to our company

Cons

The companies and contacts database of Middle East (MENA) and APAC region is very less as compared to other regions. Most of the contacts does not have direct or mobile numbers so we are facing difficulties to connect with prospect or targeted customers of those region. All other is set.

Review Source

## Send me user reviews about this product

### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.

Talk to a Capterra advisor for free and get results within 15 minutes.