# Spotler Mail+ Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Is Spotler Mail+ the right Email Marketing solution for you? Explore 45 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/168304/SpotlerMail/reviews

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Spotler Mail+

4.4 (45)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 13th, 2026

# Reviews of Spotler Mail+

Ease of use

4.5

Customer Service

4.5

## Pros and Cons in Reviews

Mischa Z

Online marketeerReal Estate, 201 - 500 employeesUsed the software for: 1-2 years.

“Spotler is a dutch company, which means it is fully compliant with european laws regarding privacy.“

January 30, 2024

RH

Rebecca H

Marketing ManagerConsumer Goods, 2 - 10 employeesUsed the software for: More than 2 years.

“This has led to a huge increase in revenue from email for us as well as for the business as a whole.“

June 9, 2021

## Showing most helpful reviews

Showing 1-25 of 45 Reviews

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Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Matthew Charles G.  
Corporate Communications Project Manager  
Health, Wellness and Fitness  
Used the software for: 6-12 months

### "It has greatly improved"

August 20, 2019

4.0

Overall, Its a learning developing experience. I think there are other providers out there, but you will end up paying a bigger premium for the luxury. If there are challenges in the software, I feel the support of the staff more than makes up for it.

Pros

I really like how they have listened to customer feedback and taken that forward to create a better product. The realms of email marketing is a very daunting world when you have little confidence in the matter. There are so many companies boasting they have the best features, and when it comes to it you end up paying so much for these elements, it becomes a huge portion of your budget. It doesn't come without issues, but I must stress the staff and support give an outstanding service. Everything from the designated account manager(the rep) and tech support(the rep) you get prompt clear advice, and solutions instead of further running round the houses. We are just working on an upgrade to our accounts, and the support has been second to none. They really have listened to our needs, its not by any means cheap, but it is going to be a superb solution.

Cons

In the past we have had a few challenges with staff not running on the right version. I have had some feedback of clunky unresponsive templates, but we hope to eradicate that in the upgrade. The only other negative I have heard of is that there is a gap in photo editing options at the moment, I think that is an external problem they are working on to fix and looking to get a solution in the coming months.

Alternatives considered

[Dotdigital](https://www.capterra.com/p/151213/dotmailer/)

Reason for choosing Spotler Mail+

Cost and ease to stay with and develop a better platform, other than start again with a new company, and have to completely retrain an already over stretched comms department. I have heard excellent things of Dotdigital, if you want to look into that option.

Review Source

Tim H.  
Web Manager  
Financial Services  
Used the software for: 2+ years

### "A solid email service provider!"

November 21, 2019

5.0

Pure360 from system to support is handled professionally, efficiently and provides me with the peace of mind that my email marketing and service campaigns will run to the highest degree.

Pros

The solution is quick to set up, easy to use and consistently performs well. Our emails have gone from being relatively static to now highly personalised from group to individual level. As a result we have seen rewarding growth across our campaigns, regularly eclipsing industry averages.

Cons

The system has recently had a bit of an overhaul and is much improved from previous versions.

Reason for choosing Spotler Mail+

They provided a solution that met our needs overall and at a great price for set up and per email.

Switched from

[VerticalResponse](https://www.capterra.com/p/61128/VerticalResponse/)

At the time is was due to lack of personalisation, issues around deliverability and looking to improve build quality.

Review Source

VR

Verified Reviewer  
fulfilment director  
Marketing and Advertising  
Used the software for: 2+ years

### "We were badly let down by Pure several times"

December 1, 2020

3.0

Pros

Good feature set. Fairly good initial pricing. Friendly sales team.

Cons

We made the mistake of buying a perpetual licence and server support but were ultimately let down on both sides. The support and maintenance was not carried out so our email delivery reputation suffered heavily and never really recovered while using Pure. They tried to cover this up and didn'd offer credit or refund for work that was not carried out. The other huge let down was notice that they would no longer be supporting our installation leading to us having to abandon a paid for licence and seek alternative providers.

Review Source

Response from Spotler

December 9, 2020

I'm sorry that you feel that you've had a poor experience and would ask that you reach out to me directly to discuss this specific issue further. We have invested heavily in deliverability and a number of security improvements earlier this year and we were pleased to outperform industry wide deliverability benchmarks in 9/10 sectors. Our open rates are 35% above benchmark (DMA July 2020). Reputation is something we take seriously and we would always seek to work with our customers to resolve their deliverability challenges. We have not deprecated any features, support licences or functionality this year so I would like to investigate what you mean by not supporting your installation. Mark Ash CEO @Pure360

Mischa Z.  
Online marketeer  
Real Estate  
Used the software for: 1-2 years

### "Email marketing automation made easy"

January 30, 2024

5.0

Pros

Spotler is a dutch company, which means it is fully compliant with european laws regarding privacy. The support is fast and they do care about the health of the ecosystem they are mailing from.

Cons

It feels like you do need a bit of technical knowledge or an IT department that does. Otherwise you end up not using all features.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

We wanted to do more with emailautomations and privacy laws

Review Source

Jordan L.  
Customer Relationship & Email Manager  
Insurance  
Used the software for: 6-12 months

### "A well rounded email marketing platform "

November 19, 2018

4.0

Fantastic - their support team and account managers are lightning fast at getting back to you and solving your problems. I've never had a single problem with the platforms features or navigating the platform either. Whilst it could be lacking in features compared to other email marketing platforms it does everything it currently does absolutely flawlessly.

Pros

1) Ease - this product is incredibly easy to use. Whether you're just starting out in email or you're a seasoned pro you'll find things a breeze with P360. 2) Flexibility - The email builder provided by P360 is flexible, to say the least. Whether you want to build an email in 5 minutes with the drag and drop builder (you can even save elements you'll use often) or you're happier building via HTML the builder is strong and dependable. You won't have any issues with constructing the emails that's for sure. 3) Multi-platform support - I can't seem for every CRM but ours fits effortlessly, as does the link up with GA. Every external platform we've got integrated with P360 is working without any problems whatsoever.

Cons

The reporting feature at times can leave a lot to be desired. Reporting on overall stats is easy; CTR, Bounce, OR, Sends, Ots, Shares, Forwards, etc. Reporting on specific emails is also easy and contains lots of information from a heat map to a break down of the CTA CTR. The fall down lies with campaign reporting in depth. For example, sometimes I like to see how well my subject headings are performing against eachother - here I can't do that unless I create seperate campaigns and emails to split A/B test instead of having seperate subject headings - It's important to note it does offer multi-subject support so some form of analysis would be handy.

Review Source

Emma G.  
Co-founder | Social Media Manager | Digital Marketing Strategist | Developer  
Entertainment  
Used the software for: 2+ years

### "Fantastic Customer Service"

February 13, 2018

4.0

Pros

The best thing about Pure360, other than how easy it is to use, is the customer service. Any problems, big or small, they get right on it and get it sorted. The account managers are also fab, calling you up every so often to check everything is ok and looking through your recent sends to offer advice and suggestions on how to improve clicks and open rates.

Cons

Mail can sometimes get delayed in sending, especially at busy times of the year (Christmas for example) which can be annoying if you have a time sensitive campaign to send out.

Review Source

Mark W.  
  
  
Used the software for: 2+ years

### "Pure360 Have Let Us Down Badly"

October 28, 2016

1.0

Having been unable to access our account for over a week we were then informed that we would have to move to a new billing structure. The problem was that this new structure meant we'd have to forfeit a large number of email credits -- already paid-for -- or move these existing credits to the new structure and then forfeit the right to get new ones. Either way we'd be losing out significantly. We offered a compromise but Pure360 refused. Having used Pure360 since the company started I was appalled by its behaviour. When I asked to speak to a director I heard nothing. It seems to us that Pure360 no longer wanted us as a client because, presumably, we're not big enough for them. When challenged about this they said they treated small and large clients in the same way. Well, I hope not because if they do their business won't last. Absolutely appalling.

Pros

I've always liked the simplicity of their platform.

Cons

Pure360 needs to remember that even small clients can have significant influence.

Review Source

Hemma S.  
Digital Marketing Manager  
  
Used the software for: 2+ years

### "I've always had really excellent customer support from Pure360!"

June 7, 2018

5.0

Pros

The new templates on the platform are really visually appealing and fairly easy to put together. Their Customer Support is the main reason why I use Pure360. They are so quick to help, really friendly, and go out of their way to provide excellent customer service - everytime!

Cons

Sometimes the testing feature can take a long time to come through and during time-precious times this can be frustrating.

Review Source

Liam W.  
Digital Marketing  
Events Services  
Used the software for: 2+ years

### "Excellent email Platform"

August 24, 2018

5.0

Excellent. Good looking emails, easy to use editor and list management and quick support when needed.

Pros

After using other platforms we moved to Pure360 two years ago. The editor is excellent and emails look much better than other platforms and the editor is very easy to use. List management is also different to other platforms and works perfectly with our business type and the way we use our data. Pure360's blog posts and knowledge output has also been very useful, especially around GDPR best practice.

Cons

If I could suggest anything I'd like to see an annual review where Pure360 look at our campaigns and give advise on inbox titles, text to image ratios etc to improve open rates, clicks etc.

Review Source

Susannah W.  
Marketing Assistant  
Architecture & Planning  
Used the software for: 6-12 months

### "Excellent product"

November 19, 2019

5.0

Pros

Pure360 is very easy to use, and the interface is straight forward and easy to navigate, although there is support there if you don't know where to find anything. Our account manager (SENSITIVE CONTENT HIDDEN) is very helpful and quick to respond to any queries I have, and always willing to answer any questions I come up with!

Cons

Sometimes (less than 10% of the time) there is a bit of a delay in sending out emails, although this is rare and not too much of a bother as we're not rushed to send things out at certain times, and the delay is never too long.

Review Source

R

Richard  
Digital Marketing  
Hospitality  
Used the software for: 6-12 months

### "Amazing support and features"

August 14, 2018

5.0

We are improving our open rate and in turn our revenue with the subject line selector which is a very helpful feature. The testing emails can be a little slow to sent out and campaigns but small things.

Pros

This software offers many features which are very easy to use. The preference centre is fantastic and something which offers our subscribers more control over the content we sent them which makes it more relevant to their needs. Our account manager is fantastic and offers excellent support and stays in touch regularly.

Cons

The reporting section could definitely be better and more advanced. The HTML editior can be a little fiddly to use sometimes but these are just small things, the product overall is amazing.

Review Source

NL

Nathaniel L.  
Marketing Executive  
Financial Services  
Used the software for: 2+ years

### "Pure 360 - Marketing review"

December 14, 2018

4.0

Pros

The platform is intuitive for new starters and has all the basic requirements expected for a 21st century Email platform.

Cons

We are yet to be fully integrated with the platform for automated campaigns, hopefully within 2019 this will be the case.

Review Source

HH

Harriet H.  
Director  
  
Used the software for: 1-2 years

### "The team are great, and very eager to help if you ever have a problem."

June 11, 2018

4.0

Pros

The Drag and Drop system is brilliant and so easy to use to create stunning campaigns with great effects.

Cons

The reporting could be better though it may be my understanding. We plan to implement Pure Targeting which looks incredible.

Review Source

GM

Gillian M.  
Marketing & Communicaitons Officer  
Aviation & Aerospace  
Used the software for: 2+ years

### "Pure 360 Email Marketing"

November 5, 2018

4.0

Always someone to help if you have any problems

Pros

Easy to use system, not expensive, good analytics

Cons

No training given on the system had to figure out how to work the system

Review Source

AA

Adeyemi A.  
Marketing CRM Manager  
Financial Services  
Used the software for: Less than 6 months

### "Easy to use ESP for marketing"

March 27, 2019

4.0

Pros

It's subject line A/B testing is simple to use and a very effective way of optimising my marketing campaigns

Cons

Integration with our CRM for triggered messaging and automation.

Review Source

RH

Rebecca H.  
Marketing Manager  
Consumer Goods  
Used the software for: 2+ years

### "Pure 360 - our key partner for email"

June 9, 2021

5.0

Since we switched to Pure 360 (approx 5 - 6 years ago) we've had a fantastic eperience with huge growth in sales year on year coming from email and it has allowed us through the Pure Intelligence platform to gain key insights (i.e. Lifestage/lifecyle, RFM etc.) about our customer base and use this to inform not just email but DM campaigns and wider stragegy.

Pros

The journey builder, Pure Targetting trigger set-ups as well as the Pure Intelligence software all allow us to set-up very targetted campaigns based on the behaviours and lifestage of our customers. This has led to a huge increase in revenue from email for us as well as for the business as a whole. Also really beneficial to us as a small team is not just the software but the consultancy and support that Pure 360 offer as we can benefit from email experts to really improve the performance of campaigns.

Cons

Reporting by year-on-year for some metrics for us would be a useful feature but we have fed this back to the team who are always really receptive to feedback and they are already on the case with this.

Reason for choosing Spotler Mail+

Cost effectiveness, comprehensive tools, ability to also use it as our single customer view database as well.

Review Source

AH

Amy H.  
Marketing Assistant  
  
Used the software for: 2+ years

### "Easy to use email marketing tool!"

June 7, 2018

5.0

Pros

We love how easy it is to move around the system, how simple it is to create emails using the drag and drop editor, and also the simplicity of scheduling emails! We used to use a very limited platform for our main marketing emails, but we moved everything to Pure360 and our email marketing improved! Our emails looked better, we were free to create whatever we needed, and the ease of using the drag and drop editor or HTML is fab. It's so easy to pick up an email where you left it, create numerous emails by copying old templates, and also we can schedule as many emails as we need whenever we need to! We send thousands of emails a week, and Pure360 really accommodates that for us!

Cons

There's not much or anything that we really dislike about Pure360. Occasionally, it can be difficult to get through to the support team - but that's expected with most businesses! We're really happy with Pure360!

Review Source

MS

Mark S.  
Marketing Manager  
Aviation & Aerospace  
Used the software for: 2+ years

### "Very happy Pure360 customer!"

March 11, 2019

5.0

We primarily use Pure360 to promote our Training Centre (apprenticeships and CPD) and our events. Open rates are higher than I experienced on the previous email platform we used and course and event uptake has followed the same trend.

Pros

As an experience marketer and marketing manager within the University of Sheffield, I've had experience of several email marketing platforms and it's safe to say that Pure360 is the best one that I have used. The drag and drop email builder is very easy to use, yet it is very capable of creating professional looking emails. The integration with our CRM system was also seamless and works exactly as we need. The support from the customer service team is also very responsive.

Cons

One slight gripe that I've experience is that you need to make sure you save your email before you hit send. I have once sent a test and all looked OK, but then the actual email that sent was a previous draft. Slight problem and nothing that would put me off using or recommending to others.

Review Source

JD

James D.  
Head of Creative  
Marketing and Advertising  
Used the software for: 1-2 years

### "Great customer service and performance!"

March 18, 2019

5.0

Again having a customer agent at the other end of the phone to bounce ideas off makes my job easier. There also seems to be a genuine interest on how we operate as a business to further understand our needs and wants.

Pros

My customer success manager is brilliant, we have regular calls to discuss our clients and how we can work as a team to improve on metrics. Even though there are restrictions with what we can do with some clients she offers insights that can still be implemented.

Cons

Some functionality of the PureCampaign system, but it's more me wanting to be able to do a million things that I appreciate take time/money/effort to implement. The inability to add/remove users as and when I like and paying for the privilege.

Review Source

BE

Becci E.  
marketing manager  
Leisure, Travel & Tourism  
Used the software for: 2+ years

### "Good software"

March 18, 2019

4.0

Pros

The drag and drop functions, once used to how they work, are really easy and quick to use to produce and edit emails. The selector of different audiences is good, once you know how to set up multiple groups. Having a list of 'starred' items is a great way to save time when creating an email.

Cons

The compatibility with other email platforms makes it difficult to finalise a design/template - the email looks very different on mobile, desktop, outlook and hotmail - it should be similar across the board in my eyes. It is also annoying to make small changes after a schedule has been set, it has happened a few times that something has changed or you realise a spelling error, you have to delete the whole campaign and make the edits then set the schedule again, just a little annoying if you only have to change 1 letter, for example.

Review Source

VR

Verified Reviewer  
Market Information Analyst  
Insurance  
Used the software for: 6-12 months

### "Very Helpful"

August 23, 2018

4.0

The customer service team are fab! Whenever we have encountered an issue they have been great at getting back to us quickly and keeping us updated throughout the process.

Pros

It is very easy to use and easy to train out too. I like that we can have all brands in one place and flick through as and when necessary.

Cons

The pop ups on the right hand side were a pain.

Review Source

KA

Katie A.  
Email Marketing Manager  
Marketing and Advertising  
Used the software for: 2+ years

### "Easy to use and great for reporting"

May 29, 2019

5.0

It is enabling us to carry out different types of testing, i.e. content, subject lines, sending time optimisation and identify the optimum combination for our campaigns

Pros

It is easy to navigate and import html, email automations are simple to set up and the image hosting on the new version is great. Customer service is also very good, the team is very responsive and happy to help.

Cons

The new version does not work well on Safari

Review Source

TW

Tom W.  
Sales Admin Team Leader  
Financial Services  
Used the software for: 2+ years

### "Issue was resolved quickly and simply, account manager was very pro-active"

August 14, 2018

5.0

Overall it is a pleasurable experience working with the guys from Pure360. Their account management is proactive and on the money. I would recommend these guys if you are looking to invest in a quality email marketing campaign tool.

Pros

This software is very intuitive to use and makes sending mass email campaigns easy. I have been a user of this software for nearly 3 years now and have experienced no problems with managing and creating daily email campaigns.

Cons

Through my experience I haven't noticed any aspect which I did not like. Admittedly I don't use many of the features, however the ones I do work consistently well.

Review Source

AM

Adam M.  
Business Implementation Manager  
Retail  
Used the software for: 1-2 years

### "Great product backed up with great service and support"

March 21, 2019

5.0

The on-boarding process was smooth and not painful. The support wasn't just there as a new customer, the support continues and has been fantastic. Pure360 really care and look after you.

Pros

Pure360 main strength is its ease of use. For a powerful tool to be not complicated in its application means you can produce fantastic results and give your customers a happy and fulfilling experience.

Cons

If there is one thing it would be adding new users to the account.

Review Source

SP

Simon P.  
Distribution & Design Analyst  
Insurance  
Used the software for: 2+ years

### "Great system and service!"

April 11, 2019

5.0

With Pure360 being so easy to use we can quickly create our email campaigns ahead of schedule. We a re currently looking forward to start using the split test sending feature!

Pros

The drag and drop system is quick and easy to use.

Cons

The ability to view draft/test emails in a browser.

Review Source

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