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DMP system that lets advertisers and publishers get actionable views, create audience segments, and sell to targeted audiences.
This software was easy to transition to and I really like it. I would reccamend this to anyone.
Pros: The layouts and presentation of this wonderful program/software is what really gets me. Easy to read easy to see.
Overall: There are many benefits to using this. Why let me spoil it when you can just download it and love it!!!!