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Modular solution that ties data from third party sources to enterprise data and insures consistency between the two.
Maximize the business value
Pros: The best part is that you can have 360 degree view of the relationships and a single view of the data.
Overall: I dint find anything wrong except the fact that its best suited for people with technical background.
Pros: The best thing is that it can be easily integrated with Salesforce.We an create scheduled jobs to upload data.
Cons: It is a bit costly.Also we cannot run a job on user demand.It utilized a lot of RAM.This often makes the computer slow.