SAP

SAP Hybris Marketing Cloud


4 / 5
3 reviews


Average Ratings

3 Reviews

  • 4 / 5
    Overall

  • 4 / 5
    Ease of Use

  • 4.5 / 5
    Customer Service

Product Details

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About SAP Hybris Marketing Cloud

Marketing resource management software that automates campaign planning, budgeting, and tracking.


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SAP Hybris Marketing Cloud Features

  • Activity Planning
  • Analytics / ROI Tracking
  • Approval Workflow
  • Brand Management
  • Budgeting & Forecasting
  • Content Management
  • Digital Asset Management
  • Expense Management
  • Marketing Calendar
  • Strategic Planning

SAP Hybris Marketing Cloud Reviews Recently Reviewed!


Capterra-loader

SAP has good tools to organize our online marketing

Sep 22, 2018
4/5
Overall

4 / 5
Ease of Use

4 / 5
Features & Functionality

5 / 5
Customer Support

4 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: it helps us to have accurate information about our CRM, it also helps in the segmentation and planning of our different marketing channels. After gathering all these data we have a clearer vision of interests, movements, tastes of clients, as well as possible recommendations to increase conversions.

Cons: The integration process was cumbersome and it took me several hours.

Overall: excellent multichannel marketing tool that helps us plan and manage our marketing channels

Functional

Apr 25, 2017
4/5
Overall

4 / 5
Ease of Use

5 / 5
Features & Functionality

4 / 5
Customer Support

4 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Extremely
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Pros: Configuration Options provide plenty of flexibility Configurations easy to make and maintain Robust workflow

Cons: Understanding relationships and effects of configuration is a large task at first to take on. Need to be organized in a design concept before starting

SAP Hybris

May 10, 2018
4/5
Overall

4 / 5
Ease of Use

4 / 5
Features & Functionality

4 / 5
Customer Support

4 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
Likely
Extremely
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Comments: I think SAP Hybris is one of the best tool out there for e-commerce B2B and B2C. But best to work with good implementation team and developers.

Pros: SAP Hybris has a complete set of features that can be customized for user's need. You can use any front-end tool to design the web site.

Cons: It is expensive for small business owners. Due to lack of documentation a developer find it very hard to learn this tool on his/her own.