--- title: "LiveRamp Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about LiveRamp Software - reviews, pricing plans, popular comparisons to other Personalization products and more." source_url: "https://www.capterra.com/p/168533/LiveRamp/" page_type: "product" language: "en" --- # LiveRamp Software Review 2026: Features, Reviews, Integrations, Pros & Cons Last updated on September 16, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) LiveRamp ## What is LiveRamp? LiveRamp is the leading data collaboration partner, empowering marketers and media owners to deliver and measure marketing performance everywhere it matters. Only LiveRamp’s data collaboration network seamlessly unites data across advertisers, platforms, publishers, data providers, and commerce media networks—unlocking deep insights, delivering transformational consumer experiences, and driving measurable growth. Built on a foundation of strict neutrality, unmatched interoperability, and global scale, LiveRamp enables organizations to maximize the value of their data while accelerating innovation. Trusted by the world’s leading brands, retailers, financial services providers, and healthcare innovators, LiveRamp is shaping the future of responsible data collaboration in an AI-driven, outcomes-focused world. LiveRamp is headquartered in San Francisco, California, with offices worldwide. Learn more at LiveRamp.com. ## What is LiveRamp used for? [Data Management](https://www.capterra.com/data-management-software/)[Marketing Analytics](https://www.capterra.com/marketing-analytics-software/)[Personalization](https://www.capterra.com/personalization-software/) Overall rating Based on 5 user reviews Reviews sentiment Positive \- Neutral \- Negative \- ### Starting price Free trial not available Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for LiveRamp?[Manage this product listing](https://www.g2.com/products/liveramp/claim_requests/new?auto=true) ## LiveRamp Overview Updated September 2026 AI summary LiveRamp supports organizations of all sizes in managing, integrating, and analyzing customer data across multiple sources. Positioned within data management, customer data platform, and marketing analytics categories, it offers features like data connectors, governance, reporting, and third-party integrations. Optional capabilities include behavior analytics, compliance management, and collaboration tools, all delivered through a cloud-based deployment model. ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### LiveRamp 4.4 (5) VS. [### BlueConic](https://www.capterra.com/p/148284/BlueConic/) [4.2 (17)](https://www.capterra.com/p/148284/BlueConic/reviews/) Starting Price Contact vendor Starting Price Contact vendor Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.6 (5) Ease Of Use 3.9 (17) Value For Money 4.5 (4) Value For Money 3.9 (17) Customer Service 3.5 (4) Customer Service 4.3 (17) ## LiveRamp alternatives Highest Rated [Bloomreach](https://www.capterra.com/p/173203/Bloomreach/) [4.8 (56)](https://www.capterra.com/p/173203/Bloomreach/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 100% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/173203/Bloomreach/) [Apteco FastStats](https://www.capterra.com/p/101009/FastStats/) [4.8 (9)](https://www.capterra.com/p/101009/FastStats/reviews/) Starting price $6500.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 100% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/101009/FastStats/) [Segment](https://www.capterra.com/p/150621/Segment/) [4.7 (72)](https://www.capterra.com/p/150621/Segment/reviews/) Starting price $120.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 97% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/150621/Segment/) [Intelligent Engagement Platform](https://www.capterra.com/p/175288/NGDATA-CDP/) [4.0 (1)](https://www.capterra.com/p/175288/NGDATA-CDP/#reviews) Starting price $0.01 Per User, Per Month Pricing Options Free Trial Free Version User Rating 100% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/175288/NGDATA-CDP/) [View all alternatives](https://www.capterra.com/p/168533/LiveRamp/alternatives/) ## FAQs about LiveRamp Overview ### What company size and specific industries is LiveRamp built for? LiveRamp is designed for mid-market and enterprise organizations in advertising, media, publishing, and data services. It fits companies that need to connect data across advertisers, platforms, publishers, and data providers to better understand audiences and improve consumer experiences. Features and Usability ### What are the key features of LiveRamp? LiveRamp offers data integration, data connectors, and data import/export for combining multiple data sources, plus data quality control, data security, and information governance. It also includes audience targeting, customer segmentation, customer profiles, campaign management, real-time analytics, multi-channel attribution, and reporting & statistics for measuring campaign performance. Integrations ### Which third-party tools and platforms does LiveRamp integrate with? LiveRamp connects natively to Braze, Chalice, Databricks, Demodesk, and Snowflake. These integrations cover customer engagement, data warehousing, analytics, and sales tools, giving LiveRamp direct connections to widely used platforms for managing data activation and coordination. Getting Started and Support ### What customer support options does LiveRamp offer? LiveRamp offers email/help desk, a knowledge base, and phone support. Without reviewer feedback on support topics, no customer experience patterns can be stated. These channels give users direct contact options and self-service documentation for account questions, setup guidance, and troubleshooting. ## Features AI summary Based on 1,869 Personalization reviews Not all Data Management products cover every feature buyers care about most. Here is what reviewers highlight as essential when choosing a solution: - **Data Security** (**63%** of reviewers rated this feature as critical) - **Data Synchronization** (**52%**) - **Data Import/Export** (**46%**) LiveRamp supports **Data Security** and **Data Import/Export**, giving teams a way to protect sensitive information while moving data in and out of the system as needed. However, it does not offer **Data Synchronization**. Instead, it provides other relevant capabilities such as **Data Capture and Transfer** (**45%**) and **Reporting/Analytics** (**43%**), which help businesses collect data efficiently and track performance through clearer insights, allowing teams to manage data operations with more control and confidence. Data Security 5.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important Protect sensitive data for digital privacy Data Import/Export 4.5 (2) 50.00% of 2 reviewers that rated this feature as important or highly important Import and export data to and from software applications Data Capture and Transfer 4.5 (2) 50.00% of 2 reviewers that rated this feature as important or highly important Import, collect, and capture data from multiple sources Customer Database 5.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important A collection of customer information such as contact details, demographics, previous interactions, etc. Data Quality Control 5.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important Establish guidelines about how much and what kind of data can be stored in the repository API Application programming interface that allows for integration with other systems/databases LiveRamp 52 features ### All Features - API: Application programming interface that allows for integration with other systems/databases - Audience Targeting: Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention - Behavior Analytics: Track and analyze user behavior within a system or network - Behavior Tracking: Track visitors'/audience's responses across web pages and other optimized content - Behavioral Analytics: Track and analyse user behavior within a system or network - Behavioral Targeting: Display advertising and marketing messages to users based on their browsing history and preferences - Campaign Analytics: Track and interpret campaign performance metrics - Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results - Campaign Planning: Plan and strategize marketing campaigns - Campaign Segmentation: Group campaigns by project, client, or campaign for better management. - Campaign Tracking: Track the performance of marketing campaigns across multiple channels. - Cohort Analysis: Analytics that breaks the data in a data set into related groups/categories. - Collaboration Tools: Provides a channel for team members to share AI models, media files, communicate, and work together - Compliance Management: Track and manage adherence to policies for any service, product, process, or supplier - Customer Activity Tracking: A report showing what actions customers perform - Customer Database: A collection of customer information such as contact details, demographics, previous interactions, etc. - Customer Journey Mapping: Visualize and analyze customer experience across all touchpoints and channels - Customer Profiles: Record customer information, purchase history, and other notes - Customer Segmentation: Process of dividing customers into groups based on common characteristics - Customizable Branding: Add customized logos and colors to align with company branding - Customizable Fields: Customize data fields to support various needs and use cases - Customizable Reports: Alter the layout and content of reports - Dashboard: Assembly of graphs and charts for visualizing and tracking statistics/metrics - Dashboard Creation: Creation and customization of dashboards - Data Analysis Tools: Analyze survey results via statistical testing or crosstabs directly within the software - Data Capture and Transfer: Import, collect, and capture data from multiple sources - Data Connectors: Connect to big data sources - Data Extraction: Automatically retrieve and pull information from documents, websites, images, data sets, and other sources - Data Import/Export: Import and export data to and from software applications - Data Integration: Combining data from different sources and providing a unified view - Data Quality Control: Establish guidelines about how much and what kind of data can be stored in the repository - Data Security: Protect sensitive data for digital privacy - Engagement Tracking: Tracks metrics that provide insight into how a user interacts with any interface or product - Information Governance: Accountability over info/data that ensures appropriate behavior in the valuation, creation, storage, use, archiving & deletion of info. - Master Data Management: Verify, organize, manage & store enterprise data assets in a centralized repository - Multi-Campaign: Manage multiple campaigns in one system - Multi-Channel Attribution: A set of rules that assigns credit for sales and revenue to touchpoints across the customer journey - Multi-Channel Data Collection: Collect information from multiple sources - Multi-Channel Marketing: Coordinate marketing efforts across channels (email, landing pages, social media, etc.) - Multiple Data Sources: Allows users to manage data from a number of sources - Performance Metrics: A set of indicators that tracks the performance of networks, applications, systems, teams, etc. - Personalization: Adjust communications based on previous interactions or personal preferences - Predictive Analytics: Predict future data based on historical data sets - Predictive Modeling: Analyzing historical and current data and generating a model to help predict future outcomes. - Real-Time Analytics: Analyze and gain insights into data in real-time - Real-Time Data: Receive data and information in real time - Recommendations: Algorithmically generated suggestions based on user behaviors, preferences, or data patterns to enhance UX, productivity, or engagement - Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns - Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data - ROI Tracking: Monitor conversion rates and analyze effectiveness and profitability of marketing efforts - Search/Filter: Search and filter data across systems to locate required information by entering keywords or certain criteria - Third-Party Integrations: Set up connections to third-party platforms to improve business processes --- Get Advice We can help you find the software with the features you need. Features 4.2 (5) 4.2 Based on 5 reviews ## Pricing Value for money 4.5 (4) ### Starting price Free trial not available Value for money 4.5 (4) 4.5 Based on 4 reviews ## Integrations [ Braze](https://www.capterra.com/p/155423/Appboy/)[ Snowflake](https://www.capterra.com/p/148267/Snowflake/)[ Databricks](https://www.capterra.com/p/148499/Databricks/)[ Demodesk](https://www.capterra.com/p/180493/Demodesk/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 3.5 (4) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 3.5 (4) 3.5 Based on 4 reviews ## User reviews Overall rating 4.4 Based on 5 reviews Filter by rating 5(3) 4(1) 3(1) 2(0) 1(0) Mentioned topic Sorted by most recent GP George P. Construction Manager Construction ### "LiveRamp Has Incredible Capabilities" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 May 6, 2024 Pros First, I am impressed by the reliability and impressive capabilities of LiveRamp. Secondly, LiveRamp has been so easy to use. Cons For the days I have used LiveRamp, all its features have been excellent. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. FK Francois K. Directeur de clientèle Marketing and Advertising ### "Plateforme de data collaboration efficace" 3.0 Overall Rating 3.0 3.0 Ease of Use 5.0 5.0 Features 3.0 3.0 Customer Service 4.0 4.0 Likelihood to Recommend 7/10 January 22, 2024 Pros J'utilise LiveRamp comme fournisseur de données et plateforme de data collaboration. La plateforme répond à mes besoin, notamment sur le partage des données. Je peux importer des données à des fins publicitaires sur un grand nombre de plateformes. Cons Bien que ce soit simple d'utilisation et qu'il y ait beaucoup de données disponibles, la question de la qualité de ces dernières se pose. Les datas ont-elles été récoltées dans les règles et sont-elles qualifiées ? Parfois le taux de matching n'est pas assez élevé. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. PP Phil P. Managing Director Marketing and Advertising ### "Best data onboarding platform for advertisers" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 5.0 5.0 Customer Service 4.0 4.0 Likelihood to Recommend 9/10 April 7, 2021 Our overall experience has been great. LiveRamp helps us deliver better performance and overall value for our clients' digital ad campaigns. Pros LiveRamp has the best data onboarding technology and identity link match rates in the market. They also offer a comprehensive data store and integrate with all media buying platforms. Cons LiveRamp could work on better data onboarding instructions and workflow. It would be nice to receive check ins from their account management team. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Kayla L. Integrated Senior Planner Marketing and Advertising ### "Useful For Sharing Audiences" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 3.0 3.0 Customer Service 0.0 0.0 Likelihood to Recommend 8/10 March 19, 2019 Overall great for managing CRM files and sharing. Pros The search function for destinations makes it easy for us to send 1st party audiences and files to multiple platforms at once. You can also organize your files and audiences to make it easier to select which files go where. Cons There's no easy way to export file names & record matches by audience. The format it comes as in a CSV is not the most user friendly. It also can be a struggle to pull match rates by platform - it would be great if there was a feature to see what a partners match rate is now vs. a period of time in the past to see how it has grow.n. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Anthony R. Director of Digital Strategy Marketing and Advertising ### "The datastore is a game changer" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 1.0 1.0 Likelihood to Recommend 10/10 December 18, 2018 Overall we have been pleased with liveramp as a software data solution. Pros Liveramp data store has allowed us to further fine tune our targeting. activating predefined audiences that have drastically lowered our costs. It is very easy to search around and find what you need but getting it to the desired platform is a bit of a round robin. Cons The customer service team is awful and very, very slow to get anything done. Like i said moving the data to a new platform is a bit of a pain. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.