Alexa Marketing Stack

Pros: This software is easy to use, shows the quality of your website with statistics. Uses SEO tools to value your website. It provides you a good analytical report of the performance of your website with other sites. Alexa reports provide you how to improve your site against other competitors.

Cons: Subscriptions packages are bit high. Their support takes some times to reply .

Overall: I have been using this software for my web site for a long time. I get a daily ranking analysis about my site to know where my site is with other competitors. Their seo reports helped me to improve my site performances. I even had a chance to know performances of my competitors too. Their advises to improve the site helps a lot.

Pros: If you're going to keep up with your competitor's it's always good to know what they are doing. This tool is great for tracking your site's performance and optimizing it to keep up with the competition. The analysis and reports give you all the information you need to get ahead of the game.

Cons: There's nothing about this service I don't like. It's an invaluable tool in marketing your website, and you can't beat the price.

Pros: Alexa has been a staple of website ranking tools for traffic and authority differentiation. Whenever you need to make a list of sites/companies, you can expect to have them ranked in Alexa.

Cons: Alexa is only one of the services for this job. It's ratings are good and more or less reliable, but don't get surprised when a different service will yield different results. Try others and check which one you trust more. Neither is wrong, it just comes down to your particular experience.

Pros: The software is really good in almost every aspect. It is relatively easy to use, it has a very responsive customer service and is not too expensive in my opinion.

Cons: The only possible issue I have is the slightly low amount of functionality the software provides in terms of analytics and obtaining more information. This may not be a problem for others.

Comments: I like to use the google chrome extension. I get a quick overview of how popular the site is and by which countries. It's free so it's a good value for the buck.

Pros: I like to use the google chrome extension. I get a quick overview of how popular the site is and by which countries. It's free so it's a good value for the buck.

Cons: Not really. It does exactly what I expect it to.

Recommendations to other buyers: You can also check out SimilarWeb, SEMRush and follow.net

Pros: It is a very simple tool for checking the position and potential of the domain, competitors, etc. It works quickly and works fine for very brief and basic use.

Cons: For more advanced use cases this tool is too simple - there are better solutions out there. Data behind it isn't really accurate also, especially when you dig deeper.

Pros: Gives you both market and audience analysis that can help inform your keyword choices and content style

Cons: The software can be buggy and the mobile app needs some improving, it isn't very good. Better for SEM purposes than SEO

Pros: I really enjoy that Alexa is plain and simply easy to use, dispute some minor hiccups with setup , I don't have too many complaints.

Cons: For the simplicities of my everyday use , Alexa gets the job done well however I would not use this software for heavy duty work specifically because it's doesnt necessarily understand neutral commands and that can be a bit of an issue for larger scaling.

Pros: thanks to alexa I found a powerful segmentation of my target audience and achieved a lot of conversions in my online marketing campaign

Cons: I do not like the mobile version of Alexa, I think the responsive design can improve, but in general Alexa is very good.

Overall: thanks to Alexa I got high profits due to its powerful tools to perfect SEO

Pros: Easy to use interface, love the simple step by step process offered. 'A good simple sofware solution for online benchmarking. Alexa does the basics very well.

Cons: Limited in what actual analytics you can get out of Alexa. Search terms and SEO capabilities aren't that great.

Overall: Simple to use for audience analysis and keyword generation on competitors

Pros: I turned to Alexa as I was working on a competitive analysis for a new web property our organization is launching. It's a fantastic research tool that provides insights into both your own website and others'. It helped me identify some competitors I wasn't aware of, and is my go-to starting point for keyword research. The audience overlap tool and audience interest tool help me create winning social campaigns. It's just a great overall tool for digital marketers.

Cons: So far I haven't had anything I don't like!

Overall: Excellent research and analytic tool for competitive research, keyword research, and audience segmentation.

Pros: It's super easy to use and provides a lot of valuable information. It's able to break down results by regions and countries.

Cons: I would like there to be a pricing option that is lower, for companies or businesses that only use the site once or twice a month. Pricing is my least favorite option.

Pros: Robust tool set with great automated reports, does most of the heavy lifting for you. Good site crawling capabilities.

Cons: Exporting reports into easily digestible pieces to take action on is not as intuitive as it could be. Would be great if crawls could be controlled by filters a la Screamingfrog

Pros: I use alexa via my kindle fire. I have only used it a few times and "she" tends not to understand me for the most part. Not a fan.

Cons: none at all that i have found in using this program. If I find any i will update my review, I give it 5 stars.

Pros: It does provide you with a few good features but certainly, lack a lot. Hopeful they would make up in the next versions.

Cons: Sometimes the software is just so annoying.. It acts so weirdly. I dont know why it cant find my amazon account.

Pros: Easy to use, even my kids can use it regularly . User friendly and good service, never complain about it.

Cons: Needs to integrate with more such as other software and apps. Otherwise there are not too many cons. Occasionally does work

Pros: It seems to work really quickly and easily. It's intuitive for the new user to get up and running quickly.

Cons: There are some limitations in that it sometimes does not seem to understand every command that I share with it.

Pros: Alex is great for every day tasks like telling the time, playing music and radio, setting timers, converting units, etc.

Cons: The "skills" are not intuitive. You have to remember which skill you want to use in order to take advantage of it. The mobile app stings

Pros: Alexa seemed to be so much more important in the past. Nowadays, other tools and systems seem to surpass Alexas current capabilities.

Cons: Alexa doesn't seem to have much of a place in web marketing anymore. The logo and UI is quite dated.

Pros: No pros, since they have looted the money. They must learn to be polite to customers. Such an arrogant customer service.

Cons: Had a horrible experience with these guys!

We tried the tool for 7 days. Just that. And they took 30 days cost!

The invoice was raised after 6 days and when we asked them, they told they cant refund it as we mailed them late.

See, they were waiting for us to push them for refund, otherwise they will loot your money for no reason.

Comments: I use Alexa to gauge how popular websites are for business purposes. I work in PR, so we rank different media outlets/websites in a tiered approach, based on the analytics provided by Alexa.

Pros: Extremely easy to use. Seems accurate and consistent. Well-known, credible site.

Cons: I don't have any cons for Alexa. Sometimes I check its accuracy by comparing to Compete.com, but I have never had any issues.

Pros: Alexa is an intelligent personal assistant developed by Amazon.IT is designed to answer your every question.

Cons: Alexa sound is nothing special about it an same time it give answer that isn't correct. And it use other app and devices to came up with answer.

Pros: Alexa Marketing Stack was great for discovering keywords of our competitors. I also loved the split of the most popular industry websites by countries so we could buy more advertising on such websites for our industry and received a positive ROI.

Cons: I wish Alexa was buying more data from data providers as some stat numbers didn't match what we already knew for some websites we manage.

Overall: Great data for top visited websites for our industry where we could buy ads.