# Wix Software 2026: Features, Integrations, Pros & Cons | Capterra > Capterra's in-depth exploration of Wix Software's capabilities reveals its suitability for various software needs and provides a comprehensive overview of Wix Software pricing, features, integrations, and potential alternatives. Source: https://www.capterra.com/p/169007/Wix --- # Wix Software Review 2026: Features, Integrations, Pros & Cons Last updated on October 13, 2025 Written byBarkha Bali Barkha Bali Content Writer Barkha Bali is a writer at Capterra. She provides insights to help small and midsize businesses identify the right software for their needs by analyzing more than 550,000 Capterra user reviews and nearly 48,000 interactions between Capterra so... [See bio & all articles](https://www.capterra.com/resources/author/bbali/) Content Writer Edited byMehar Luthra Mehar Luthra Content Editor Mehar has been a team lead at Capterra for nearly three years, helping shape educational articles, thought leadership research reports, and content designed to help businesses compare software to find the best fit. She's spent nearly a decade... [See bio & all articles](https://www.capterra.com/resources/author/mehar-luthra/) Content Editor Written by [Barkha Bali](https://www.capterra.com/resources/author/bbali/) Content Writer Barkha Bali is a writer at Capterra. She provides insights to help small and midsize businesses identify the right software for their needs by analyzing more than 550,000 Capterra user reviews and nearly 48,000 interactions between Capterra software advisors and buyers. Edited by [Mehar Luthra](https://www.capterra.com/resources/author/mehar-luthra/) Content Editor Mehar has been a team lead at Capterra for nearly three years, helping shape educational articles, thought leadership research reports, and content designed to help businesses compare software to find the best fit. She's spent nearly a decade in the editorial space, having served as a content writer, editor, editorial head, and now as a team lead. Independent research methodology Capterra’s researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. 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[Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/) [Key takeaways](#key-takeaways)[Our verdict](#our-verdict)[Alternatives](#alternatives)[Users](#users)[Pros and Cons](#pros-cons)[Interface](#interface)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) Wix Wix Overview: ### Key takeaways Insights from verified Capterra reviews Wix empowers small businesses to build and manage websites quickly. Most users rely on it for designing, blogging, and marketing. Its drag-and-drop editor and mobile access stand out for ease of use, while limitations in SEO and advanced customization are common drawbacks. Recent updates, such as semantic sections and customizable checkout flows, show Wix is evolving to support more complex site needs. ### Our verdict It’s a solid option for small teams that prioritize speed and simplicity in website creation. Its intuitive editor and mobile tools make it easy to launch and maintain a site. However, if your business depends heavily on SEO or custom workflows, you may need to explore add-ons or developer support. While newer features improve layout control and checkout flexibility, scaling beyond basic use cases may require workarounds or third-party tools. Top alternative Featured Overall rating Based on 10,638 user reviews Reviews sentiment Positive 88% Neutral 10% Negative 2% Pros & cons Beginner-friendly website builder Intuitive drag-and-drop editor Slow website loading times Occasional glitches and crashes Starting price $17 Flat Rate, Per Month Free trial available Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Wix?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=http://www.wix.com&name=Wix) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Wix 4.4 (10,638) VS. [4.6 (5,827)](https://www.capterra.com/p/147657/monday-com/reviews/) Starting Price $17 Flat Rate, Per Month Starting Price $9 Per User, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.5 (10,585) Ease Of Use 4.5 (5,778) Value For Money 4.3 (8,388) Value For Money 4.3 (4,412) Customer Service 4.2 (7,547) Customer Service 4.4 (4,212) ## Wix alternatives While Wix suits teams seeking fast setup and visual control, alternatives may better align with your budget, integration needs, or design flexibility, especially if you need deeper customization or advanced eCommerce capabilities. [4.0 (116)](https://www.capterra.com/p/195774/JouwWeb/reviews/) Starting price $1.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 76% of reviewers rated it above 4 stars [4.2 (987)](https://www.capterra.com/p/113540/Bitrix24/reviews/) Starting price $69.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 82% of reviewers rated it above 4 stars [Squarespace](https://www.capterra.com/p/143461/Squarespace/) [4.5 (3,393)](https://www.capterra.com/p/143461/Squarespace/reviews/) Starting price $25.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 93% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/143461/Squarespace/) Highest Rated [Pixpa](https://www.capterra.com/p/152263/Pixpa/) [4.7 (586)](https://www.capterra.com/p/152263/Pixpa/reviews/) Starting price $8.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 98% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/152263/Pixpa/) [View all alternatives](https://www.capterra.com/p/169007/Wix/alternatives/) ## Who uses Wix? Based on Capterra reviews from the past year Talk to a software expert to get a free software list tailored to your business needs ## Pros and Cons Beginner-friendly website builder 93% positive reviews out of 2843 Most users comment ease of use allows quick website setup, even for those with minimal experience. Mandeep A Japanese Head Spa, 1 employee. "Wix has been so easy to use, i love how the features are so user friendly, my website navigation is so easy for clients to get all the information they need and get booking." Slow website loading times 78% negative reviews out of 662 Most users comment performance and speed issues cause lag, slow page loads, and editing frustrations. Renata Z Naturopathic Doctor, 1 employee. "The website lagged incredibly and made building a website 50x longer and more annoying + complicated than it should be." Intuitive drag-and-drop editor 93% positive reviews out of 1017 Most users report drag and drop enables flexible, visual site design without coding or technical skills. Segun D Digital Marketing Manager, 11 - 50 employees. "With Wix, I am able to seamlessly create and design highly responsive websites without coding via drag and drop functionality." Occasional glitches and crashes 55% negative reviews out of 573 Some users report bugs and issues cause random freezes, cart crashes, and challenging support interactions. Bernard O Art illustrator, 11 - 50 employees. "It becomes frustrating when you're in the middle of a task and the application freezes, making it impossible to proceed until it starts responding again." Efficient client website management 91% positive reviews out of 473 Most reviewers indicate client support simplifies creating, updating, and handing off websites for clients. Kelly K Owner and Operator, 1 employee. "I have built several websites for clients and myself over the years and I love the products, versatility and customer service." Restricted customization options 70% negative reviews out of 306 Most reviewers describe limitations restrict template flexibility, advanced features, and access to website code. Alfred A Journalist , 2 - 10 employees. "The templates are simple but then you cant style it that much and i think is one of the ways it limits you from enjoying the platform." ## Wix's interface The interface is built around drag-and-drop editing and real-time visual feedback, which reviewers say helps speed up site creation. The dashboard and template tools are easy to navigate, though some users report slow performance and limited flexibility during advanced edits. 2+ Barkha Bali Content Writer Wix’s layout is simple to learn and fast to use, especially for small businesses building basic websites. You’ll also find that real-time editing and mobile access make quick changes easy, though advanced customization may feel limited. Ease of Use 4.5 (10,585) 4.5 Based on 10,585 reviews ## Key features View by: These features have been rated as most important by users based on their reviews. View by: Get Advice We can help you find the software with the features you need. Barkha Bali Content Writer Wix’s highest-rated features offer speed, accessibility, and ease of use. For small and midsize businesses (SMBs), tools like template reuse, mobile access, and real-time editing work together to simplify setup and support agile site management. Features 4.3 (10,583) 4.3 Based on 10,583 reviews The Wix features below were rated the highest by verified reviewers. Our commentary is based on reviewer sentiment and feedback from reviews published in the past two years. Dashboard 4.6 (21) 21 reviewers rated this feature Access site management tools through a clean layout and intuitive navigation. The dashboard efficiently organizes tasks, manages updates, and streamlines day-to-day operations. It serves as a central hub for monitoring site performance and making quick adjustments. Dashboard: Access site management tools through a clean layout and intuitive navigation. The dashboard efficiently organizes tasks, manages updates, and streamlines day-to-day operations. It serves as a central hub for monitoring site performance and making quick adjustments. Template management 4.5 (92) 92 reviewers rated this feature Supports fast customization and reuse of templates, saving time and effort. This feature is especially helpful for teams with limited technical skills, offering flexible design options tailored to business needs. It simplifies launching multiple pages or sites. Mobile access 4.4 (45) 45 reviewers rated this feature Edit and monitor websites from mobile devices using the Wix app. Quick updates and customer engagement on the go are easy to manage. Responsive design and real-time changes help your team stay agile and connected. Real-time editing 4.4 (1,453) 1453 reviewers rated this feature Make instant visual changes with drag-and-drop customization. The feature’s speed and simplicity support both solo and collaborative workflows. Quick adjustments are possible without advanced design tools, making it ideal for fast-paced environments. Preview functionality 4.4 (432) 432 reviewers rated this feature Test layouts across devices before publishing. This feature is key for catching design issues and gathering feedback. It ensures consistency across desktop and mobile views, supporting a polished experience for your audience. Content sharing 4.4 (44) 44 reviewers rated this feature Distribute media and blog content across platforms to expand reach. The simplicity and SEO benefits make it useful for promoting updates and engaging audiences. It integrates with social channels and helps drive traffic to key pages. Advanced developer platform 0 reviewers rated this feature Provides backend customization tools, including APIs and serverless functions, allowing developers to build dynamic site logic and integrations. You can create custom workflows, manage databases, and extend site functionality beyond basic drag-and-drop tools. Customized reports 0 reviewers rated this feature Build tailored analytics dashboards to track site performance, user behavior, and sales metrics. You can filter data by time, product, or customer segment, helping you make informed decisions and optimize your site’s effectiveness. Automated sales tax 0 reviewers rated this feature Automatically calculates and applies sales tax across regions using up-to-date rates. This feature reduces manual errors and ensures compliance with local tax laws, especially for businesses selling across multiple states or countries. Loyalty program 0 reviewers rated this feature Enables the creation of tiered rewards systems to retain and engage repeat customers. You can set up point-based incentives, offer exclusive discounts, and track customer activity to personalize offers and boost retention. Semantic sections 0 reviewers rated this feature Pages are now divided into customizable full-width blocks that help structure content more clearly. These sections improve layout control, speed up site creation, and support better messaging across desktop and mobile views. Quick Edit tool 0 reviewers rated this feature Lets users update content from a sidebar without touching the canvas. This reduces layout disruptions and helps maintain design consistency during fast edits. It’s especially useful for teams managing frequent updates. Switch layout suggestions 0 reviewers rated this feature Suggests alternative layouts based on content type and visual needs. This helps users refresh site sections quickly without needing design expertise, improving usability and visual clarity. Customizable purchase and checkout 0 reviewers rated this feature New pricing plan pages allow businesses to tailor the layout, content, and flow of the purchase experience. Updates include dynamic tax calculation, multilingual support, and centralized policy management. All key features (185) Define levels of authorization for access to specific files or systems 59.73% of 149 reviewers that rated this feature as important or highly important Dashboard to view the status of ongoing processes, identify current incidents and track past activities 71.27% of 275 reviewers that rated this feature as important or highly important Track and document all activities across devices, networks, and other systems 44.44% of 18 reviewers that rated this feature as important or highly important Provides backend customization tools, including APIs and serverless functions, allowing developers to build dynamic site logic and integrations. You can create custom workflows, manage databases, and extend site functionality beyond basic drag-and-drop tools. 0 reviewers rated this feature Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges 58.15% of 227 reviewers that rated this feature as important or highly important Ability to insert animations/transitions 25.00% of 8 reviewers that rated this feature as important or highly important Application programming interface that allows for integration with other systems/databases 51.40% of 107 reviewers that rated this feature as important or highly important Manage various aspects of appointments including booking, rescheduling, canceling 55.22% of 67 reviewers that rated this feature as important or highly important Schedule appointments via a calendar 66.67% of 3 reviewers that rated this feature as important or highly important Manage the process of evaluating documents or requests submitted for approval 60.00% of 5 reviewers that rated this feature as important or highly important Manage attendance for classes, shifts, meetings, or events 0% of 0 reviewers... Track the attendance of specific individuals or groups 44.44% of 9 reviewers that rated this feature as important or highly important Process of managing, tracking, and communicating with individuals who are registered to attend an event 47.50% of 40 reviewers that rated this feature as important or highly important Use tools to engage with viewers (e.g., commenting, chat room, polling, and Q&A) 0.00% of 2 reviewers that rated this feature as important or highly important Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention 0% of 0 reviewers... Automatically calculates and applies sales tax across regions using up-to-date rates. This feature reduces manual errors and ensures compliance with local tax laws, especially for businesses selling across multiple states or countries. 0 reviewers rated this feature Monitor and analyze the availability of resources to help plan and streamline the service delivery to clients 57.89% of 19 reviewers that rated this feature as important or highly important Discover the total number of backlinks, referring domains, and referring IPs going to a domain 77.78% of 9 reviewers that rated this feature as important or highly important Create, manage, and send invoices or bills to customers 14.29% of 7 reviewers that rated this feature as important or highly important Create, update, and manage bookings, itineraries, and reservations 63.04% of 46 reviewers that rated this feature as important or highly important Track and manage schedules and meetings via an integrated calendar 51.41% of 177 reviewers that rated this feature as important or highly important Synchronize with other calendars to view mutual availability and schedules 100.00% of 4 reviewers that rated this feature as important or highly important Notifications/alerts for upcoming events or tasks 66.67% of 3 reviewers that rated this feature as important or highly important Create a collection of marketing actions to complete specific goals and plan and analyze campaign results 48.94% of 141 reviewers that rated this feature as important or highly important Plan and strategize marketing campaigns 100.00% of 1 reviewers that rated this feature as important or highly important Create catalogs of products and/or services 61.11% of 18 reviewers that rated this feature as important or highly important Create and manage digital catalog of products/services with their details, specifications, and price 49.68% of 155 reviewers that rated this feature as important or highly important Organize and group data or items based on various criteria 44.44% of 45 reviewers that rated this feature as important or highly important Create and schedule group classes, recurring appointments, and private sessions, etc. 0.00% of 3 reviewers that rated this feature as important or highly important Schedule in-person or online classes 100.00% of 1 reviewers that rated this feature as important or highly important Electronic storage of stakeholder contact information 0% of 0 reviewers... Manage contact details and communication with clients 20.00% of 5 reviewers that rated this feature as important or highly important Integration with content management software 53.85% of 13 reviewers that rated this feature as important or highly important Provides a channel for team members to share media files, communicate, and work together 35.33% of 150 reviewers that rated this feature as important or highly important Leave comments and notes on documents for others to view 46.67% of 30 reviewers that rated this feature as important or highly important Manage and track all internal and external communication conducted via calls, email, text, or chat 69.23% of 13 reviewers that rated this feature as important or highly important Automated reminders and confirmations for booked appointments and events via text or email 61.70% of 47 reviewers that rated this feature as important or highly important Manage, organize, and store contact information 52.87% of 87 reviewers that rated this feature as important or highly important Import or export content 35.71% of 14 reviewers that rated this feature as important or highly important Centralized repository to store content and assets 59.09% of 44 reviewers that rated this feature as important or highly important Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving 62.04% of 980 reviewers that rated this feature as important or highly important Facilitates online authoring and publishing of the content 54.36% of 195 reviewers that rated this feature as important or highly important Distribute media and blog content across platforms to expand reach. The simplicity and SEO benefits make it useful for promoting updates and engaging audiences. It integrates with social channels and helps drive traffic to key pages. 44 reviewers rated this feature Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads 0.00% of 2 reviewers that rated this feature as important or highly important Accept and process credit card transactions 38.89% of 36 reviewers that rated this feature as important or highly important Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system 45.65% of 46 reviewers that rated this feature as important or highly important Create branded link campaigns or short links with one or multiple custom domains. 0% of 0 reviewers... Record customer information, purchase history, and other notes 0.00% of 1 reviewers that rated this feature as important or highly important A collection of customer information such as contact details, demographics, previous interactions, etc. 0.00% of 3 reviewers that rated this feature as important or highly important Access previous interactions or concerns to maintain customer relationships 36.36% of 11 reviewers that rated this feature as important or highly important Store and organize information about customers and previous interactions 83.33% of 12 reviewers that rated this feature as important or highly important Provide online support for your customers through live chat or help desk functionality 100.00% of 2 reviewers that rated this feature as important or highly important Add customized logos and colors to align with company branding 61.20% of 1361 reviewers that rated this feature as important or highly important Customize data fields to support various needs and use cases 63.96% of 197 reviewers that rated this feature as important or highly important Customize contracts and forms to collect specific information 57.23% of 159 reviewers that rated this feature as important or highly important New pricing plan pages allow businesses to tailor the layout, content, and flow of the purchase experience. Updates include dynamic tax calculation, multilingual support, and centralized policy management. 0 reviewers rated this feature Alter the layout and content of reports 50.00% of 2 reviewers that rated this feature as important or highly important You get a wide variety of templates that are easy to personalize for any brand or project. Reviewers appreciate the flexibility and creative control, though some note limitations when switching templates or needing deeper customization for complex needs. 63.56% of 1405 reviewers that rated this feature as important or highly important Create labels for products that contain required information such as colors, sizes, dates, etc. 50.00% of 2 reviewers that rated this feature as important or highly important Build tailored analytics dashboards to track site performance, user behavior, and sales metrics. You can filter data by time, product, or customer segment, helping you make informed decisions and optimize your site’s effectiveness. 0 reviewers rated this feature Access site management tools through a clean layout and intuitive navigation. The dashboard efficiently organizes tasks, manages updates, and streamlines day-to-day operations. It serves as a central hub for monitoring site performance and making quick adjustments. Dashboard: Access site management tools through a clean layout and intuitive navigation. The dashboard efficiently organizes tasks, manages updates, and streamlines day-to-day operations. It serves as a central hub for monitoring site performance and making quick adjustments. 21 reviewers rated this feature Discover and connect variety of data sources to the application for analysis 75.00% of 4 reviewers that rated this feature as important or highly important Import and export data to and from software applications 57.14% of 98 reviewers that rated this feature as important or highly important Protect sensitive data for digital privacy 62.50% of 360 reviewers that rated this feature as important or highly important Synchronizing data between two or more devices/systems and automatically updating changes to maintain consistency 66.67% of 3 reviewers that rated this feature as important or highly important Graphical representation of data 50.00% of 2 reviewers that rated this feature as important or highly important Collaborate on creating a product by sharing and adjusting designs through a shared portal 65.63% of 1222 reviewers that rated this feature as important or highly important Track products that are for sale at a reduced price or part of coupon promotions 100.00% of 2 reviewers that rated this feature as important or highly important Store, manage, and track all electronic documents in a centralized location 58.82% of 68 reviewers that rated this feature as important or highly important Wix offers a drag-and-drop interface that makes designing websites simple for all skill levels. Some reviewers find it intuitive and flexible, allowing easy customization and quick layout changes, though a few mention occasional slowdowns or minor usability frustrations. 56.47% of 1167 reviewers that rated this feature as important or highly important Content that alters based on the user's behavior, preferences, and interests, providing a personalized experience 60.87% of 23 reviewers that rated this feature as important or highly important Has a built-in eCommerce system or integrates with third-party systems to manage online sale of products 50.00% of 122 reviewers that rated this feature as important or highly important Digital forms that are shared and accessed online 0% of 0 reviewers... Electronically collect payments for goods or services 68.57% of 35 reviewers that rated this feature as important or highly important Manage, store and organize emails within the system or via third-party apps 60.61% of 33 reviewers that rated this feature as important or highly important Create and send email blasts/campaigns 53.85% of 299 reviewers that rated this feature as important or highly important Reminders sent via email 0% of 0 reviewers... Track employee schedules, availability, and performance across projects and tasks 33.33% of 3 reviewers that rated this feature as important or highly important Tracks metrics that provide insight into how a user interacts with any interface or product 83.33% of 6 reviewers that rated this feature as important or highly important A list of events with their respective dates 0.00% of 1 reviewers that rated this feature as important or highly important Schedule and manage the logistics of activities and other gatherings 42.11% of 19 reviewers that rated this feature as important or highly important Plan an event's time and location 55.36% of 56 reviewers that rated this feature as important or highly important Predefined actions automatically performed on the occurance of specific events 52.38% of 42 reviewers that rated this feature as important or highly important Designed for small businesses 64.29% of 140 reviewers that rated this feature as important or highly important Designed for events that occur online 0% of 0 reviewers... Adds a customizable form to the landing page, usually for the purposes of lead generation 44.59% of 74 reviewers that rated this feature as important or highly important Store, manage and track all forms in a centralized location 61.67% of 60 reviewers that rated this feature as important or highly important Search for specific words or phrases within a document or database 44.44% of 27 reviewers that rated this feature as important or highly important A visual way of interacting with an application or operating system using items such as windows, icons, and menus 0% of 0 reviewers... Automatically find mutually available meeting time slots across multiple calendars 71.43% of 14 reviewers that rated this feature as important or highly important Curating an intentional list of prospective guests as per relative interests to achieve specific goals. 100.00% of 2 reviewers that rated this feature as important or highly important Edit, touch up, and convert images for publishing 44.30% of 149 reviewers that rated this feature as important or highly important Store and manage images 54.55% of 110 reviewers that rated this feature as important or highly important Manage the instructor/teacher's schedule, tasks, responsibilities 0% of 0 reviewers... An application for source code editing, compiling, and debugging 100.00% of 4 reviewers that rated this feature as important or highly important Track and manage inventory levels to maintain proper supply 48.44% of 128 reviewers that rated this feature as important or highly important Track positioning in search engines over time 58.82% of 68 reviewers that rated this feature as important or highly important Platforms that assist marketers in identifying relevant keywords for their content, websites, or advertising campaigns 100.00% of 8 reviewers that rated this feature as important or highly important Track and monitor a specific set of keywords 0% of 0 reviewers... Group and package individual but related items as one package set 26.53% of 49 reviewers that rated this feature as important or highly important Manage a repository of information that includes articles, FAQs, or tutorials used for self-service support 46.38% of 69 reviewers that rated this feature as important or highly important It helps you quickly build and customize landing pages and web forms with templates and drag-and-drop tools. Some users say forms are easy to integrate and automate, boosting conversions, though a few wish for even more advanced customization or flexibility. 56.33% of 1415 reviewers that rated this feature as important or highly important Configure publication's layout before publishing 0% of 0 reviewers... Manage the process of attracting and converting business prospects into leads 100.00% of 1 reviewers that rated this feature as important or highly important Manage the end-to-end lifecycle, from initial setup/development to deployment and maintenance 0% of 0 reviewers... Ability to chat online in real time 0.00% of 1 reviewers that rated this feature as important or highly important Enables the creation of tiered rewards systems to retain and engage repeat customers. You can set up point-based incentives, offer exclusive discounts, and track customer activity to personalize offers and boost retention. 0 reviewers rated this feature Collection of images, videos and other digital content that can be used 40.74% of 81 reviewers that rated this feature as important or highly important Database of members to track personal information of individuals and families 0.00% of 1 reviewers that rated this feature as important or highly important The activity of promoting the sale of goods at retail 100.00% of 2 reviewers that rated this feature as important or highly important Edit and monitor websites from mobile devices using the Wix app. Quick updates and customer engagement on the go are easy to manage. Responsive design and real-time changes help your team stay agile and connected. 45 reviewers rated this feature Unique word that contains letters or numbers that identifies specific campaigns 75.00% of 8 reviewers that rated this feature as important or highly important Observe and track the demand, usage, progress or quality of a system, product, or user 0% of 0 reviewers... Allows for businesses to run a variety of different campaigns across different channels 0% of 0 reviewers... Coordinate marketing efforts across channels (email, landing pages, social media, etc.) 52.63% of 19 reviewers that rated this feature as important or highly important Manage and support multiple languages 33.33% of 75 reviewers that rated this feature as important or highly important Manage and support multiple locations 42.86% of 7 reviewers that rated this feature as important or highly important Manage multiple teams and operations from a central location 38.36% of 73 reviewers that rated this feature as important or highly important Drag and drop/visual interfaces that allow non-tech users to build without writing code 80.33% of 61 reviewers that rated this feature as important or highly important Book meetings and appointments through a website or digital platform 61.16% of 242 reviewers that rated this feature as important or highly important Add tools to web pages to handle online bookings 40.98% of 410 reviewers that rated this feature as important or highly important Accept and process online payment transactions 42.86% of 7 reviewers that rated this feature as important or highly important Includes functionalities for creating custom eCommerce websites 50.00% of 448 reviewers that rated this feature as important or highly important Manage and track customer orders for goods, investments, or any other purchases 52.51% of 219 reviewers that rated this feature as important or highly important Track orders throughout the fulfillment process 77.42% of 31 reviewers that rated this feature as important or highly important Offers multiple online payment options such as credit card, Paypal, gift cards, mobile payments, and more 100.00% of 2 reviewers that rated this feature as important or highly important Accept, record, and reconcile financial transactions 47.73% of 44 reviewers that rated this feature as important or highly important Organize and manage the accomplishments and development of employees or performance of applications or systems 0% of 0 reviewers... A set of indicators that tracks the performance of networks, applications, systems, teams, etc. 50.00% of 2 reviewers that rated this feature as important or highly important Integrates with point of sale (POS) systems 100.00% of 3 reviewers that rated this feature as important or highly important Schedules specific times for content to appear on social media platforms, blogs, websites etc. 43.48% of 23 reviewers that rated this feature as important or highly important Pre-defined templates within a library for common cases such as contracts, websites, emails, and more 50.80% of 813 reviewers that rated this feature as important or highly important Test layouts across devices before publishing. This feature is key for catching design issues and gathering feedback. It ensures consistency across desktop and mobile views, supporting a polished experience for your audience. 432 reviewers rated this feature Track and manage the profit margin between the cost of a product and its selling price. 0% of 0 reviewers... Tool used to determine accurate pricing and product eligibility for borrowers 100.00% of 2 reviewers that rated this feature as important or highly important Present a catalog of inventory that customers can view 100.00% of 2 reviewers that rated this feature as important or highly important Design, communicate, and distribute incentives to perform a specific action 57.14% of 77 reviewers that rated this feature as important or highly important Lets users update content from a sidebar without touching the canvas. This reduces layout disruptions and helps maintain design consistency during fast edits. It’s especially useful for teams managing frequent updates. 0 reviewers rated this feature Track/optimize rates in relation to usage 0% of 0 reviewers... Ratings/Reviews 0% of 0 reviewers... With this capability, you can instantly see website changes as you make them, streamlining updates and collaboration. Reviewers appreciate how it speeds up editing, enables teamwork, and lets you fix errors or publish updates quickly, though some wish for more advanced editing options. 62.03% of 1554 reviewers that rated this feature as important or highly important Make instant visual changes with drag-and-drop customization. The feature’s speed and simplicity support both solo and collaborative workflows. Quick adjustments are possible without advanced design tools, making it ideal for fast-paced environments. 1453 reviewers rated this feature Notifications that are delivered to users as soon as an event occurs 42.86% of 28 reviewers that rated this feature as important or highly important Based on availability, instantly confirm or deny a request when a new booking is made 91.67% of 12 reviewers that rated this feature as important or highly important Receive system updates as soon as any changes are made 52.71% of 129 reviewers that rated this feature as important or highly important Schedule repeating appointments based on a duration of time 100.00% of 1 reviewers that rated this feature as important or highly important Automated process of charging customers at regular intervals for repeated access or use of a product or service 0% of 0 reviewers... Oversee and coordinate the registration of attendees, visitors, customers, events, activities, etc. 54.35% of 46 reviewers that rated this feature as important or highly important Timed notification for any upcoming task, deadline, appointment, or activity 57.89% of 38 reviewers that rated this feature as important or highly important Collection, analysis, and representation of numerical data and generation of reports to understand various patterns 61.39% of 202 reviewers that rated this feature as important or highly important View and track pertinent metrics to find patterns and gain insights from data 45.98% of 535 reviewers that rated this feature as important or highly important Web design that automatically adjusts to look good on different screen sizes 100.00% of 1 reviewers that rated this feature as important or highly important Monitor conversion rates and analyze effectiveness and profitability of marketing efforts 100.00% of 2 reviewers that rated this feature as important or highly important Plan availability and assign specific time slots for tasks and resources 85.71% of 7 reviewers that rated this feature as important or highly important Search and filter data across systems to locate required information by entering keywords or certain criteria 42.31% of 156 reviewers that rated this feature as important or highly important Securely stores data to prevent data loss or breaches 100.00% of 1 reviewers that rated this feature as important or highly important Pages are now divided into customizable full-width blocks that help structure content more clearly. These sections improve layout control, speed up site creation, and support better messaging across desktop and mobile views. 0 reviewers rated this feature Optimize and manage the search engine optimization efforts for a website or digital content 52.54% of 845 reviewers that rated this feature as important or highly important Manage and track orders being shipped to customers 41.28% of 109 reviewers that rated this feature as important or highly important Checkout of online store 47.00% of 300 reviewers that rated this feature as important or highly important Send messages via SMS 75.00% of 4 reviewers that rated this feature as important or highly important Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc. 57.08% of 438 reviewers that rated this feature as important or highly important Track activity on sites such as Facebook, Twitter, Instagram, etc. 0.00% of 2 reviewers that rated this feature as important or highly important Market event via social media tools 0% of 0 reviewers... Security protocol that ensures secure, encrypted communication over the internet, safeguarding sensitive data from unauthorized access 66.58% of 398 reviewers that rated this feature as important or highly important Create and manage surveys 33.58% of 265 reviewers that rated this feature as important or highly important Gauge satisfaction and receive information for improvement and success 73.33% of 15 reviewers that rated this feature as important or highly important Suggests alternative layouts based on content type and visual needs. This helps users refresh site sections quickly without needing design expertise, improving usability and visual clarity. 0 reviewers rated this feature Attach digital tags to documents and assets for identification, search, or monitoring purposes 50.00% of 2 reviewers that rated this feature as important or highly important Supports fast customization and reuse of templates, saving time and effort. This feature is especially helpful for teams with limited technical skills, offering flexible design options tailored to business needs. It simplifies launching multiple pages or sites. 92 reviewers rated this feature Sample files or documents that could be customized as needed or used as is 47.30% of 148 reviewers that rated this feature as important or highly important Edit text as needed 65.71% of 35 reviewers that rated this feature as important or highly important Set up connections to third-party platforms to improve business processes 48.07% of 181 reviewers that rated this feature as important or highly important Customize, sell, and distribute tickets 0% of 0 reviewers... Store and manage online video content 50.00% of 16 reviewers that rated this feature as important or highly important Supports various video file formats 0% of 0 reviewers... Track visitors and purpose of visits 0% of 0 reviewers... Record, update and manage waiting lists 0.00% of 1 reviewers that rated this feature as important or highly important Track and analyze information regarding website visitors 54.61% of 152 reviewers that rated this feature as important or highly important Publishing and managing websites across the internet. 70.61% of 473 reviewers that rated this feature as important or highly important Seamlessly integrates with 3rd party websites 50.00% of 48 reviewers that rated this feature as important or highly important It gives you centralized tools to update, organize, and maintain your site without coding. Reviewers indicate Wix’s dashboard is user-friendly, supports e-commerce, SEO, and app integrations, and simplifies content updates, though some wish for more advanced management capabilities. 67.02% of 1871 reviewers that rated this feature as important or highly important Options for publishing a website/landing page online, whether through a publishing site plugin, the user's site, or a subdomain 58.33% of 156 reviewers that rated this feature as important or highly important An extended application or connector that enables users to perform additional services with their current set of tools 43.48% of 92 reviewers that rated this feature as important or highly important What You See Is What You Get is a no-code tool that allows users to create and edit content using a visual interface 49.18% of 122 reviewers that rated this feature as important or highly important Get Advice We can help you find the software with the features you need. Barkha Bali Content Writer Wix’s highest-rated features offer speed, accessibility, and ease of use. For small and midsize businesses (SMBs), tools like template reuse, mobile access, and real-time editing work together to simplify setup and support agile site management. Features 4.3 (10,583) 4.3 Based on 10,583 reviews ## Pricing Value for money 4.3 (8388) Wix starts at $17 per month, which is lower than the average SMB budget of $35 per user, per month for website builder software. Pricing scales based on feature depth, with the Business Elite plan at $159 per month. Wix does not enforce seat minimums, making it flexible for solo users and growing teams. You can also opt for the free trial plan to test features. Free Trial Free Version [View pricing plan details](https://www.capterra.com/p/169007/Wix/pricing/) Light $17.00 Flat Rate,Per Month It includes: - 2GB storage space - Light marketing suite - Free domain for 1 year - Multi-cloud hosting - 2 site collaborators Core $29.00 Flat Rate,Per Month It includes: - Basic marketing suite - 50 GB storage space - Basic site analytics - Accept payments - Basic eCommerce - Customer Accounts - Events Calendar - Accept Payments Business $39.00 Flat Rate,Per Month It includes: - 100 GB storage space - Standard marketing suite - Standard site analytics - Standard eCommerce - Accept Recurring Payments - Social Selling - Sales Tax Automation - Product Catalog Business Elite $159.00 Flat Rate,Per Month It includes: - Unlimited storage space - Advanced marketing suite - Advanced site analytics - Advanced eCommerce - Advanced developer platform - Abandoned Cart Recovery - Pre-orders - Egift Cards Value for money 4.3 (8,388) 4.3 Based on 8,388 reviews ## Integrations Wix connects with various marketing, analytics, and eCommerce tools to support SMB workflows. The integrations include a mix of native and third-party links, helping teams centralize data and streamline site operations. Popular integrations [ Google Drive](https://www.capterra.com/p/161425/Drive/)[ PayPal](https://www.capterra.com/p/207944/PayPal/)[ Dropbox Business](https://www.capterra.com/p/143068/Dropbox-Business/)[ Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[ Google Workspace](https://www.capterra.com/p/247901/Google-Workspace/)[ WordPress](https://www.capterra.com/p/131687/WordPress/)[ Gmail](https://www.capterra.com/p/202338/Gmail/)[ QuickBooks Online](https://www.capterra.com/p/190778/QuickBooks-Online/) Barkha Bali Content Writer Wix’s integrations help your marketing lead track campaigns, your designer sync content across platforms, and your finance team manage payments, without switching between tools or duplicating data. Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.2 (7547) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.2 (7,547) 4.2 Based on 7,547 reviews ## User reviews Overall rating 4.4 Based on 10,638 reviews Filter by rating 5(6029) 4(3335) 3(1032) 2(164) 1(78) Mentioned topic Sorted by most recent AE Andrea E. Freelance Graphic Designer and Illustrator Graphic Design ### "Easy, Affordable, Professional Website, All Done By Myself!" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 April 27, 2026 Overall my experience using Wix has been great, creating the site was something super simple to do, it took little to no time, and the paid features have been extremely helpful. On first sight, it doesn't look like a generic site because of all the customization options, and I was able to create a fully functional portfolio site without prior web design and programming knowledge. I've had my website for over 6 years, and have had no issues at all. Pros Creating a website is quite easy. I have Graphic Design background, but I struggle with programming, but using templates was super simple, and customizing it to my branding was extremely easy. The control panel is also a great tool to keep track of metrics and how the site is behaving. Cons As a designer, I do think that the template design can be a little bit simplistic. It works for me, since I just need a site to showcase my work, but I think that it may look boring to other users. Also, while I don't really have experience as a web designer, I have enough design background to be able to create specific assets for the site, which may not be the case for others. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. AH Alexandra H. Pediatric Sleep Consultant Individual & Family Services ### "Wix Custom Website" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 7/10 April 27, 2026 Its been a pretty good experience. I can easily make changes and add onto my website. I have been able to figure it out on my own without hiring someone. It does take a lot of learning though. Pros I am not tech savvy at all but Wix is fairly easy to use. I created my website by myself and was able to customize it for me. Cons I dont like that the mobie screen view seems to change and move things around (ie; buttons, words) when you make changes on the computer view. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Michelangelo C. Freelancer Marketing and Advertising ### "Molto utile per siti semplici e veloci, soprattutto agli inizi" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 7/10 April 25, 2026 La mia esperienza con Wix è stata complessivamente positiva, soprattutto in passato, quando lo utilizzavo più spesso per realizzare siti semplici e veloci da pubblicare. È una piattaforma molto accessibile, adatta a professionisti, piccole attività e progetti che non richiedono sviluppi complessi. Oggi lo considero ancora uno strumento valido per determinati casi, ma tendo a preferire soluzioni più flessibili quando il progetto richiede maggiore controllo tecnico, personalizzazione o una strategia marketing più avanzata. Lo utilizzo ancora molto su vecchi progetti Pros In passato ho utilizzato Wix più spesso per creare siti vetrina, landing page e progetti web semplici in tempi rapidi. Quello che apprezzavo di più era la facilità d’uso dell’editor, la disponibilità di molti template e la possibilità di ottenere un risultato visivamente gradevole senza dover gestire troppi aspetti tecnici. Per clienti o progetti con esigenze semplici, è uno strumento pratico e immediato. Oggi lo utilizzo molto meno. Cons Con il tempo, lavorando anche come marketer e web designer, ho sentito maggiormente alcuni limiti in termini di flessibilità, controllo tecnico e personalizzazione avanzata. Per progetti più strutturati preferisco piattaforme che offrano più controllo su performance, SEO, tracking e struttura del sito. Inoltre, se il progetto cresce molto, l’editor può diventare meno ordinato da gestire. Anche i costi sono molto aumentati. Switched from [Canva](https://www.capterra.com/p/168956/Canva/) Ho deciso di passare da Canva a Wix perché avevo bisogno di uno strumento più adatto alla creazione e pubblicazione di siti web veri e propri. Canva è molto comodo per grafiche, presentazioni e contenuti visual, ma per siti vetrina e landing page cercavo una piattaforma con gestione delle pagine, hosting, moduli di contatto e funzionalità web più strutturate. Wix mi permetteva di creare progetti online in modo semplice, mantenendo comunque un buon controllo sull’aspetto grafico. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Marco G. Journaliste Online Media ### "une solution simple et accessible pour créer un site web" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 April 25, 2026 C’est un outil qui séduit principalement par sa facilité d’utilisation et sa rapidité de prise en main. Elle permet de concevoir un site professionnel sans compétences techniques, grâce à son système de glisser-déposer et à ses nombreux modèles prêts à l’emploi. Globalement, Wix est une excellente option pour les débutants, les petites entreprises ou les projets personnels qui souhaitent être en ligne rapidement sans complexité technique. Ses fonctionnalités intégrées (SEO de base, outils marketing, boutique en ligne, hébergement inclus) en font une solution tout-en-un pratique. Cependant, ses limites apparaissent surtout lorsque les besoins deviennent plus avancés. Les possibilités de personnalisation sont moins poussées que sur des plateformes plus techniques, et les performances ainsi que le SEO avancé peuvent être moins optimisés pour des projets ambitieux. En conclusion, Wix est une très bonne solution pour créer facilement un site esthétique et fonctionnel, mais il est moins adapté aux projets complexes ou nécessitant une grande flexibilité à long terme. Pros Wix est un outil de création de sites web très apprécié pour sa simplicité et son efficacité. Il permet à n’importe qui, même sans compétences techniques, de concevoir un site professionnel grâce à son interface intuitive en glisser-déposer. L’un des principaux avantages de Wix est la richesse de ses modèles modernes et personnalisables, qui s’adaptent à différents types de projets (blog, site vitrine, boutique en ligne, etc.). De plus, Wix propose de nombreuses fonctionnalités intégrées, comme le référencement SEO, l’hébergement inclus, ou encore des outils marketing (emailing, automatisations). Sa marketplace d’applications permet également d’ajouter facilement des options supplémentaires selon les besoins. Un autre point fort est sa flexibilité : les utilisateurs peuvent modifier leur site à tout moment sans avoir à coder. Enfin, Wix offre un bon rapport qualité-prix avec différentes formules adaptées aux budgets variés, ainsi qu’un support client accessible. En résumé, Wix est une solution complète, pratique et accessible pour créer un site web rapidement et efficacement. Cons Même si Wix est une solution pratique, il présente aussi certains inconvénients qu’il faut connaître avant de l’utiliser. Tout d’abord, la flexibilité reste limitée par rapport à des solutions plus avancées comme WordPress avec code personnalisé. Une fois un modèle choisi, il est difficile de changer complètement de template sans refaire une partie du site. Ensuite, les performances peuvent parfois être moins optimisées, surtout si le site contient beaucoup d’éléments ou d’applications, ce qui peut ralentir le chargement des pages. Un autre point faible concerne le référencement SEO : même si Wix a beaucoup progressé, il reste moins puissant et finement paramétrable que certaines plateformes concurrentes pour un travail SEO avancé. De plus, certaines fonctionnalités importantes ne sont disponibles que dans les formules payantes, ce qui peut augmenter le coût final si l’on veut un site professionnel complet. Enfin, le site reste dépendant de la plateforme Wix : il n’est pas possible de transférer facilement son site vers un autre hébergeur. En résumé, Wix est simple et accessible, mais il montre ses limites pour les projets plus complexes ou très évolutifs. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. OJ Oscar James S. CEO Arts and Crafts ### "great support" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 April 25, 2026 very positive, easy to use over all. and customer support has always been amazing. the featured are always being updated which is great as long as u stay up to date. Pros customer support is always amazing, and the overall functions are great. the customer support always wants to help and seems to have great knowledge on how to fix any issues i come across Cons the loading times on the dash bored and editor. sometimes i wait ages for nothing and have to refresh a lot to get it to work. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. NC Nicolas C. sales Information Technology and Services ### "Simple website builder that anyone can use!" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 April 24, 2026 overall, it is the best platform for website building. no other platform compares with its easy of use and user friendly it is Pros still the most simple website building platform out there. AI integration also made it even easier than before. Cons some limitations around pay walls still exist but understandable. paying for extras isnt necessary although they certainly help. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. SD Sarah D. Executive Director Events Services ### "Wix is great for everyone!" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 4.0 4.0 Likelihood to Recommend 10/10 April 24, 2026 Overall the ease of use and the many features and tools available far outweigh any issues that I've experienced. Rarely has our website ever gone down or had bugs in it. Pros I love the drag and drop features of design. For someone that doesn't have a coding or Wordpress background, this makes design of the site extremely intuitive. Cons I don't love that Customer Service is a bit more difficult to get in touch with. Once I've been able to talk with them, my issues have been fixed quickly, but getting to that point (past chat bots, etc.) can be a bit frustrating. Alternatives considered [GoDaddy Website Builder](https://www.capterra.com/p/182500/GoDaddy-Website-Builder/) Reasons for choosing Wix Ease of drag and drop design features vs. being forced into templates that have minimal customizations available. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Marc R. Digital Media Strategist Education Management ### "Easy and Seamless Interface " 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 3.0 3.0 Customer Service 4.0 4.0 Likelihood to Recommend 7/10 April 24, 2026 Pros I like how user friendly the interface is and I find making updates so seamless! It is a great and easy tool to build subsites as well. Cons Some of the elements can be limiting when trying to be very design focused. I think if there were more offerings it could be more robust in the design area. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. AU Anonymous User Owner Arts and Crafts ### "“Easy to Use, All-in-One Website Builder" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 7/10 April 23, 2026 Overall, my experience with Wix has been very positive, especially for building and managing a website without needing advanced technical skills. The platform is extremely user-friendly, with drag-and-drop features that make it easy to design pages exactly how you want them. It also offers a wide range of templates, which helps speed up the process of creating a professional-looking site. Pros What stands out the most is how easy it is to use. The drag-and-drop builder makes creating a professional website simple, even without any coding experience. You can visually design your site exactly how you want, which saves a lot of time and frustration. Cons One thing I liked least about Wix is the limited flexibility once your site is set up. After choosing a template, it’s difficult to switch to a completely different design without rebuilding your site, which can be frustrating if you want to rebrand or make major changes later. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. SR Shaun R. Business development manager Construction ### "Wix = great" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 9/10 April 23, 2026 Pros I like that it’s very easy to use for someone who’s never built a website or never maintained a website. Cons A lot of add ons cost so much money, also some times adding codes into the website get messed up and it not very easy to fix Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. [View all Reviews](https://www.capterra.com/p/169007/Wix/reviews/) ## FAQs Yes. Wix offers a free plan with access to its website builder, templates, and hosting. However, your site will display Wix branding and use a Wix subdomain unless you upgrade to a paid plan. Wix’s paid plans start at $17 per month for the Light plan. Higher tiers like the Business Elite plan cost $159 per month and include advanced features such as automation, analytics, and custom branding. Yes. You can connect a domain purchased elsewhere to your Wix site. This requires a premium plan, and Wix provides step-by-step guidance for DNS setup and domain verification. Yes. Wix supports online stores through its Core and Business plans. You can sell products, accept payments, manage inventory, and offer booking services with built-in eCommerce tools. Yes. Wix sites are optimized for mobile devices; you can edit layouts specifically for mobile view. The Wix mobile app also allows you to manage your site and respond to visitors. Yes. Wix includes built-in SEO tools such as meta tag editing, URL customization, and structured data markup. Advanced plans offer enhanced SEO features and integrations with Google tools. Yes. Wix’s visual editor supports intuitive site building without code. Its drag-and-drop editor allows you to build and customize websites visually, without needing to write code. Developers can use Velo for advanced customization. ### Have more questions? Connect with one of our advisors for a free consultation and save time in your software search. ## Sources - **Capterra reviews data:** Capterra reviews are collected from verified users for individual software products. [Learn more about how we source our data](https://www.capterra.com/resources/proprietary-data-research/). - **Capterra Shortlist:** Capterra Shortlist identifies the top products in our software categories based on a proprietary blend of user ratings and popularity. [Read the complete methodology here](https://www.capterra.com/resources/proprietary-data-research/#capterra-shortlist-methodology). - This product information came from Wix’s own online content in August 2025, including the product's website and its social media channels. ## Related reading ### [7 Best Free Website Builders](https://www.capterra.com/resources/top-free-website-builders/) Published November 1, 2017 by [Andrew Conrad](https://www.capterra.com/resources/author/aconrad/) ### [Guide to the Website Development Process](https://www.capterra.com/resources/website-development-process/) Published August 28, 2023 by [Alexandra Bower](https://www.capterra.com/resources/author/abower/) ### [3 Website Builder Mobile Apps Users Love](https://www.capterra.com/resources/mobile-website-builder-apps/) Published January 10, 2024 by [Ashish Upadhyay](https://www.capterra.com/resources/author/aupadhyay/) ### [Top 7 eCommerce Software](https://www.capterra.com/resources/most-popular-ecommerce-platforms/) Published February 6, 2023 by [Ashish Upadhyay](https://www.capterra.com/resources/author/aupadhyay/) ### [Handy Web Development Strategies for Your Business](https://www.capterra.com/resources/website-development-strategies/) Published August 22, 2023 by [Toby Cox](https://www.capterra.com/resources/author/tcoxguest/) ### [How To Choose a Web Development Company](https://www.capterra.com/resources/how-to-choose-a-web-development-company/) Published July 13, 2023 by [Adam Carpenter](https://www.capterra.com/resources/author/acarpenter/) ### [7 Top-Rated Content Management Software](https://www.capterra.com/resources/top-rated-content-management-software/) Published June 16, 2023 by [Shephalii Kapoor](https://www.capterra.com/resources/author/skapoor/) ### [Is Website Development Outsourcing the Right Choice?](https://www.capterra.com/resources/in-house-vs-outsource-web-development/) Published September 15, 2023 by [Adam Carpenter](https://www.capterra.com/resources/author/acarpenter/) Popular comparisons [Squarespace vs Wix](https://www.capterra.com/compare/143461-169007/Squarespace-vs-Wix)[Pixpa vs Wix](https://www.capterra.com/compare/152263-169007/Pixpa-vs-Wix)[Webnode vs Wix](https://www.capterra.com/compare/167799-169007/Webnode-vs-Wix)[GoDaddy Website Builder vs Wix](https://www.capterra.com/compare/169007-182500/Wix-vs-GoDaddy-Website-Builder)[Elementor vs Wix](https://www.capterra.com/compare/169007-169468/Wix-vs-Elementor)[SITE123 vs Wix](https://www.capterra.com/compare/152921-169007/SITE123-vs-Wix)[Marketing 360 vs Wix](https://www.capterra.com/compare/148516-169007/Marketing-360-vs-Wix)[Weebly vs Wix](https://www.capterra.com/compare/169007-246168/Wix-vs-Weebly) [Odoo vs Wix](https://www.capterra.com/compare/135618-169007/Odoo-vs-Wix)[Mailchimp vs Wix](https://www.capterra.com/compare/110228-169007/MailChimp-vs-Wix)[ClickFunnels vs Wix](https://www.capterra.com/compare/156583-169007/ClickFunnels-vs-Wix)[Kajabi vs Wix](https://www.capterra.com/compare/154682-169007/Kajabi-vs-Wix)[Webador vs Wix](https://www.capterra.com/compare/169007-195774/Wix-vs-JouwWeb)[ikas vs Wix](https://www.capterra.com/compare/169007-10006487/Wix-vs-ikas)[Webflow vs Wix](https://www.capterra.com/compare/136159-169007/Webflow-vs-Wix)[PrestaShop vs Wix](https://www.capterra.com/compare/134005-169007/PrestaShop-vs-Wix)  Independent research methodology Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. [Learn more](https://www.capterra.com/resources/proprietary-data-research/) How Capterra verifies reviews Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI. [Learn more](https://www.capterra.com/resources/how-we-verify-reviews/) How Capterra ensures transparency Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website. [Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)