# Wix Pricing 2026 | Capterra > Learn more about Wix pricing plans including starting price, free versions and trials. Source: https://www.capterra.com/p/169007/Wix/pricing --- # Pricing for Wix [4.4 (10725)](https://www.capterra.com/p/169007/Wix/reviews/) Write a Review! ## [Wix](https://www.capterra.com/p/169007/Wix/) has **4** pricing plans - Yes, has free trial - Yes, has free version **Credit Card Required:** No ### Light $17 **Pricing Model:** Flat Rate **Payment Frequency:** Per Month Light plan includes: - 2GB storage space - Light marketing suite - Free domain for 1 year - Multi-cloud hosting - 2 site collaborators ### Core $29 **Pricing Model:** Flat Rate **Payment Frequency:** Per Month Core plan includes: - Basic marketing suite - 50 GB storage space - Basic site analytics - Accept payments - Basic eCommerce ### Business $39 **Pricing Model:** Flat Rate **Payment Frequency:** Per Month Business plan includes: - 100 GB storage space - Standard marketing suite - Standard site analytics - Standard eCommerce - Accept Recurring Payments ### Business Elite $159 **Pricing Model:** Flat Rate **Payment Frequency:** Per Month Business Elite plan includes: - Unlimited storage space - Advanced marketing suite - Advanced site analytics - Advanced eCommerce - Advanced developer platform ## Popular alternatives to [Wix](https://www.capterra.com/p/169007/Wix/) Looking to learn more about Website Builder software similar to Wix? 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Value For Money[4.3(10725)](https://www.capterra.com/p/169007/Wix/reviews/) Pros Cons [Read All 10725 Reviews](https://www.capterra.com/p/169007/Wix/reviews/) Read Full Reviews Below Bruno L. Senior Engineer Management Consulting, 51-200 employees Used the software for: 1-2 years ** Overall Rating 5.0 ** Ease of Use 5.0 Customer Service 4.0 Features 4.0 Value for Money 4.0 Likelihood to Recommend 90% 9/10 Reviewer Source Source: Capterra May 31, 2026 "Unmatched Design Freedom with a Few Scalability Hurdles" **Overall:** Overall, my experience with Wix has been highly positive, making it an excellent, reliable platform for small to medium-sized businesses, freelancers, and creatives who need a professional online presence without developer costs. It bridges the gap between complex web development and absolute beginners by offering an unmatched level of visual design freedom. The platform handles all the technical heavy lifting—including secure cloud hosting, automated site backups, and SSL certification—entirely in the background, allowing users to focus entirely on branding, content creation, and business growth. **Pros:** What stands out most about Wix is its unmatched balance between user-friendly accessibility and design freedom. As someone without a background in web development or coding, the unstructured drag-and-drop editor feels incredibly intuitive. Unlike other platforms that force content into rigid grids or rows, Wix allows pixel-level placement. You can position text boxes, images, and buttons exactly where you want them, giving you complete creative control over the visual layout. **Cons:** While Wix offers incredible flexibility for initial design, its biggest drawback is that you cannot switch your website's template once it is live. If you decide a year down the road that your business needs a completely different layout or structural theme, you cannot simply apply a new template to your existing content. Instead, you are forced to manually rebuild your entire website from scratch on a new theme, which creates massive friction and consumes significant time as your brand scales. **Alternatives Considered:** [Shopify](https://www.capterra.com/p/83891/Shopify/) **Reasons for Choosing Wix:** While Shopify is an undisputed powerhouse for large-scale retail, I chose Wix because it offers far superior design flexibility and a much better balance for businesses that sell both services and products. Bruno L. Senior Engineer Management Consulting, 51-200 employees Used the software for: 1-2 years ** Overall Rating 5.0 ** Ease of Use 5.0 Customer Service 4.0 Features 4.0 Value for Money 4.0 Likelihood to Recommend 90% 9/10 Reviewer Source Source: Capterra May 31, 2026 "Unmatched Design Freedom with a Few Scalability Hurdles" **Overall:** Overall, my experience with Wix has been highly positive, making it an excellent, reliable platform for small to medium-sized businesses, freelancers, and creatives who need a professional online presence without developer costs. It bridges the gap between complex web development and absolute beginners by offering an unmatched level of visual design freedom. The platform handles all the technical heavy lifting—including secure cloud hosting, automated site backups, and SSL certification—entirely in the background, allowing users to focus entirely on branding, content creation, and business growth. **Pros:** What stands out most about Wix is its unmatched balance between user-friendly accessibility and design freedom. As someone without a background in web development or coding, the unstructured drag-and-drop editor feels incredibly intuitive. Unlike other platforms that force content into rigid grids or rows, Wix allows pixel-level placement. You can position text boxes, images, and buttons exactly where you want them, giving you complete creative control over the visual layout. **Cons:** While Wix offers incredible flexibility for initial design, its biggest drawback is that you cannot switch your website's template once it is live. If you decide a year down the road that your business needs a completely different layout or structural theme, you cannot simply apply a new template to your existing content. Instead, you are forced to manually rebuild your entire website from scratch on a new theme, which creates massive friction and consumes significant time as your brand scales. **Alternatives Considered:** [Shopify](https://www.capterra.com/p/83891/Shopify/) **Reasons for Choosing Wix:** While Shopify is an undisputed powerhouse for large-scale retail, I chose Wix because it offers far superior design flexibility and a much better balance for businesses that sell both services and products. [Read All 10725 Reviews](https://www.capterra.com/p/169007/Wix/reviews/) ## How should I be thinking about software pricing? [ Be an Informed Buyer: Understanding the True Cost of Business Software It's not just you-budgeting for business software is complicated. We're here to break it down. ](https://www.capterra.com/resources/business-software-cost/)