# Page 2 | Looker Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Page 2 - Is Looker the right Dashboard solution for you? Explore 282 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/169053/Looker/reviews --- Looker 4.5 (282) [View alternatives](https://www.capterra.com/p/169053/Looker/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 15th, 2026 # Page 2 - Reviews of Looker ## Showing most helpful reviews Showing 26-50 of 282 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use JL James L. Product Management Health, Wellness and Fitness Used the software for: 2+ years ### "Looker is a solid BI tool" May 31, 2025 5.0 Overall, I've had a really good time with Looker. It's a solid BI platform that truly shines in how it handles data and lets people help themselves. LookML is a game-changer for keeping our data clean and empowering users. It's totally helped us understand our data better. Even though I sometimes wish for cooler native charts, Looker's flexibility and data modeling capabilities definitely make up for it. It's a fantastic choice if you need a powerful and adaptable BI tool. Pros Looker's flexibility is awesome, especially with its LookML modeling. It means we define our business logic once, and it's consistent everywhere. This makes it super easy for anyone to dig into the data without needing to know complex code. Plus, quickly creating new reports and drilling down is a breeze. Version control for LookML is also a huge win for teamwork! Cons My main gripe is with the visualizations. Looker's great for data, but I really wish it had more advanced and complex chart types built-in. Sometimes, for really specific visuals, I have to export data or use other tools, which isn't ideal. While you can build custom visuals, it's not as straightforward as I'd like, and the standard options feel a bit basic for telling richer data stories. Review Source VR Verified Reviewer Fulfillment Associate Health, Wellness and Fitness Used the software for: 2+ years ### "Looker Looks Great" March 26, 2025 4.0 I find Looker to be quite a valuable BI tool used for the company I am currently working with. But due to its limitations - something that the company cannot deal it - it can be difficult to use and manage. I am hoping there are some improvements to be made. Pros Looker provides the real-time data with great support and customization. Fine tool for collaboration. Cons Some dependencies and performance issues; can be difficult to manage, and visualization is quite limited. Review Source CP Carly P. Accounts Administrator Automotive Used the software for: 2+ years ### "Looker - best data visualization platform" March 25, 2025 5.0 Overall Looker is the best visualization platform for all kind of info. Is easy to use after you spend some time to learn it and has a nice user interface. Pros The fact that I can connect more data sources, is saves me a lot of time as data is imported automatically. Also the ability to share the reports with a simple link is another useful feature. Cons At the beginning it seems that is very difficult to setup all the charts needed. Review Source EG Erika G. Data Analyst Information Technology and Services Used the software for: 1-2 years ### "Powerful tool that empowers data ownership" August 9, 2025 5.0 Pros It has blended data feature which allows to create a single table from different data sources like Google Analytics and Google Search Console. Cons Some data does not refresh automatically so you need to connect again using data connectors and reload. Review Source MS Mara S. Head of Marketing Marketing and Advertising Used the software for: 2+ years ### "Okay product for data visualisation" April 27, 2025 3.0 Good product if you are looking for a free data visualisation tool. Google products integrate quite well but external ones need to be connected via connectors, which can be expensive Pros Good free tool from Google for data visualisation and dashboard building Cons Breaks quite often and customisations can be limited. Also, extra connectors need to be paid Review Source VR Verified Reviewer Senior Campaign Specialist Marketing and Advertising Used the software for: 1-2 years ### "Great for Data Modeling, but with a Learning Curve" March 2, 2025 4.0 Pros You can create your own reporting dashbaords, that's one of the reliable functionality I really look up on from this software. For some one who doesn't have SQL knowledge its a lot easier to make number talk the visualization part. Cons It isn't easier for some one new to get used to looker because of its steep learning curve. Compared to Tablue, looker feels a bit limited at times Review Source JM James M. Client Partner Director Information Technology and Services Used the software for: 2+ years ### "A Rich Tool Sometimes Overlooked Compared to Competition" August 4, 2025 4.0 Pros Looker is a rich and easy to use platform. It supports a lot of great connections and building visualizations or modifying them is intuitive. Cons Google Organizations and Google Groups on occasion can be confusing as you manage the organization of or cleanse access to Looker dashboards. Review Source AG Arvind G. Sr. Talent Acquisition Partner Financial Services Used the software for: 6-12 months ### "In regards to Looker" February 23, 2025 5.0 Excellent data viewer tool to bring over non data driven departments and get more transparency across the org. Pros ・Very easy to visualize date. ・Easy to involve non-data driven departments. ・Awesome way to get more transparency across the org. Cons ・Wish there was more features to add more visualization. Review Source LE Lucie E. Customer Service Consultant Insurance Used the software for: 6-12 months ### "Looker - explore, analyze, and visualize data" December 19, 2024 5.0 When it comes to explore, analyze, and visualize data effectively Looker is the app your should use. Is very handy when you have to make many reports for the whole team. It helps on analyze and predict different situation. Also, sharing the reports is easy as you can share the direct link to it or export into a PDF file. Pros Dashboard customization is the main feature I use Looker for. Looker works great with automatically importing data from different sources like Sheets, Analytics and Google Ads making my reports always up to date. Cons For a first timer Looker will be difficult to work with as there are many options and complex options. Review Source LS Laura S. SDR Financial Services Used the software for: 1-2 years ### "Great dashboard tool" May 18, 2025 4.0 Great tool to have all the organizational data in a visual dashboard to interpret, we mainly use it to compare sales objetives vs results, and evolutions Pros It is a great tool to visualize data, from results to objetives, evolutions, etc Cons It is sometimes a little bit slow to charge the dashboards Review Source EE Eugen E. IT Controller Machinery Used the software for: 2+ years ### "Looker: A advanced analytics platform " April 6, 2025 4.0 Pros Looker is an excellent data modeling software with strong version control features Cons Complex configuration and setup for initial use Review Source AW Adrian W. Fleet Operative Automotive Used the software for: 1-2 years ### "Looker - business intelligence at its best" November 19, 2024 5.0 Looker is a comprehensive reporting tool, it saves a lot of time as the data is imported automatically from different sources like sheets, Analytics or Google Ads. These reports can easily be exported in PDF and or shared directly fromc the app. Pros The most I like that I can connect different data sources witch will import automatically and create a complex dashboard for a better overview. I can easily create scheduled reports and share them. Cons It can be a little challenging to create the first dashboard. Review Source BH Bryan H. Director of Technical Operations Marketing and Advertising Used the software for: 2+ years ### "Easily the best bang for your buck in dashboarding and reporting" September 6, 2024 5.0 Looker has been amazing. It's helped us be more insightful for our clients while also allowing us to easily integrate with basically any kind of data-source a client may have to help them get more value out of their existing data sets. Pros Easily pull data from hundreds of different sources to use in analysis or reporting dashboard that you can setup in minute. Cons Looker has a tendency to hang/freeze if you're working on reports with a lot of elements. You sometimes have to simple close the browser and reopen it to avoid oddball errors. Review Source TS Theresa S. Senior Account Executive Computer Software Used the software for: 1-2 years ### "Gutes KPI Tool, das aber nicht so benutzerfreundlich ist" April 25, 2025 3.0 Starkes Tool zum Managen von KPIs, die UI lässt allerdings zu wünschen übrig Pros Starke Auswertung von sämtlichen Kennzahlen in verschiedensten Diagrammtypen. Direkte Integration von Hubspot Cons Lange Ladezeiten (v.a. bei Filterfunktion) und recht unübersichtliches Interface, das es schwer macht, gesuchte Dashboards zu finden Review Source HY Henry Y. Project Manager Design Used the software for: I used a free trial ### "Looker Review" January 19, 2026 5.0 Powerful BI and analytics platform that unifies data exploration and dashboards across teams and stuff. Pros Robust data exploration, governed metrics, real-time dashboards, and deep integration with Google Cloud. Cons Steep learning curve for non-analysts and advanced setup can feel complex for everyday users. And that's just me being honest. Review Source PG Peter G. Manager Construction Used the software for: 1-2 years ### "Looker - look at my reports" October 28, 2024 5.0 When it comes to reports Looker is the only way you can provide complex reports, easy to update and customize. Pros The best feature at Looker is the way to can connect to multiple sources at once and create complex reporting and data analytics. Another good feature that worth to be mentioned is that I can share these reports with my colleagues with a shareable link or easily export in PDF and share. Due its connection with sources the reports are always up to date as it imports the data automaticaly. Cons I found it a little hard at first to create a complete report for my needs. Review Source Manish S. Data Analyst Higher Education Used the software for: 6-12 months ### "Mapping Complex Relationships with Google LookerML" August 29, 2024 4.0 Being a Data analyst requires a Good BI tool and using Google looker has been a great experience for me. I am impressed with the user-friendly interface, easy to understand data modelling, and integration with other google tools like google sheet and google docs. However, there were sometimes I encountered issues with large datasets. Overall, I would say it's been a great experience. Pros My most liked feature of google looker is LookML which has been a great helped me made complex data relationships easier and saved me a lot of time. Moreover, looker has a plethora of customizable visualizations which also has ability to add advanced drill down to make it more interactive. Also, with google looker reports can be delivered by specific schedules. Cons Occasional lags are there when I process large data sets which I feel is a downside. Also, ETL feature is missing in Google looker which I find disappointing as it should be already there. Review Source NM Nicolas M. CMO Information Technology and Services Used the software for: 2+ years ### "I recommand it for your reports" November 26, 2024 5.0 It's very easy to create rapidly new reports, and it can be very powerful. But you need to have a tech background. Pros Very accessible, updates, a lot of propositions Cons You need to know very well the measures you want to use Review Source TMG Tahir Mutlu G. Digital Marketing Specialist Retail Used the software for: 6-12 months ### "Looker in general" September 30, 2024 4.0 We used Looker a lot in our CEO presentations. We were wasting a lot of time trying to visualize our source data in gsheets. When we started using Looker, it saved us a lot of time and helped us a lot in making sense of the data. Pros It visualizes your data in a very short time and facilitates KPI tracking. These visualizations are very important in the flow of information between teams. Cons It is difficult to implement tables at first. It's a bit hard to learn, but once you get the hang of it, it gets easier to use. Review Source AM Advaldo M. Director Automotive Used the software for: 2+ years ### "Looker - data visualization" July 28, 2024 5.0 Looker is an impressive tool for every business, it shows a lot of important data, reports are easy to share to see live results or export as a PDF. Pros The most I like at Looker that I can import data from multiple sources automatically. Is very that all data is up to date when needed. Creating a dashboard with essential charts and graphs is very easy with its drag and drop builder. Another helpful thing is sharing the dashboard with other so the reports are available to all who needs any info. Cons Everything works fine, no cons worth mentioning. Review Source CW Chris W. Account Manager Insurance Used the software for: 1-2 years ### "Looker - charts and graphs" August 7, 2024 5.0 Looker is a great tool for every business, even though it can be a little overwhelming when setting up your dashboard for the first time. Pros The biggest feature for me is the ability to import different data from different sources. Creating a dashboard with all the data you need gives you a better picture of your activity, which is easier to analyze. It offers many types of charts and graphs where you can integrate data from different sources easily. Sharing the reports with others is eay, as you can share the live report where data is updated automatically or export as a PDF. Cons No cons for Looker, I wish more apps would allow users to export data to Looker automatically. Review Source DH Dean H. Regional Sales Manager Supermarkets Used the software for: 1-2 years ### "Looker - better data visualization" July 16, 2024 5.0 Overwall Looker is a great tool for reporting and data analysys. The reports are always up to date and this is very important because I can track whats is happening in real time. Pros Connecting different sources or importing data is very easy and you are sure that data is always up to date. Another important feature for me is that you can share these reports with other or you can export them. Cons Creating a dashboard with all you need can be a little complicated for the first time. Review Source RB Ryan B. SEO Financial Services Used the software for: 1-2 years ### "Looker review" August 2, 2024 3.0 I kept it simple with this tool to start with, there's lots of helpful guides online to use until you get more confident setting up reports Pros There is a lot of visualisation options and data blending can be done which is helpful too Cons It is not self intuitive and can be quite frustrating to use until you get familiar with the tool Review Source LW Lee W. Manager Civil Engineering Used the software for: 1-2 years ### "Looker - another type of reporting" June 26, 2024 5.0 Looker (and data) is all you need for a good business analysis. It has exactly what you need for data visualization, analytics and predictions. Pros The most I like that you can import data from different sources. Making charts and graphs from all data you have allows you to do very accurate prediction on the business. Sharing the reports with different colleagues from other departments is easy and important. Cons Is a little complicated until you come to the final dashboard design, too many options (might be only me). Review Source aE abdulrahman E. creative content creator Marketing and Advertising Used the software for: 2+ years ### "One-Stop Solution For Exploring Real-Time Analytics with powerful analytics and collaboration featur" April 27, 2023 4.0 Since the beginning of my career, I've been using Looker for the past four years, and I can say with certainty that it's a must-have and worthwhile program for any company or individual working with large amounts of data. Looker made it easy for me to explain complex data visualizations to my clients, a task that would otherwise be difficult. Looker has been an important tool in helping me reach my organization's goals. I have a lot of likes for this product and would suggest it to everyone who works in R&D or analysis. Pros 1\. Spectator ease of use is its greatest distinguishing feature. with . 2. Looker allows the user to learn more about the data (by creating insights and visualization). In other words, it shifts the workload from the analysts to a platform that can do the analysis independently. This helps with sizing. 3. Since Looker is a browser-based platform, it can be installed on any public cloud service and has flexible cloud database migration options. Cons I've noticed that dashboards take a long time to load when there is a lot of traffic. This is annoying, especially when we have a deadline to meet. 2. With scenes, the expense factor is much greater. It's the perfect answer for large organizations, but it can be very expensive for small teams and independent contractors. Review Source Similar Products Featured ## Related categories [Dashboard](https://www.capterra.com/dashboard-software/)[Embedded Analytics](https://www.capterra.com/embedded-analytics-software/)[Business Intelligence](https://www.capterra.com/business-intelligence-software/) ## Send me user reviews about this product ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.