---
title: "Backstop Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about Backstop Software - reviews, pricing plans, popular comparisons to other Investment Management products and more."
source_url: "https://www.capterra.com/p/169054/Backstop/"
page_type: "product"
language: "en"
---

# 

 Backstop Software Review 2026: Features, Integrations, Pros & Cons

Last updated on August 26, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews)

Backstop

## What is Backstop?

Backstop, a service of ION Analytics is an investment management software, tailor-made for institutional and alternative investment management professionals and trusted ally in optimizing the investment and client life cycle. Our platform creates a single source of truth for multi-asset research and portfolio management, driving prospect and client satisfaction, fostering loyalty, and ensuring long-term retention. Unlock your data, foster collaboration and enable confident investment decisions.

## What is Backstop used for?

[Hedge Fund](https://www.capterra.com/hedge-fund-software/)[Investment Management](https://www.capterra.com/investment-management-software/)[Financial CRM](https://www.capterra.com/financial-crm-software/)

Overall rating

Based on 46 user reviews

Reviews sentiment

Positive

91%

Neutral

7%

Negative

2%

Starting price

$3000

Per Year

Free trial  
not available

Free version not included

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

## Backstop alternatives

Highest Rated

[4.5 (187)](https://www.capterra.com/p/118759/Aplos-Accounting/reviews/)

Starting price

$79.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

90%

of reviewers

rated it above 4 stars

[4.3 (716)](https://www.capterra.com/p/76/Intacct/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

86%

of reviewers

rated it above 4 stars

[4.2 (2,068)](https://www.capterra.com/p/135757/NetSuite/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

85%

of reviewers

rated it above 4 stars

[4.4 (243)](https://www.capterra.com/p/96371/Acumatica-Cloud-ERP/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

92%

of reviewers

rated it above 4 stars

## FAQs about Backstop

Overview

### Which roles and teams benefit most from Backstop?

Backstop is most used by investor relations teams, investment analysts, and client services professionals who need to track investors, portfolios, and fundraising activity in one system. Finance leaders and executives use it for reporting, oversight, and operational visibility, while data and technology teams support workflow automation, data quality, and system administration.

Answer based on 46 reviews

Overview

### What company size and industries is Backstop built for?

Backstop serves small financial firms, with 80% of reviewers from small businesses and 59% from Financial Services. It is built for institutional investors and alternative asset managers, with strong adoption in Investment Management at 35% and some enterprise use at 13%, especially for hedge fund operations.

Answer based on 46 reviews

Features and Usability

### What are the key features of Backstop?

Backstop offers portfolio management, investment management, and fund management features, plus investor portals and client portals for communication. It also includes compliance management, risk analysis, audit trail, reporting and analytics, financial reporting, CRM, task management, and third-party integrations for data and workflow handling.

Integrations

### Which third-party tools and platforms does Backstop integrate with?

Backstop integrates with Microsoft Outlook and Microsoft Excel through add-ins for email, meetings, notes, and spreadsheet workflows. The catalog and reviewer mentions center on these Microsoft tools, indicating a focused integration set rather than a broad third-party app network.

Answer based on 11 reviews

Getting Started and Support

### What training and onboarding options does Backstop offer?

Backstop provides in person training, live online sessions, webinars, documentation, and videos to help teams get started. In person and live online formats support guided instruction, webinars cover group learning sessions, documentation offers written reference material, and videos provide visual walkthroughs for self-paced review.

Answer based on 3 reviews

Getting Started and Support

### What customer support options does Backstop offer?

Backstop provides Email/Help Desk, a Knowledge Base, Phone Support, and 24/7 Live Rep access. Users describe the support team as responsive, helpful, and willing to assist with custom requests, while also noting useful tutorials and strong follow-up on questions and concerns.

Answer based on 3 reviews

Features and Usability

### How easy is Backstop to use?

Backstop works well for teams that need a customizable CRM, but ease of use is mixed. Many advisors, admins, and finance teams find daily tasks and transitions from legacy systems manageable, especially with training. More complex reporting, add-ins, and deeper customization can feel clunky, slow, and less intuitive for casual users.

Answer based on 13 reviews

Features and Usability

### How good is Backstop's user interface?

Backstop offers a functional interface for CRM work, reporting, and investor communication, but the design feels dated to many users. Some finance teams find navigation straightforward for routine tasks, while others say layouts, labels, mobile experience, and Excel or Outlook plugins need improvement, especially when moving between linked records and reports.

Answer based on 11 reviews

## Features

AI summary

Based on 825 Investment Management reviews

Capterra data shows that buyers of investment management software rank the following features as their top priorities:

-   **Performance Metrics** (**38%** of reviewers rated this feature as critical)
-   **Reporting/Analytics** (**43%**)
-   **Investments Tracking** (**44%**)

Backstop supports all three of the features reviewers value most: **Performance Metrics**, **Reporting/Analytics**, and **Investments Tracking**. Together, these capabilities give teams a clear view of portfolio results, make it easier to review and share investment data, and help businesses monitor holdings more effectively, allowing teams to make informed decisions with greater confidence.

Performance Metrics

4.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

A set of indicators that tracks the performance of networks, applications, systems, teams, etc.

Investments Tracking

5.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

Monitor capital allocation and asset prices over time

Portfolio Management

4.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

Overview of all programs that help compare initiatives, align projects with strategic goals and identify risk

Client Portal

4.0 (2)

50.00% of 2 reviewers that rated this feature as important or highly important

Private online space that lets businesses securely share documents and provide information access to clients

Contact Management

4.9 (7)

100.00% of 7 reviewers that rated this feature as important or highly important

Manage, organize, and store contact information

Data Import/Export

3.6 (5)

40.00% of 5 reviewers that rated this feature as important or highly important

Import and export data to and from software applications

Backstop 86 features

### All Features
- Access Controls/Permissions: Define levels of authorization for access to specific files or systems
- Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities
- Activity Tracking: Track and document all activities across devices, networks, and other systems
- Alerts/Notifications: Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges
- API: Application programming interface that allows for integration with other systems/databases
- Audit Trail: A record of all activities within the system, including user access, changes made, etc.
- Benchmarking: Compare key metrics for the business against prominent players in the industry
- Calendar Management: Track and manage schedules and meetings via an integrated calendar
- Calendar Sync: Synchronize with other calendars to view mutual availability and schedules
- Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results
- Client Management: Manage contact details and communication with clients
- Client Portal: Private online space that lets businesses securely share documents and provide information access to clients
- Collaboration Tools: Provides a channel for team members to share AI models, media files, communicate, and work together
- Compliance Management: Track and manage adherence to policies for any service, product, process, or supplier
- Compliance Tracking: Track and report regulatory data to either internal management or external stakeholders
- Contact Management: Manage, organize, and store contact information
- CRM: Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system
- Customer Database: A collection of customer information such as contact details, demographics, previous interactions, etc.
- Customizable Fields: Customize data fields to support various needs and use cases
- Customizable Reports: Alter the layout and content of reports
- Data Import/Export: Import and export data to and from software applications
- Data Management: Ability to handle large datasets
- Deal Management: Defines specific deal parameters to negotiate and secure deals
- Document Management: Store, manage, and track all electronic documents in a centralized location
- Document Storage: Store and organize documents in a centralized system
- Drag & Drop: Assemble applications and processes by dragging over and arranging pre-built components
- Email Management: Manage, store and organize emails within the system or via third-party apps
- Email Marketing: Create and send email blasts/campaigns
- Email Templates: Pre-made examples and templates for emails
- Fee Management: Track collected or paid charges for services performed or access granted
- Financial Analysis: Evaluate units, projects, budgets, and other finance-related data to gauge their performance and potential risk
- Financial Management: Plan, manage, and track the financial activities of an individual or organization
- For Financial Institutions: Financial services institutions such as traditional banks, hedge funds, investment banks, and insurance agencies.
- For Hedge Funds: Designed for Hedge Funds
- For Investment Advisors: Used by financial advisors and money managers
- For Investors & Traders: Used by retail investors and active traders/day traders
- Forecasting: Form predictions based on past and present data/trends
- Fund Management: Manage allocation and performance of financial assets
- General Ledger: Centralized accounting record which tracks all financial transactions
- Historical Reporting: Information, data and reports that are being tracked over time
- Income & Balance Sheet: A statement detailing the financial position of a business including assets, liabilities, and equity at a certain point in time
- Interaction Tracking: Track interaction history by documenting conversations for contacts
- Investment Management: Manage and handle financial assets as well as other investments.
- Investments Tracking: Monitor capital allocation and asset prices over time
- Investor Communication: Communicate with investors with integrated communication tools.
- Investor Management: Automated payments and reporting for investors
- Investor Portal: Any online gateway where investors can log in to view investments
- Investor Reporting: Compile and report on all investor activities
- Lead Capture: Automatically identify and save contact information of potential customers
- Lead Management: Store information about leads or contacts and track, manage and nurture them throughout the sales process
- Marketing Automation: Automate workflows and trigger campaigns based on customer actions
- Mobile Access: Access software remotely via mobile devices
- Monitoring: Observe and track the demand, usage, progress or quality of a system, product, or user
- Multi-Currency: Manage and handle various international currencies
- Operational Risk Management: Manage risk that occurs from systems failure or inadequate processes
- Performance Analysis: Monitor and analyze the performance and status of a server or system/application
- Performance Metrics: A set of indicators that tracks the performance of networks, applications, systems, teams, etc.
- Pipeline Management: Track the progress of long term goals, campaigns, and opportunities, for sales, projects, business ventures etc.
- Portfolio Accounting: Tracking and logging the performance, risks, gains and losses of investments
- Portfolio Analysis: Measure and assess the performance of investments
- Portfolio Management: Overview of all programs that help compare initiatives, align projects with strategic goals and identify risk
- Portfolio Rebalancing: Reallocation of assets to reflect changing investment goals or market conditions
- Private Equity: Shares and stocks owned by individuals in a company that is not trading publicly in the stock market
- Profit/Loss Statement: A type of financial statement used to record and report an organization's revenues, costs, and expenses over a specific amount of time
- Real-Time Analytics: Analyze and gain insights into data in real-time
- Real-Time Data: Receive data and information in real time
- Real-Time Reporting: Active reporting of data and metrics
- Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns
- Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data
- Risk Analysis: Analyze potential risks across the organization
- Risk Assessment: Initiate collection and analysis of known risks
- Risk Management: Process of identifying, evaluating, mitigating, addressing and reporting on potential risks or uncertainties
- Role-Based Permissions: Set & manage permission levels based on user roles and restrict access to only authorized individuals
- Sales Reports: Reports specific to sales analysis for trends and strategies
- Scenario Planning: Develop potential scenarios to identify risks and opportunities
- Search/Filter: Search and filter data across systems to locate required information by entering keywords or certain criteria
- Task Management: Create, manage and track all task activities and progression
- Task Scheduling: Track and manage the scheduling of tasks
- Template Management: Create, save, and re-purpose templates for emails, forms, etc.
- Territory Management: Organize customer data and accounts by user or geography
- Third-Party Integrations: Set up connections to third-party platforms to improve business processes
- Transaction History: Record of all transactions such as purchases, deposits, withdrawals and transfers within a specific period
- Valuation Management: Assessment technique to estimate the current worth of an asset or company
- Vendor Management: Ability to track and store all vendor-related information, such as contacts, services offered, terms, etc.
- Visual Analytics: Interact with data visualization elements, such as charts and graphs, to drill down into data
- Workflow Management: Create, design and manage workflows for repetitive tasks

---

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Features

4.2 (46)

4.2

Based on 46 reviews

## Pricing

Value for money

4.0 (34)

Basic

$3,000

Per Year

Value for money

4.0 (34)

4.0

Based on 34 reviews

Connect with a Capterra advisor for a free 15-minute consultation

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## Support, customer service and training options

Customer Service

4.4 (40)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.4 (40)

4.4

Based on 40 reviews

## User reviews

Overall rating

4.3

Based on 46 reviews

Filter by rating

5(19)

4(23)

3(3)

2(1)

1(0)

Mentioned topic

Sorted by most recent

AS

Ajay S.

Head of Technology, Client Services and Advisory

Investment Management

### "Backstop Review of Investor Relations module"

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

April 10, 2023

Overall, great saas software with flexibility for users and management

Pros

Very easy to use product and transition from legacy applications has been quite easy for all our Advisors and Admins. Their training program and help tools are excellent.Very customizable product

Cons

While APIs are for all out of box data integration, it can be better exposed with custom data fields specific to each client

Alternatives considered

[Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)

Reasons for choosing Backstop

For better cost, infrastructure, Easy of usage. Better functionality

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Response from Vendor

April 13, 2023

Thank you for your feedback, Ajay! We are happy to hear that Backstop' has been easy to use and that our training program and help tools are helpful features. We have flagged your comments APIs for our product team.

BM

Brett M.

Investment Analyst

Investment Management

### "Backstop - Functional, Collaborative, Efficient"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

8/10

March 14, 2023

We are solving an organizational need with the use of Backstop. Additionally, the platform offers analytical tools that would otherwise take a lot of hours to do manually. Lastly, the ability to log returns and other metrics we track is crucial to our process.

Pros

Backstop's document management is my favorite feature. Not only can you properly organize documents coming from various places, but you can make them easily accessible to your entire team with ease.

Cons

Backstop can be slow at times, lag and take some time to load.

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Response from Vendor

April 3, 2023

Thank you for your feedback, Brett! We are happy to hear that Backstop's document management is your favorite feature. We have flagged your comments about loading time for our product team.

LN

Lianda N.

Client Services Associate

Investment Management

### "I enjoy working with Backstop"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

March 9, 2023

Great experience

Pros

Easy to use - I love the reporting feature and how easy it is to manage the products / investor info

Cons

The least - maybe the contacts management, sometimes seems like it could be a little easier - like emails could be emails without requiring first and last name, and old contacts could be better marked as old vs. having to be renamed OLD

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Response from Vendor

March 13, 2023

Thank you for your feedback, Lianda! We are happy to hear that you believe Backstop is easy to use and offers helpful features. We have flagged your comments about improving contact management to our product team.

MH

Marc H.

Head of New Products & Business Development

Investment Management

### "Ovata"

4.0

Overall Rating

4.0

4.0

Ease of Use

3.0

3.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

8/10

March 9, 2023

Helpful tool to streamline and organize work flow.

Pros

Ease of use, functionality, app is well-designed.

Cons

Plug-in to Outlook could be more seamless.

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Response from Vendor

March 13, 2023

Thank you for your feedback, Marc! We are happy to hear that you believe Backstop is easy to use and the app is well-designed. We have flagged your comments about improving Backstop for Outlook to our product team.

IJ

Imre J.

Senior Associate

Financial Services

### "Happy user "

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

1.0

1.0

Likelihood to Recommend

8/10

March 9, 2023

Pros

Website features and having all clients related files in one spot.

Cons

Support and the outlook feature. Suggestions for improvements to the system are slow to implement or ignored or half fixed.

Switched from

[Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Response from Vendor

March 13, 2023

Thank you for your feedback, Imre! We are happy to hear that you believe Backstop offers helpful features. We have flagged your comments about improving support and Outlook features to our product team.

JM

Jeffrey M.

CEO

Financial Services

### "Backstop review"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

March 8, 2023

Pros

Categorizing our contacts is a key attribute for us and Backstop is great at it.

Cons

Grouping email results is not as easy as it could be.

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Response from Vendor

March 13, 2023

Thank you for your feedback, Jeffrey! We are happy to hear that you believe Backstop is great at categorizing your contacts which is a key attribute for you and your team. We have flagged your comments about improving email results to our product team.

JM

Jeannine M.

Chief Administrative Officer

Financial Services

### "Backstop Review"

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

9/10

March 8, 2023

Pros

Valuable calculations and contact management

Cons

Lack of flexibility in the UI. Limited integration between contact data and account data.

Alternatives considered

[Dynamo Software](https://www.capterra.com/p/67068/Dynamo/)

[Salesforce Platform](https://www.capterra.com/p/268338/App-Cloud/)

Reasons for choosing Backstop

Initially we choose Backstop over other products because it also had an investor portal capability. In the end we did not implement the investor portal due to limitations on UI and data.

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Response from Vendor

March 13, 2023

Thank you for your feedback, Jeannine! We are happy to hear that Backstop is helpful when it comes to valuable calculations and contact management. We have flagged your comments about improving the flexibility in the UI to our product team.

IB

Idjaz B.

Data Analyst

Financial Services

### "Backstop Review - Outlook & Opportunities"

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

3.0

3.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

February 21, 2023

Pros

One of the best friendly user (UI/UX) interface in the space

Cons

Probably can improve on the accounting/portfolio management side (in terms of functionalities)

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Response from Vendor

February 23, 2023

Thank you for your feedback, Idjaz! We are happy to hear that you believe Backstop is one of the most user-friendly interfaces in the space. We have flagged your comments about improving our accounting and portfolio management functionality to our product team.

EF

Eric F.

Project Manager

Financial Services

### "All-in-One Offerings for the Buy-side clients for Capital Raising, IR and Research Management"

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

9/10

February 17, 2023

It is a user-friendly platform with no need for programing language

Pros

Customizability from the front-end and stability of the system

Cons

Limited access to configure the system from backend

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Response from Vendor

February 23, 2023

We appreciate the feedback, Eric! It's great to see that you are finding Backstop to be user-friendly. We have flagged your comments about limited configuration access to our product team.

GO

Grace O.

Operations & Compliance Associate

Investment Management

### "Backstop Review"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

September 16, 2022

Backstop helps us successfully organize all of our investor information in a way that is easy for everyone to access. Looking up information about investors and their accounts is a quick process now.

Pros

Backstop is intuitive and easy to use.

Cons

The reporting features sometimes seem a little complicated.

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Response from Vendor

October 3, 2022

Hi Grace, thank you for your feedback! We are happy to hear that Backstop is intuitive and easy to use. We have flagged your comments about the reporting features for our product team to review and consider.

[View all Reviews](https://www.capterra.com/p/169054/Backstop/reviews/)

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Popular comparisons

[Dynamo Software vs Backstop](https://www.capterra.com/compare/67068-169054/Dynamo-vs-Backstop)