# Page 2 | Cognism Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 2 - Is Cognism the right Data Extraction solution for you? Explore 255 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/169083/Cognism/reviews

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Cognism

4.7 (255)

[View alternatives](https://www.capterra.com/p/169083/Cognism/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated February 17th, 2026

# Page 2 - Reviews of Cognism

## Showing most helpful reviews

Showing 26-50 of 255 Reviews

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Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Sonia A.  
SDR-BDR  
Computer Software  
Used the software for: 2+ years

### "Happy with the results"

January 6, 2026

5.0

It saves me time by giving me the contacts I need without too much work. i.m really happy. Is easy to use, satisfied overall

Pros

Cognism has been easy to use and really helpful. I’m satisfied with how it works and the results I’ve seen so far.

Cons

all for me is good, in the end I usually find what I want. Sometimes Cognism only shows the company’s main number, and I’d really like to get the direct number of the customer instead.

Review Source

Frank D.  
Partner  
Information Technology and Services  
Used the software for: 1-2 years

### "Perfect for lead management and the new business development teams."

October 1, 2025

5.0

Good cooperation and support. We have been working with the solution for over two years now, and it has become essential to our business.

Pros

Excellent source for GDPR-compliant contact research. Used by our outreach team for lead management and by our sales team. Basis for direct contact by phone, but also by email or via LinkedIn. Increased efficiency in research.

Cons

Focus and the best data quality in Europe, increasing quality in North America. I don't know of any way to map your own sales organizations and assign accounts—keyword: book of business.

Review Source

Jack S.  
Sales Exec  
Events Services  
Used the software for: Less than 6 months

### "Review of Cognism "

August 13, 2025

5.0

Cognism has become a vital part of our sales tech stack. The contact data is highly accurate, and the platform is refreshingly easy to navigate. I particularly appreciate the Chrome extension, which lets our team pull leads directly from LinkedIn without breaking workflow. The real differentiator is their customer success and support team — they go above and beyond with onboarding, training, and ongoing tips to maximize ROI. While there’s a bit of a learning curve in setting up advanced filters and sequences, the payoff in quality leads and time saved is worth it.

Pros

Highly accurate, GDPR-compliant contact data Great LinkedIn integration with Chrome extension Outstanding customer support and onboarding

Cons

Minor learning curve for mastering advanced filters, workflows, and integrations Some smaller niche markets or regions have less data coverage compared to major geographies, requiring occasional manual research Pricing can be on the higher side for very small businesses or startups with limited budgets, though the ROI often justifies it Reporting and analytics features are strong but could be expanded to include deeper historical performance tracking across campaigns

Review Source

CW

Cassidy W.  
Sales Executive  
Events Services  
Used the software for: 1-2 years

### "The Power of Cognism"

March 29, 2025

5.0

Using Cognism has been a fantastic experience from start to finish. From the moment we integrated it into our workflow, we’ve seen a noticeable improvement in the efficiency and effectiveness of our lead generation process. The platform is incredibly user-friendly, making it easy for our team to get started without needing extensive training. It has been a quality experience and we will continue to use it.

Pros

I’ve used a lot of sales tools, but Cognism stands out because it’s both powerful and super easy to use. The data is accurate, and the platform gives us a lot of flexibility to connect with leads in different ways. We’ve seen better results from our campaigns and are able to reach more of the right people. If you're looking for a reliable tool to improve your outreach, this one’s definitely worth considering. We are a company of a 250+ sales team, and it is great.

Cons

Not much - in a dream world the data quality would be 100%, but we know this is not achievable

Switched from

[Lusha](https://www.capterra.com/p/198383/Lusha/)

inaccurate data, questions over potential legality and bad rep

Review Source

GS

George S.  
Global Events Executive  
Events Services  
Used the software for: 1-2 years

### "A Must-Have Tool for B2B Lead Generation"

March 3, 2025

5.0

Pros

I’ve been using Cognism for several months now, and it has truly transformed the way we approach lead generation. The platform delivers high-quality, up-to-date contact information, which has made prospecting much more efficient and effective. What sets Cognism apart is its ability to offer highly targeted data through AI-powered filters. Whether you’re searching by company size, industry, or specific job roles, the precision of the results is remarkable. It’s made building custom lead lists much faster, allowing us to focus on reaching out to the right people at the right time. The integration with other tools, like LinkedIn and Salesforce, is smooth and seamless, ensuring that our teams can work more collaboratively and keep everything organized in one place. The ability to automate parts of the outreach process has also increased productivity, freeing up time for more strategic activities. The user interface is clean, intuitive, and easy to navigate, which has made it incredibly easy for new team members to get up to speed quickly. And if you ever run into any issues, the customer support team is incredibly responsive and knowledgeable. All in all, Cognism is an invaluable tool for any business looking to scale its sales pipeline. It’s one of the best investments we’ve made for improving the efficiency and quality of our lead generation efforts.

Cons

nothing - its so easy to use and makes lead finding a dream.

Review Source

LE

Luca E.  
Business Development  
Information Technology and Services  
Used the software for: 6-12 months

### "Great tool for BDRs and SDRs"

November 14, 2025

5.0

Overall great experience for the role of a BDR/Sales person. Have been using the tool a lot and so far also had nothing much to complain about.

Pros

It has amazing depth of Companies and contacts. IT is also very easy to use and setup. I have been enjoying the tool a lot in the past months. Without it my job as a BDR/SDR would not be possible. I also really enjoy the persona function filter where you can get the right contacts at every company immediately and no need to do intense research on LinkedIn

Cons

Sometimes it can be a bit tricky to find certain companies with name search. But if you use the name of the company stated on LinkedIn you can't really go wrong and usually find the company you are trying to prospect into.

Review Source

VR

Verified Reviewer  
SDR  
Information Technology and Services  
Used the software for: 6-12 months

### "Best prospecting data tool on the market "

August 6, 2025

5.0

Overall has boosted outbound meeting conversations to 90%. Save hours from having to deal with GKs and I can go direct to DMS

Pros

Best mobile contact data on market. Most accurate data on market with mobile and direct lines. Email data is also amazing

Cons

NA m. Can’t really say anything bad about cognism. I use it daily to prospect and enrich accounts. Overall no negatives

Review Source

Lars W.  
Sales Executive  
Computer Software  
Used the software for: 6-12 months

### "Cognism makes prospecting faster and cleaner"

December 18, 2025

5.0

Higher connect rates and faster time‑to‑first conversation with the right decision‑makers. The compliance‑by‑design approach reduces risk while improving productivity. Great fit for teams that care about accuracy and doing outbound the right way.

Pros

Accurate direct dials & emails for the right contact persons—fewer wasted calls. Near‑zero email bounces in my day‑to‑day. Built‑in DNC/opt‑out suppression—no contact details shown for records that shouldn’t be contacted, which keeps outreach respectful and compliant. Monthly webinars with high‑quality sales training.

Cons

Would love even more niche coverage in specific Belux micro‑segments (minor wish list). Very strong tool when I already know the prospect. Could be better to actually find the right decision maker.

Review Source

VR

Verified Reviewer  
Delegate Sales Executive  
Events Services  
Used the software for: 1-2 years

### "A fantastic and reliable piece of software "

August 20, 2025

5.0

It is a very reliable and easy to use software, Integrates well into other systems and makes the role easier

Pros

Very simple to use and reliable piece of software. I like the integration with other softwares too such as sales nav

Cons

What i like least is that sometimes the revenue estimations are a bit off, this can be confusing but not too bad

Review Source

AjB

Asumadu jr B.  
Business Development  
Computer Networking  
Used the software for: 1-2 years

### "Overall Cognism Experience!"

April 22, 2025

5.0

Overall, my experience with Cognism was good. It made it easier to find the right people to talk to and saved me time on searching for contact details. The platform was simple to use, and the team was helpful whenever I needed support. There were a few times the info wasn’t perfect, but it still made my outreach a lot quicker and more effective.

Pros

What I liked most about Cognism is how easy it made finding accurate contact information for the right people. It helped me quickly identify decision-makers and reach out to them with confidence, knowing the data was reliable. It saved a lot of time and made prospecting way more efficient.

Cons

What I liked least about Cognism is that sometimes the contact data could still be a little outdated or missing, especially for niche industries or roles. While it's generally accurate, there were times I had to double-check or find extra info elsewhere, which slowed things down a bit.

Review Source

MS

Maria S.  
Sales Manager  
Information Technology and Services  
Used the software for: 1-2 years

### "Best in Class"

June 25, 2025

4.0

seamless I implemented it in my previous company, testing it against a top competitor. Not only did it have the best contact data and integrations but our sales experience was amazing. Our AE (\[sensitive content hidden\] kept in touch throughout the trial and in the initial months to ensure a smooth adoption. Delighted to find out my new employer is already using it too.

Pros

\- integrations - particularly Salesforce, LinkedIn Sales Navigator - User Experience - Accuracy of contact informaion

Cons

no cons

Switched from

[Lusha](https://www.capterra.com/p/198383/Lusha/)[RocketReach](https://www.capterra.com/p/220134/RocketReach/)

volume of contacts with data and the data accuracy

Review Source

VM

Veer M.  
Director, Strategy and Operations  
Internet  
Used the software for: 2+ years

### "Great alternative to ZoomInfo in EMEA"

April 18, 2025

5.0

Pros

The contact data is much better in EMEA region as compared to what ZoomInfo offers, we have seen a tremendous ROI on the data acquired from Cognism for few licenses in EMEA as compared to ZoomInfo. The product team is great and is willing to accommodate our needs and asks. Working like a true partner vs. treating you as a customer. I would definitely recommend them.

Cons

There are certain features that other tools offer as compared to Cognism. Things like company hierarchy, more detailed information, scoops, etc. Focusing a bit more on the account intel and the UX around it would make a great difference.

Alternatives considered

[ZoomInfo Sales](https://www.capterra.com/p/168264/ZoomInfo-sales/)

Reason for choosing Cognism

Better data in EMEA and rest of the world. ZoomInfo is very NA heavy

Switched from

[Lusha](https://www.capterra.com/p/198383/Lusha/)

Cost + Data availability. Limited export capability at the time which I know is not the same anymore

Review Source

LP

Luka P.  
Account Executive  
Computer Software  
Used the software for: Less than 6 months

### "Game-Changer for Outbound Sales Teams"

March 24, 2025

5.0

Cognism has significantly improved our lead generation efforts and reduced the time our reps spend searching for reliable data. The customer support is responsive, and the platform continues to roll out new features that add value. It’s become a core part of our sales tech stack.

Pros

Cognism delivers incredibly accurate and up-to-date contact data, which has been a huge asset for our outbound sales strategy. The Chrome extension is especially powerful — it seamlessly integrates with LinkedIn and helps our reps find verified emails and phone numbers in just a few clicks. It’s easy to use and has become a daily tool in our workflow.

Cons

Initially, we had a bit of a learning curve understanding the full potential of the platform, but the onboarding and support teams were super helpful in guiding us through it. Since then, it’s been smooth sailing.

Switched from

[Lusha](https://www.capterra.com/p/198383/Lusha/)

My company made a business decision based on the quality and the price of the product

Review Source

BT

Ben T.  
Delegate Sales Executive  
Events Services  
Used the software for: 1-2 years

### "Quality Data That Drives Results"

February 26, 2025

5.0

Overall a great experience that has upped my game as a sales professional.

Pros

One of the biggest challenges in sales is finding reliable contact data. Cognism consistently delivers high-quality, compliant data that actually connects me with decision-makers. I’ve significantly reduced bounce rates and increased my response rates because I’m reaching the right people at the right time. It’s an absolute powerhouse for outbound teams.

Cons

Cognism provides a wealth of data, and while pulling large lists can sometimes take a moment, it’s a sign of how thorough their database is. The trade-off is worth it for the accuracy and depth of insights.

Switched from

[Lusha](https://www.capterra.com/p/198383/Lusha/)

My company decided to make the switch to Cognism for which I am grateful.

Review Source

DS

Diogo S.  
Business Development Manager  
Machinery  
Used the software for: 2+ years

### "Great tool, great experience"

February 19, 2025

4.0

Pros

The platform is super intuitive to use, and we use everyday for prospection to find decision-makers for our business. We also rely on the quality of the information provided, that is email quality, and verified emails have impacted positively our campaigns and sales efforts.

Cons

The fact that finding distribution is somehow unreliable. Some regions in the world, especially asia is harder to find companies/contacts but that's also fair since Cognism as a larger database in Europe and US.

Switched from

[ZoomInfo Sales](https://www.capterra.com/p/168264/ZoomInfo-sales/)

Quality of the data provided and pricing.

Review Source

OL

Ollie L.  
Revenue Operations Manager  
Financial Services  
Used the software for: 1-2 years

### "Speeds up processes with reliable data"

April 28, 2025

4.0

We have a very positive experience of Cognism and have been using them for 2 years now to gather contact data for our sales and marketing teams to use in their outbound efforts/campaigns. The Hubspot integration and Chrome extension allows reps to act independently, making processes quicker. It also enables us to ensure data hygiene within the CRM through the "Enhance" feature, allowing us to check if job titles/contact data is accurate or up to date.

Pros

Data accuracy and quality vs competitors is high - we experience very low bounce rates from the emails we receive from Cognism. Also the integration with Hubspot and the chrome extension is very powerful and makes life so much easier for sales reps.

Cons

Bulk enrichment of contacts from a company CSV list is a little clunky and time consuming. Would be useful if you could directly import a list of domains/company names from Hubspot, like some email verification tools do.

Review Source

TL

Tom L.  
Marketing Director  
Information Technology and Services  
Used the software for: 1-2 years

### "Essential B2B marketing and sales tool"

May 21, 2025

5.0

Great experience so far, tool is pretty much essential for us and our business. Onboarding and customer service team are very responsive and helpful

Pros

Good quality contact data, excellent UI/search capability to find contacts/companies quickly, support/alignment to data protection regulations, enhance feature to enrich other contact lists and integrations with our core systems.

Cons

Deeper integration with our CRM to filter based on whether contacts/companies are already within the system & more accurate info on technology users (seems quite limited for the sectors we operate in)

Switched from

[ZoomInfo Sales](https://www.capterra.com/p/168264/ZoomInfo-sales/)

More cost effective, better coverage of Europe, ore confidence in alignment to data protection rules

Review Source

MT

Maisie T.  
Sales Development Representative  
Information Technology and Services  
Used the software for: Less than 6 months

### "Very Impressed"

October 14, 2025

5.0

Very good, before starting my job I didn't know there was tech platforms that can find this kind of information at this scale, very impressive

Pros

The quality of the numbers is amazing, most times I call them the correct prospect picks up the phone, email quality is even better. I also love the diamond verify feature to give me more confidence in the quality of the details

Cons

Not all the information cognism has can be pulled through to our CRM, Salesforce, which can be annoying when I have to cross reference details before reaching out.

Review Source

VR

Verified Reviewer  
Sales development  
Research  
Used the software for: 6-12 months

### "Sales funnel ease"

December 23, 2025

5.0

Easy filters to find relevant leads and the chrome extension extremely helpful especially when browsing and connecting via linkedin

Pros

Lead generation via cognism is very useful, especially region wise data helping our sales team reach the right person

Cons

My team would like to have more leads from India region as comparatively to other regions we have lesser

Review Source

DA

David A.  
Sales Executive  
Events Services  
Used the software for: 2+ years

### "Lead Perfection!"

February 27, 2025

5.0

The overall Cognism experience is very high quality and I utilize all the available features in lead-sourcing to the full extent. Allowing me to get unique leads compared to other tools I have previously used.

Pros

Cognism is perfect for email marketing campaigns as it allows and enables me to get in reach with decision makers that are location, industry, and role specific - utilizing their verified email feature enables this to be hugely successful!

Cons

The only con that comes to mind is that the revenue of the companies are not always accurate.

Switched from

[Lusha](https://www.capterra.com/p/198383/Lusha/)

The quality data that is provided for North American leads is fantastic.

Review Source

SS

Shea S.  
Sales Development  
Computer Software  
Used the software for: 1-2 years

### "Cognism is a must have B2B Sales"

June 10, 2025

5.0

Cognism has consistently delivered since we changed providers. Providing more volume of outbound results as well as increasing deal size.

Pros

Cognism is a really easy to use and effective tool to fetch accurate prospect data for b2b sales. I have used similar data tools in the past and Cognism is a clear frontrunner in the space.

Cons

There are providers who I know provide key job role persona's in one list without having to run an individual search which is something which Cognism falls a little short on.

Review Source

Ashley B.  
Sales Enablement  
Telecommunications  
Used the software for: 1-2 years

### "Cognism 5\*"

January 22, 2025

5.0

Overall, it was great dealing with \[sensitive content hidden\]. \[sensitive content hidden\], our AM, was also very helpful.

Pros

Cognism’s robust data acquisition tools have streamlined our lead generation, resulting in higher conversion rates and better-targeted campaigns

Cons

It's a large platform, with lots of features, so maybe another training session would have helped.

Alternatives considered

[ZoomInfo Sales](https://www.capterra.com/p/168264/ZoomInfo-sales/)

Reason for choosing Cognism

Better European data, that is GDPR compliant.

Review Source

TB

Taylor B.  
Corporate Sales Consultant  
Telecommunications  
Used the software for: 6-12 months

### "My Cognism Experience."

August 21, 2025

5.0

It has been very useful and my job would be a lot harder if I didn't have it to rely on it to find new leads.

Pros

It is very efficient and have served as a very useful tool to enhance my workflow. I would recommend!

Cons

maybe the status of people, I find on rarely someone doesn't work at that company any more. It can be annoying but its a very uncommon thing.

Review Source

SB

Siddharth B.  
ADR  
Information Technology and Services  
Used the software for: 6-12 months

### "Ease of Use"

July 2, 2025

5.0

Great experience overall as it has a simple user friendly interface especially while pulling up a list on the fly

Pros

The Cognism chrome extension just made finding lead contact details so easy. There were number of leads that had no contact details on other apps but I was able to find it only on cognism and it really helped me make a positive impact on my business.

Cons

Would be great if they add more contacts especially in APAC as I found that in some instances there weren't as many contacts.

Review Source

CR

Clément R.  
Account executive  
Security and Investigations  
Used the software for: 1-2 years

### "Great tool to find phone numbers"

June 30, 2025

5.0

Really easy to use platform and it has as well the "Diamond data" where you can request Cognism's team to find phone numbers

Pros

Great tool to find phone numbers. It is the best so far I have used and I work on the french market.

Cons

Nothing, it finds the numbers for me and after using more than 10, it is the best one I found on the french market

Review Source

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