# Page 8 | Cognism Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 8 - Is Cognism the right Data Extraction solution for you? Explore 256 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/169083/Cognism/reviews

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Cognism

4.7 (256)

[View alternatives](https://www.capterra.com/p/169083/Cognism/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated April 23rd, 2026

# Page 8 - Reviews of Cognism

## Showing most helpful reviews

Showing 176-200 of 256 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

KW

Kieran W.  
SDR  
Computer Software  
Used the software for: 6-12 months

### "Outstanding Tool for Connecting with Decision-Makers!"

May 29, 2024

5.0

Pros

Cognism has revolutionized my approach to business development. The extensive and accurate database has made it incredibly easy to identify and reach out to decision-makers at my target companies. This platform has streamlined my workflow and significantly improved my success rate in securing meetings with key stakeholders. If you're in B2B sales or marketing, Cognism is a must-have tool!

Cons

So far I am yet to come across any things I do not like

Review Source

VR

Verified Reviewer  
SDR  
Marketing and Advertising  
Used the software for: 6-12 months

### "Ultimate prospecting tool"

May 13, 2024

5.0

Pros

Accurate data, great intergration with CRMs

Cons

70% accurate, low compared to other tools

Review Source

TW

Tomas W.  
Senior SDR  
Information Technology and Services  
Used the software for: 1-2 years

### "The gold standard for business and sales intelligence "

February 27, 2024

5.0

Pros

Ease of use and other tech integration. There are so many great quality leads available and that helps no end with being able to do my job properly, and also helps the scope of how many different contacts within an account I can reach out to. All the while being GDPR complaint.

Cons

Sometimes take a little longer to load the contact details on the plugin, but that is a small issue.

Review Source

VR

Verified Reviewer  
Head of Marketing  
Computer Software  
Used the software for: 2+ years

### "Reliable sales prospecting tool with quality data"

August 18, 2023

4.0

Pros

Cognism has the most up-to-date database. With the built-in Bombora intent data, we have been able to level up our ICP criteria to include intent data. This enables us to prioritise high-intent accounts over others. Also, their support team are very fast at responding back.

Cons

I had to export 25 contacts each time if I didn't pay for bulk credit. I want to target accounts by department size, sadly, this is not available in Cognism yet.

Review Source

Sope A.  
Corporate Licensing Consultant  
Music  
Used the software for: 6-12 months

### "Cognism review "

October 10, 2023

5.0

Pros

Product is very easy to use and understand, great integration with browser and work systems

Cons

No cons, product provides all relevant information for lead generation, multiple options for contacts

Review Source

VR

Verified Reviewer  
SDR Team Lead  
Computer Software  
Used the software for: 6-12 months

### "Great tool for prospecting lead research & enrichment"

July 21, 2021

3.0

Congism is a great tool for prospecting, lead research & enrichment in Europe. Compared to other tools, it gives you the best contact quality with a large database in Europe.

Pros

Software is very intuitive, easy to use, it has all integrations with the most popular sales tools like Salesforce, Outreach, Linkedin ant etc. Cognism provides one of the best quality contact information in Europe. (Zoominfo is stronger in the US).

Cons

Sometimes contact information is incorrect or outdated, yet all similar software solutions have the same issues and Cognism contact quality is one of the best.

Alternatives considered

[ZoomInfo Sales](https://www.capterra.com/p/168264/ZoomInfo-sales/)

Reason for choosing Cognism

Better contact quality in Europe

Review Source

dG

daniel G.  
sdr  
Computer Networking  
Used the software for: 1-2 years

### "great tool"

July 16, 2023

5.0

Makes lead generation simple and effective

Pros

Cognism is an innovative and powerful platform that utilizes data-driven insights to deliver personalized and actionable strategies. Its cutting-edge approach, user-friendly interface, and transformative results make it a must-have tool for any growth-focused organization.

Cons

Somtimes it's not exporting all that it shouldq

Review Source

BA

Ben A.  
Rev Ops  
Computer Software  
Used the software for: 1-2 years

### "A foundation for growth "

December 14, 2023

5.0

Pros

\- Amazing account management and quick customer support - Good data coverage and support for when data needs to be refreshed - Openness to suggestions and product feedback - Plug in & play with most systems - High adoption and little training required - Clean and simple UI

Cons

\- Lacking some features around data cleaning and enrichment but the team are very transparent about this. They don't try and sell you a solution to a problem that they can't fix and are open and transparent at all times

Review Source

EG

Ellen G.  
SDR  
Financial Services  
Used the software for: 6-12 months

### "Excellent for Sales people "

February 26, 2024

5.0

Pros

\- Very accurate data - Really good for getting mobile numbers for the right people - Love the Chrome extension

Cons

\- sometimes it cannot find any company data

Review Source

BC

Ben C.  
SDR  
Banking  
Used the software for: 6-12 months

### "Simple and high value"

February 15, 2024

5.0

Very Good! Great time saver. Wide database for lead generation, fast!

Pros

Easy to create a focused list of leads on export into CRM quickly

Cons

When exporting some leads can be lost if the CRM thinks they a duplicates

Review Source

James S.  
SDR  
Information Services  
Used the software for: 6-12 months

### "Easy Contact Finder "

May 24, 2024

5.0

Great overall experience! Easy to use and implement into your CRM

Pros

Great tool to easily find contacts for a business and accurate information to reach out.

Cons

Varies on the amount of data per company

Review Source

sL

scott L.  
CEO  
Information Technology and Services  
Used the software for: 6-12 months

### "strong recommend over their competition"

July 4, 2023

5.0

great sales process, slick on boarding and great customer support. real people who reply fast at every stage and more than willing to get one calls rather than hide behind annoying help docs and ticket systems.

Pros

Every filter you could possibly want. great EU and UK data.

Cons

would be nice to see how many of the monthly fair use credits we have left at a glance, that's my only

Switched from

[ZoomInfo Sales](https://www.capterra.com/p/168264/ZoomInfo-sales/)

their sales people are the worst, a bully of a big company, poor UK data. you couldn't pay me to use them again.

Review Source

MR

Macs R.  
Account Executive  
Financial Services  
Used the software for: 1-2 years

### "Must Have Tool"

February 5, 2024

5.0

Pros

Great tool for both sales and marketing So handy for importing contacts directly into HubSpot which is a life saver Plugins are great too!

Cons

Searching can be hard sometimes but nothing major

Review Source

AK

Aaron K.  
SDR  
Computer & Network Security  
Used the software for: 1-2 years

### "Simple, East and worth it!"

April 22, 2024

5.0

Overall Cognism is definitely the best tool out there for lead gen, database needs. I highly recommend as it now sits as one of the pillars we rely on most for our demand generation team

Pros

Cognism offers you everything you need from quality to quantity of data for your lead generation needs. Data is updated frequently and allows you to reach out to your target audience, whoever that may be.

Cons

Industry titles could be more specific through sub categories, but this is something they are already working on and it is in beta

Review Source

JS

Justis S.  
Head of Marketing  
Financial Services  
Used the software for: 6-12 months

### "A great lead platform"

April 3, 2023

5.0

Sales has been great and support in platform has been the best I have ever received. Handover from Sales to Account management could have been done better, but overall a pleasant experience.

Pros

Cognism is easy to understand and deploy to a buisiness, whether thats marketing or sales it has become a staple in our business for finding leads, identifying businesses for ABM purposes and enriching data.

Cons

We quite often market and sell to the asianic markets so data quality in Asia was a big decided for us as a brand. Cognism has great quality for this region but like so many similar tools the quantity of data for the region isnt as great as it could be with some more effort.

Review Source

VR

Verified Reviewer  
Business Development Representative  
Information Technology and Services  
Used the software for: Less than 6 months

### "Such an easy tool to use!"

March 19, 2024

5.0

Pros

It took me less than 10 minutes for me to understand how to use Cognism. I can easily find and extract details for people I need to contact. The integration between Cognism and our CRM is seemless which has enabled us to streamline the sales process.

Cons

Sometimes the number will be for a person who has the exact same name but not who I'm looking for.

Review Source

SJ

Sunny J.  
SDR  
Health, Wellness and Fitness  
Used the software for: 1-2 years

### "SDR must-have"

July 28, 2023

5.0

Able to get decision makers' contact details and skip gatekeepers. Cognism means that you are able to have conversations with the right people plus with high quality email addresses

Pros

Integrates with Salesloft and HubspotGreat data qualityEasy to useDirect numbers for DMs Can export different lists to different campaigns

Cons

Some of the numbers are incorrect but this is common in similar companies

Review Source

LP

Lotta P.  
Account Executive  
Information Technology and Services  
Used the software for: 1-2 years

### "Awesome tool to use for importing data"

January 26, 2024

4.0

Pros

It's capability to import data from Sales Navigator to another tools.

Cons

Sometimes it does not work properly but luckily errors are fixed quite quickly.

Review Source

Chulainn O.  
SDR  
Information Technology and Services  
Used the software for: Less than 6 months

### "Amazing tool"

June 2, 2024

5.0

Pros

Tool is amazing & better data accuracy. I use cognism in my day to day activity. It helps with better data accuracy & easy to find the contacts within an organization based on simple filters

Cons

Nothing the tool is easy and straight forward

Review Source

JB

Jonathan B.  
Sales Development Representative  
Information Technology and Services  
Used the software for: 6-12 months

### "Cognism Data Improved my prospecting"

April 30, 2024

5.0

Pros

It has a lot of phone numbers for the prospects I want to speak to, so I've been having more conversations with our ideal ICP.

Cons

Some of the phone numbers are personal mobile numbers which most prospects don't like getting calls on.

Switched from

[LeadIQ](https://www.capterra.com/p/155935/LeadIQ/)

Cognism has better data for the prospects we want to speak to.

Review Source

GA

Georgi A.  
Marketing Executive  
Information Technology and Services  
Used the software for: 1-2 years

### "We love using Cognism"

November 5, 2021

3.0

Pros

Google Chrome Integration, Data export & Import, Excluding words feature, Job Title seniority, Adjusting the quality of data.

Cons

Lack of communication and interaction from our Customer Success Manager with ourselves when needed. Still waiting for the requested 6 months ago Bombora data sample.

Review Source

Response from Cognism

November 17, 2021

Hi Georgi, Thank you for taking a moment out of your day to share your feedback with us. We have taken note of where we can improve your experience and this information has been passed on to your customer success manager who will be in touch. We're committed to continuously improving our product and customer service and therefore really appreciate your valuable feedback. We'd love to get more information from you if there's anything else you'd like to add or want us to improve, could you please drop us an email at customerexperience@cognism.com to provide more details? Best regards, Emma

Warwick R.  
SDR  
Computer Software  
Used the software for: Less than 6 months

### "What a product!!"

October 13, 2023

5.0

Unreal!! Flawless

Pros

Ease of use and quality of leads developed

Cons

Would like more mobile numbers if possible, but I can't complain too much.

Review Source

CB

CJ B.  
BDR  
Internet  
Used the software for: Less than 6 months

### "Top Quality Led Gen Tool"

March 8, 2024

5.0

Pros

As a BDR, using Cognism has been a game-changer. Its intuitive tools have helped me generate quality leads and gain valuable insights into potential prospects. The platform's automation features have saved me time and allowed me to focus more on building relationships with clients. Overall, Cognism has made my job easier and more effective

Cons

One area for improvement with Cognism could be enhancing the customization options for tailored outreach campaigns.

Review Source

Natasha S.  
Team Lead  
Information Technology and Services  
Used the software for: 1-2 years

### "Fantartic tool"

January 29, 2024

4.0

Pros

Great lead generation tool that seamlessly connects with LinkedIn Sales Nav

Cons

Some data can be incorrect, especially phone numbers

Review Source

JA

Joanna A.  
BDR  
E-Learning  
Used the software for: 6-12 months

### "Love the phone number accuracy"

July 18, 2023

5.0

Happy with the experience so far!

Pros

Connecting direct to stakeholders including CEOsGreat diamond verify feature Emails seem to be more accurate than other platforms I've used

Cons

The interface can be improved with better usability, things can be quite hard to find sometimes

Switched from

[ZoomInfo Sales](https://www.capterra.com/p/168264/ZoomInfo-sales/)

Data accuracy

Review Source

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