# Page 9 | Cognism Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Page 9 - Is Cognism the right Data Extraction solution for you? Explore 256 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/169083/Cognism/reviews --- Cognism 4.7 (256) [View alternatives](https://www.capterra.com/p/169083/Cognism/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated April 23rd, 2026 # Page 9 - Reviews of Cognism ## Showing most helpful reviews Showing 201-225 of 256 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use VR Verified Reviewer Head of Growth Information Technology and Services Used the software for: 6-12 months ### "Great product but hefty price tag" May 31, 2023 5.0 Great overall experience and with a bigger budget I will use them again. Pros I liked how easy it was to use. I had access to their support and \[sensitive content hidden\] in particular was fantastic at her job. She was always there to help. Cons I l think the price is hefty. I believe that Cognism should have a structured pricing approach that enables small businesses to scale Review Source AG Amy G. Marketing Assistant Financial Services Used the software for: 1-2 years ### "Great For Lead Generation " November 23, 2023 4.0 Our experience has been excellent as we have had an amazing account manager who has given us all the tools we need. Pros Cognism has served as a consistent lead generation tool for our sales team at Webexpenses. The support and service offered by Cognism are fantastic, with the team consistently delivering training on new functionalities and helping us optimise platform usage to guarantee a return on investment. It is easy to upload lists into and update the credits quickly for the admins. Cons I personally haven't had a negative experience with Cognism. Review Source RH Robert H. Business development representative Information Technology and Services Used the software for: Less than 6 months ### "Great Stuff" April 29, 2024 5.0 Pros Cognism has been a game-changer for our sales team. The accuracy of their data and the powerful targeting features have helped us identify and connect with high-value prospects. We've saved countless hours on lead generation and are seeing a significant improvement in our outreach success rates. The platform is user-friendly and integrates seamlessly with our CRM, making Cognism an invaluable tool for our salesforce. Cons While Cognism excels at providing high-quality lead data, some users might find the platform's focus on initial outreach limiting. Expanding functionalities to include features like lead nurturing through marketing automation integrations or sentiment analysis tools could create a more comprehensive sales engagement experience. Review Source AK Akash K. Sales Development Representative Financial Services Used the software for: 6-12 months ### "Great Data Tool" February 15, 2024 4.0 Pros Ease of use, data generation and extraction into Salesforce. Makes prospecting relevant people and quick and easy. Extension is a game-changer. Cons Some data inaccuracies and industries not being specific enough for certain ICPs Review Source Beatriz B. Business Developer Computer Software Used the software for: Less than 6 months ### "Great Database" November 30, 2022 5.0 Great customer experience, and critical for lead generation Pros Its easy to make more extensive searches, and its great that they have an extension with SalesForce Cons They need to make sure the data is fresh Switched from [ZoomInfo Sales](https://www.capterra.com/p/168264/ZoomInfo-sales/) Cognism is more accurate Review Source EW Emily W. BDR Information Technology and Services Used the software for: Less than 6 months ### "Best data provider I've used" July 25, 2023 5.0 It has doubled (or tripled) our team's performance and we are finding we are having many more conversations Pros The webapp is super user friendly and the data quality is very good Cons I feel like it doesn't have too many things I don't like. It would be good if the export to SF was slightly quicker, but that may not be an issue on Cognism's end. I would also like if the TPS mobiles didnt export Switched from [Lusha](https://www.capterra.com/p/198383/Lusha/) Lusha didn't have as much data Review Source RH Rob H. Head of Channel Development Financial Services Used the software for: 6-12 months ### "SME Capital " December 20, 2022 4.0 Set up was easy but could've benefit with more of a demo and explanation to every element of the platform and how credits are used. However the customer service and sales team are excellent and really helpful so you soon get onboard and understand how it works if you communication. Great solution. Pros Being able to easily segment data at both company and contact level to establish leads. Cons Ability to remove duplicate leads from lists to prevent using credits when the lead is already in another list. Alternatives considered [ZoomInfo Sales](https://www.capterra.com/p/168264/ZoomInfo-sales/)[Lusha](https://www.capterra.com/p/198383/Lusha/) Reason for choosing Cognism UK based seem the best fit for us and were more clear in their presentation of product and its compliance aspects with relation to GDPR, Data sources etc. Review Source DB Dan B. User Success Computer Software Used the software for: 6-12 months ### "Great sales tool" February 2, 2024 5.0 Pros Export features is most valuable to me to be able to track data and contacts Cons Sometimes I feel the emails are just guesses at some times Review Source Sam B. Corporate Licensing Consultant Music Used the software for: 6-12 months ### "Fantastic" October 5, 2023 5.0 Pros Quality, reliable data that is easy to access. Allowing me to connect with prospects and close sales. Cons Can be fiddly to use sometimes but quality training makes this no issue Review Source YR Yoav R. AE Financial Services Used the software for: 6-12 months ### "Just a great product " February 23, 2024 4.0 Very positive - easy to use and very helpful Pros The ability to gain DMs info is simply invaluable Cons Company turnover often incorrect, but not always crucial Review Source FH Francesca H. Business Development Manager Computer Software Used the software for: 6-12 months ### "Great Product" May 2, 2024 5.0 Pros Easy to use, quick at finding what you need Cons Cognism is a straight forward tool, no cons to share Review Source VR Verified Reviewer Marketing Ops Computer Software Used the software for: 6-12 months ### "A very good tool for lead enrichment or data extraction" September 27, 2022 5.0 Pros Cognism it's a pretty nice tool for data extraction, it can compete easily with the big sharks on the market. Cons Nothing to point out here, Cognism it's easy to use and doesn't fail Review Source Response from Cognism October 6, 2022 Hi there, Thank you for leaving us a review! We appreciate you taking the time to share your experience of Cognism with us and other professionals. FYI, you can claim points for this review in our advocacy programme by registering through our WebApp, go to 'My Profile' -> 'Be a Champion.' Our Customer Success team remains at your disposal for any help you may need. Best regards, Emma Aleksi S. Sales Executive Computer Software Used the software for: Less than 6 months ### "Good tool for prospecting!" January 25, 2024 5.0 Pros Having a native integration to Salesforce makes it nice to prospect people from multiple sources. Cons Sometimes the phone numbers are wrong here in Finland. Review Source AR Alec R. Partnerships Financial Services Used the software for: 6-12 months ### "Simple and effective plug-in" February 5, 2024 4.0 Pros Access to company structure and contact details for lead generation Cons Deeper insights into industry so I can see a breakdown of types Review Source CT Cameron T. Account Manager Computer Software Used the software for: Less than 6 months ### "Ideagen x Cognism " April 22, 2024 5.0 Very friendly staff with great training and processes set up to make end users feel at ease Pros The best area of cognism is the ease of use and how friendly it is to the end user. Mobiles are critical in my aspect of work and using this tool has streamlined hte process. Cons There is 2 areas I like least: 1) After every week it asks me to log back in which is slightly frustrating 2) There is lots of bells and whistles i dont feel like i always use Review Source CH Camilo H. Business Development Rep Computer Software Used the software for: 6-12 months ### "Cold calling strategy? Covered!" August 12, 2021 4.0 It's a great complement tool for sales navigator and your main Sales CRM Pros The broad business directory with numbers from decision-makers + the ease of use through the chrome extension. Cons Sometimes the emails are outdated and won't work (Maybe could integrate an email verifying tool) Review Source Response from Cognism December 22, 2021 Hi Camilo, Thank you for taking a moment out of your day to share your feedback with us. We have taken note of where we can improve your experience and this information has been passed on to our relevant teams to take action. We're committed to continuously improving our product and customer service and therefore really appreciate your valuable feedback. We'd love to get more information from you if there's anything else you'd like to add or want us to improve, could you please drop us an email at customerexperience@cognism.com to provide more details? Best regards, Emma MT Matthew T. Data Analyst Telecommunications Used the software for: Less than 6 months ### "Fantastic Software!" November 10, 2021 5.0 Pros Being able to generate lists of user information before redeeming to know exactly how many credits will be used Cons Not be able to import CSV's into most of the filter options, it can be very tedious having to go through a large list clicking on each filter individually - it would be nice to be able to export the possible filter list then choose the option and import them back in Review Source Response from Cognism November 17, 2021 Hi Matthew, Thank you for leaving us a review! We appreciate you taking the time to share your experience of Cognism with us and other professionals. We are very pleased to see you're having a good experience with us thus far and we'll continue to work hard to ensure that only gets better. Regarding your feedback on not being able to import CSVs, I have spoken to the team and we have the ability to save search in persona and then export/import the filters list in a .json format. If there's anything else you'd like to share with us, we'd love to hear more from you so feel free to reach out to customerexperience@cognism.com. Our Customer Service team remains at your disposal for any help you may need. Best regards, Emma dD diksha D. BDA Human Resources Used the software for: 1-2 years ### "Superb Tool!" May 2, 2024 4.0 Pros Cognism is easy to use and best tool to find email id Cons I dnt have any bad thing to say for Cognism Review Source ME Melissa E. Manager Music Used the software for: 1-2 years ### "extracting information" October 10, 2023 4.0 very good, monthly meetings held with training and support Pros having details for customer contact, in order to process a licence Cons leads can be out of date so need to be reviewed more often Review Source SB Sam B. Account Executive Real Estate Used the software for: 6-12 months ### "Cognism - The one Stop Shop for prospecting and BD" March 19, 2024 4.0 Pros Cognism is a very easy to use platform that provides numbers and emails, I personally use the chrome extension function to support my LinkedIn prospecting Cons sometimes numbers / emails can be missing from certain prospects, however this is a industry standard problem Review Source JP Jacob P. SDR Leader Computer Software Used the software for: 6-12 months ### "Cognism for UK data" September 25, 2022 4.0 One of the most important tools in our tech stack. Pros We use Cognism to get mobile numbers and verified email addresses for prospects. Of which, it has been the best on the market for UK / EMEA data Cons Extension sometimes bugs out and needs uninstalling and reinstalling Alternatives considered [ZoomInfo Sales](https://www.capterra.com/p/168264/ZoomInfo-sales/)[Seamless](https://www.capterra.com/p/207295/Seamless-AI/)[Leadinfo](https://www.capterra.com/p/215859/Leadinfo/) Reason for choosing Cognism The quantity and quality of data was exponentially better Review Source JS Jaakko S. Sales Executive Information Technology and Services Used the software for: 1-2 years ### "Great prospecting tool" January 24, 2024 4.0 Pros Easy to build lists and find new companies and stakeholders to sell Cons Not timely information always and sometimes numbers are missing, but not their fault Review Source CD Charlie D. SDR Financial Services Used the software for: Less than 6 months ### "Great lead gen tool" February 15, 2024 5.0 Overall, wouldn't say many bad things. Helps day-to-day lead generation and sales information. Pros Makes it easy to lead gen prospects in an accurate way Cons Sometimes leads are outdated. I have called a lead before from cognism and the lead doesn't work there Review Source CF Ciaran F. Account Executive Financial Services Used the software for: 1-2 years ### "Best in market when it comes to lead generation within Europe" February 27, 2024 4.0 Pros The sheer amount of mobile numbers and email addresses that it has for my prospects. Cons I would benefit from a wider spread of industry options to differentiate between. Review Source EW Edward W. SDR Computer Software Used the software for: 1-2 years ### "Incredible Lead Generation Platform" November 22, 2023 5.0 Pros Cognism is such an easy tool to use. It has helped save time when looking for people and businesses to prospect. I would recommend Cognism to my peers in a heartbeat. Cons I wouldn't say there is anything I dislike about Cognism. 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