Helping businesses choose
better software since 1999
better software since 1999
Guides & Research
Capterra’s researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology.
Capterra carefully verified over 2 million reviews to bring you authentic software and services experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI. Learn more.
Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software and service providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider’s website. Learn more.
CreatorIQ is creator intelligence cloud software that helps brands discover, manage, and measure influencer marketing campaigns. The platform enables companies to identify relevant creators, execute paid partnerships, track campaign results, and integrate data analytics to optimize influencer program efforts. CreatorIQ helps brands to connect brands with audiences through trusted creators to drive engagement, content production, and revenue.
Provider
CreatorIQ
Located In
United States
Foundation
2015
Open API
Unverified
Deployment
Cloud, SaaS, Web-Based
Training
Webinars, In Person, Documentation, Live Online
Support
Chat
CreatorIQ is designed for enterprises with large-scale influencer marketing needs. From vast discovery to inter-organizational workflow tools to robust customizable reporting, we help companies scale.
Content Source: CreatorIQ
Based on other buyer's searches, these are the products that could be a good fit for you.
CreatorIQ Reviews
Pros
Have felt very supported by their team and their platform updates consistently help me do my job better.
It is highly customizable and user friendly. Creator IQ has a plethora of tools to help create custom reporting and tracking that we find extremely useful for our company.
We love the one-sheets and url dashboard reporting. The support from CIQ customer success team has been excellent.
We are able to manage our campaigns efficiently, organize our new talent and search and discover new talent. Customer service is excellent and easy to work with.
Cons
Then breaking up with us the next minute for no reason when nothing has changed. It's as bizarre as it is unprofessional.
Which was obvious, because their decision was made in error and based on incorrect assumptions that they didn't even bother to ask us about.
The data management is a bit messy. Influencer profiles arnt linked across platforms and some of the data is useless.
The inability to utilize a marketplace - it's helpful to set perimeters and have people apply to avoid significant outreach.Q.
Most Recent Video User Review for CreatorIQ
SEE ALL VIDEO REVIEWS
A Great Solutions For Top Tier Professionals.
Tim R.
"Excellent Influencer Marketing CRM tool for PR Professionals"
Overall: I've been working with CreatorIQ for about 6 months, and so far so good. My company can be very challenging when it comes to adopting and implementing new tools. My customer success manager has been a great partner in training staff on how to use the platform optimally. I work with a lot of different industry software partners, and CIQ has been an absolute pleasure to work with. While in general there is no tool that is going to meet everyone's needs, you will have CIQ's full support in ensuring the adoption of the tool goes as successfully as possible at your company. Overall, very highly recommended.
Pros: - Amazing, top-notch customer service and account management team - Beautiful, modern, and intuitive platform interface - Robust analytics - Transparent methodologies - Continuous rollout of upgrades with new, relevant capabilities & functionalities - Super convenient, interactive one-sheets and reporting for clients - Bit.ly link feature built into the platform
Cons: - Discovery tool can be challenging to get the hang of
"The last influencer marketing software you'll need"
Pros: When selecting which software to work with, we compared 11 platforms side-by-side. CreatorIQ had all the features that matter, with a super easy-to-use interface, at a fair price-point. We decided to give them a try, and have never looked back since. After signing with them, the on-boarding process was like nothing we've ever experienced! 5-stars to supporting us through the adoption process, and answering any questions we have. This support has continued throughout the years of being signed up with them, which is why we are happy to renew our contract with them again and again. When it comes to technical features, they're always adding the relevant tools, and are surprisingly accurate when it comes to keeping with their feature roll-out schedules. The ROI of using this tool will of course depend on your business and what you plan on using the tool for, but if you're trying to figure out which platform has reliable software and a good team behind it, these guys are solid.
Cons: The only time we wanted a feature that CreatorIQ did not have, it turned out that we were asking for statistics which the social media platforms don't give out publicly, so there was no legal way to acquire it - the team at CreatorIQ helped clarify this point and shared with us what statistics that they're able to get from each social media platform, so we now use this information to help manage expectations of the brands we work with.
"The least professional team I've ever met"
Overall: They honestly act like a bipolar, jealous lover. One minute, love bombing us. Then breaking up with us the next minute for no reason when nothing has changed. It's as bizarre as it is unprofessional. Stay a million miles away from these guys! They don't honor their contracts or their word.
Pros: Initially, I liked the sales guy and he helped us figure out if our use case was a fit for their product.
Cons: Right before we were going to sign our contract, they sent us a terse email saying they don't want to work with us. We were shocked because it didn't make any sense, but after I escalated and met with one of their execs, they realized their mistake and reversed their decision. Which was obvious, because their decision was made in error and based on incorrect assumptions that they didn't even bother to ask us about. Everything got cleared up, they welcomed us with open arms, we signed our contract and we began our onboarding. Then 30 days after we signed our contract and had spent considerable resources implementing their system, they did the same exact thing again. No explanation, just a terse email telling us they are terminating the contract immediately. Nothing has ever changed on our part, our original use case is still our use case.
"Increased efficiencies, consistent and superior reporting for influencer campaign management"
Overall: CIQ has helped us with providing detailed audience insights and access to evergreen reporting across Client's always-on social campaigns. We have been able to provide client recaps and success metrics in a more efficient and timely manner - our clients love the reporting and the immediacy of which we can provide results and all the posts associated with a campaign or event.
Pros: The simple UI enabled us to roll the platform out across the agency to all client accounts in a short time & immediately freed up hours of research time, client approval methods & having an immediate view on real-time metrics. We love the one-sheets and url dashboard reporting! The support from CIQ customer success team has been excellent.
Cons: Would like to see an increase in the influencer database size and ability to brand templates according to client accounts. Also would be great to access additional social platforms such as Tik Tok when this becomes available via API.
"H&S Review"
Overall: The platform is great! There are definitely some improvements to be made, but they do a wonderful job at listening to their clients needs and adjusting accordingly.
Pros: Love how many features and how many creators this platform has! It's so helpful in finding a niche group of creators, which varies tremendously across our client accounts. It's also so helpful in capturing program content, so that we don't have to monitor ourselves. Lastly, the support team is AMAZING! They are so quick and can get me whatever I need.
Cons: There are a few features our team would like to see, including an LDA compliance feature. We also find that the social timeline does not always pick up the posts with the keyword searches.
