# Sopro Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Is Sopro the right Lead Generation solution for you? Explore 60 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/169266/SoPro-Social-Prospecting/reviews --- Sopro 4.7 (60) [View alternatives](https://www.capterra.com/p/169266/SoPro-Social-Prospecting/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated June 3rd, 2026 # Reviews of Sopro Ease of use 4.8 Customer Service 4.9 ## Pros and Cons in Reviews KW Katie W Head of OperationsComputer Software, 11 - 50 employeesUsed the software for: More than 2 years. “Then the ongoing account management and regular reviews to check progress and tweak where necessary has been really helpful and supportive.“ July 2, 2025 AS Argyris S Founder & CEOInternet, 2 - 10 employeesUsed the software for: Less than 6 months. “The quality of the leads is not good, and updating the campaigns with the tracking feedback is done manually and in many cases with a delay, which causes frustration from the prospects.“ September 19, 2023 KW Katie W Head of OperationsComputer Software, 11 - 50 employeesUsed the software for: More than 2 years. “A really positive experience, with a supportive and engaging team that's helped us by setting up calls which have resulted in new client wins.“ July 2, 2025 EP Emma P General ManagerManagement Consulting, 2 - 10 employeesUsed the software for: More than 2 years. “We have not experienced any significant issues and where we have had a lack of understanding the team have been on hand to help.“ December 9, 2020 BB Becky B Head of MarketingInformation Technology and Services, 11 - 50 employeesUsed the software for: More than 2 years. “They help us to hit our lead generation targets and are always friendly and knowledgeable.“ June 26, 2025 BB Becky B Head of MarketingInformation Technology and Services, 11 - 50 employeesUsed the software for: More than 2 years. “Excellent customer service, really enjoy working with \[sensitive content hidden\].“ June 26, 2025 ## Showing most helpful reviews Showing 1-25 of 60 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use Mark S. Client Relationship Director Media Production Used the software for: 2+ years ### "Leads with ease!" May 22, 2020 5.0 Having used many prospecting companies in the past I was a little sceptical at first but I needn't have worried! Qualified leads come in on a daily basis for businesses that we want to be speaking to, resulting in an average of 1.5 calls from the leads per day, what more can I say. Backed up with a team that really do care about your business I would highly recommend SoPro Pros Easy to use and understand I have very little to do! I have great qualified leads in to our inbox every day. Cons Nothing I can think of. Occasionally hits wrong people perhaps? Review Source AV Alex V. Digital Marketing Strategist Financial Services Used the software for: 1-2 years ### "The platform provides the necessary info" June 22, 2023 5.0 Pros The fact that they have a client portal with the different lead types (positive response, referral, and deferred interest) is really useful. They have good customer service also. I liked that they sent me a weekly email with the summary of the results. Cons They didn't have a report with the job titles, but I asked for it and they added it. Switched from [LinkedIn Sales Navigator](https://www.capterra.com/p/228343/LinkedIn-Sales-Navigator/) Because Linkedin Sales Navigator only gave me the data pool but didn't have any useful tool for the prospection. Review Source AS Argyris S. Founder & CEO Internet Used the software for: Less than 6 months ### "In theory it's a great tool" September 19, 2023 2.0 A bad experience overall. Overpriced software, but the platform is very easy to use, and looks modern and full of features. However, once you start using it, you realize that most of the work is done manually by the sopro teams, and you are just a viewer of all actions. Pros The platform is easy to set-up and configure. Although most aspects of the campaigns are set up and run by their operations and customer success teams (at a cost of course). Cons The quality of the leads is not good, and updating the campaigns with the tracking feedback is done manually and in many cases with a delay, which causes frustration from the prospects. To increase the quantity of the leads they count as leads even polite declines, so if someone replies with "not interested, thank you" it is considered a polite decline, and a lead that can be converted in the future. We did not have any conversions in the first three months of the campaigns when we had conversions from other channels for the same product. Their hidden terms in the services agreement. Reason for choosing Sopro We thought it would bring us leads. Review Source Response from Sopro October 2, 2023 Hi Argyris, Thank you for taking the time to share your feedback with us. We genuinely appreciate your input and want to address your concerns. Firstly, we're pleased to hear that you found our platform easy to use. We're committed to providing a user-friendly experience, and your positive comments in this regard are encouraging. We apologise for any inconvenience you've experienced due to the quality of leads and tracking feedback delays. We'll investigate this issue further to identify where improvements can be made. We don't currently classify Polite Declines as leads, so they aren't part of the "Lead Rate" on your reporting. We only classify as leads positive responses, deferred interests and referrals. Your feedback is invaluable to us, so please feel free to reach out to us directly if you have any further concerns. Best, Julie, Customer Success Operations Manager Mike V. Business Consultant Management Consulting Used the software for: 1-2 years ### "Brilliant...takes all of the hassle out of lead generation" November 21, 2017 5.0 Pros Set up was easy and it's an extremely flexible service. The team at SoPro are also a pleasure to work with. Nothing is ever too much trouble, they are always looking to innovate and improve their service and they are always open to seeing how we can perform even better. Review Source Phil H. Director and Co-Founder at Colour Me Social Used the software for: 1-2 years ### "Amazing. Everything is taken care of. I just sit back and wait for the leads to arrive in my inbox." November 10, 2017 5.0 Pros It's results. Honestly, without SoPro I don't believe my business would around today. SoPro is the best 'business development manager' I have ever seen bar none. Review Source Timothy C. Film Maker for the Investment Industries Used the software for: 1-2 years ### "Superb, deep, high-integrity lead-gen from white-hat experts" November 23, 2017 5.0 Doubled our business Pros Quality of leads, ease of operation, very thorough screening, team support, and very serious targeting. This firm helped us double our business. Review Source Rawane J. Marketing Strategist Internet Used the software for: 1-2 years ### "SoPro has been a very reliable lead generation channel for us" November 24, 2017 5.0 Quality leads Pros The Return on Investment of SoPro is phenomenal; the quality of leads is higher than I would have expected. Also, working with the the SoPro team was great, they are really flexible, always understand what it is we were looking for and gave recommendations for improvements. Cons Not much to say here but perhaps the billing strategy. Paying per campaign may be less expensive than paying per prospect but then again, it is good value for money and the billing system is very transparent Review Source Navid K. Director, Marketing Computer Software Used the software for: 1-2 years ### "Very consistent and fantastic ROI" April 28, 2020 5.0 Pros Fantastic product that has delivered consistent results for us for over 1.5 years. great insights from their reporting capabilities that we have leveraged in multiple teams. They also have a stellar account management team (\[SENSITIVE CONTENT HIDDEN\] have been awesome) and they also have Cons They don't have great coverage in APJ and LATAM, would like to do more with them but the coverage isnt there Review Source Matt F. Managing Director Accounting Used the software for: 2+ years ### "Superb! An invaluable business development tool." November 23, 2017 5.0 Increase in leads and profitability. Pros A low level of technical knowledge is required in order to leverage huge lead generation results and ultimately business development opportunities. Cons It's not free...but then i wouldn't expect a tool of this quality to be, so other than that i'm completely satisfied. Review Source Nick W. Managing Director Professional Training & Coaching Used the software for: 1-2 years ### "Absolutely incredible - transformed our business! " May 20, 2020 5.0 We relied heavily on returning buyers and whilst the percentage is incredibly high (for which we are very grateful) we really needed to bring in some new leads, new prospective customers. In short, we needed to fill the sales pipeline! Pros SoPro make it work and make it easy! Their ideas, their writing, their integration, their service goes above and beyond all expectations. Our account manager has been outstanding - really listening to our needs and coming up with great ideas and solutions to drive leads to our business. Cons Nothing - it provides everything we need and more! Reason for choosing Sopro We needed to build a sales pipeline quickly and effectively. The alternative and old school ways of using quickly outdated marketing lists just wouldn't cut it. Review Source SJ Steven J. Partner Financial Services Used the software for: 2+ years ### "Marketing activity" January 22, 2021 5.0 Yes very good, a friendly helpful group. Pros Will help me break into markets I would not have previously considered. Cons Initially trying to understand the portal, I can be slow in understanding new software. Review Source DH Dean H. Sales Manager Information Technology and Services Used the software for: 1-2 years ### "Automate the process of getting new leads " May 4, 2021 5.0 We are seeing more leads for the investment compared to other methods of attracting new leads Pros I like that all the new customer acquisition costs are fixed Great HUB with great reporting and specific company information Cons We had to setup another CRM to integrate with SoPro so that new leads could be progressed further by internal sales Review Source AL Adrian L. Managing Director Information Technology and Services Used the software for: 1-2 years ### "Insight at your fingertips" December 3, 2020 5.0 Pros The SoPro platform has been built to provide the insights you need, rather than being cobbled together as an all-singing, all-dancing dashboard that doesn't focus on why you need the insights in the first place. The platform is easy to use, yet comprehensive. It clearly benefits from significant user-testing, as it is really intuitive. In effect, there is no real learning curve to deal with making it easy to dip in and dip out having obtained the answer to the questions you may have. Cons The landing page is a bit busy, but that's about it. Review Source PM Peter M. CEO Information Technology and Services Used the software for: 6-12 months ### "Sysmax Multi- Sector Marketing Analysis " November 26, 2020 4.0 As Sysmax penetrates new sectors during the pandemic having a tool that can test reaction to messaging has been a great value addition for Sysmax. It has proven the potential of our systems to go global and pan-sector. Pros Ability to work independently of internal resource at scale. Cons Potential improvement in reporting analytics but good as they are. Review Source NC Naomi C. Development Director Non-Profit Organization Management Used the software for: 1-2 years ### "SoPro great product and customer service" June 8, 2021 5.0 Great team, especially \[SENSITIVE CONTENT HIDDEN\]! Pros Effective and simple to use. Delivers results and great data. Cons I can't think of anything that needs improvement. Review Source SS Sian S. Marketing Director Machinery Used the software for: Less than 6 months ### "Outsourcing our prospecting work" August 12, 2021 4.0 Fantastic customer service and onboarding experience. Full of ideas to help us maximise our use of the system. Pros It's easy to use, provides up to date data and analytics on each campaign. Cons All or nothing approach to entering lead data into our CRM. I would like only positive responses to be added to the database. Review Source RR Robert R. UK Sales Manager Printing Used the software for: 6-12 months ### "Side stepping the Gatekeeper." May 22, 2020 5.0 So Pro are a very professional and driven organisation that prove there are different ways to create interest in very competitive markets. Pros We were very skeptical that the email approach would work, but the laid back, almost humorous content yielded a great response, especially with targets that would normally ignore your approach. New accounts have been opened, and opportunities created on a weekly basis. Cons There were no negatives that I experienced whilst working with the team. Review Source EB Emma B. Marketing and Sales Office Manager Printing Used the software for: Less than 6 months ### "Great prospecting tool with superb support after on-boarding" May 26, 2020 5.0 Although we are very early on in onboarding my initial thoughts are all positive and the overall experience is professional and helpful. The team are also very responsive to my emails and answer all my questions in full. Pros The interface of the software is user friendly and integrates into our CRM tool really well. Although we are only really getting started with this tool due to COVID-19 I can confidently say so far the responses we have received have been positive and the support we have received from the SOPRO team exceptional. Cons My least favourite part is manually having to go through and confirm all the prospects on the data list are relevant and aren't duplicates or existing customers of ours. This process does take some time. Review Source JA John A. Director Marketing and Advertising Used the software for: Less than 6 months ### "We've been using SoPro for a month and have been blown away by the results. " December 15, 2017 5.0 Pros It takes the slog out of generating warm leads. It would have taken us many months to develop the number new prospects that it has delivered to us in just a couple of weeks. Review Source DM Dominic M. Director Banking Used the software for: Less than 6 months ### "Excellent" November 9, 2017 5.0 Pros The service is really is excellent, all my emails are answered quickly and efficiently. Cant really beat the prompt service Review Source KW Katie W. Head of Operations Computer Software Used the software for: 2+ years ### "Positive Experience and Relationship " July 2, 2025 5.0 A really positive experience, with a supportive and engaging team that's helped us by setting up calls which have resulted in new client wins. Pros Simple to set up with lots of support. Then the ongoing account management and regular reviews to check progress and tweak where necessary has been really helpful and supportive. Additionally we wanted to run specific campaigns that the team help to set up quickly and cost effectively. Cons There no major dislikes or negatives,w e've been working with them for 3 years and on occasion the odd contact has been not within profile, however there's no cons to flag. Review Source Response from Sopro July 3, 2025 Hi Katie, Thank you ever so much for your kind words. It truly means a great deal to us to know how much you value working with us and that we’re contributing to achieving your goals. We’re genuinely grateful for your trust and continued partnership. Katie Turner (Senior Customer Success Manager) BB Becky B. Head of Marketing Information Technology and Services Used the software for: 2+ years ### "Strong lead generation company" June 26, 2025 5.0 Excellent customer service, really enjoy working with \[sensitive content hidden\]. They help us to hit our lead generation targets and are always friendly and knowledgeable. Pros They genuinely care about our results and help shape campaigns with a view to making them as optimised as possible. We have seen some good returns. Cons Sometimes segmenting very drilled down data can be tricky as getting to granular detail isn't always easy Review Source Response from Sopro July 2, 2025 Hi Becky, Thank you so much for your lovely feedback. It really means a lot to us to hear how much you enjoy working with the team and that we’re helping you hit your targets. We totally understand your point about getting into the finer details of the data, we’ll keep working on making that easier. Thanks again for your trust and partnership Katie Turner (Senior Customer Success Manager) KH Keith H. COO Information Technology and Services Used the software for: 6-12 months ### "Fantastic lead generation tool" September 23, 2021 5.0 Exceptional. From the moment I first spoke to their team and throughout all of the interactions I had I can only describe everyone as professional, helpful and knowledgeable. The level of support was appreciated and all of the team are customer-centric. A really good group of people with a very effective tool Pros Very simple to use with a user-friendly dashboard and everything all in one place. Having the ability to refine email templates, segment sectors, companies and job roles all helps to ensure you get the right responses from the companies you are interested in and who are interested in you. Cons There was nothing not to like, it's very impressive Review Source MC Marc C. Business Development Director Computer Software Used the software for: Less than 6 months ### "Lead Generation Made Easy" September 30, 2021 4.0 We wanted to up our lead generation and Sopro has certainly done that. The support servies have been excellent. Sopro's copywriters have helped us create an initial email, that has generated a high response. The system isv ery flexible, so we can change our message, or focus quickly. Pros Lead generation (cold calling) has never been easy. With SoPro the hard, unrewarding tasks are automated, making it much easier to generate the initial interest in a product/service. The sales team can then focus time and attention on prospects that are likely to be interested in what we've got to say. Sopro gives aus a higher success rate and the sales team are more motivated. Cons It's early days with our use of the software and so far it's been positive all the way. Reason for choosing Sopro We chose Sopro because we felt that the team there was more flexible and as a young company, understood our challenges. Review Source MN Melanie N. Marketing Manager Machinery Used the software for: 1-2 years ### "Excellent lead generation tool" September 15, 2023 5.0 SoPro is an amazing company and the mechanism for lead generation is like nothing else I've seen. Our account managers are always available to help us and they go above and beyond to accommodate our needs. Pros The effectiveness of the campaign and the team. Cons No integration with Sugar CRM at the moment, although I know they are working on it. Review Source Response from Sopro October 2, 2023 Hi Melanie, We really appreciate the fact that you've taken the time to leave us a review and that your experience with us is so positive. A massive thank you from all of us here in the Sopro team and as always if we can offer you further support, just let us know. Best, Julie, Customer Success Operations Manager Similar Products Featured ## Send me user reviews about this product ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.