# Smile.io Pricing 2026 | Capterra

> Learn more about Smile.io pricing plans including starting price, free versions and trials.

Source: https://www.capterra.com/p/169446/Smile-io/pricing

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# Pricing for Smile.io

[4.9 (67)](https://www.capterra.com/p/169446/Smile-io/reviews/)

Write a Review!

## [Smile.io](https://www.capterra.com/p/169446/Smile-io/) has **5** pricing plans

-   Yes, has free trial
-   Yes, has free version

**Credit Card Required:** Yes

**Discount:** Information not available

### Free

$0

**Pricing Model:** Flat Rate

Free plan includes:

-   Points Program
-   Referral Program
-   Program Branding
-   Multi-language support (20+ languages)
-   Works seamlessly with Shopify POS

### Essential

$15

**Pricing Model:** Usage Based

**Payment Frequency:** Per Month

Essential plan includes:

-   All Free features, plus
-   Dedicated loyalty page
-   Free product rewards
-   Nudges
-   Analytics & reporting

### Standard

$79

**Pricing Model:** Flat Rate

**Payment Frequency:** Per Month

Standard plan includes:

-   All Essential features, plus
-   Bonus Events
-   Embed points on product pages
-   Promote points on order thank you page
-   Subscriptions & gift card rewards

### Growth

$199

**Pricing Model:** Usage Based

**Payment Frequency:** Per Month

Growth plan includes:

-   All Standard features, plus
-   Loyalty Hub (for signed in members)
-   Redeem at checkout (Shopify Plus)
-   VIP tiers & Points expiry
-   Performance Benchmarks

### Plus

$999

**Pricing Model:** Usage Based

**Payment Frequency:** Per Month

Plus plan includes:

-   All Growth features, plus
-   Migration and launch plan
-   Quarterly program monitoring
-   Priority support
-   API access

## Popular alternatives to [Smile.io](https://www.capterra.com/p/169446/Smile-io/)

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[Referrizer](https://www.capterra.com/p/144990/Referral-Marketing-Automation/)

by Referrizer

[4.8 (196)](https://www.capterra.com/p/144990/Referral-Marketing-Automation/reviews/)

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[View all alternatives](https://www.capterra.com/p/169446/Smile-io/alternatives/)

## What do others say about [Smile.io](https://www.capterra.com/p/169446/Smile-io/) pricing?

Pricing RatingN/A

Value For Money[4.7(67)](https://www.capterra.com/p/169446/Smile-io/reviews/)

Pros

Cons

[Read All 67 Reviews](https://www.capterra.com/p/169446/Smile-io/reviews/)

Read Full Reviews Below

Cesars M.

Operation Manager

Retail, 11-50 employees

Used the software for: 1-2 years

**

Overall Rating

5.0

**

Ease of Use

5.0

Customer Service

5.0

Features

5.0

Value for Money

3.0

Likelihood to Recommend

70%

7/10

Reviewer Source

Source: Capterra

January 21, 2026

"Smile for your rewards! "

**Overall:** Overall, Smile.io is a very good app with great support and strong features for building customer loyalty. It works well, but it can get expensive depending on your needs.

**Pros:** Customer service is amazing and very responsive. The product is one of the best in the loyalty space and it’s easy to use, customize, and manage for customers.

**Cons:** The main downside is the pricing. As your store grows and you need more features, the cost increases quickly and can become expensive for smaller businesses.

**Alternatives Considered:** [Selly](https://www.capterra.com/p/169604/Selly/)

**Reasons for Choosing Smile.io:** I am still looking for more apps, and I haven't had the chance to try Selly, but it's scheduled for this week.

Andy S.

Owner

Retail, 1-10 employees

Used the software for: 2+ years

**

Overall Rating

5.0

**

Ease of Use

5.0

Customer Service

5.0

Features

5.0

Value for Money

5.0

Likelihood to Recommend

90%

9/10

Reviewer Source

Source: Capterra

January 1, 2026

"Great Customer Retention Tool"

**Overall:** Overall it is good. Customers enjoy earning reward points and it helps with repeat purchases. My interaction with support has always been excellent.

**Pros:** It's a good app that helps customer retention. Works well, looks professional and adds value. Helps my store offer premium service.

**Cons:** It's a bit expensive but the value for the cost is worth it. We did run into a problem with spam and spammers creating fake discount codes. Smile customer service helped me stop the problem.

[Read All 67 Reviews](https://www.capterra.com/p/169446/Smile-io/reviews/)

## How should I be thinking about software pricing?

[

Be an Informed Buyer: Understanding the True Cost of Business Software

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