--- title: "Trustpilot Pricing 2026 | Capterra" description: "Learn more about Trustpilot pricing plans including starting price, free versions and trials." source_url: "https://www.capterra.com/p/169618/Trustpilot/pricing/" page_type: "pricing" language: "en" --- # Trustpilot Pricing - Overall rating: 4.5 out of 5 from [1,207 reviews](https://www.capterra.com/p/169618/Trustpilot/reviews/) - Starting at $299.00 per month - Free trial: Available - Free version: Available - Credit card required: No --- ## How much does Trustpilot cost? Trustpilot has **4 different plans**. The pricing **starts at $299 flat rate per month** with a free plan available. ### Plus - Price: $299.00 - Billing: Flat Rate, Per Month #### Plus plan includes: - 8 widgets - 3 User logins - 200 monthly invitations - Ad-free profile on Trustpilot.com - Customize your profile page - Competitor module - Social media sharing tools - Downloadable marketing assets ### Premium - Price: $629.00 - Billing: Flat Rate, Per Month #### Premium plan includes: - Full website widget library - 10 User logins - 500 monthly invitations - Profile page promotions - Ad-free profile on Trustpilot.com - Customize your profile page - Competitor module - Social media sharing tools - Downloadable marketing assets ### Advanced - Price: $1099.00 - Billing: Flat Rate, Per Month #### Advanced plan includes: - Ability to customize - 20 User logins - 5000 monthly invitations - Customizable review invitations - Custom website widgets - Email review widgets - Targeted review showcasing - Profile page promotions - Ad-free profile on Trustpilot.com - Customize your profile page - Competitor module - Social media sharing tools - Downloadable marketing assets ### Enterprise - Price: Custom Quote - Billing: Other, Per Month #### Enterprise plan includes: - Customize your profile page - Competitor module - Ad-free profile on Trustpilot.com - Profile page promotions - Targeted review showcasing - Email review widgets - Custom website widgets - Customizable review invitations - AI review responses - Generative AI tools - Unlimited invitations - Unlimited user logins - Downloadable marketing assets - Social media sharing tools --- ## Is Trustpilot worth the price? ### Value for Money - Overall rating: 4.2 out of 5 - Good or excellent value for money: 82% AI summary based on 99 value-for-money rating reviews: Reviewers appreciate that Trustpilot offers both free and paid options, with the free version being a good starting point for gathering reviews. Some users report that the paid options, while expensive, provide valuable features that can significantly boost revenue and conversion rates. However, some reviewers feel that Trustpilot's pricing is too high, especially for small businesses and startups. #### Rating breakdown - Ease of use: 4.6 - Customer service: 4.2 - Features: 4.4 - Ease of deployment: 4.3 - Likelihood to recommend: 74% Based on 1,207 total Trustpilot reviews. --- ## How does Trustpilot compare to other alternatives? Trustpilot's $299 flat rate per month starting price is toward the higher end compared to its best alternatives; alternatives start at $39. Trustpilot pricing comparison | Product | Plans | Starting price | Free version | Free trial | Value for Money | | --- | --- | --- | --- | --- | --- | | Trustpilot — 4.5 out of 5 ([1,207 reviews](https://www.capterra.com/p/169618/Trustpilot/reviews/)) | 4 plans | $299.00 /mo | Available | Available | 4.2 | | [Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/) — 4.3 out of 5 ([7,010 reviews](https://www.capterra.com/p/155928/Zoho-CRM/reviews/)) | 4 plans | $14.00 /user/mo | Available | Available | 4.3 | | [Typeform](https://www.capterra.com/p/137289/Typeform/) — 4.7 out of 5 ([985 reviews](https://www.capterra.com/p/137289/Typeform/reviews/)) | 6 plans | $39.00 /mo | Available | Available | 4.2 | | [Jotform](https://www.capterra.com/p/158456/JotForm-4-0/) — 4.7 out of 5 ([2,934 reviews](https://www.capterra.com/p/158456/JotForm-4-0/reviews/)) | 5 plans | $39.00 /mo | Available | Not available | 4.5 | | [Birdeye](https://www.capterra.com/p/152997/BirdEye/) — 4.7 out of 5 ([709 reviews](https://www.capterra.com/p/152997/BirdEye/reviews/)) | 3 plans | Not available | Not available | Available | 4.5 | --- ## What reviewers say about Trustpilot's pricing ### What they like - **Trustpilot offers both free and paid options** With the free version being a good starting point for gathering reviews. Some users report that the paid options, while expensive, provide valuable features that can significantly boost revenue and conversion rates. - **The integration process well-documented and easy to perform** Some users say they were able to negotiate good deals on the pricing, making it more affordable. - **The software is user-friendly and that the benefits can outweigh the costs for businesses that can fully utilize its features** ### What holds them back - **Trustpilot's pricing is too high** Especially for small businesses and startups. They indicate that many of the best features are locked behind expensive plans, and the cost can be hard to justify given the availability of cheaper alternatives with more features. - **The annual contracts and auto-renewal policies are restrictive and can lead to unexpected expenses** Some users report that the free version is too limited, making it necessary to upgrade to higher-cost plans to access essential features. - **The lack of a free trial for premium features is a drawback** ## Price & value in reviewers' words * * * 3 out of 5 stars > "how simple the system was to use, suitable for a small business and also corporate." Reviewer: simon L. Role: Manager * * * 4 out of 5 stars > "In the past 2 years we've been a Trustpilot customer, they've increased the subscription price whilst taking away features and not adding any new features to our plan, so we're paying for a diminished product, but so many software companies are doing this nowadays." Reviewer: Verified Reviewer Role: Marketing * * * 1 out of 5 stars > "We were paying TrustPilot $70/month, then our bill suddenly jumped to $380/month for the same service. When we contacted them about it (and escalated it), they said, Well, we sent you an email about renewing at the new price." Reviewer: Eric P. Role: CEO [Check all reviews](https://www.capterra.com/p/169618/Trustpilot/reviews/)