# NinjaOutreach Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Is NinjaOutreach the right Influencer Marketing solution for you? Explore 64 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/171403/NinjaOutreach/reviews

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NinjaOutreach

3.7 (64)

[View alternatives](https://www.capterra.com/p/171403/NinjaOutreach/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 13th, 2026

# Reviews of NinjaOutreach

Ease of use

3.6

Customer Service

3.5

## Pros and Cons in Reviews

foster s

Marketing managerAccounting, 2 - 10 employeesUsed the software for: More than 2 years.

“Ninjaoutreach is a great resource for finding influencer marketers to promote my engaging content.“

December 14, 2021

HA

Henrik A

CEOSporting Goods, 11 - 50 employeesUsed the software for: More than 2 years.

“The scam tactics used by the company, selling lifetime plans that are not lifetime?“

April 9, 2024

foster s

Marketing managerAccounting, 2 - 10 employeesUsed the software for: More than 2 years.

“This tool is probably my best choice when it comes to running influencer marketing campaign for my clients“

December 14, 2021

HA

Henrik A

CEOSporting Goods, 11 - 50 employeesUsed the software for: More than 2 years.

“Do NOT buy any plan from this company.“

April 9, 2024

DD

Deepak D

MAnagerDesign, Self-employedUsed the software for: I used a free trial.

“Special thanks to \[SENSITIVE CONTENT HIDDEN\] for helping me to connect my Gmail account to ninja outreach.“

May 18, 2020

DD

Dilan D

PMConsumer Services, 11 - 50 employeesUsed the software for: 1-2 years.

“Also they scam you by making it hard to cancel.“

May 31, 2023

F¿rat Faris D

Marketing SpecialistEducation Management, 11 - 50 employeesUsed the software for: 1-2 years.

“You can make lots of prospect lists with ease.“

September 16, 2020

SC

Susan C

Incoming Management Consultant Alternative Medicine, 2 - 10 employeesUsed the software for: I used a free trial.

“Not only is the product itself terrible because it didn’t have any of the influencer emails I was looking for, it appears that they’ve scammed many customers using the same tactics by lulling them into a free trial just to obtain their credit card information so they can charge and refuse a refund because of small print buried deep under their terms and conditions (which you apparently agree to by nature of signing up alone).“

December 28, 2021

## Showing most helpful reviews

Showing 1-25 of 64 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Isaac H.  
SEO Manager  
Marketing and Advertising  
Used the software for: 1-2 years

### "So much potential!"

March 2, 2020

4.0

Mostly positive, I enjoy the fact that I have a solid book of contacts at my beck and call.

Pros

They have an incredible amount of featured, from outreach to influencer prospecting, auto follow-ups and an inbox

Cons

The UX flow is a bit too rigid, for example, if I wanted to make an update to a template before sending it out I would have to cancel the planned campaign, then update the template and resend the campaign.

Alternatives considered

[Pitchbox](https://www.capterra.com/p/150174/Pitchbox/)

Reason for choosing NinjaOutreach

Pitchbox is more about the spray and pray method of link building, I'm focusing much more on individual outreach

Switched from

[BuzzStream](https://www.capterra.com/p/144526/BuzzStream/)

I had trouble connecting to many email providers using Buzztrseam whereas Ninja Outreach has no problems with that

Review Source

VR

Verified Reviewer  
CEO  
Computer Software  
Used the software for: 1-2 years

### "NinjaOutreach - Been using it for almost 2 years for Amplifcation"

March 2, 2020

5.0

I basically use it weekly for promoting a piece of content to a related community. Find similar articles, use the extension to build a list, create the campaign, then send off the emails.

Pros

I used NinjaOutreach for regular amplification. It's been my go to tool for amplifying blog posts and reaching out to a variety of other publishers to see if they would share my content. The extension has been incredibly useful for quickly grabbing and enriching individual articles and publishers. I can usually hit about 50 - 100 outbound emails per campaign in a matter of a few hours. This would be a few days if I were to do it manually. Great tool for amplifying reach.

Cons

Sometimes the data isn't perfect. But that's okay. Email verification would be a huge help to reduce bounces. I use a different tool

Alternatives considered

[BuzzStream](https://www.capterra.com/p/144526/BuzzStream/)

Reason for choosing NinjaOutreach

I honestly got it because there was a really good lifetime deal a few years ago.

Review Source

SC

Susan C.  
Incoming Management Consultant  
Alternative Medicine  
Used the software for: I used a free trial

### "SCAM COMPANY DO NOT USE A respectable, law-abiding business would not charge a customer $1,850 witho"

December 28, 2021

1.0

A respectable, law-abiding business would not charge a customer $1,850 without obtaining their explicit permission and would have a fair refund policy so that customers do not have to take to posting reviews in order to get their money back. I suspect there is a reason why they don’t have a customer service representative available over the phone. Instead, you have to engage with an online chatbox before you can get ahold of a human being at all. In short, they are a scam company engaging in fraudulent practices that definitely violate consumer protection laws. They’ve made thousands through false advertising and untransparent billing practices. If you just read through some of the other reviews on this site from discontented customers who have had a similar experience, it’s clear that they rely on their scammy practices to make money and have cheated many people out of their hard-earned money through predatory subscription tactics. STAY AWAY AT ALL COSTS!!!!

Pros

No pro's at all given it's a scam company

Cons

NinjaOutreach is a SCAM company engaged in unethical business practices that are simply fraudulent. Their cancellation process is extremely inconvenient and confusing (I thought my cancellation had gone through even though it didn’t), and yet they automatically charged my credit card for a year’s subscription to their service ($1850) after my “seven day risk-free trial” advertised under “cancel anytime” ended. How can they promise the ability to “cancel anytime” if they automatically lump sum charge my credit card for a full YEAR without asking me if I want to renew at the end of the trial period? It surely wasn’t a risk-free trial since I’m now out near $2000. Their free trial is automatically set to a yearly billing option—making this the default while advertising “$155/month” is simply deceptive and untransparent. Not only is the product itself terrible because it didn’t have any of the influencer emails I was looking for, it appears that they’ve scammed many customers using the same tactics by lulling them into a free trial just to obtain their credit card information so they can charge and refuse a refund because of small print buried deep under their terms and conditions (which you apparently agree to by nature of signing up alone). It is sad they make money in this way by setting a trap rather than through an honest and true route of recurring happy customers.

Review Source

DL

Dave L.  
President  
Management Consulting  
Used the software for: Less than 6 months

### "NinjaOutreach is Super Helpful"

February 18, 2020

5.0

We used NinjaOutreach to find and reach out to websites with the goal of them adding a link back to our website. NinjaOutreach combined all the tools we needed to do this: 1) a prospecting tool to allow us to find good websites to target 2) an email finding tool that found email addresses and names of contacts at these websites 3) an autoresponder tool that allowed us to customize and send multiple emails to prospects 4) an analytics/tracking tool to show us the results of our campaigns Before Ninja, we tried both individual services to cover all 4 of these aspects...that worked, but was cumbersome and less cost effective than Ninja. We also tried a Ninja competitor but it was much more expensive and not any better.

Pros

It is very effective in allowing us to find and effectively outreach to our target customers.

Cons

I had some specific questions that weren't easily answered on the page or in the Knowledge Base (although whenever I chatted a question to them, they answered really quickly).

Alternatives considered

[Pitchbox](https://www.capterra.com/p/150174/Pitchbox/)

Reason for choosing NinjaOutreach

NinjaOutreach was just as good (better in finding email addresses/contact info), much less expensive, and did not require an annual contract.

Switched from

[Pitchbox](https://www.capterra.com/p/150174/Pitchbox/)

We did a Pitchbox trial. It was good, but not any better than Ninja and much more expensive (and required an annual contract).

Review Source

CB

Curtis B.  
Founder  
Computer Software  
Used the software for: Less than 6 months

### "Cool Product - Horrible Service"

January 30, 2020

4.0

Cool product terrible management.

Pros

The software seemed packed with cool features, lists and other templates that I was super excited to use.

Cons

I started a trial a few months ago, and got busy. The system locked me out from using any of the features. Beware - they expect you to pay for any previous months, even though the system will lock you out entire and is not usable, they consider it "active" - The billing system, in my opinion, is totally fraudulent. The staff appeared completely aware of the issue and was being very pushy. The system appeared to want to charge me $480 as soon as I put my credit card in there, I was only expecting to pay $120.

Switched from

[BuzzSumo](https://www.capterra.com/p/177181/BuzzSumo/)

I'd rather pay more and deal with legitimate people.

Review Source

foster S.  
Marketing manager  
Accounting  
Used the software for: 2+ years

### "Honest Ninjaoutreach Review"

December 14, 2021

5.0

This tool is probably my best choice when it comes to running influencer marketing campaign for my clients

Pros

Ninjaoutreach is a great resource for finding influencer marketers to promote my engaging content. With Ninjaoutreach, it's super simple to find relevant sites and contact information of thought leaders and influencers. I can easily import contact information via CSV which simplifies my campaign. I have the chance to segment my contacts in to list which gives me the upper hand to stay organized.

Cons

Ninjaoutreach has too many features that overwhelmed me at times in my campaign setup. They can also bill you in your free trial without any proper notice

Review Source

Shashank G.  
CEO & Founder  
Internet  
Used the software for: 2+ years

### "Best Blogger Outreach Tool Ever"

January 27, 2020

5.0

I have been successfully using Ninja Outreach to implement blogger and influencer outreach for my own organization and for clients, and it has always given me great results.

Pros

1\. Ease of use. 2. Extensive database. 3. Feature-rich UX 4. Effective and efficient workflow 5. Constant upgrades that ensure the tool always stays relevant.

Cons

As of now nothing. The software is very powerful and effective. It delivers on its promise and I find no negatives to talk about.

Review Source

Dustin S.  
E-commerce Site Owner  
Health, Wellness and Fitness  
Used the software for: 6-12 months

### "This was a complete SCAM"

December 10, 2020

1.0

We have worked with many agencies and this is hands down the worst experience we have ever had. BUT there are 2 sides to every story - we should have not taken their word that they would deliver what they said they would - we should have done more research - but at the same time we have a responsibility to let other brands and companies know that there are better options than Ninja Outreach

Pros

There is nothing we liked or can recommend about this - the customer service was prompt and always available - but NOTHING was ever resolved of delivered.

Cons

That they took $1000 to deliver zero traffic to our site,

Reason for choosing NinjaOutreach

We made a mistake.

Review Source

Andrey R.  
Marketing Business Development Manager  
Marketing and Advertising  
Used the software for: 6-12 months

### "Saves time and helps reach people easier"

July 29, 2019

4.0

Before to use NinjaOuteach I lost many hours in marketing outreach. So now I can reach more prospects for the same time.

Pros

NinjaOutreach helps me to track more effectively who I have emailed and then organize a follow-up. The response rate of my emails get 25% higher and keep my time for the most important task during the day.

Cons

If there are more explanation manuals on how to work with Ninja Outreach will be great. For some particular tasks, I wasted time to figure out exactly how it works.

Review Source

Ganesh B.  
Digital Marketer  
Marketing and Advertising  
Used the software for: 6-12 months

### "Best for Sending Email Campaigns"

February 18, 2020

4.0

It is a good Marketing tool for email outreach, I recommend it...

Pros

The email template design interface is simple and neat clicks and open tracking feature working fine Inbox feature is amazing as we can compose a quick mail manually or by using our own template

Cons

Filters in finding influencers can be definitely improved TikTok Integration not live, so we cannot find TikTok Influencers

Review Source

LR

Larry R.  
Growth Strategist  
Management Consulting  
Used the software for: I used a free trial

### "Come understand the world of Influencer Marketing"

January 6, 2020

5.0

I'm working with clients to show them the value of utilizing influencers as a channel to reach their audiences. Leverage is key to building practical business models. My clients are to leverage the resources from other providers while finding ways to reciprocate this value. Ninjaoutreach makes it easier for me to bring my point across and show just how effective influencers can be.

Pros

I love how Ninaoutreach curates a vast collection of influencers across the entire landscape. You can find influencers in any category and scale your way up based on pricing and notoriety.

Cons

I signed up for the plan and the UI changed quite a bit. I'm not sure if it was because I had the lower tier, but it seemed to provide a better UI experience when I previewed the platform. Hopefully, there is a tutorial to bring me back to the original interface.

Review Source

KE

Kevin E.  
Videoproduzent  
Marketing and Advertising  
Used the software for: Less than 6 months

### "Scam! Subscription price was deducted without me having a subscription"

April 2, 2024

1.0

Pros

Nothing! it is a scam site. delete your credit card information. They charge you even though you have canceled the test subscription.

Cons

The money is debited from your credit card without using the subscription. Customer support is a disaster!

Review Source

aV

alex V.  
ceo  
Arts and Crafts  
Used the software for: Less than 6 months

### "questionable billing policies and overall NOT recommended"

October 10, 2019

2.0

Pros

helps find influencers, at least we thought it could help do so, but not reliable and waste of time

Cons

extremely slow, too expensive, clunky tech they constantly use tricks to bill you, salesy words, they ask for 5 stars reviews before issuing legitimate refunds (!!!!)

Review Source

CN

Chris N.  
Owner  
Marketing and Advertising  
Used the software for: 6-12 months

### "Greatm tool for Outreach & SEO"

February 20, 2020

5.0

Pros

Makes all parts of outreach MUCH easier saving me time and money Makes finding quality backlinks easier Helps with all types of research Easy to use Great instructions & articles full of new ideas on how to use

Cons

Doesn't seem to have Twitter search anymore

Review Source

NV

Nathan V.  
CFO  
Marketing and Advertising  
Used the software for: I used a free trial

### "Be Warned! Do Not Use This Product"

October 15, 2018

1.0

Their customer service team is rude and unhelpful. Instead of resolving the issue, they have refused to cancel my subscription despite numerous requests and have continued to charge me for their services.

Pros

Absolutely nothing. Signing up for the 3-day trial was a hiuge mistake.

Cons

I tried to cancel my subscription on the very first day of my free trial and despite my efforts, they have billed me for an annual pro account and refused to cancel my subscription.

Review Source

VR

Verified Reviewer  
OWner  
Real Estate  
Used the software for: Less than 6 months

### "Outreach Like a Pro"

February 27, 2020

4.0

Pros

It's easy to search and has an intuitive design.

Cons

There is not enough detailed training on how to use the service correctly without being spammy

Review Source

VR

Verified Reviewer  
Managing Member  
Information Technology and Services  
Used the software for: 6-12 months

### "Good Concept but only OK execution. Not great for Sales Outreach"

April 22, 2019

3.0

If you're coming in to NinjaOutreach with prebuilt lists and you just need a platform to send from Gmail with scheduled follow-up, this will get the job done. However, don't count on the search tool for bringing any extra value and be prepared for system bugs and breaks with little assistance from customer support.

Pros

Really good lifetime plan offering. Pretty simple to use.

Cons

Customer service is really lacking, poor contact management, search tool is largely useless

Review Source

RC

Ramon C.  
CEO  
Design  
Used the software for: I used a free trial

### "Good luck with their customer service team..."

September 21, 2020

1.0

Terrible experience. Did not receive an email when trial was due, had an alert on my calendar to cancel which I had issues with. Kindly requested their refund after trial and not using the tool. Rude customer service responded after a few days saying I should've read the T&C. Never had an issue with a company requesting a refund before!

Pros

There are better competitors out there...

Cons

Business model, they had the worst commercial model I had to deal with.

Review Source

VR

Verified Reviewer  
CEO  
Health, Wellness and Fitness  
Used the software for: Less than 6 months

### "Great ap for outreach"

February 21, 2020

5.0

Helped us find speakers for our online event. Works as advertised.

Pros

Huge database of influencers and websites

Cons

Some email addresses are outdates (bounce back)

Review Source

RV

Robertas V.  
CEO  
Marketing and Advertising  
Used the software for: I used a free trial

### "One of the best outreach tools"

January 20, 2020

5.0

Pros

Ease of use, it is very beneficial for us to filter users and reach out directly to our potential audience.

Cons

Free trial functionality is quite restricted.

Review Source

RA

Raphael A.  
Director  
Online Media  
Used the software for: Less than 6 months

### "NinjaOutreach"

February 28, 2020

5.0

User friendly

Pros

Very useful, lots of functions Gets lots of leads

Cons

Should add Facebook influencers and how to contact them

Review Source

RT

Ronnie T.  
CEO  
Computer Software  
Used the software for: Less than 6 months

### "Very Good software - I highly recommend it"

March 3, 2020

5.0

Ninjaoutreach is a great company I highly recommend this software

Pros

Its very easy to use lots of helpful pages - I can say they also have live help if needed

Cons

I think there's so many diff functions - i tend to get lost in it to be honest

Review Source

JS

John S.  
owner  
Retail  
Used the software for: I used a free trial

### "Software is very weak and their business practices are shady"

March 19, 2020

1.0

My experience was an absolute disaster. I wish I had read the other negative reviews about the way they do business before I signed up for their trial. They capture your credit card information and that's it, you're done. Irrevocably charged for a full year and never get your money back. This is only disclosed in the fine print of a 14 page dense legal disclosure but never shown anywhere else. Normal business practices for ethical businesses would be to disclose that they have an immediate change and no refund policy. The reason they don't is twofold: 1) they know they product is so weak that most people cancel it out, therefore this is the way they keep money to keep their shady operation going. 2) they know it is commercially unreasonable and that the vast majority of people would never sign up for their weak service. As far as trying to communicate with their robots, good luck. they don't answer most questions, are hostile and lie. I was told they send a reminder email three days prior to the charge. THEY DO NOT. I asked for their phone number. They don't have one there they can't give it out. They have no address and as far as I know they are operating in some offshore location and are not above board at all. AVOID THEM AT ALL COSTS. There are plenty of other good competitors that offer real products such as Meltwater and Buzzstream.

Pros

Not very impressed with the software at all. You don't really need most of the functionality they have in place. You can find what you are looking for just as easily by searching Instagram or doing google searches.

Cons

Their business practices are very shady. Consider: 1. There is no phone number for the business and no way to ever speak with anyone 2. The names of the owners or principals or any real individual is never revealed. Instead they only show fake images. 3. The only way to communicate with them is via a chat which they take a VERY long time to respond to and are hostile, ineffective and aggressive 4. They have a no refund policy that is only disclosed in the fine print of a 14 page document. There is never any mention of it when you sign up. 5. They charge you the full amount during the trial period and there is no way to get the money back. Very unethical

Review Source

PF

Patrick F.  
photographer & semi-pro coffee drinker  
Photography  
Used the software for: I used a free trial

### "Awesome tool for SEO outreach for those new to SEO outreach strategies"

November 18, 2019

5.0

I've found Ninja Outreach easy to use and easy to learn as you go.

Pros

I like the fact that Ninja Outreach has easy to follow instructional videos easily accessible within the web app. I also love the fact that Ninja Outreach highlights various SEO outreach strategies and helps you to use these strategic approaches to improving your SEO. As I'm totally new to SEO outreach (but not SEO itself) this was a super helpful feature for me.

Cons

The monthly plan cost is three times as expensive as the annual plan monthly fee and I think this will catch a lot of people out. They, like me, will quickly look at the pricing page (which shows the much cheaper annual plan monthly fee of around US$40) and base their decision to trial this product on that price only to discover it will actually cost them three times that amount if they wish to upgrade to a monthly paid plan.

Reason for choosing NinjaOutreach

I chose Ninja Outreach because it's monthly pricing seemed more affordable than Buzzsumo. (Only to realise while still on the trial plan that it was actually 20% more expensive than Buzzsumo on a month by month plan).

Review Source

FL

Felice L.  
Owner  
Luxury Goods & Jewelry  
Used the software for: 6-12 months

### "Great tool but there's still room for improvements"

February 20, 2020

4.0

Overall, Ninja Outreach is a good tool to speed up our influencer outreach campaign. With the help of Ninja Outreach, we're able to cut down the time (in half) in verifying a 'Quality' influencers through its metrics presentation. It also saves us quite some time in the follow up process.

Pros

I like that this software present all influencer metrics at a glance, such as country, email address, engagement rate, etc. It helps me a lot in deciding whether an influencer is a keeper. I also like that the tool allow me to track the email open and reply rate, so I can improve my pitches to influencers.

Cons

I think the user interface could be made better. It's a little clunky and slow to my liking. When I searched for an Instagram influencer, I want to copy the email address to my Excel sheet for record, the tool wouldn't let me copy information. I have to type the email out myself, which is taking a little time. I hope Ninja Outreach can take a look at this matter as it is built to save us time.

Reason for choosing NinjaOutreach

A friend of mine recommended Ninja Outreach so I gave it a try.

Review Source

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## Related categories

[Influencer Marketing](https://www.capterra.com/influencer-marketing-software/)