# Upmetrics Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Is Upmetrics the right Business Plan solution for you? Explore 117 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/171456/Business-Plan-Software/reviews

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Upmetrics

4.9 (117)

[View alternatives](https://www.capterra.com/p/171456/Business-Plan-Software/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated June 3rd, 2026

# Reviews of Upmetrics

Ease of use

4.8

Customer Service

4.7

## Pros and Cons in Reviews

GP

Geoffroy P

Director - Project FinanceBiotechnology, 201 - 500 employeesUsed the software for: Less than 6 months.

“I also found the financial planning tools very useful, as they are integrated directly into the business planning workflow and help maintain consistency between the narrative and financial sections.“

June 4, 2026

GP

Geoffroy P

Director - Project FinanceBiotechnology, 201 - 500 employeesUsed the software for: Less than 6 months.

“My first draft ended up significantly too long (around 100 pages), whereas VC expectations were closer to 20 pages.“

June 4, 2026

GP

Geoffroy P

Director - Project FinanceBiotechnology, 201 - 500 employeesUsed the software for: Less than 6 months.

“It effectively guided me through the entire process of formalising a startup business plan, from initial structure to investor-ready narrative and financial projections.“

June 4, 2026

BM

Buyiswa M

ConsultantAccounting, 2 - 10 employeesUsed the software for: 1-2 years.

“also the fact that we cannot upload documents on the company profile.“

July 15, 2025

AS

Alexsandro S

PartnerManagement Consulting, 2 - 10 employeesUsed the software for: Less than 6 months.

“The process-based structure helps people with very little knowledge in business to develop their own plan, all with AI background support, which can be validated and tailored to the user's needs as required.“

July 5, 2025

KL

Kirill L

CEOHealth, Wellness and Fitness, 2 - 10 employeesUsed the software for: Less than 6 months.

“The other user edit comments aren't clear because they are based on sections.“

September 26, 2025

GP

Geoffroy P

Director - Project FinanceBiotechnology, 201 - 500 employeesUsed the software for: Less than 6 months.

“The combination of structured templates, financial planning features, and AI assistance provided a very smooth end-to-end experience.“

June 4, 2026

PJ

Pratham J

QA TesterComputer Software, 11 - 50 employeesUsed the software for: Less than 6 months.

“I needed a full plan for a grant application, and I didn’t have the time (or budget) to hire someone to help.“

May 22, 2025

## Showing most helpful reviews

Showing 1-25 of 117 Reviews

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Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Herbert R.  
Lecturer  
Banking  
Used the software for: 1-2 years

### "Exceptional Tool for University Business Plan Courses – 70 Students, One Seamless Experience"

December 10, 2025

5.0

As a Finance & Investments lecturer, I integrated Upmetrics into our entrepreneurship curriculum with excellent results. All 70 students successfully completed professional business plans, many of which are now competing in an Austrian business plan competition. The platform strikes an ideal balance between guidance and flexibility—structured enough for beginners, yet sophisticated enough to produce competition-ready documents. The learning curve was minimal, allowing us to focus on business strategy rather than software training. Highly recommended for academic and educational use.

Pros

Upmetrics proved invaluable for our university course at IMC Krems, Austria, where 70 students used the platform to develop comprehensive business plans for a national competition. The intuitive interface allowed students with varying levels of business planning experience to quickly get started. The financial forecasting tools are particularly well-designed, enabling students to create professional-grade projections without extensive Excel knowledge. The AI-assisted writing features helped non-native English speakers articulate their ideas clearly. Team collaboration worked seamlessly across multiple student groups working simultaneously.

Cons

Minor suggestions for improvement: Some advanced customization options for financial templates would benefit students working on highly specialized business models. Occasionally, the export formatting required small manual adjustments for competition submission standards.

Review Source

LK

Ludovic K.  
AI Manager  
Information Technology and Services  
Used the software for: Less than 6 months

### "Dr Luudovic Krundel on fantastic Upmetrics' experiences"

November 14, 2024

4.0

There is very good understanding and interlinks between your apps within your platform. The AI rewriting is fabulous. There are still some glitches as I remember, which we can discuss in details through your support, as we have already started. I hope you will implement my improvements suggested or requested. It will enhance dramatically the experiences of all your customers.

Pros

It's like the Rolls-Royce of preparing such documents!!

Cons

Unfortunately, that Rolls-Royce needs a very good driver.

Alternatives considered

[Beautiful.ai](https://www.capterra.com/p/171959/Beautiful-AI/)

Reason for choosing Upmetrics

I still use Beautiful.ai too because some investors want to see slick visuals, which is not available in Upmetrics pitch deck app. It is too textual in my huumble opinion.

Switched from

[Prometheus Platform](https://www.capterra.com/p/190460/Prometheus-Platform/)

PrometAI failed on their promises. They still have a long way to go and if Upmetrics is the Rolls-Royce, they are not even ordinary BMW yet.

Review Source

GP

Geoffroy P.  
Director - Project Finance  
Biotechnology  
Used the software for: Less than 6 months

### "Efficient, AI-powered business planning with investor-ready outputs"

June 4, 2026

5.0

My overall experience with Upmetrics has been very positive, even impressive. The platform delivered a massive time saving compared to building a business plan with traditional tools. The combination of structured templates, financial planning features, and AI assistance provided a very smooth end-to-end experience. It effectively guided me through the entire process of formalising a startup business plan, from initial structure to investor-ready narrative and financial projections. The final output quality was excellent, with a clear structure and a presentation that is well aligned with what venture capital investors expect. One area for improvement would be better guidance on structuring the table of contents and controlling the overall length of the business plan. My first draft ended up significantly too long (around 100 pages), whereas VC expectations were closer to 20 pages. More built-in guidance or constraints on scope and structure would be valuable. Overall, Upmetrics remains a highly effective tool that significantly accelerates and improves the business planning process.

Pros

What I liked most about Upmetrics was its ease of use and the significant time savings it provided when building a startup business plan. The platform offers well-structured templates that help create a coherent and professional business plan from the outset, making the overall process much more efficient than working with separate Word and Excel files. I also found the financial planning tools very useful, as they are integrated directly into the business planning workflow and help maintain consistency between the narrative and financial sections. The AI features are another strong advantage, helping to draft, improve, and rephrase content in a way that is better suited for investors and external stakeholders. Overall, Upmetrics enabled me to produce a more polished document, with a clearer structure and a better presentation, while considerably reducing the time required to complete the business plan.

Cons

The financial modeling features could be improved in terms of flexibility and depth, especially for more advanced or complex scenarios. That said, this limitation was not blocking in my case, as the tool still provides a solid and efficient framework for building a startup business plan. Overall, it remains a very usable solution despite this area for improvement.

Review Source

MG

Mohsen G.  
CEO  
Retail  
Used the software for: Less than 6 months

### "Good starting point, but not adequate for in-depth high quality business plans"

April 23, 2025

3.0

I wasn't really satisfied with the product, but it gave me a relatively good starting point for writing my own business plan.

Pros

Implementation of AI in addressing business needs, especially in financial section of the platform.

Cons

The business plan output was quite basic and much of the work had to be done through typing! I would expect it to be more conversational, the AI asking questions, writing down, asking questions, etc. For each section and sub-section of the plan.

Review Source

Carlo C.  
Founder  
Apparel & Fashion  
Used the software for: 6-12 months

### "a practical tool for creating well structure Business plan "

March 10, 2026

5.0

Overall my experience has been positive. I found it very helpful to import information from other documents and organize everything into one structured business plan. The platform makes it easier to keep all the sections consistent and produces a professional-looking document.

Pros

The ability to generate accurate financial projections in a very intuitive way and the freedom of choosing from several diagramms which best represent the projection. I also appreciated the variety of templates available, depending on the type of business you are working on.

Cons

At the beginning, the platform takes a little time to get used to, especially when working with the financial forecasting tools, i wish there were a case study templates for the financial projection too. However, after some use, the workflow becomes much clearer.

Review Source

ED

Erin D.  
Owner  
Retail  
Used the software for: Less than 6 months

### "Make A Daunting Task Fun!"

March 20, 2025

5.0

Writing a business plan is a daunting task, but Upmetrics actually made it kind of fun. It was like putting a puzzle together and at the end you had this beautiful piece of work.

Pros

The ease of use and the AI assistance in writing.

Cons

The resetting of the financials when you just needed to change a date.

Alternatives considered

[Grammarly Business](https://www.capterra.com/p/170306/Grammarly-Business/)

Reason for choosing Upmetrics

Upmetrics was more comprehensive and detailed.

Review Source

tH

todd H.  
Owner  
Construction  
Used the software for: Less than 6 months

### "Great Help"

March 31, 2025

5.0

easy, cost effective, gave me exactly what I wanted.

Pros

It was easy and more importantly, it was accurate and complete. Very cost effective.

Cons

No dislikes from me. It was lived up to my expectactions completely.

Alternatives considered

[LivePlan](https://www.capterra.com/p/142049/LivePlan/)

Reason for choosing Upmetrics

Cost was one reason. The other was that I was able to look at what I would be getting on the marketing site.

Review Source

Shayne T.  
Marketing Lead  
Cosmetics  
Used the software for: Less than 6 months

### "Comprehensive collaborative business plan development tool! Highly recommended!"

December 14, 2025

5.0

Overall, a great experience. Highly recommended for those who don't have any idea about how to build a proper business plan and use that content/information to build deliverables that not only bring the vision to life but also make it easier to "sell" the idea to others. Aside from keeping the business plan development process super organized, it definitely opened our eyes to a lot of other aspects of business creation that we hadn't thought about. So, as an educational tool (outside of its direct function), it was pretty awesome. Highly recommended!

Pros

The tool is incredibly comprehensive and covers pretty much every base imaginable for building a business plan (and beyond) from start to finish. Not to mention, it makes collaboration across teams a breeze and is mostly easy to use – even for those who aren't used to doing this kind of a work in a tech-forward way. And finally, the UI is clean, intuitive, and well organized. Overall, a very strong tool for those who want to build solid business plans.

Cons

The ONLY downsides is the one-size-fits-all approach (which, for some business ideas, may be too complex as a starting point). While I realize that there are some best practices to follow – which this tool definitely captures – a lot of entrepreneurs with a business idea don't have all the answers right out the gate. What could be an interesting evolution of this tool would be to provide "beginner," "intermediate," and "advanced" options – depending on the stage of the business idea. Or perhaps, starting with the "foundational" elements first (aka, beginner) and then having the option to add on more advanced areas of the plan development as you go. I only suggest this because, for some, trying to tick every box may seem overwhelming and, as a result, cause people to stop using the tool. For better adoption, I'd say, make it super accessible to all – and then let those with a more baked business idea go the distance. (At least, that's how we felt – we appreciated the comprehensiveness of the tool but were equally overwhelmed by how much ground to cover...that we weren't quite yet ready to cover.)

Review Source

KB

Kathrine B.  
Founder  
Leisure, Travel & Tourism  
Used the software for: 6-12 months

### "Made Business Planning Far Less Overwhelming"

May 14, 2026

5.0

he platform made it much easier to organise my ideas, structure my financials, and think through important areas of the business that I may have otherwise overlooked. It gave me a clear framework and helped turn what initially felt overwhelming into something achievable and professional.

Pros

Upmetrics was an incredibly valuable tool throughout the process of creating my business plan. Without it, I honestly don’t think I would have been able to put together such a detailed and thorough plan. I would highly recommend Upmetrics to anyone starting or planning a business. It was a huge help in bringing my vision together.

Cons

The forecasting section was a little confusing at first, particularly for someone without an accounting background, but that’s probably to be expected given the complexity involved. Overall, the platform still made the process far easier and more manageable than doing it independently.

Review Source

VG

Vladislav G.  
\-  
Commercial Real Estate  
Used the software for: Less than 6 months

### "Excellent customer support and intuitive platform"

April 14, 2026

5.0

It's a solid tool for business planning with a great support team behind it. Even though I didn't get to use all the features, the platform seems very well-structured for entrepreneurs.

Pros

The interface is very intuitive and modern. I was particularly impressed by their customer support team; they are very responsive, empathetic, and professional when it comes to addressing user concerns.

Cons

The subscription terms are quite strict regarding the refund window, but they are open to communication and individual cases if you reach out to them.

Review Source

AM

Aaron M.  
Founding and Chief Operating Officer  
Wine and Spirits  
Used the software for: Less than 6 months

### "Ease of use and peace of mind!"

November 7, 2024

5.0

The overall experience with Upmetrics is generally positive, especially for startups, small businesses, and consultants looking to streamline business planning. Many users find it intuitive and effective, with standout features that save time and improve plan quality.

Pros

While Upmetrics is praised for affordability and comprehensive features, some users mention that the financial tools may require time to master and that it lacks a dedicated mobile app. However, its strengths in planning efficiency, collaboration, and AI-driven insights make it a valuable resource for many business planning needs

Cons

Overall, while Upmetrics is powerful, these limitations may impact its ease of use and accessibility for some businesses, especially those needing mobile solutions or more in-depth customization options.

Alternatives considered

[LivePlan](https://www.capterra.com/p/142049/LivePlan/)

Reason for choosing Upmetrics

The AI tools intregrted make it a no brainer. Im your tired moments, these tools help you during the brain fogged moments should you learn to use them.

Review Source

AS

Aaron S.  
President and CEO  
Apparel & Fashion  
Used the software for: Less than 6 months

### "Intuitive AI Savior"

November 14, 2024

5.0

Great. I quickly onboarded and enjoyed the experience. I was provided a platform that took my business plan 10x better than what I could have done on my own, or even more so!

Pros

The simplicity and intuitiveness to help augment my workflow were exactly what I was looking for. As professional as I am, it is always nice to “enjoy” working, and Upmetrics does just that for me. Also, I had a couple of support issues which were addressed with lightening speed. This is a huge factor and they at Upmetrics have customer service nailed.

Cons

Upmetrics is not perfect. There are some quirky things as with all software and systems. What I did not like was the menus always requiring me to re-hide them when switching sections. There are a few other minor areas of UX improvements that could happen, but I do not have a big fish to complain about.

Review Source

JC

Jon C.  
President  
Textiles  
Used the software for: Less than 6 months

### "Great Company, Great People- Delivered Well Above Expectations"

March 17, 2025

5.0

Great experience with professionals who delivered beyond my expectations. Kind and down to earth team which makes working together easy and we even had some laughs which isn't the easiest thing to do when crunching numbers!

Pros

\[sensitive content hidden\] were excellent. Great attention to detail and took the time to go over the functions with me as well as having a recording to refer back to. They understood my needs and delivered better than expected. They took in all the important facts and were able to discover information that I didn't even know about my competitors.

Cons

I can't say there was anything here that I did not like. Everything was handled professionally and was executed as described.

Review Source

EG

Eugenie G.  
Financial director  
Transportation/Trucking/Railroad  
Used the software for: Less than 6 months

### "Great tool for simple and effective business planning!"

April 20, 2025

5.0

Upmetrics made it much easier for me to organize and present my business ideas clearly.

Pros

Very user-friendly, clean design, helpful templates for business planning.

Cons

Some customization options are a bit limited.

Review Source

SM

Sechaba M.  
Accountant  
Accounting  
Used the software for: Less than 6 months

### "Entrepreneur"

January 7, 2025

5.0

It has really help me in writing business plans much quicker than I usually would.

Pros

It is very useful with its AI assistant to help you when you are writing your business plan. Upmetrics's course is also helpful when writing a certain chapter and need more knowledge on how to best go about writing that chapter.

Cons

You only use one workspace and have to pay for an additional workspace.

Review Source

BD

Benjamin D.  
Founder  
Biotechnology  
Used the software for: Less than 6 months

### "Amped PCR loves Upmetrics"

February 2, 2025

5.0

Excellent resource for Founders looking to take their planning to the next level.

Pros

The seamless integration between business plan and forecasting. When rapidly iterating business plans and models, having the two sync together helps keep things on track.

Cons

I can't complain - it's an all-around great tool for what we need now.

Switched from

[LivePlan](https://www.capterra.com/p/142049/LivePlan/)

Upmetrics is an all-around better solution.

Review Source

JM

John M.  
President  
Biotechnology  
Used the software for: 1-2 years

### "Great support!"

February 3, 2025

5.0

Very efficient tool to creat and update a business plan

Pros

Been using this for about a year. Recently needed a new chart format. At my request, they added it within two days. Amazing support from a friendly and hardworking team

Cons

Some text formatting limitations in some section titles

Review Source

YF

Yetty F.  
CEO  
Mental Health Care  
Used the software for: 6-12 months

### "Great service"

December 9, 2024

5.0

Amazing platform that support you through each step. Helping your business provide key information.

Pros

How informative and helpful the platform and service has been.

Cons

There has been nothing specific that I have disliked.

Review Source

DPC

Dr. Phindi C.  
CEO  
Food Production  
Used the software for: 6-12 months

### "No business plan dont fret Upmetrics will hook you UP"

February 25, 2025

5.0

I found it very easy to navigate for a person with limited business writing

Pros

The user friendliness of the system and templates

Cons

there really is nothing that I did not like apart from the fact that you have to different ones for the various companies I have

Review Source

NKAS

Nana Kofi Afriyie S.  
CEO  
Transportation/Trucking/Railroad  
Used the software for: 6-12 months

### "Nana Gives A Review of Upmetrics "

December 28, 2024

5.0

I love it and will recoomend it anytime. That is what I use for my business planning on any day

Pros

Swift and Sleek. It is very easy to use and comprehed in drafting business proposals

Cons

I think they can better improve their software, more room for improvement

Review Source

PS

Pete S.  
Founder  
Design  
Used the software for: Less than 6 months

### "Great Service"

December 12, 2024

5.0

Easy and quick to navigate and the end result is well formatted to share with others

Pros

So easy to use and gave a plan i can now follow to get my business going.

Cons

Some features were not included in the plan i selected so do read carefully the differences between plans

Review Source

PE

Philippe E.  
Board Members  
Medical Devices  
Used the software for: Less than 6 months

### "Great tooling for entrepreneurs"

January 28, 2025

5.0

Did one startup business plan, now in process to do a second one

Pros

Very good generation of contents, seamless process

Cons

Nothing specifically. I could perceive the management was very interested to improve incrementally the product

Review Source

JMG

Jean Marc G.  
Owner  
Hospitality  
Used the software for: Less than 6 months

### "Great Tool for building a cohesive Business Plan!"

September 12, 2024

4.0

Excellent! Great support from \[sensitive content hidden\] ! Going through the various modules was easy and the help provided within the platform is well articulated and make the tasks easier.

Pros

Great choice of products within their platform.

Cons

Time delay as I am in North America and head office in London.

Review Source

DL

Darin L.  
President and CEO  
Food Production  
Used the software for: Less than 6 months

### "Love it! Super easy to use. "

September 12, 2024

5.0

Love it, people are impressed! You made my dreams come true on paper fast!

Pros

AI help and team response. It’s awesome to use.

Cons

Hard to figure out the financial pieces. It’s not as walk through log easy as the other business plan sections.

Review Source

JH

Jeetesh H.  
Senior Business Consultant  
Information Technology and Services  
Used the software for: 1-2 years

### "Upmetrics makes financial forecasting and reporting easier for multiple clients."

July 18, 2024

5.0

Upmetrics is an excellent tool for business consultants like me! It provides essential tools for financial forecasting and business planning. The collaborative workspaces, customizable templates, and user-friendly interface make it perfect for efficiently managing comprehensive business plans.

Pros

Business planning and financial forecasting are an integral part of our service offerings as business consultants. Creating business and financial plans for multiple clients and managing all these documents was becoming challenging for us. With Upmetrics, clients can make business/strategic plans, pitch decks, and financial forecasts in one place. Since our consulting team can easily review plans and add their feedback using collaborative workspaces, our processes became more seamless and consultants productive. All thanks to Upmetrics.

Cons

We use a different business plan structure for different types of clients. Since they can't provide templates for all those types, we had to create some of our custom templates. It's great that Upmetrics has functionality for that.

Review Source

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