# Page 17 | HubSpot Marketing Hub Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Page 17 - Is HubSpot Marketing Hub the right Marketing Automation solution for you? Explore 6217 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/171840/HubSpot-Marketing/reviews --- HubSpot Marketing Hub 4.5 (6217) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 13th, 2026 # Page 17 - Reviews of HubSpot Marketing Hub ## Showing most helpful reviews Showing 401-425 of 6217 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use VR Verified Reviewer Sr.BDE Information Technology and Services Used the software for: 6-12 months ### "Savior during all major strategic decitions " April 19, 2022 5.0 Overall i feel that it's a value for money. I am now working with my 5th organization and all the places I worked we used Hubspot. Each of the times and the growth of Hubspot over the years have been tremendous. Pros We do have great control over marketing efforts and the time we invest in each of our marketing efforts is now giving some results along with the next actionable item. We liked the Drip system that is the key for us and the Form is also great Cons There were some features that we did not use or we did not have that use case. When we tried to use that features such as spam blocker and the dynamic content we did not get any success. Review Source PTCH Princess Terana Caram H. Freelancer Information Technology and Services Used the software for: 1-2 years ### "Not for Start Ups" December 21, 2022 4.0 Pros I like how they offer a free account. I also like learning with this software. I learned to code with just reading there blogs. As for the software, it's not for start ups. The feature of Hubspot is a lot for a simple business. On the registration page, they also ask for company name and I'm a freelancer and I don't have a company. Cons It's not for start ups. Also, my suggestion is make the landing forms available offline. Review Source NA Nour A. Structural Engineer Construction Used the software for: 2+ years ### "Strong support for optimal operation and marketing, sales, and staff management." March 2, 2022 5.0 HubSpot Marketing Hub has made a paradigm shift in our work, and we have benefited a lot from reports and dashboards. He has also worked to increase communication between team members, and provide a distinguished service by managing emails. He has also provided us with a strong comprehensive database available on the cloud and accessible from anywhere and at any time. Which enhanced our capabilities to successfully manage our business remotely. Pros The HubSpot Marketing Hub is very easy to use and very enjoyable, and provides many features for companies of all sizes, especially in the areas of marketing and sales, to increase their ability to follow up and organize their affairs. I love the connectivity features that the HubSpot Marketing Hub offers because it allows you to add a company's mobile phones and computers and enables you to track their activity and see how much interaction they're getting. Everything is connected to web hosting and support, and have an integrated CRM with sales center that there are no problems with integrations and integration with the rest of the applications we use. I also like how you can create dashboards that can record and monitor the working hours and vacations of the employees. It's nice to be able to connect with co-workers via the Groups panel on the home page, and I really enjoy the ease with which the HubSpot Marketing Hub allows me to interact with my team and collaborate in real time, as well as the ease with which I can send an individual message to a specific person and get an instant reply. him at the same time. The administrator keeps a note when checking in and when completing tasks. The fact that it is low cost and allows an unlimited number of users and tools is one of the things that I appreciate very much. Cons In fact, there are not many annoying things in the HubSpot Marketing Hub, but it depends on the work team receiving the appropriate training, as each department of the company has its privacy, and this privacy must be taken into account when conducting training, in order to achieve the maximum benefit. Review Source VR Verified Reviewer Digital Marketing Manager Consumer Goods Used the software for: 2+ years ### "Best All Around Marketing Platform for Small to Mid Sized Businesses" October 2, 2019 4.0 Hubspot is the solution that propelled a single position into an entire digital marketing department. The learning curve can be steep for anyone new to this type of automation and integration, but is supplemented by Hubspot Academy's learning resources and certifications. Overall, the basic environment is intuitive and features are relatively easy to use. Pros Hubspot has every essential feature you need to build and manage a digital marketing department. From CRM and lead forms to email automation and content marketing to advance reporting; almost anything that is missing from the platform can be easily integrated either thru partnerships or Zapier APIs and web hooks. Hubspot keeps up with the fast changing landscape of digital marketing with regular launches of new features like chat bots and improved contact management. Managing several brands thru one enterprise portal, I am able to track deliverables from various divisions, monitor multiple team progress, and aggregate lead acquisition strategies to maximize talent resources. I recommend Hubspot to all small to mid sized businesses. Cons Hubspot is a jack of all trades, yet master of none. Unless you pay for add-on features, your company will miss out on the more powerful integrations, reporting, and paid ads. Otherwise, Hubspot's normal customer service is really just a human connection to their extension support docs. For any custom or complicated support requests, pay the extra for designated priority tech support. Sending 12 million emails and 6,000 social posts annually for multiple brands through a single portal sometimes can to be difficult to work around. Some improvements are rolled out that aren't always an improvement over their previous features. Review Source Priscilla D. Digital Marketing Specialist Internet Used the software for: 1-2 years ### "Hubspot is a marketer's best friend" January 9, 2019 5.0 Overall, their sales people are fantastic! Before you buy - ask a ton of questions and make them show you everything. Get their sales folks to help you build custom reports. Ask them to help you import. Do all of this during the demo because once you're onboarded, it's much harder to get help. We ended up hiring a Hubspot Expert to help us get everything we need, but we also have some really complicated features we wanted to track like online courseware. For 99% of businesses, hubspot is the best at what they do. Pros Hubspot is a seriously my best friend. I've been using hubspot for the last 18 months and after my first introduction with the tool, I now recommend it to every single client I have. What I love most is how easy it is to sync up with Gmail, Wordpress, Google Analytics, Woocommerce, Facebook and the list goes on and on. We've also synced Hubspot up with our LiveChat tool versus using the native inbox (Hubspots Chat) feature. Hubspot now tracks visitors and upon a form submission, checkout submission, a contact is created and we track the entire lifecycle from browser to buyer and retention. We can then record all interactions we have via email so the next person that touches that customer has the entire history. The workflow automations are fantastic for staying in touch with both clients and browsing visitors. We have 10 different workflows set up based our marketing goals to make sure subscribed clients are staying engaged with our product and then for leads we can add point values for every time a successful action is taken. I could write a sonnet on how much I love Hubspot's features and how easy they make it to love this tool. Hubspot easily replaces 5 other tools. What we use most is Landing Pages, Forms, Workflow Automations, Tasks triggered by website actions, and the dashboards. Dashboards are a reporting layout with widgets some of which are standard out of the box and the others are custom reports that we've created. Cons What I don't like about Hubspot is that their services are all "add-on". We started off with the free plan and then upgraded to the marketing plan, but then needed to add on the Sales plan for at least one user. Down the road we had to purchase an add-on for reporting because we wanted more than 10 dashboards. It feels a little like a nickle and dime tactic. But, I will admit it's smart business-wise. I probably wouldn't have signed up for hubspot with the price I'm paying now... so they make you love them and you willing fork over tons of cash to keep their brilliant shiny tool. The other feature that was a bit combersome at first was the landing pages. The few they give you are super blah... but they have free templates you can download. What they don't tell you is you need to edit the master files in the template to change the logo, footer, etc.... and that was super hard at first. I wanted to throw my laptop the first few times I build a landing page in Hub. Review Source CT Chase T. Marketing Manager Automotive Used the software for: 2+ years ### "A highly recommended, highly regarded service that simply needs a few tweaks for automotive." July 21, 2022 5.0 Excellent. HubSpot has allowed us to streamline our communications with prospective customers and those who have already converted. In conjunction with our current marketing efforts, HubSpot is an excellent way to track communication, generate leads, and plan and execute campaigns. Pros HubSpot is extremely easy to use, especially for non-marketing professionals. It's an extremely intuitive service that offers virtually everything that a businesses needs for inbound and outbound marketing. We have never had any issues using it for everything for database management to email campaigns to social listings. I highly recommend HubSpot for everyone who needs a CRM for their small to medium sized business. Cons My greatest point of criticism is that I wish HubSpot were more seamlessly integrated with our DMS and website to make it more friendly to the automotive industry. It would be phenomenal to be able to integrate it with features to make it more usable internally; however, I do understand that Hubspot is a marketing hub and not necessarily the perfect use-case for automotive when it comes to both sales \*and\* service. I do have a little bit of trouble with uploading a large database and tracking communication with each of those individuals. While HubSpot is excellent for mass emails, sometimes it does lack slightly with sending specific emails to individuals. Reason for choosing HubSpot Marketing Hub Hubspot offers a variety of free services that are free to use and work very well, offering me to showcase the product to my management team. The certification program via HubSpot is also highly beneficial, as we can use it as an educational tool to make sure that all of our marketing teams are philosophically grounded. Review Source VW Vanessa W. Inside Sales Food & Beverages Used the software for: 2+ years ### "Hubspot for Small Business" May 31, 2022 5.0 The biggest reason for using this program is to have a central location for all communication so when a colleague is on the road another can step and work on the project. A lot of movement laterally between customers has been occurring in our territory due to Covid this way we can move a contact easily from one company to another and keep all the communications for that contact. Pros I love that I can create a task for any member of the team and go online and check the status of a project based on the notes left by each member. Any member of the team can jump in to close an opportunity. It is a very useful program. Cons It is not as easy to get up and running. Some features from Maximizer are not available through Hubspot. We have found work arounds to make it work for us. But we would love to be able to sort through contacts and generate a list based on the sort feature. Switched from [Maximizer CRM](https://www.capterra.com/p/154610/Maximizer-CRM/) Maximizer was too expensive for the size of the company. Review Source Jhara M. Marketing Director Information Technology and Services Used the software for: 2+ years ### ""HubSpot Marketing Hub Excellent Content-Driven Marketing Software"" June 9, 2022 5.0 I'm in love with HubSpot! Everything you need to operate, scale, and develop your business in one place. HubSpot gives advice to increase conversion and outcomes based on our complete view into performance. Pros It's easy to use, and HubSpot Marketing Hub makes it possible for everyone on a team to access marketing data and analytics at any time during the lifespan of a campaign. This software's strongest feature is its capacity to keep track of several projects being worked on by a variety of individuals across various departments, all while providing easy access to all relevant information. Cons Because it doesn't interface with other networks to obtain data that isn't explicitly provided as a parameter in the software, this application was the least appealing to me. Having the ability to extract data from web sources for further marketing analytics would be beneficial. Review Source VR Verified Reviewer Assistant Manager Real Estate Used the software for: 6-12 months ### "One Stop Solution for Marketers: Filled with excellent features and easy to use!" January 19, 2023 4.0 Marketing Hub not only improved efficiency and performance for our Marketing teams, but it also highlighted the potential for using HubSpot throughout our business, including Sales, Operations, and Customer Service. We have continued to expand our use of the platform, utilizing it as a centralized hub for all our business needs, resulting in a significant impact. Pros What sets HubSpot apart from the competition is its many great features, functionality, and how all of it works seamlessly together. Our company utilizes a single HubSpot account for multiple business units, and the platform's flexibility allows us to create diverse programs, both static and automated, for each unit. Cons Like all providers, there are certain limitations to the platform. These can be frustrating, but it's important to remember to take a step back and look at the bigger picture. Sometimes, you may need to adjust your objectives slightly and come up with an innovative approach. It's important to keep in mind that while the platform may not cater specifically to your needs, it is designed to serve a wide range of companies, so it's necessary to be creative instead of expecting everything to be straightforward. Switched from [Semrush](https://www.capterra.com/p/151962/SEMrush/) Found it much more comprehensive and suitable for my business with regards to the package rates. Review Source VR Verified Reviewer Digital Outreach Lead Individual & Family Services Used the software for: 2+ years ### "I am not a marketer. Hubspot was the right pick for me. " October 15, 2018 5.0 I LOVE this platform. Onboarding is great. My support person (yes, you get a dedicated success manager that you actually form a relationship with and can help you navigate intricate projects, offer suggestions, advice or just listen as moral support and confirm you are on the right path ANYTIME) is fantastic, the software is in my opinion best in class. The contract renegotiation process is a bit of a bummer. Some of the folks there aren’t the easiest to talk to or deal with. My hope is that they can fix the issues and shine in this area too. Product developers and bright and knowledgeable and they are constantly improving the platform to our delight. Pros I am not a marketer. In fact, it was a hat I took on with my family’s Small business just to help out. Boy are we all glad we did. First of all, it is intuitive. There isn’t a page in Hubspot that doesn’t offer help in the form of written, video and linked tutorials. It’s all in-line too. I don’t have to open a different screen most of the time. I can easily and quickly solve my issue or learn something new right within the page I am working on. It’s been a game changer. It helps me be a better writer. Hubspot offers suggestions for how to compose and email, a landing page, an offer pop up. It also offers on page SEO and optimization help, identifying potential issues and offering suggestions before you publish it. It caters to all ability levels. From a novice to an expert, there is something for everyone and online training to match whatever level that may be. It also has incredible value. There are so many extras packed into Hubspot. Chat, automation, graphic editor, asset management, CRM, extreme integrations, and a wide open API. Cons Obvs the price. It’s pricey. We have 3 different locations of the same franchise and we operate them as one business. But because we are required to have 3 domains, we were forced into the enterprise license. It is a lot for a small business with lean operations to pay. Luckily we negotiated a great deal for the time being so it isn’t breaking us. Review Source Juan M. Growth Marketer Marketing and Advertising Used the software for: 1-2 years ### "Great marketing tool for SMB" August 14, 2021 4.0 Hubspot marketing hub is a robust marketing tool for small and medium businesses. Working as a growth manager I found it very convenient to complement Hubspot CRM and Sales hub with its marketing hub. It gives you the possibility of managing your growth strategies in one-stop tool. This makes everyday work simpler, which is not a small thing at all. When looking for more advance features, specially in reporting and automation, you may have to look for complementary tools. Pros I really like its ease of use. It's very well integrated with different useful plugins like Gmail, Google Calendar, Slack and specially Zoom. It's part of Hubspot CRM solutions, thus if you are already working with the CRM, adding Marketing features comes very handy to use a one-stop marketing/sales software. Customization comes effortless and no coding is required. Administrating templates and contact properties can be done by non-experience users. Hubspot learning curve is quite short, getting used to the platforms can be done in a speedy fashion. Cons I wish Analytics and reporting features would be more advanced. Creating reports and dashboard is straightforward, but when it comes to more sophisticated visualization, Hubspot falls short. You may need to integrate with a BI Tool to get the most of your visualizations. Marketing automation can be done with its Workflow features. However I felt disappointed finding out that Email sequences can not be included as part of an automated workflow. Variable pricing dependent on the number of contacts is not the most convenient. When managing an extensive contact list, it can become too expensive too fast. Alternatives considered [Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/)[Pipedrive](https://www.capterra.com/p/132666/Pipedrive/)[Marketo Engage](https://www.capterra.com/p/75130/Marketo-Lead-Management/) Reason for choosing HubSpot Marketing Hub Hubspot provided sales and marketing solutions, reducing the need of working with multiple tools at the same time. We were looking for a one-stop marketing saas. Switched from [Nimble](https://www.capterra.com/p/123032/Nimble/) Nimble counted with very promising features, that did not live up to the expectation. Hubspot was a well know, leading solution in the CRM space and counted with embedded marketing tools. It allow us to reduce the number of tools (e.g. Mailchimp) in our marketing and sales teams. Review Source David M. Marketing Director Real Estate Used the software for: 2+ years ### "A creat tool if you can pay it" September 6, 2022 4.0 Quite good many good results and user nurturing capabilities. Need an onboarding to take the most out of this great tool. It needs so much work prior to start working with it. Also not so many options to maintenance the database… There are similar tools quite most cheap and more administrator friendly (UX adn functionalities) Pros Superb data administration. You can create fields/properties for whatever you want. Create forms for your web, popups, and track your website users. Cons Need a powerful server for Hubspot not to slow down your site. Many tools are not for small companies not worthy or some complicated Review Source SA Shannon A. VP, Operations Marketing and Advertising Used the software for: 2+ years ### "HubSpot - A Moderately Decent Enterprise Platform for Mid-Size Business Needs" March 30, 2022 5.0 Pros What I like most about the software is it's ease of use, it's extensibility, and the robust network of developers and consultants that specialize on the platform. HubSpot has done an excellent job of cultivating a community of users and engineers to service the software, which makes finding the right talent for the platform super easy. Implementation is a breeze and daily use is painless once you're up to speed. Cons what I like least about the software is how it's user permissions are structured. They are extremely rigid and don't allow for granular access control. Also, when you block someone from having access to a specific section of the site, you would think they wouldn't see that section in their nav bar, or at least see anything when they click on it, right? Wrong. Blocking someone's access to a feature doesn't block them from seeing the objects they're being blocked from, they just can't interact with it. This is not a tool to share with the overarching team as anyone can access many parts of the platform even when they shouldn't have access. It's extremely fustrating. Alternatives considered [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[Brevo](https://www.capterra.com/p/132996/brevo/)[Act-On](https://www.capterra.com/p/103468/Act-On/)[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[Marketo Engage](https://www.capterra.com/p/75130/Marketo-Lead-Management/) Reason for choosing HubSpot Marketing Hub The agency partner options and platform capabilities were the key influencers in my decision to select HubSpot. Review Source AA Abdella A. Review Online Media Used the software for: 1-2 years ### "Avis sur HubSpot Marketing Hub." January 3, 2023 5.0 J'ai été très impressionné par HubSpot Marketing Hub. C'est une plateforme de marketing tout-en-un qui a vraiment tout ce dont une entreprise a besoin pour gérer son marketing, sa vente et son service client. Les outils de marketing de contenu sont exceptionnels et m'ont permis de créer facilement du contenu de qualité et de le distribuer à travers différents canaux.De plus, la personnalisation de l'expérience client est vraiment utile et m'a aidé à cibler les bons messages aux bons clients au bon moment. L'analyse de données est également très détaillée et m'a permis de suivre les performances de mes campagnes et de prendre des décisions éclairées. Le support client de HubSpot est également excellent et a toujours été là pour m'aider lorsque j'avais des questions ou des problèmes. Je recommande vivement HubSpot Marketing Hub à toute entreprise qui cherche à améliorer son marketing en ligne. Pros Voici quelques-uns des points forts de HubSpot Marketing Hub :1-Plateforme de marketing tout-en-un : HubSpot Marketing Hub est une plateforme de marketing tout-en-un qui permet aux entreprises de gérer leur marketing, leur vente et leur service client sur une seule plateforme.2-Outils de marketing de contenu : HubSpot Marketing Hub offre des outils de création de contenu, de gestion de blog et de distribution de contenu, ce qui en fait un choix idéal pour les entreprises qui cherchent à améliorer leur stratégie de marketing de contenu.3-Personnalisation de l'expérience client : HubSpot Marketing Hub offre des outils de personnalisation de l'expérience client, y compris la personnalisation de contenu en fonction de l'historique de navigation des clients.4-Analyse de données : HubSpot Marketing Hub offre une analyse de données détaillée pour aider les entreprises à suivre les performances de leurs campagnes et à prendre des décisions éclairées.5-Support client : HubSpot offre un excellent support client, avec de nombreuses ressources en ligne pour aider les utilisateurs à tirer le maximum de l'outil Cons Voici quelques points faibles de HubSpot Marketing Hub.Apprentissage de la plateforme : HubSpot Marketing Hub est une plateforme assez complexe avec de nombreuses fonctionnalités, il peut donc être difficile pour les nouveaux utilisateurs de s'y retrouver et de tirer le maximum de l'outil.Intégration limitée avec d'autres outils : Bien que HubSpot Marketing Hub s'intègre à de nombreux autres outils, il peut y avoir certaines fonctionnalités qui ne sont pas disponibles lors de l'intégration.Temps de chargement lent : Selon certaines critiques, la plateforme de HubSpot Marketing Hub peut être lente à charger et à utiliser, ce qui peut être frustrant pour certains utilisateurs.Limitation de la personnalisation : Bien que HubSpot Marketing Hub offre de nombreuses options de personnalisation, certains utilisateurs estiment que la personnalisation de certaines parties de l'outil est limitée. Review Source Marie Jeanne E. CEO Internet Used the software for: 6-12 months ### "Hubspot marketing hub best tool for online traffic" August 29, 2022 4.0 This software allowed me to better increase my customer relationship. Pros What I liked the most about this software is the way it analyzes marketing ROI... Cons What I liked is that when you're a beginner it's not easy to use it easily. Review Source JG Joseph G. Demand Generation Marketer Computer Software Used the software for: 2+ years ### "One of My Favorite Day-to-Day Tools" April 1, 2023 5.0 Generally, Hubspot helps me accomplish a lot in my day to day. It helps generate leads for my business and orchestrate a lot of complex marketing activities. It has its hiccups and limitations but generally support is good as well. Pros Hubspot is very easy to use and intuitive. I am constantly creating new workflows, creating new contact properties, and setting up marketing campaigns and lead-capture events. I think its a tool that looks nice and I enjoy working with it daily for the most part. Would recommend for those who will be doing email marketing, social media advertising, lead generation, list building, complex marketing orchestration or ABM, and things of that nature. Cons The biggest con is battling our email delivery health and quarantined contacts. The lead scoring, list building, reporting, workflow triggers, and some of the lead tracking have limitations. There are a few pieces of functionality that I need that is not in the system. But every business is different and it can be hard to cater to the thousands of use cases necessary for everyone. We can mostly survive without these things even though we'd prefer them. Also, our integration with SalesForce got messy pretty fast so maintenance is a must. Alternatives considered [Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[Marketo Engage](https://www.capterra.com/p/75130/Marketo-Lead-Management/) Reason for choosing HubSpot Marketing Hub Easy to set up, seemed less complex, and had reasonable pricing. Review Source Md Mahbub A. Digital Strategist Computer Software Used the software for: Less than 6 months ### "The Best FREE CRM Software That You Should Use!" November 25, 2021 4.0 I have had a great experience with HubSpot Marketing Hub. It has given me the freedom to work on my own time and not worry about anything else. There are many benefits of working with HubSpot like: • It helps you make more money because your revenue is directly tied to the number of leads that you bring in. • You can also create marketing plans that can help you gain more clients or increase sales for existing clients. • You can manage all your marketing efforts in one place which saves time and money. Pros Hubspot is a marketing software that helps companies create and manage digital marketing campaigns. I liked the efficiency of the software and how it allowed me to manage my contacts in a better way. The main benefits that I got from Hubspot CRM software were: 1. I was able to build my own marketing list with different segments and use the tools available to target them more effectively. 2. It allowed me to create leads for each contact so I could track their progress and follow up accordingly. 3. Data tracking is also very useful as it allows you to know what activities your customers are doing on your website, which helps you improve your marketing efforts. Cons There are a few things that I didn't like about HubSpot CRM. 1. The interface is too cluttered and confusing to use. 2. It's difficult to understand how the software works, especially if you're new to it. Alternatives considered [Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/) Reason for choosing HubSpot Marketing Hub When we chose HubSpot Marketing Hub over Zoho CRM, it was mainly because of the ease of use and flexibility that they offer. In addition to this, their marketing tools are very powerful as well as their analytics. In short, it is a great all-around platform for companies looking to grow online. Review Source VR Verified Reviewer Assistant Lecturer Education Management Used the software for: 2+ years ### "Everything I need in the field of marketing I found in this wonderful platform" July 21, 2023 5.0 It is a wonderful experience. Everything I needed in the field of marketing was found on this platform. The presence of many marketing tools helped me accomplish my marketing tasks faster and professionally. Pros There are many different marketing tools and features, all of which are really wonderful and easy to use, such as marketing automation and social media management and the integration with my business processes was really easy. Cons I think that the high price is what made me feel the most upset, but this price can be overlooked for the wonderful services provided by the platform Review Source Donatien B. Full Stack Developer Computer & Network Security Used the software for: 1-2 years ### "Ideal marketing software to build customer loyalty and increase revenue" January 20, 2023 4.0 It is a very secure and reliable product that lives up to its name and is one of the best in the industry for its ease of use. Pros Almost all of them, it's a powerful and very feature-rich product with a very responsive customer service to help its customers in trouble. Cons Sometimes we are faced with unwanted emails that our customers receive, if we resend it will be a great and better marketing software. Reason for choosing HubSpot Marketing Hub A product that dates back a long time that saw overcome sales and tide, a free version and be paid on our products sold in the premium version. Review Source Nicole J. Digital Marketing Manager Computer Software Used the software for: 1-2 years ### "Powerful and Easy to Use" January 6, 2022 5.0 Marketing Hub has allowed us to become a full-fledged marketing team with 2 contributing people on average. We went from one blog a week and one newsletter a month to a completely integrated marketing strategy. The onboarding process was borderline delightful and we've had excellent support ever since. Pros The most impactful aspect of Hubspot is its all-in-one capabilities— especially for small businesses. I never felt like we were paying for features we didn't need. Automation features like workflows, support surveys, sequences, and content scheduling allowed us to operate at the level of a larger team. We could push more content and reach more audiences than was previously impossible. And, the customer support is PHENOMENAL. When reaching out to support actually solves your problem without taking a chunk away from your day is huge IMO. I love using chat support because you can include links and screenshots to address problems quickly. Cons Honestly, Hubspot adapts so much that my complaints aren't relevant for very long. However, I do really wish we could set up our own rules to manage duplicate contacts and contact - company associations. There are also some features that seem silly to have to upgrade to enterprise to receive like multi-variate landing page testing. Alternatives considered [Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/)[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/) Review Source TOD Thierno Ousmane D. Loans manager Banking Used the software for: Less than 6 months ### "HubSpot Marketing Hub, an accomplished marketing product for the whole Hubspot ecosystem. " September 11, 2022 5.0 This is a good product if you want a digital tool to: Attract traffic to your website, add high-quality contacts, or manage customer relationships at scale using segmentation. Whether you’re a small, mid, or big business, try it and see your sales escalate. Pros HubSpot Marketing Hub is a digital marketing solution that integrates the tools you need to create efficient marketing campaigns for all of the different levels of your buyers’ journeys: Email marketing, campaign automation, or CRM (Customer Relationship Management) to a larger extent. What I like the most about this software: - The CTAs (Calls-To-Action) are easy to set: You don’t need to be a professional designer to create good-looking CTAs that convert leads into buyers. The software has a CTAs builder integrated that helps marketers set CTA buttons for relevant content. These buttons can be integrated within web pages, blog posts, landing pages, emails, or social media posts; - Segmenting lists has never been that easier. The software offers two principal types of lists: The Active list which updates automatically and adds members when they meet predefined criteria, and the Static list which does not update automatically. Rather, when members are listed, they are not deleted even if they fall out of the criteria. You can choose which list to work with depending on what outcome you want; - The Hubspot Solutions Directory is an innovative element enabling us to choose between a variety of marketing agencies, which can help us reach our marketing goals in order to generate more sales. Cons Constant updates are needed to fix recurrent bugs like failing to send emails sometimes. Review Source Laura Rocio F. marketing Marketing and Advertising Used the software for: 6-12 months ### "I love it because of the advanced features that I can use, it allows me to control online content" May 28, 2022 5.0 I like it because it includes all the tools and integrations I need for marketing, operations and management, it has advanced features to manage my business Pros It's a great platform and I use it mostly for blogging and email marketing. Very easy to use in terms of organization and implementation. I also like how detailed and specific the data analysis and reporting is, not only is there a lot of information, but it's clear, easy to find and trackable from start to finish Cons When you buy new modules and try to add them to your theme, there were some problems or crashes, it behaves strangely. It is recommended that you purchase the entire item after researching and meeting with the owner Reason for choosing HubSpot Marketing Hub because it is quite complete, it has everything I need to control and manage my business, Review Source Sebastian C. Digital Content Lead Information Technology and Services Used the software for: 1-2 years ### "Great functionalities and user friendly" October 12, 2021 5.0 It's a great platform, and even if I have to use other platforms for social media, it still makes everything easier overall. I'm quite happy with how it works and it's important to say that they're also continuously making improvements and corrections to the platform. Pros For email, automations, landing pages and lead gen initiatives it's possibly the best platform out there that's also team friendly and very easy to use. The customer service is amazing too, if you're stuck with anything you'll get a reply and a quick solution almost immediately. You really do feel actually supported as a client and user. Cons The only downside is that their social media features are quite lacking, unfortunately. I still have to use third-party platforms for scheduling and managing social media content because HubSpot only supports very basic functionalities. Switched from [Google Forms](https://www.capterra.com/p/176571/Google-Forms/)[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[NetSuite](https://www.capterra.com/p/135757/NetSuite/) HubSpot allowed us to have a CRM with marketing features and manage everything marketing from one single platform. Review Source Miguel Angel V. Propietario Publishing Used the software for: 6-12 months ### "¿Ventajas de usar HubSpot como herramienta de Marketing Automation?" November 7, 2022 5.0 Sí, si aún no lo ha hecho, debe usar HubSpot en su estrategia de marketing en línea. Ese límite es pequeño, y más aún cuando consideras los muchos recursos que esta plataforma tiene a su disposición. Solo tienes que probarlo en un proyecto y no puedes vivir sin él. Y HubSpot es el mejor aliado para cualquier vendedor que busque optimizar su tiempo y crear una estrategia realmente efectiva. Pros Puedo identificar 4 pilares por el cual he elegido HubSpot para mi servicio.Alta rentabilidadSeguimiento completoAnálisis detalladoAmplia diversidad de herramientas Cons A lo largo del tiempo que estoy ocupando Hubspot puedo detectar dos factores que me limitan.Muchas funcionalidades están en inglésRequiere de configuración avanzada Review Source TK Tom K. VP Marketing and Advertising Used the software for: 2+ years ### "Hubspot Marketing Hub is the Must Have solutions for every marketer" January 26, 2022 5.0 Hubspot is a marketing solution that I have used for nearly a decade. I have deployed at every company I have worked for and when I started my own business I knew I would deploy it there. I recommend to my clients and can't wait to see what the team at Hubspot comes up with next. Pros Hubspot is such and easy tool for marketers to utilize right out of the box without having to leverage the IT team or a group of developers unless you want to. If you are a small business, you get a robust solution right out of the box and can start deploying campaigns, emails, list management and more the day you start. Cons While there are many integrations the biggest thing missing is the integration with accounting solutions is the biggest short coming. Many small businesses could absolutely benefit from easy integrations for smaller cloud based accounting solutions like Wave App and more. Alternatives considered [Salesforce Marketing Cloud Account Engagement](https://www.capterra.com/p/134593/Pardot/)[Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)[Marketo Engage](https://www.capterra.com/p/75130/Marketo-Lead-Management/) Reason for choosing HubSpot Marketing Hub HubSpot is so easy to use, deploy and customize to your needs and not having to involve IT for every detail is every marketers dream. No other software compared on these fronts, so the decision was simple. Review Source Talk to a Capterra advisor for free and get results within 15 minutes.