# Page 21 | HubSpot Marketing Hub Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Page 21 - Is HubSpot Marketing Hub the right Lead Generation solution for you? Explore 6237 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/171840/HubSpot-Marketing/reviews --- HubSpot Marketing Hub 4.5 (6237) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated May 13th, 2026 # Page 21 - Reviews of HubSpot Marketing Hub ## Showing most helpful reviews Showing 501-525 of 6237 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use Brent W P. President Computer Software Used the software for: 2+ years ### "Love HubSpot Marketing Hub - Dislike the way they handle contacts" April 29, 2021 5.0 My overall experience was positive and it covered 99% of our requirements. Pros HubSpot is fantastic and the MarketHub handles everything we do including Social Media, Ads, and emails. I love that we can easily create landing page that work with an email, track users and even add a code to our website to track where users have been on our site (Registered users) Cons The way they use contacts made the product VERY expensive. I would prefer to see a large bucket of users along with a way to keep users in our account when we don't use them for marketing. It was a significant cost to load users and then never market to them. I understand they maybe making some changes at this time but we chose to leave because of this cost. Alternatives considered [Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/) Reason for choosing HubSpot Marketing Hub It was the easiest to use Switched from [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/) The cost of HubSpot was the only reason we switched Review Source WM Winnie M. Journalist Broadcast Media Used the software for: 6-12 months ### "HUBSPOT MARKETING AUTOMATION" December 4, 2020 5.0 In case you're needing an apparatus that will assist you with overseeing everything beginning to end, at that point yes — HubSpot CRM may be an interesting point. Pros It's really an across the board stage for everything and anything promoting, deals, and client care, across the board place. It incorporates free CRM programming for your business groups, promoting robotization programming, email showcasing, online media the executives, and client assistance instruments. It's anything but difficult to utilize and you can even utilize it as a CMS for content promoting or to construct your site. In any event, utilizing only the free arrangement for promoting robotization, you can begin developing and sustaining your email list. Email showcasing is urgent on the grounds that it has a ROI unrivaled by some other kind of advertising. Cons HubSpot offers restricted highlights in its free form, so you'll simply have the option to utilize it for the most essential things. In addition, as your business develops, the costs you should pay will likewise rise, and steeply. For example, their Starter plan ($50) just incorporates 1,000 contacts. In the event that you go past that, you'll need to buy in to their Professional arrangement, which will permit you to add another 1,000 contacts to your information base, yet it'll hamper you $800 every month. Furthermore, on the off chance that you require more, at that point you'll need to get their Enterprise plan at $3,200 every month. All things considered, this will just offer you a limit of 10,000 contacts. When you consent to an agreement — like six or a year — you're secured, period. There are no early abrogations or discounts. On the off chance that you don't utilize your greatest number of contacts or acknowledge you don't care for a particular instrument, it doesn't make a difference. You will keep on being charged (regardless of whether it's consistently) until you've satisfied the whole agreement cost. While this may be OK for organizations whose procedures and cycles fit well with HubSpot's highlights, this isn't down to earth for organizations that are as yet in all the more a testing period. In the event that you need to encounter HubSpot's full advantages, running everything through its foundation is the suggested strategy. Review Source Rumeysa A. IT Specialist Insurance Used the software for: 6-12 months ### "Best CRM Lead management tool ever" September 28, 2023 5.0 HubSpot CRM stands out as the top-notch sales tool available in the market, and there's a noticeable gap between it and the competition. Regrettably, I've had to work with other cumbersome CRMs in the past, which significantly hindered my ability to perform my job effectively. Whether it's related to reporting, pipeline management, or just reaching out to clients or prospects, HubSpot equips you with a comprehensive toolkit and more, enabling you to excel in achieving your sales objectives. Pros We employ Hubspot to monitor numerous stakeholder relationships spanning multiple teams within our organization. It effectively fulfills this purpose. While the Outlook plugin is adequate for logging conversations, its effectiveness greatly depends on keeping the data updated, thereby making it a potent tool. Utilizing Sequences has significantly reduced the time spent on lead follow-ups. We can establish an automated sequence comprising five personalized emails, scheduled at different times, for customers who haven't responded. This has not only boosted our sales success and potential but also saved valuable time through automation. Cons They discontinued their support for API key authentication, which may have disappointed many users, as API key validation was heavily relied upon. Fortunately, creating a Private app and validation through an access token is not overly challenging. Review Source Eric R. Marketing Manager Market Research Used the software for: 2+ years ### "Improve operations to attract more customers " April 3, 2023 5.0 I like this tool because it is a solution to content management or even distributions on social networks, since it helps to attract more clients Pros What I like about this tool is that it allows the brand to be more visible to potential customers, it is an advanced solution capable of positioning and managing even the websites of organizations, it is a marketing system that includes marketing by email, and take it into account since many of the business scopes start from there Cons I don't have a bad experience with this tool, it is ideal to manage even inductions in social networks, there are no bad capacities or that it is difficult to handle, business marketing is much easier with it Review Source VR Verified Reviewer Customer Marketing Manager Information Technology and Services Used the software for: 2+ years ### "Worth every penny" May 25, 2021 5.0 Love HubSpot. Their customer success is on point, the tool pretty much automates our entire customer journey from trialist to paying customer - love it! Pros What's not to like?! Honestly, this tool has changed everything for our company. As a marketing team, we have visibility on every customer, who in the company has been in touch with them and what their lifecycle stage is. We do everything through HubSpot - website, blog, emails, workflows, customer success, sales and social media. Cons Not much. It can become overwhelming because there are so many amazing features. I will never work at a company that doesn't use HubSpot - this tool is worth every expensive penny we spend every month. Switched from [Salesforce Marketing Cloud](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/) The main person who implemented HubSpot had come from a company that used it. Also, the entire team that was hired were more confident in HubSpot. Review Source MD Masoom R. Sr Executive Sales and Research Insurance Used the software for: 2+ years ### "Great Marketing Automation Platform." June 11, 2019 4.0 Overall my experience with HubSpot is amazing. I am using it on a daily basis and found it very helpful for my work. I am using it for campaign creation, campaign management, bulk emails sending to customers and new prospects, tracking emails, bounce rates, open rate, click rates which is a very amazing feature and accurate. I love the way I can manage all data and information which in it and fetching reports and creating dashboards is very easy and very informative in it. Pros I like HubSpot easy to use user interface and powerful marketing automation feature the most. I love HubSpot mobile app which is very easy to use and effective, because of this now anyone can access their HubSpot account from anywhere easily with their mobile app and on the other hand I like their dashboard reports and email tracking system too. Cons There is one thing that I dislike about it and want to highlight it which is HubSpot is a little bit expensive but I can say also that this platform is worth to spend. Alternatives considered [Salesforce Marketing Cloud Account Engagement](https://www.capterra.com/p/134593/Pardot/) Reason for choosing HubSpot Marketing Hub We choose HubSpot Marketing over Pardot because of its powerful automation features and amazing mobile app. We choose Hubspot because they have a strong customer support team which is very responsive. Review Source hB hannah B. Lead Client Success Guide Marketing and Advertising Used the software for: 1-2 years ### "Wildly convenient because every marketing tool I need is in one place" April 24, 2018 5.0 I have access to all the major marketing tools and all the education I need to make sure I understand the market and how to better connect with my audience. HubSpot is a great tool that helps businesses reach their goals and grow by growing their online presence. Pros I like that it hosts literally everything you need tool wise to help you execute your marketing strategy. Having the blogging and social sharing platforms in one place has been extremely easy to use. They truly set you up for success by having tons of resources, checklists, etc. available so that you know how to market and connect with your audience. Cons Specifically for the software, I do not understand the Design Manager. This directly affects your marketing because if you are editing a template so that it is unique for the campaign you are working on you have to use the design manager. I think it is confusing to anyone who does not understand coding. The old design manager made way more sense to me. Looking at HubSpot as a product it is not convenient that their tier metric is contacts and the annual payment is inconvenient. As a HubSpot partner, we sell this to customers and lose a bunch of them because the annual price or we lose customers from going to Pro rather than basic because the contact metric will screw them over and they will wind up paying more. Review Source Response from HubSpot May 7, 2018 Hello Hannah! Thank you for taking the time to write this review - we appreciate you giving us feedback on our product! I am so happy to hear that you have been so happy with the software up to this point - it sounds like you are doing an amazing job at using all the tools available to you! As far as room for improvement - I'm sorry to hear about your experience with the new Design Manager, it can definitely be a bit overwhelming to a new user, particularly one who does not understand coding. We are working on producing more instructional content to help with this process but, in the meantime, here is one article that has some helpful instructions as well as links to other helpful pieces of content (https://designers.hubspot.com/blog/introduction-to-the-design-manager). I would love to talk more about this and the other issues you have brought up. If you are open to it, please reach out to us at the email provided. Thank you again for the review Hannah! Tuana Ç. Senior Strategist Computer Software Used the software for: 6-12 months ### "Great for social media & mailing management " July 18, 2023 5.0 We like it. Pros We really enjoy managing all our social media tools from HubSpot (except LinkedIn). It is also very easy to set up and execute automated mail campaigns. The preview screens for social media posts are really helpful to spot any possible mistakes. It's also great to receive notifications when someone downloads or signs up for our content. The customer support team is very quick and helpful when needed. Cons We cannot post Reels for Instagram through HubSpot, which requires manual intervention. We also cannot post on our LinkedIn account. Could be a great enhancement. Review Source VR Verified Reviewer Medical Biotechnology Used the software for: 2+ years ### "Hub spot marketing hub is a nice software" December 24, 2022 5.0 Pros Cooperation between tools, marketing integration Cons Analytical projection, project management Review Source NT Nesma T. moderator Marketing and Advertising Used the software for: 6-12 months ### "HubSpot Marketing Hub" April 15, 2024 4.0 Pros HubSpot provides a centralized platform for managing Ad Campaigns and Ad Sequences, ensuring quick access and ease of reference. Additionally, HubSpot offers a comprehensive overview of key metrics such as impressions, clicks, deals, expenditure, and ROI. In terms of email marketing, HubSpot's Marketing email tool simplifies the process of drafting, scheduling, and analyzing email campaigns. It offers detailed analytics on recipient engagement, delivery rates, and campaign performance. Furthermore, HubSpot includes a lead capture tool for creating forms that can be integrated into websites or emails. These forms can include customizable CTAs and provide insightful data analysis options. One standout feature of HubSpot is its organized structure, with dedicated sections for various functionalities. Within each section, there are intuitive analytics and reporting tools that prove to be highly beneficial and convenient. Cons Marketing Hub can be a bit steep. Some users may find it challenging to navigate all of the features and settings at first. However, once you get familiar with the platform, it becomes much easier to use and fully leverage its capabilities. Review Source JQ Javier Q. Web Master Automotive Used the software for: 2+ years ### "La mejor plataforma o software para el marketing " September 27, 2022 5.0 Ventajas facilitar el trabajo y tareas y q todo sea más profesional y rápido y aporta calidad y rapidez a tus labores Pros Su sencillez de manejo fácil de entender y cuenta con las funciones más importantes para facilitar las tareas Cons Hace falta un poco de fluidez en el manejo pero creo q no es algo por lo q no lo compraría es imperceptible solo si eres muy exigente Reason for choosing HubSpot Marketing Hub Es mejor simplemente , más completo ,profesional Review Source MO Mohammed O. Tech. Manager and Software Arch Information Technology and Services Used the software for: 2+ years ### "Qualitative organization of customer data and reports with high-quality automation of jobs" May 8, 2022 5.0 The HubSpot Marketing Hub has provided us with organization for all our work and everything related to our relationship with our customers, so that all records are easy to access and update, and the automation features have increased the speed of performing tasks. Pros The ability to create main and subfolders in the HubSpot Marketing Hub helps a lot in organizing information about products, advertising campaigns, and customers, and the automation features, creating lists based on activities, user characteristics, and the main profile helps a lot to complete tasks smoothly. Automating some of our core functions with the HubSpot Marketing Hub has increased our ability to identify good leads and provide sales reps with appropriate reports that increase their likelihood of engaging, as well as emails that we can assign to various processes. Cons Not a lot of complicated matters, but I find it difficult sometimes while customizing some fields when creating lists. Review Source Sophia D. Digital Marketing Manager Computer Software Used the software for: 2+ years ### "Wonderfully easy to use, robust, all-in-one" August 31, 2022 5.0 Incredible!!! I recommend it to everyone. Pros This platform allows us to scale our marketing team's efforts. I couldn't imagine not using HubSpot for our day to day marketing tasks, campaigns, tracking and implementation. Cons There are some functionalities that are wonky with the CMS as we host our website on HubSpot as well. Our developer runs into problems here and there and has to often find roundabouts, but other than that, everything is awesome. Reason for choosing HubSpot Marketing Hub It had the most amount of features and capability. It is also a easy and seamless user experience. Review Source BD Brooke D. Marketing Coordinator Civil Engineering Used the software for: 2+ years ### "Worth the money " October 10, 2023 5.0 I would recommend Hubspot to anyone. The customer service is amazing, so anything you need help with, they will be there. Pros The customer service is AMAZING. There are so many customizable features, and once you learn how to use the analytics, they are epic too. Cons As with any software, it is an investment. It was extremely pricey for our small company, but we found that the benefits outweighed the price. Review Source AB Armin B. SDR Hospitality Used the software for: 2+ years ### "Simplified Marketing campaigns and quickly optimize campaigns" September 9, 2022 4.0 Pros I really love how easy it is to set up marketing email campaigns. It has helped my team reduce the time it takes to create marketing campaigns as you can duplicate (Benefits A-B testing) and better understand how to optimize marketing emails. Cons Support could definitely get better. A lot of training videos and relying on email responses with the team. For the price, it may seem good but still a lot of manual training. Also, I have old data from previous software but the importing/syncing is a bit more manual work. Review Source BR Beatriz R. Bachelor of Education Used the software for: 6-12 months ### "With HubSpot I simplified my marketing strategy and unified my team, tools and data in one place!" April 17, 2018 3.0 Answering some messages, sending welcome messages, or being able to send certain emails can be very time consuming and tiring if done manually. In fact, in cases where the volume of users is too large, it could be impossible. The best solution to these problems is using HubSpot Pros With the automation of marketing, we rely on the behavior to customize emails, content and offers. Automate email campaigns to help our prospects move through the funnel and generate more qualified sales opportunities. It also creates extraordinary emails without having to modify codes. You choose between a dozen activations, conditions and actions to send the appropriate emails to the right sales opportunities at the right time. But the best thing of all is that each workflow that it generates can be linked to a clear objective, so that we will always know if our emails work correctly. Also, because workflows are part of the fully integrated marketing platform, it also has the tools to grow and replenish our database as contacts leave the list naturally over time. Cons The marketing aumatixación can become a complex process apart from the economic expense generated by its use. Also when there are so many tools we run the risk of focusing on paying attention to one and leaving out many automated marketing opportunities and we would be paying for functions that we do not use. In addition, all the tools for automated marketing have their fundamental basis in the segmentation of leads, and their function is to gather information about these users in order to deliver certain content. And the problem with this is that often this information is not always accurate enough and could lead us to deliver content to unsuitable people at the wrong time and, then, not get anything to help us, or the client in his decision-making or the brand in its growth. Review Source Response from HubSpot April 18, 2018 Hello Beatriz! Thank you for taking the time to write this thorough review - we really appreciate your feedback! I am really glad to hear that the platform has been helpful in unifying your marketing team's strategy, tools, and data in one place! It sounds like you are making great use of the Workflows tool to do business easier and faster! As far as room for improvement - I'd love to dig in deeper to some of the specific issues you have been facing. Specifically, when you speak about your feeling that you may prioritizing certain tools within HubSpot while neglecting other ones - do you find this is something that happens often? Do you need to remind yourself to invest time in the other tools? Would it be helpful if HubSpot reminded you periodically about the other tools at your disposal or would this prove to be more annoying than helpful? If you would like to continue the conversation, feel free to email me and we can keep talking! Thank you again, Carl Stephanie C. Marketing Manager Information Technology and Services Used the software for: 1-2 years ### "I can't imagine doing my job without HubSpot" November 4, 2015 5.0 I've been using HubSpot in different roles at different jobs for over 3 years now and I still can't speak highly enough about it. I use HubSpot every single day to post blogs, manage campaigns, track email engagement, and more. Now, we've even started to build sites in the HubSpot website builder for our clients and are rebuilding our company site in HubSpot as well. I've tried other tools and while some may say with HubSpot you're somewhat "stuck" with their selection of tools...that's fine with me because they're truly the best! Pros Their blog optimization tools are invaluable and the tracking and analytics are fantastic. HubSpot is so easy to use and they provide so much great training and support as well. Plus, they're constantly improving it and adding on. For example, they recently added additional reporting options, paid ad tracking in the ads add on, and more. We also use the CRM and it's really great because it's finally a CRM designed for ease of use by salespeople. So many CRMs are designed to give upper management the reports they need but are so difficult for salespeople to use and use well that it defeats the purpose. Anyway, HubSpot is awesome and I honestly can't imagine doing my job without it. Cons There are some occasional bugs especially with the new WYSIWYG/WYSIWII editor but support is always super responsive and can usually help remedy any issue quickly and easily. My one con for HubSpot used to be that their reporting left a lot to be desired but now with the new reporting add on that's not really true anymore. I guess the only con I would have with HubSpot is that it does take time to get started and get going with content. It's a full time job to manage content and marketing in HubSpot so if you can't dedicate time and resources to the tool - don't think it's going to just magically make your marketing better - especially not over night. If you understand that then I have no cons! Review Source VR Verified Reviewer Marketing Associate Computer Software Used the software for: 2+ years ### "HubSpot Marketing is the Only Way to Go" August 28, 2018 5.0 Awesome! My favorite overall marketing tool. Pros HubSpot Marketing is a great software to use. There are many different aspects of marketing - social media, email blasts, work flows, custom contact fields, lists, website design, etc. - that you can create in HubSpot. HubSpot having so many aspects of marketing is a great thing because they all are in sync with each other under the same platform. For marketers that dig deeply into analytics and metrics, having everything integrated under one platform is super helpful. Not only that, most popular marketing tools have integrations built with HubSpot. I can confidently say that HubSpot is the reason our marketing department functions. And any time we have a problem, it's very easy to get HubSpot on the phone for support. I can't wait to see what additions HubSpot will add next to their marketing tools! Cons HubSpot can be as simple or complex as you'd like it. The more complex you get, the more difficult it can be to achieve the result you want. Workflows and back-ends of their website builder can get very complicated very quickly if you don't know what you're doing. HubSpot does have a rather large resource center with walk through videos, so anyone can learn it. Just take the time to learn what you are doing beforehand. Review Source MRI Md Rakibul I. Degital Marketing Exicutive Marketing and Advertising Used the software for: 1-2 years ### "This is one of the tools that I love the most." March 30, 2023 5.0 My overall experience with the application is awesome! Pros This is an amazing web application that I have been using for various purposes. Starting from the smallest thing, it offers an awesome email tracking tool that never bothers you and does not cause spam issues. I am also using it for email marketing, and the best part is that I can send up to 2000 emails for free from my Hubspot email server and get proper analytic data.Overall, this is one of the tools that I love the most. Cons I have found some issues with creating a workflow email system after paid Review Source VR Verified Reviewer Lead Salesforce Marketing Cloud Campaign Manger Marketing and Advertising Used the software for: 1-2 years ### "Hubspot User Through and Through" June 15, 2023 5.0 We do a lot of internal communication using Hubspot with emails. Pros The platform itself is quite robust, but it is very user-friendly. Hubspot has many of the same functions/abilities of the larger more expensive platforms, at the same time, being user-friendly. Cons The audience segmenting and manipulation was a little clunky, but over all not too bad.Also it would be nice to be able to limit visibility between different departments and teams. Review Source SE Sean E. Technical Marketing Specialist Marketing and Advertising Used the software for: 1-2 years ### "CRM Powerhouse" October 3, 2019 5.0 I've been using Hubspot Marketing Hub for over a year now across multiple businesses of all shapes and sizes. What they all value is the advanced automation. Having an all-in-one website and CRM platform integrated with their social media, blog, sales pipeline etc, etc... All of their contacts are in one place with extensive information on their interactions with the brand - what content they are actively engaged with. It's truly valuable for medium to large businesses looking to utilise data and automation in their business. Pros Excellent CRM for sales and automation. Innovative workflow triggers allow for nearly any automation solution you can think of. Assigning tasks to sales team members, automatically moving deals to different stages of the pipeline, automating emails and communications. Hubspot is an advanced and genuinely useful software for marketers in particular. Cons Considering these advanced features, it can be quite expensive. So it's not for every business. Alternatives considered [Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/) Reason for choosing HubSpot Marketing Hub Hubspot is technically more advanced, offers more features and a holistic marketing package in comparison to Salesforce or Campaign Monitor. The advanced automation tools alone make it the better choice in my opinion and I have used them all. Switched from [Campaign Monitor by Marigold](https://www.capterra.com/p/76928/Campaign-Monitor/) Having tried Campaign Monitor and Salesforce in the past, neither programs have the level of detail when it comes to sales automation, SEO or contact management. They excel in other areas, but are inferior products from a technical perspective. Review Source SB Shelley B. Director of Marketing Operations Computer Software Used the software for: 2+ years ### "Best all in one marketing platform!" March 23, 2023 5.0 Best tool in my tech stack! Pros I can do all my marketing activities in one platform - in the past I had to use multiple platforms some of which didn't integrate and it make it difficult and impacted on results. HubSpot is so easy to set up and use. The landing, website and blog pages are all drag and drop and are easily editable. The forms are easy to create and add to pages.The social media scheduling is very handy and saves me so much time. The integration with the CRM is great and is invaluable for both marketing and sales. The analytics and reports are so helpful and easy to create. Cons HubSpot does everything I want and more, honestly there are currently no downsides for me. Review Source Caio A. Product Manager Computer Software Used the software for: 1-2 years ### "One of the greatest in the market" June 15, 2022 5.0 Pros Offer almost everything you need to manage your marketing department. Cons The price can be high, especially for startups. However, they have great discount campaigns for companies which are kicking off and several great trainings. Review Source RR Rouf R. Digital Account Manager Marketing and Advertising Used the software for: 1-2 years ### "A Marketing Powerhouse" January 14, 2023 5.0 Hubspot is a reliable all-in-one marketing suite that really helps you save a major chunk of your time by automating marketing for you. Pros I think Hubspot is one of the best marketing tools I have come across so far. It helps you with email marketing, social media scheduling and even the management of your ad campaigns. Not only this, you can seamlessly manage your contacts and personalize every message you want to communicate. Cons I haven't come across a single thing that can qualify as a con yet. Review Source GO Giovanni O. Data scientist Computer Software Used the software for: 2+ years ### "A great tool for lead generation and campaign analysis" April 4, 2024 5.0 Pros The automation and visibility are the greatest features that HubSpot Marketing Hub can offer to your company. It is really easy to use and maintain, whether you have a small or a larger marketing (or lead generation) team. You can keep track of everything that's happening in every active or past campaign with just a few clicks. Cons Although HubSpot offers solutions for every stage of lead generation and management, tracking a lead from a campaign through the sales pipeline once its deal card is created is not straightforward. While it is possible with the right skills and advanced knowledge, it will require a learning curve and some time to refine the results. Review Source ## Send me user reviews about this product ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. Talk to a Capterra advisor for free and get results within 15 minutes.