# Page 27 | HubSpot Marketing Hub Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 27 - Is HubSpot Marketing Hub the right Marketing Automation solution for you? Explore 6217 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/171840/HubSpot-Marketing/reviews

---

HubSpot Marketing Hub

4.5 (6217)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

* * *

Last updated March 13th, 2026

# Page 27 - Reviews of HubSpot Marketing Hub

## Showing most helpful reviews

Showing 651-675 of 6217 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

VR

Verified Reviewer  
Digital Marketing Manager  
Information Technology and Services  
Used the software for: 2+ years

### "Jack of all trades, master of some"

April 1, 2019

4.0

Pros

Hubspot is the perfect tool for SMEs (i.e. small team, small digital budget). It has everything you need to get started - website management, blogging, email marketing, social, chat tool and so on. We mainly use it for the email marketing functionality, which is where Hubspot shines. I appreciate that the email templates can be designed using a drag-and-drop functionality so I don't have to code templates from scratch, the integration with GoToWebinar and the workflows that can be set up to send nurture emails according to certain rules.

Cons

Hubspot falls prey to the disadvantages found in most software that try to do everything. It's core features e.g. email, social and individual landing pages are solid offerings. However, other tools like its newer CMS or chat software, are lacking in comparison to standalone software. For example, the interface, flexibility and functionality of Intercom is far better Hubspot's chat tool. But as I mentioned previously, if you're a small organisation with a small digital budget - you can't go past Hubspot.

Review Source

Alexander G.  
Key Relationship Manager  
Events Services  
Used the software for: 2+ years

### "HubSpot is the best "

November 5, 2018

5.0

Use the free version to get the feel of the system and later add on functionality you need. This is my main recommendation for the new users. Don’t get the full enterprise version right away because it would overwhelm you and you won’t use all the features right away. That is what we did at our company and it turned out very good.

Pros

\- the full list of features of HubSpot includes everything you might possibly need - especially in conjunction with HubSpot Sales and HubSpot CRM. This functionality includes landing pages, email marketing, pop up lead generation forms on your website, embedded forms. - easy to use interface with helpful hints (or you can always find out detailed info in the blog) - the thing that I love the most is that once you add the HubSpot onto your website, it begins to automatically add information people fill out on your website to your HubSpot CRM (no more copy-pasting)

Cons

\- it can get expensive. Once you add email marketing functionality, it starts to charge you not just a set amount of money per month, but also additionally for the number of contacts you have in your database (per 1,000).

Review Source

VR

Verified Reviewer  
sales manager  
Oil & Energy  
Used the software for: 6-12 months

### " a platform for the control of leads with all the tools you need"

July 21, 2022

5.0

Pros

being able to keep track of the clients and the businesses that are with him makes you have total control of the sales process, things like being able to integrate the calls and the email tray simplify time by having all the elements in one place, as a company small has allowed us to advance a lot with a great price-cost ratio

Cons

I have nothing to complain about yet, however it would be nice if the support answered a little faster, however I have only had to use it once since the software is very intuitive and easy to operate

Review Source

KK

Kushal K.  
PMM  
Information Technology and Services  
Used the software for: 1-2 years

### "Great tool for scaling teams"

July 15, 2022

4.0

Pros

HubSpot's workflows are designed to help any growing team optimize their processes across marketing and sales - email, contacts, onboarding, data analytics, lead tracking, etc.

Cons

Being a market leader, HubSpot comes with a hefty price tag. And while it scales horizontally, it is limited in scaling vertically.

Alternatives considered

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Reason for choosing HubSpot Marketing Hub

Our sales team was using HubSpot and it already had all ou our customer data

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[Missinglettr](https://www.capterra.com/p/155178/Missinglettr/)

Our teams were growing and each marketing function needed to better collaborate with the other. We needed a tool that could be the ultimate hub for all our data and activity. HubSpot does that perfectly.

Review Source

SK

Siddharth K.  
Catalog Associate  
Information Technology and Services  
Used the software for: 2+ years

### "Valuable Asset "

May 29, 2023

5.0

Pros

HubSpot Marketing Hub is a robust and versatile software solution that equips businesses with the tools needed to enhance their marketing strategies. With its user-friendly interface, all-in-one platform, powerful email marketing capabilities, lead generation and management features, social media management tools, comprehensive analytics, and integration options, HubSpot Marketing Hub empowers businesses to attract, engage, and convert customers effectively. Whether you are a small business or a large enterprise, HubSpot Marketing Hub can be a valuable asset to drive your marketing efforts to new heights.

Cons

I guess we don't need anything there to be added.

Review Source

aM

aristide M.  
Marketeur  
Marketing and Advertising  
Used the software for: 1-2 years

### "une solution complète pour améliorer votre ROI"

January 23, 2023

5.0

Mon expérience globale avec Hubspot Marketing Hub a été très positive. Le logiciel est complet et facile à utiliser. Il nous a permis de mettre en place des campagnes de marketing automatisées efficaces, d'optimiser notre SEO et de suivre les performances de notre site web. Les fonctionnalités de reporting et d'analyse sont également très utiles pour mesurer les résultats de nos campagnes.J'ai été impressionné par les nombreuses fonctionnalités proposées par Hubspot Marketing Hub. Le logiciel est très complet et nous a permis de mettre en place des campagnes de marketing automatisées, de gérer nos contacts, de créer des formulaires, de suivre les performances de notre site web, etc. Je recommande ce logiciel à toute entreprise qui souhaite améliorer son marketing.

Pros

"J'ai été impressionné par la fonction de suivi des leads de Hubspot CRM. Elle nous a permis de cibler efficacement nos prospects et de maximiser nos conversions."

Cons

Le coût de l'abonnement est assez élevé. Bien que le logiciel soit très complet, il pourrait être un peu plus abordable

Review Source

KB

Karin B.  
Founder  
Staffing and Recruiting  
Used the software for: Less than 6 months

### "My experience with HubSpot Marketing Hub"

October 31, 2022

4.0

It was a good solution for our tight schedule. Once up and running, I am administrating the blog activities myself. This is very easy (except for the image upload). Also, the customer care team is very friendly and always finds quick solutions when I have a question.

Pros

It is a user-friendly platform, with a nice and friendly dashboard, and good customer service. I find it useful that I can send my newsletter via the platform as well.

Cons

It only allows 2:1 format pictures and one has to make sure they are the right size BEFORE uploading them in the system. The other system I used before, could 'adjust' automatically, which saved me a lot of time. Now images are sometimes not very clear if I have not paid attention to the size when choosing an image. I have to pay per month, I would rather pay one invoice per year, so a yearly scheme. But for so far as I know, this isn ot possible.

Alternatives considered

[Webflow](https://www.capterra.com/p/136159/Webflow/)

Reason for choosing HubSpot Marketing Hub

Yes

Review Source

Oladimeji Oluseyi S.  
Chief Executive Officer  
Business Supplies and Equipment  
Used the software for: Less than 6 months

### "HubSpot Marketing Hub: intuitive and Easy to use Out-of-the-box Solution "

July 27, 2022

5.0

Overall, using HubSpot Marketing Hub is a great experience. I will not only recommend it to anyone who cares, but also use it again and again.

Pros

\- HubSpot Marketing Hub monitors, tracks, and makes the best content for developing my business. It makes great strides for my business. - It offers great deal of marketing capabilities and details. It features a number of the utmost and incomparable integrations I have never seen on other platforms. - This amazing software makes a great platform to learn how to avail the benefits of its ease-to-use features. - It makes a great tool for automating my sales, marketing and service processes. - HubSpot Marketing Hub allows me to manage my sales and marketing actions all in one place. This enables me to have a global and wide vision of all my potential customers. - Associating the marketing hub with Instagram, Facebook, LinkedIn, Twitter, Social Networks with my business website is made easy. I can now open an account with Google automatically and complete a form without stress. - It provided me with useful information and great insight to all I needed to understand about marketing.

Cons

\- The support team of HubSpot Marketing Hub is nothing to write home about. The team gives generic responses that fail to solve my problems on different occasions. - Getting up running on the platform isn't easy. A number of features are not available from Maximizer. - The user permissions of the software are very rigid and don't give room for granular access control.

Review Source

WB

Walter B.  
Director of Sales  
Computer & Network Security  
Used the software for: 1-2 years

### "Great for a beginner wanting to do an email blast."

July 18, 2023

4.0

There was a learning curve the first few times but then it became easier.

Pros

I loved most of the features which made my life a heck lot easier from having to send out each email separately.

Cons

To upgrade the plan which offers more analytic data, tracking, and suggestions. Prices seem to double or more. So, cost is a big factor.

Reason for choosing HubSpot Marketing Hub

At the time there was a promotional offer.

Review Source

CF

Charline F.  
Content & Communication Manager  
Design  
Used the software for: 1-2 years

### "Get your sales and marketing on the same page!"

February 13, 2020

4.0

I built three websites, which I manage completely via the Hubspot tools. I'm able to generate inbound traffic through various marketing efforts (blogging, emailing, posting on social media, website building,...). I manage all the incoming traffic via various analytics and insights. It is satisfying to notice that my hard work pays off.

Pros

Hubspot contains all the tools you could wish for as a marketing or sales professional. Your results are clearly visible and manageable. Inbound marketing has never been so exciting and profitable! I love the great user experience, which is constantly being improved thanks to monthly updates of new and improved features. Finally, I am very satisfied with the customer service. Every time I have an issue, I am helped quickly and accurately. Even if there is no solution to my problem, we will look for an alternative together.

Cons

As a creative marketer, I would love more options to make my website even more appealing and less static. I'm looking forward to all the new features being added to the website builder in the future! Improvements are also possible in terms of social media. The results (likes and interactions) are not always accurate. In addition, the posting options are fairly limited. I wish you could add a photo carousel or album (instead of max four pictures).

Alternatives considered

[WordPress](https://www.capterra.com/p/131687/WordPress/)[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Reason for choosing HubSpot Marketing Hub

Hubspot is a great tool to get your sales and marketing team on the same page with clearly visible and manageable results.

Review Source

VR

Verified Reviewer  
Owner  
Media Production  
Used the software for: 2+ years

### "Excellent Email Tracking Product"

August 5, 2022

5.0

Really an exceptional company. I use their email tracker for both work and personal reasons.

Pros

Every email contact I've ever logged has been tracked by HubSpot, for years. I know exactly when they read my emails and if they re-open an email other times. I'm always prepared to know they are either thinking about replying, or ready to reply.

Cons

Sometimes when I reopen an email I've sent, it logs as if the person I wrote to again opened it. That needs to change.

Reason for choosing HubSpot Marketing Hub

I'm very pleased with HubSpot.

Review Source

AG

Aurelie G.  
Marketing Manager  
Marketing and Advertising  
Used the software for: 2+ years

### "Great tool for marketing automation leading to great customer experience"

May 18, 2022

5.0

Pros

I like how easy it is to use and to explain to my coworkers who are not always comfortable with digital tools. It gives marketing team a lot of freedom. My favorite features are the automations tools that enables to create a custom-made experience for each prospects. It requires creating a lot of different contents but it is worth it ! Plus, I love the Hubspot Academy, that helped me learning so much tips in marketing.

Cons

It can be difficult to handle when you run a multi-brands/multi-countries company.

Review Source

Aditya B.  
Tech support associate  
Information Services  
Used the software for: Less than 6 months

### "A great social media tool"

December 20, 2022

5.0

Pros

1\. Easy to use and understand2. Great and well refined features when it comes to scheduling and auto posting3. Quick integration of social media channels.4. Analytics are easy to view and doesn't take much effort

Cons

None as of now in my opinion, well refined product.

Review Source

MG

Mentor G.  
Operatore Sociale  
Non-Profit Organization Management  
Used the software for: Less than 6 months

### "Utilizzata per una campagna raccolta fondi"

January 31, 2024

4.0

Complessivamente un'esperienza di gestione della campagna di raccolta fondi online abbastanza buona

Pros

Abbastanza contento delle performance in genere

Cons

qualche update necessario su alcune funzionalita' che rendono meno di quelo che promettono

Review Source

Shankar S.  
Product Marketing Executive  
Computer Software  
Used the software for: 1-2 years

### "Must need for a business everyday "

November 7, 2023

4.0

Pros

Right from lead capture to adding automated scoring based on a different level of engagement, to the lifecycle stage. It is essential software to run your entire business and have a better view of how business is progressing every day today. Simple love to use HS crm every day as a product marketer.

Cons

The learning curve is steep and it takes tons of time to get comfortable with the different features inside the Marketing Hub and the properties.

Review Source

EK

Edwin K.  
CEO  
Retail  
Used the software for: 2+ years

### "Hubspot Remarkerting"

October 20, 2023

5.0

Perfect over the years,helps us grow our revenue and grow customer base

Pros

Carts capturing which emails to monitor bounced carts, intiate recovery of the said bounced carts.. Essential generating leads for us to follow up. Great for understanding audience segments

Cons

The wordpress plug-in is alittle heavy on load of website speed other than that perfect wordpress integration

Alternatives considered

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Reason for choosing HubSpot Marketing Hub

Email Marketing Campaigns

Review Source

RK

Ravi K.  
Business Manager  
Information Technology and Services  
Used the software for: 2+ years

### "Marketing Champ for real Champions! "

September 14, 2022

5.0

Pros

The End to End Marketing Automation process was something that is very cool and effectively engineered by Hubspot. The community itself is great and Hubspot offers greater insights to everyone!

Cons

Nothing much to mention but may the pricing can be revisited to help small businesses

Alternatives considered

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Review Source

VR

Verified Reviewer  
Marketing Director  
Information Technology and Services  
Used the software for: 2+ years

### "Hubspot is your hub for everything under marketing "

January 14, 2023

5.0

Has enabled marketing to become more streamlined

Pros

It is a one stop shop for every task or project in marketing

Cons

Maybe difficult for entry level folks to understand and use.

Review Source

AF

Asheton F.  
Marketing Team Lead  
Higher Education  
Used the software for: 2+ years

### "Hubspot Marketing Services"

January 30, 2020

4.0

The most convenient thing about Hubspot is the ability for our Sales & Marketing teams to be able to track all the different actions our customers are taking during the buying process as well as post-purchase. It's helpful for the Sales team to see which Marketing emails our customers are engaging with and it's helpful for our Marketing team to be able to see if our customers are purchasing after they engage with a marketing email or social post. I also like their marketing automation feature that allows me to create tasks and deals for our Sales team based on different actions customers are taking on the Marketing side.

Pros

Hubspot has excellent customer service and a large library of resources that you can reference if you cannot figure out how to do something. They also have Hubspot Academy that allows users to learn more about their products and Marketing in general, while also getting a Hubspot certification.

Cons

There are a few features I would like to see added to their email marketing service. One specifically is the ability to customize the mobile version of an email without affecting the desktop version. I also wish I could insert custom HTML such as a promo timer in an email like some of the other platforms I've used.

Switched from

[Campaign Monitor by Marigold](https://www.capterra.com/p/76928/Campaign-Monitor/)

Campaign Monitor was the system we used to Email marketing. We wanted a fully functioning CRM system.

Review Source

Jonai W.  
Sales Development  
  
Used the software for: 2+ years

### "I use hubspot in my everyday work and for me its invaluable. I really cant imagine life without it"

March 8, 2018

5.0

Pros

The support! Ive never had any relations with a company that just offers such amazing support. And not only in the quality, they always solve your problem fast. And then i didnt even touch on functionality, for me as a salesperson its immensly valuable to be able to know what prospect to prioritize which is easy with Hubspots lead scoring. And to set up workflows to handle that is very easy within the software. The other functions i really value is the competitors report that i can use to help my clients get a better picture of the competitive landscape. The keyword report is also very helpful since it allows you to easily see how hard it is to rank for a specific work or phrase.

Cons

Its really hard for me to come up with anything bad. If i have to say something that could be better i would go for the transparency in the competitors report, i can for instance see what the marketing rank is for a specific company but i cant see how the software came to that conclusion. I dont see why they rank as they do.

Review Source

Yosue V.  
Diseño Web  
Program Development  
Used the software for: 6-12 months

### "Herramienta esencial para una Campaña de Marketing Digital Exitosa"

October 26, 2023

5.0

HubSpot Marketing Hub destaca como una solución poderosa y completa para la gestión de campañas de marketing digital. A pesar de ciertos desafíos iniciales, su amplia gama de funcionalidades potentes, que abarcan desde la creación de contenido dinámico hasta la automatización efectiva del marketing, la convierten en una inversión valiosa para el éxito a largo plazo de las agencias de diseño web

Pros

Ofrece una amplia gama de funcionalidades potentes, incluyendo la creación de contenido dinámico, automatización del marketing y herramientas de análisis detalladas.

Cons

A pesar de sus ventajas, el costo de la plataforma puede ser limitante para agencias más pequeñas, y su curva de aprendizaje puede representar un desafío inicial para algunos usuarios sin experiencia. Dicho esto, es una excelente herramienta, de lo mejor del mercado actual

Review Source

NK

Navneet K.  
Manager-Product Marketing  
Computer Software  
Used the software for: 2+ years

### "Feature-rich marketing automation tool for organizations at all growth stages"

April 16, 2024

5.0

Pros

\-Plentiful relevant features & updates -Community learning & support -Easy to use, very modern UI

Cons

\-Pricing can be a bit steep -Customer support is not very prompt

Review Source

AM

Andrea M.  
Administrative Assistant  
Utilities  
Used the software for: 1-2 years

### "All In One Marketing Platform for your Socials "

January 13, 2023

5.0

Overall a well rounded app for those who are looking for a all-in-one option and who don't want to have to pay so much for it.

Pros

It's extremely easy to use for marketers and non-marketers alike. We have people on our team checking it and it hasn't brought us any confusion

Cons

We could do with some extra features and some extra social media accounts but so dar so good

Review Source

NB

Nona B.  
marketing  
Mechanical or Industrial Engineering  
Used the software for: 1-2 years

### "Best all-in-one solution for us!"

July 26, 2022

5.0

Overall it's the perfect solution for us with our Email Campaigns. I love that it tracks them, alerts me to when a customer isn't getting an email plus you can see how many people open them, read them etc.

Pros

Although it's a little hard to figure out what you are doing if you haven't every used a software like this, Hubspot makes it easy with free courses to help you learn it. It really is an all in one hub that everyone has access to so we all know what page we are on!

Cons

Having no experience with this software, it was rough figuring it out but it didn't take me long to get it going. Plus I am always learning new things in it.

Reason for choosing HubSpot Marketing Hub

It was referred to us by a similar business and they loved Hubspot. We decided to give it a try and we stayed!

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Mailchimp was tough to work with, I was having bounce issues and they just refused to work with me.

Review Source

VR

Verified Reviewer  
Account Executive, Destination Travel Network  
Internet  
Used the software for: 1-2 years

### "Has made sales calls so much easier!"

April 16, 2018

5.0

Huge time-saver for me. Has helped keep me on track through Tasks and the Deals pipeline. I love being able to set tasks for customized future dates, too.

Pros

So easy to keep track of follow up calls, etc. with Tasks, these have kept me so much more organized. The Templates are an incredible time-saver, too. Love the ease of calling directly with this system, too.

Cons

Still learning how to find the best way to remove individual contacts who are no longer active - seems there's a better way to merge old/new uploads we may not have found it yet.

Review Source

Response from HubSpot

April 19, 2018

Hello! Thank you for taking the time to write such a detailed review about HubSpot - your feedback is immensely helpful! It sounds like you are making great use of the Sales tools within HubSpot - keep up the good work and make sure to check out the new tools coming out all the time! As far as room for improvement - I see your that your Customer/Support score is 4/5. Can you highlight any specific instances where you felt the support did not meet your standards? We'd love to make our support team as useful as possible for you moving forwards! In addition - for your issue with removing individual contacts who are no longer active I would love to hear more about this issue and see what we can do about it. If you would like to continue the conversation feel free to email us at the email provided. Thank you again for the nice review!

Talk to a Capterra advisor for free and get results within 15 minutes.