# Page 28 | HubSpot Marketing Hub Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 28 - Is HubSpot Marketing Hub the right Lead Generation solution for you? Explore 6235 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/171840/HubSpot-Marketing/reviews

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HubSpot Marketing Hub

4.5 (6235)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated May 13th, 2026

# Page 28 - Reviews of HubSpot Marketing Hub

## Showing most helpful reviews

Showing 676-700 of 6235 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Cesar M.  
Account Manager  
Marketing and Advertising  
Used the software for: 1-2 years

### "Hubspot popularized the term "inbound marketing", they know what they're doing."

April 14, 2022

4.0

We started a company wide certification on Hubspot Marketing, we got all our workforce fully trained in knowing what a buyer persona is, the marketing funnel and how best optimize lead generation landing pages. Since then, our clients have increased their budgets and let us know what a difference it has made on their marketing strategies.

Pros

It's really friendly and easy to use, but where they have an edge over the competition is their educational materials: so many videos, courses and e-books covering all the essentials from how to set up your landing page to how to nurture your leads through an email workflow.

Cons

Their analytics need some workaround: it's not the best interface and the data sometimes is not as clear as it should be. The details are buried deep inside some sub-menus when they should be at a glance.

Review Source

VR

Verified Reviewer  
Digital marketing manager  
Pharmaceuticals  
Used the software for: Less than 6 months

### "A very powerful and easy to use marketing platform "

February 16, 2023

4.0

It has helped us revive an email marketing list with with automations and personalisation. The system works great and gives excellent data on the engagement.

Pros

We plugged this into our CRM using one of their out of the box integrations and we're up and running with our first automation on the same day. The interface makes it very easy to setup and edit any email campaigns.

Cons

The paid ad sections work well for the networks integrated but it would be great if they could link it to the full Google network and other social platforms.

Review Source

TW

Tony W.  
Business Development Director  
Leisure, Travel & Tourism  
Used the software for: 1-2 years

### "HubSpot is the boss of SME CRM systems "

February 21, 2024

5.0

I love it and recommend it to anyone looking for a CRM system

Pros

Simple to use, pleasing interface, lots of upgrade options, feature-rich

Cons

Compared to other CRM systems I have used I would say non

Alternatives considered

[Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)

Reason for choosing HubSpot Marketing Hub

Ease of use, support, functionality, clean interface,

Review Source

VR

Verified Reviewer  
Lead Generation Coordinator - Marketing  
  
Used the software for: 1-2 years

### "I use HubSpot for all my lead generation and management needs"

April 26, 2018

3.0

Pros

Keeping all the contacts and companies up to date for my sales team is easy via bulk uploads, and sorting incoming data via workflows allows for quick reassignment of leads and sending nurturing sequences. HubSpot's company insights and data analytics are quite helpful too.

Cons

HubSpot is not as flexible and versatile in its use as Salesforce, so to get certain results or sort by specific cross-identifiers there have to be work arounds. The customer service is not always up to speed.

Review Source

Response from HubSpot

May 1, 2018

Hello! Thank you for taking the time to write this review! We really appreciate you giving us your candid feedback on your experience with our product. I'm glad to hear that you have found our contacts and companies tools as well as the company insights data so helpful! As far as room for improvement - I would love to dive into some of the issues you have noted. Could you describe the ways in which you have had to develop workarounds to accomplish certain goals you previously were able to achieve when using Salesforce? In addition, when you say that Customer Service is not always up to speed, do you mean that the reps are not as knowledge as you would like them to be or not as fast? If you are open to continuing the conversation we would love to hear from you at carl@hubspot.com Thank you again!

MF

Mike F.  
Manager  
Information Technology and Services  
Used the software for: 2+ years

### "HubSpot is our go-to for Marketing Automation"

July 22, 2022

5.0

Overall we have been very happy using and it gets the job done. We are not looking for another solution, so that says a lot that we're more than satisfied with its performance.

Pros

Setup is easy, support is there if and when you need it and the system just does the job. We use it as a CRM and sale automation platform and it has performed better and more efficiently than others we've used over the last 2 decades in business.

Cons

I would like to ability to make greater changes to the platform display so it outlines the exact customer / company information needed at a particular time.

Alternatives considered

[Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/)

Reason for choosing HubSpot Marketing Hub

Easier integration, good support and overall

Switched from

[Salesforce Platform](https://www.capterra.com/p/268338/App-Cloud/)

Looking to get a great system at a better price, and to try something different after 10 years.

Review Source

VR

Verified Reviewer  
Director of Marketing  
Retail  
Used the software for: 2+ years

### "Easy to use and good reportinf"

November 19, 2019

4.0

Overall I’ve had great success implementing different marketing strategies and tactics using HubSpot. The email marketing portion of this is super user friendly and easy to get setup quickly. Dashboards make quick work of high level overviews and the list segmentation is easy as well. Support can be difficult at times but eventually seems to workout.

Pros

Pros: Easily automated campaigns Easy setup workflows Easy design and setup email campaigns Easy social posting and monitoring.

Cons

Reporting isn’t very accurate on some reports. Tie into other systems can be difficult. You end of being nickeled and dimmed to death for add-ons.

Alternatives considered

[Salesforce Marketing Cloud Account Engagement](https://www.capterra.com/p/134593/Pardot/)

Reason for choosing HubSpot Marketing Hub

Cost was the man driving factor in deciding to use HubSpot. Usability was also a consideration and compared to other inbound solutions this seemed to be the quickest to launch and learn.

Review Source

VA

Vasyl A.  
CEO  
Marketing and Advertising  
Used the software for: 2+ years

### "a 360-degree marketing suite for marketing agencies"

November 29, 2022

5.0

The Marketing Hub has been an excellent addition to our arsenal and has helped us streamline all of our marketing processes.

Pros

I have been using Hubspot for over 2 years now, and I am yet to find a better marketing suite. It does everything you need it to do. It is the ultimate marketing hub for my agency and has been instrumental in our success. I went with for my agency because I was looking for a more holistic marketing suite to help us with our marketing goals. I am so happy that we did! We've been able to dive into Google Adwords, boosted our email marketing efforts & more.

Cons

There are too many features and functionalities which is good, but it takes a lot of time to find each of them. So, UI can be made more user friendly.

Review Source

SR

Suyen R.  
Software Engineer  
Computer Software  
Used the software for: 2+ years

### "Easy-to-use complete tool"

February 13, 2020

4.0

The have been really helpfull for my team, it contains almost everything that we need to make the ideas of the marketing team come true. It was so easy to learn, and it have an impresive documentation that helps even more to the developers to use hubspot on it's maximun potential. The reports tool, the chatbot, the meeting links, the chat support, the workflows, trhe mailing service and of course the CRM, has made our work absolutely easy and has increase the effectivity of our campaigns considerably.

Pros

I really like the easy and practical flow used to take an idea to a live page. I mean, is so easy to make a template, preview it in different devices and resposive sizes, then make a sandbox and send it to your approvers and finnaly take it live in less than a minute. That flow helps our team to reduce the time-to-market a lot, and thats really valuable.

Cons

May be the code editors embed in the Hubpot design tool , could be improved. Actually is a little hard to code in it, because its like a simple text editor. As a developer I would love to see more tools, helpers, code colors, debugging and another features like that into the code editors of hubspot. I know those are little deatils, but they could make the difference.

Switched from

[WordPress](https://www.capterra.com/p/131687/WordPress/)

Security Stuff

Review Source

VR

Verified Reviewer  
Marketing Manager  
Computer Software  
Used the software for: 6-12 months

### "Unified Marketing platform for all marketing campaigns and research."

September 1, 2022

5.0

It's been good and easy to use and implement.

Pros

All of my marketing campaigns, ads, social and seo efforts are being mapped, tracked and managed on a single platform and this is what I like best about it.

Cons

We are still using tool for off-page and I wonder if competitor analysis could also be there which is sort of a miss.

Switched from

[Freshsales](https://www.capterra.com/p/155563/Freshsales/)

Hubspot is a better CRM

Review Source

CN

Chris N.  
coo  
Building Materials  
Used the software for: 2+ years

### "HubSpot Marketing Hub is our all-in-one marketing solution"

December 1, 2022

5.0

HubSpot is a fantastic marketing tool. we are pretty experienced with it by now, but their Customer support team is outstanding when we have a problem we can't resolve.

Pros

We are a very small marketing team. HubSpot allows us to use and deploy all the tools and the toys is the biggies.

Cons

No real negatives once you learn how to use it.

Reason for choosing HubSpot Marketing Hub

it has everything our company needed to be self sufficient with our marketing.

Review Source

DM

Dinaz M.  
Digital Advertising Director  
Marketing and Advertising  
Used the software for: 2+ years

### "Great Email Marketing Automation Tool"

March 25, 2024

4.0

Pros

Lead Capture, Robust Automation Workflows, Contact Management and List Segmentation, Easily trackable, Great reporting, and All-in-one Platform.

Cons

There isn't anything specific that I don't like about Hubspot but it can be improved in terms of different pricing tiers, have customized pricing plan option, and improve design and some advanced featured for lead capture.

Review Source

Miguel G.  
Graphic Designer  
Marketing and Advertising  
Used the software for: 1-2 years

### "Good tool"

July 10, 2023

4.0

Pros

I've been using for almost two year as part of a marketing team, and I can said it is a good tool for marketing, but lack in some features for big companies.

Cons

Easy to use, easy landing page creation, easy email marketing implementation.

Review Source

Greg H.  
Head of Marketing  
Information Technology and Services  
Used the software for: 1-2 years

### "Knowledge is everything"

October 3, 2019

4.0

Initially, we were just looking for a solution for sending emails, but Hubspot is much more than that. It is a complete business ecosystem but even more than that its a different way of looking at the way you do business. Now every decision we make, we consider if that decision is part of the 'Inbound Methodology'. Hubspot is literally the center (hub) of our business. We are absolutely customer-centric and for us, inbound is the way forward. We are a small team doing big things.

Pros

It's power. Hubspot gives you total visibility over the buyer's journey. You can easily track the efficacy of your marketing spend. Automations allow a small business to punch above their weight and allows a large business to deal with lots of data. I couldn't imagine our business now without Hubspot.

Cons

It can seem overwhelming at first. It is not the kind of thing you can just try, dip into and out of. You need to commit and dive in deep. We found it was not great at dealing with multiple brands and the landing page builder sucked.

Alternatives considered

[Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)[Marketo Engage](https://www.capterra.com/p/75130/Marketo-Lead-Management/)

Review Source

VR

Verified Reviewer  
Senior Graphic Designer  
Sports  
Used the software for: 2+ years

### "Everything in One Place"

December 30, 2018

4.0

Overall my experience has been very positive using Hubspot Marketing, it provides a wide variety of tools and options to make my job much easier. Whether you want to strictly use Hubspot's available templates or integrate your own designs into it, it works just the same and is very versatile.

Pros

The best part of Hubspot for marketing is the fact that you can see everything - stats, emails, blogs, social, landing pages - all in one place. Our company is unique in that we manage many brands under our parent brand, and Hubspot makes it easier to have all of these separate entities together and managed under one program. Scheduling things ahead of time, automating emails, creating templates, hosting files... the list can go on and on for the number of helpful features that I rely on every day!

Cons

While Hubspot does a great job of working with us to accommodate our unique situation and number of brands, there are times that we encounter problems with how it interacts with our other software such as Salesforce.

Review Source

CI

Cassandra I.  
Marketing Content Specialist  
Consumer Services  
Used the software for: 6-12 months

### "The best all-in-one marketing hub available"

January 2, 2024

5.0

Pros

Anything and everything that I need to do related to marketing is located in . From scheduling emails to social media posts, I can do it all in one place. Better yet, I don't have to leave the platform to look for my analytics. It's truly the one-stop-shop that I've been looking for with marketing. It makes my job so much easier.

Cons

I don't like that I don't have a universal calendar for emails and social media. It would be extremely valuable to be able to see any and all communication going out on one page and be able to filter by campaign (like evergreen or new product) or type (social or email or blog.)

Review Source

AK

Alexander K.  
Counsellor  
Individual & Family Services  
Used the software for: 6-12 months

### "Awesome software!"

May 25, 2022

5.0

Pros

My favorite features about the software are definitely the spam blocker, and the templates that come with it.

Cons

I have no issues or complaints about the software it was above and beyond my expectations.

Review Source

VR

Verified Reviewer  
Content Marketing Manager Senior  
Marketing and Advertising  
Used the software for: 1-2 years

### "Why I love HubSpot and why you should love it also"

August 24, 2016

5.0

We use HubSpot for the marketing comunication of the agency. All organization use it, in fact, all of us are certified in Inbound Methodology. With HubSpot we are attracting and connecting with our target marketing, using the content as basic fuel of our strategy. Additionally, the tool brings us the opportunity to train our team with all certifications and study resources.

Pros

Content management, It facilitates the creation of any piece of content. From a post to social networks, a blog post, a mailing or Landing Page. Contact management, Because it allows for a total tracking of each user from reaching away until it becomes a client. Also it helps to monitor the life cycle of each contact and creating smart for debugging database lists. Keyword management, I love completely handling the keywords of HubSpot because it helps you to do research, it helps you track and in each publication helps you with optimizing contents. The forms, With smart fields avoid frequent contacts ask the same information and thus helps us limentar our database with additional information about each person.

Cons

Keywords suggestions only work in English and short tail keywords.

Review Source

MA

Michael A.  
Lead advertising  
Marketing and Advertising  
Used the software for: 2+ years

### "Work with ease"

January 21, 2022

5.0

My overall experience is that compared to other cpms out there this is the best one. It really does what it is supposed to do without a doubt.

Pros

To put it plainly, HubSpot is an inbound promoting and deals stage that assists organizations with drawing in guests, convert leads and close clients. ... Accordingly, organizations are better prepared to oversee deals and promoting exercises productively, and leads can be sustained through the purchaser's excursion easily.

Cons

The no customer support, the way you have to navigate between what you want and need compared to what you need . The slower time between platforms.

Review Source

AT

Akis T.  
Project Coordinator  
  
Used the software for: 1-2 years

### "Hubspot is a very useful software to organize and automate your customer database and sales process."

September 19, 2017

4.0

Pros

Hubspot is easy to understand and implement as the user interface is pretty straight forward. The tutorial, when first launching the software, guides you through the basics and gives quickly an understanding of the structure and functionality. The level of customization is enough to make it suit most businesses needs. Most importantly though, not everything has to be done by the user. Hubspot offers a variety of features to automate processes and avoid the time consuming manual input of all the data while using the software. By inserting the email address of a contact, Hubspot will fetch information from the web to create a profile for the contact's company. Contacts' status will update automatically every time a sale involving that contact is materialized. You can also link your email to Hubspot allowing to keep a record of your correspondence, organized by contact or specific related deal. The software integrates a contact, a customer and a project database along with a To-Do list, notes and calendar which is really great, since you have all the tools you need in one place. Additionally you can attach files in each of your deals, which comes handy in some cases. Along with a variety of marketing tools, you will love being on Hubspot's mailing list. Instead of annoying newsletters, Hubspot will email you marketing tricks usually enriched with free goodies, like templates, guides and more.

Cons

I have to think a lot in order to find a negative aspect of Hubspot. A feature I would like to be enhanced is the ability to issue sales forecasts. You can do it, but it lacks some useful options like stage invoicing and invoicing/payment schedules.

Review Source

VR

Verified Reviewer  
Digital Marketing Specialist  
Computer Software  
Used the software for: 2+ years

### "Marketing must-have"

January 11, 2022

5.0

Pros

The social media hub and content management tools are so simple to use and very reliable.

Cons

Sometimes sequences don’t send when scheduled, and the option to sync with the recipient’s time zone isn’t always accurate.

Review Source

TH

Thomas H.  
Game Dev  
Entertainment  
Used the software for: Less than 6 months

### "Good pricing for startups"

November 20, 2023

4.0

Overall its a good, easy to use tool. Paying for contacts can get very expensive but again they do offer cheaper tiers for smaller businesses. The toolset available is useful and functionality works well for me. If you want full customisation and control, maybe you would benefit from shopping around and choosing another marketing platform.

Pros

The pricing plans available range from smaller businesses (single entity) to much larger scale ones. The pricing can be good but can start to add up by the more contacts you're marketing to. That being said you do get a lot of bang for your buck. Scheduling ads, emails and social media posts is really great to do in one place. There are also templates and Hubspots own guides to help you with what you'd like to achieve.

Cons

If you have used a website builder you’ll understand that some can be more limiting and restrictive, the same can sometimes be said with Hubspot. It follows a simpler design to make the workflow process easier and quicker for most people. That being said, sometimes templates and certain functions don't always cut it. This would mostly only be a problem when it comes to more advanced use case scenarios but even images can be an issue. Just remember to follow their image scale sizes otherwise yours will be cropped or stretched a certain way to fit the template style.

Review Source

VR

Verified Reviewer  
Content Writer  
Marketing and Advertising  
Used the software for: 6-12 months

### "HubSpot Marketing Hub Review"

June 23, 2022

5.0

I have been using the for about six months now, and I have been extremely impressed with the features and functionality it offers. The platform is packed with features that helped me grow my online presence.

Pros

One of my favorite features of the is the content creation tool. This tool makes it easy to create high-quality content that will helped me attract more visitors to my website. Consider reading other benefits; 1. If you're looking for a comprehensive marketing solution, HubSpot Marketing Hub is worth considering. It has a lot to offer, including tools for social media, email marketing, lead management, and website creation. 2. One of the biggest advantages of HubSpot Marketing Hub is its ability to integrate with other applications. This allows you to manage all your marketing activities in one place. 3. Another big plus is the wealth of training and support resources available from HubSpot. There's something for everyone, whether you're a beginner or an experienced marketer.

Cons

The interface can be confusing and difficult to navigate. The pricing can be expensive for small businesses.

Reason for choosing HubSpot Marketing Hub

The is an all-in-one marketing platform that offers a wide range of features to help businesses of all sizes grow their online presence. From creating and publishing content, to managing email campaigns, to tracking website traffic and generating leads, the HubSpot Marketing Hub has everything I needed to market my business online.

Review Source

Jayson R.  
Community Lead  
Computer Games  
Used the software for: 1-2 years

### "The learning curve seemed steep for someone who had never used marketing software."

April 24, 2018

3.0

I learned a lot about marketing automation from some of the best in the business. It took some plating around with but I loved it once I got used to it.

Pros

The functionalities are great, everything you need to track leads and send them down your funnel. The automatic e-mail tracking and call notes are awesome!

Cons

The learning curve was steep, bulk importing contacts was not easy, setting up deals didn't seem worth it until you actually see all that can be done?

Review Source

Response from HubSpot

May 1, 2018

Hello Jayson! Thank you for taking the time to write this review - it's incredibly valuable to hear our customer's perspectives on our product. I'm so glad to hear that you have really enjoyed the tools available to you! The e-mail tracking ability is definitely a huge advantage. As far as room for improvement - I'm sorry the learning curve felt so steep, it is definitely a large software that can feel overwhelming at times when starting. When you were learning how to use the tool did you ever consult any academy resources? We have some great trainings on every part of the tool in case you are ever interested: https://academy.hubspot.com/marketing-sales-tool-training If you have any questions or are interested in continuing the conversation, please feel free to reach out to us at carl@hubspot.com. Thank you again for the review!

Ismaël Huberson C.  
Founder  
Apparel & Fashion  
Used the software for: 1-2 years

### "HubSpot Marketing Hub"

November 21, 2022

5.0

Pros

I've been using the for a few months now and it has saved me a lot of time. There are so many tools in the Marketing Hub that help me in my marketing efforts, from emailing my contacts with personalized content, to tracking my leads and sending automated emails based on their actions. HubSpot also allows me to collaborate with my team and send them updates on our campaigns and tasks. If you want to make your life easier in the marketing department, I definitely recommend using the Marketing Hub.

Cons

I have been using this tool for a while now and have already seen an increase in leads and clients!

Review Source

Datis M.  
Director of Marketing  
Events Services  
Used the software for: 6-12 months

### "Too many features that don't speak to one another"

March 6, 2019

3.0

Pros

What I love most about HubSpot is that it's easy to use and that they do a good job of keeping up with the latest industry developments. Their learning portal is fantastic, their support is top notch, and the system is relatively easy to navigate.

Cons

I've got a bit of a laundry list here: 1) I was told by my sales rep that any lead that comes through a form would sync instantly to Salesforce - this was our #1 requirement when looking for an automation platform. There was even documentation about it in the portal that they provided me with. Not at all the case. 2) So many of their systems do not speak to one another... their blog doesn't have multi location functionality similar to their landing pages or web pages, certain objects can be filtered based off of rolling dates while others can't, their pop-up forms email functionality is limited, the pop-up forms don't integrate smoothly with the forms, etc. 3) An extension of my last point, I feel like they try to release as much as many thing as possible without fine tuning them.

Review Source

Response from HubSpot

March 24, 2019

Thank you for your review, Datis! Thanks to the feedback from our customers like you we're putting an extra focus on fine-tuning the existing features. Hopefully we'll earn a 5-star review from you one day! Cheers, Eugenia | Customer Advocacy

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