# Page 28 | HubSpot Marketing Hub Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Page 28 - Is HubSpot Marketing Hub the right Marketing Automation solution for you? Explore 6217 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/171840/HubSpot-Marketing/reviews --- HubSpot Marketing Hub 4.5 (6217) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 13th, 2026 # Page 28 - Reviews of HubSpot Marketing Hub ## Showing most helpful reviews Showing 676-700 of 6217 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use Teresa B. Realtor Real Estate Used the software for: 2+ years ### "Great for Newsletters" February 9, 2020 5.0 It is very difficult to create a newsletter in Outlook and send out to a great number of people. Generally, I have to create a PDF to attach. That is not a good way to send a newsletter because most people won't open it. However, the Hubspot newsletter appears in the body of the message and people can easily look at the articles and click on the items they want to know more about. Pros I use Hubspot Marketing for creating and sending monthly newsletters. They are easy to create and look beautiful and very professional. Once created then I can send to my newsletter list that I created in the Hubspot CRM. The best part is that I can then see who opened my newsletters, what links they clicked on and other activity. I also know my open rate and click rate. This is very useful for me to see what is working and what is not. Valuable feedback so that I can continue to improve the newsletter to improve my results. Cons It takes a little time to create the first newsletter or marketing piece. But once I have the initial design, all I have to do is use the same theme and design for future newsletters. Review Source JW James W. Business Transformation Manager Computer Software Used the software for: 2+ years ### "Marketing tool that can integrate well with other products" July 25, 2023 4.0 It has allowed us more sophisticated emails and segmentation of our user base. It has also allowed our marketing team much more control over the website without the need for web developers. Pros Marketing is at the core of HubSpot and that is what we use it for. It has links and syncs to Salesforce but mainly we manage our website and run all our email marketing through it. Cons The inability to deduplicate things or merge things when the sync to Salesforce is enabled. Leads to messy data and is really frustrating they have not developed a way for that to work Review Source Amber C. Inbound Marketing Strategist Used the software for: 2+ years ### "Excellent Support, Wide Variety of Tools" May 23, 2018 5.0 1) Makes carrying out marketing efforts easy 2) One stop shop for most of my marketing needs 3) Easy to use, so it makes my Hubspot work quick 4) Customizable for the beginner and ready for an advanced user Pros From email automation to website hosting to analytics to workflows, Hubspot has a lot of marketing tools to offer. They have comprehensive training through the Hubspot Academy, though I find the tools pretty straight forward to use. You can cover content marketing, email marketing, some social media marketing and some paid advertising help using Hubspot's marketing platform. Plus, their support team is fantastic! About 80% of my clients who are using it love it and it's easy for a marketing agency to carry out their strategies with. Cons Social tools are lacking. Moving towards content and away from SEO (meaning the keywords tool was recently removed and more content tools are being added for strategy) If you build a Hubspot website, there's no easy way to get it out of Hubspot. Can be expensive if you have a lot of contacts to manage Review Source VR Verified Reviewer Owner E-Learning Used the software for: 6-12 months ### "I love it...but I have a hard time recommending it!" January 14, 2020 4.0 Personally, I am very happy with my choice. Not happy that the price continues to rise as my contacts continue to grow. It is already a hefty price. Pros I love the contact files. Easy to create different fields and track what you want/need to track. I love how easy it is to implement with your web page. It was like night and day from my other programs. I couldn't believe i was already done when my forms uploaded to my site. I love the tutorials...they not only help me with the software but give me great marketing ideas as well! Cons The price is a big con for me. Despite loving so many of the features...I have a hard time recommending it because so many of my colleagues have found what they are looking for, for a drastically reduced price. The extras that HubSpot offers just aren't worth the consideration. I can't stand that they leave up the options that aren't available to me at my current subscription level. Especially since the price difference for that is ridiculous. Just leave me and what I can afford alone! It takes too long for customer support to respond. I'm on to other things before i remember I have to look in my file for answers to my yesterday's questions. Sometimes the file is even closed and I have to start from scratch again. Ugh! Contacts are automatically created from my emails...which means my price can potentially go up as well. I have to go in daily and delete unwanted contacts instead of proactively choosing them on my own. That would be preferable. Feels like a trap. Review Source Lindsey M. Senior Manager, Demand Generation Computer Software Used the software for: 1-2 years ### "Simple and Powerful" May 20, 2022 5.0 HubSpot is a great marketing tool for teams just getting started with marketing automation or those growing/scaling their marketing efforts. It was easy to learn and has a lot of options available within to make it easy to do more with the system. Pros Hubspot is very intuitive and allows teams to centralize all information within a single place. Their customer support team is amazing and they are constantly releasing features that are helpful. It also integrates really easily with other systems and has a marketplace for exploring more options and uses. Cons It does seem better suited for smaller organizations rather than large enterprises but it has everything we need. Review Source Fatsani K. Country Representative Entertainment Used the software for: 1-2 years ### "Hubspot Marketing Automation: top of the range marketing wizard" January 22, 2021 5.0 HubStop is revolutionary in the marketing arena. For any business that wants to make the most out of emailing campaigns and get higher leads, HubSpot should be a priority. With HubSpot Marketing Automation I've seen an incredible growth in my business with almost zero effort. Managing my lists has never been easier. I intend to continue on this journey with this software and see how far it takes me. Pros \- Designed entirely for marketers like myself - It has a big amount of features that make my work easier - Its CRM integration is just amazing - Marketing automation is unbeatable - Great support system and user community - Easy to use and there is no-coding-required - Makes process of building emails fun and effortless Cons \- Requires time and effort learning the system to get full value - The landing page editor can be tricky for first-time users - Understanding HubSpot's terminologies can take a bit of time Switched from [Salesforce Marketing Cloud Account Engagement](https://www.capterra.com/p/134593/Pardot/) HubSpot offered a lot more value for my money than Pardot. Review Source CS Chase S. Outside Sales Information Technology and Services Used the software for: 6-12 months ### "Hubspot hits the spot!" September 7, 2023 5.0 Overall I really enjoy using HubSpot. I use it daily as a CRM and the added marketing features are an added plus. Pros HubSpot is my CRM of choice. Providing the most bang for the buck, HubSpot has the features I need like email marketing, and lead management without having to pay for the bells and whistles that I don't need or use. Cons At times it can move slow and become cumbersome. It is still developing so sometimes it would become glitchy. Review Source McKaffui Aikins S. Designing and Marketing Graphic Design Used the software for: 6-12 months ### "Wonder Working Software " November 13, 2023 5.0 This software is amazing especially when utilizing a single, integrated website and CRM platform that is connected to their blog, social media, sales funnel, and other platforms. With a wealth of information about their interactions with the business and the material they are actively engaged with, all of their contacts are conveniently located in one location. I recommend to all marketers Pros It supports my business growth by helping me track, manage, and provide the finest content. Using this firm has allowed me to witness significant progress. Making a gorgeous e-blast to send to a mailing list is quite simple. It's also quite simple and adaptable to manage lists. Emails may be easily customized using the drag and drop interface, and the pre-designed themes are lovely and simple to edit. We've benefited greatly from Hubspot's marketing hub. I would rate it a perfect 10, but there are few things that need improvement in the hub. Cons Apart from flawless WordPress integration, the plug-in for WordPress is a bit hefty on website load time.Hubspot has certain limitations. Email control, security SSL settings, and domain control are restricted and should be improved. Review Source Marthah K. Radio Presenter Used the software for: 1-2 years ### "I learnt content management system,marketing,customer relationship management systems and sales." July 24, 2018 4.0 I learnt social media marketing,management skills and web analysis.The customer care services were effective and thus i created interactions with more customers and increase on my companys productivity. Pros The best thing about this software is it offers fast consulting services and an online resource academy for learning inbound marketing tactics.It also promotes inbound marketing concepts through their own marketing.It helps manage ineractions between a company and its customers.It helps a company to tell about its future,measure sales,the companys productivity and give report on revenue sources.Its free and works well with gmail,gsuite,microsoft office for windows and other software.All in all it got many tools in one package. Cons As much as this software is good it got some negativity.It lacks customization and design tools.It miss advanced feature tools such as business process management tools to manage workflow.Its not ideal for larger corporations since their software doesnt meet the needs of this companies fully.By use of hubspot,a companys price or cost incurred will go up.As muchbas a company want to spend less,this additional leads will likely multiply the amount of revenue used. Review Source VR Verified Reviewer Digital Marketing Specialist Machinery Used the software for: 2+ years ### "Easy lead collection and nurturing" November 4, 2021 5.0 Pros HubSpot Marketing makes it easy to collect leads and nurture them into customers. Emails are also easy to set up and send out. I like how it tracks our visitors as they journey through our site and allows us to keep track of their interactions with our team. We can easily move leads between phases when it makes sense to do so. Cons The one issue we've had lately is that the mobile emulator on emails does not always reflect reality. Sometimes the emulator looks great and then our test emails reviewed on our actual mobile devices are messed up. This is frustrating! Review Source MM Munavvar M. Managing Director Online Media Used the software for: 1-2 years ### "Best CRM and Marketing Automation ever." August 27, 2023 5.0 Pros Its almost free in lead capturing importing contacts and bulk emailing. Cons NA. But I will suggest hubspot to increase monthly limit as we are sharing our data with Hubspot and I am sure It is also getting benefits from it. Alternatives considered [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Reason for choosing HubSpot Marketing Hub Its free and don't have any reason to switch, pricing and features all is convenient and reasonable so. Review Source VR Verified Reviewer Digital Marketing Manager E-Learning Used the software for: 1-2 years ### "Great Marketing Tool for Mid-sized companies!" October 9, 2018 4.0 Great product overall. It mostly does what our mid-size company needs to do for emails, landing pages, forms, lead captures. Not very robust out of the box and you need significant support from a developer on a continued basis. Pros Very easy to use! Even for marketers who aren't experienced with using marketing automation tools, Hubspot is very easy to learn and they have hundreds of forums to help you find answers. The interface is simple and intuitive. You can send simple batch emails and build pretty sophisticated workflows. There are hundreds of integrations that work with Hubspot. Cons The list of integrations is extensive but often quite limited in their capabilities. There are occasions when customer service will either tell you that something "isn't possible" when in fact it is, or they'll simply never reply to you. For marketers experienced with Marketo and other more powerful Marketing Automation systems, Hubspot capabilities can feel a little too narrow. Also once you get on Hubspot, they really want you to use their system for EVERYTHING! This can be a good thing if you're starting from scratch but a painful and time consuming process if you are already running on other systems. Review Source CH Cecilia H. CEO Computer Software Used the software for: 2+ years ### "Scalable, easy to deploy, faster ROI" February 10, 2021 5.0 Excellent. Couldn't be better compared to other software vendors. Solving problems, getting things done is intuitive, fast, excellent customer support. Pros Compared to other automation platforms, deployment is easier and takes only weeks to start. Inmediately after is in production, we've started to improve processes to make them more effective meaning, getting more inquiries, request for proposals and quotations. Integrating Hubspot to other enterprise software is SO smooth and easy, no need to spend months to get data from different softwares to integrate front-end and back-end. Cons Dashboard could be more flexible or include more default pre-set dashboards by category. It is getting better compared to a year ago but still needs some extra effort, specially the dashboards related to content (blogs). Alternatives considered [Dynamics 365](https://www.capterra.com/p/157279/Dynamics-365/)[Marketo Engage](https://www.capterra.com/p/75130/Marketo-Lead-Management/) Reason for choosing HubSpot Marketing Hub TCO considering license, deployment and post-deployment maintenance cost and complexity. Switched from [Dynamics 365](https://www.capterra.com/p/157279/Dynamics-365/)[Marketo Engage](https://www.capterra.com/p/75130/Marketo-Lead-Management/)[Salesforce Platform](https://www.capterra.com/p/268338/App-Cloud/) Easy of use, scalable licensing model, TCO. Review Source Robert O. Chief Operations Officer Used the software for: 1-2 years ### "Baking marketing functions & sales functions together is a god send, " November 29, 2017 5.0 It's very cost efficient given the features it has & has amazing UX given how complicated and robust the features are. Big or small, THIS is the "super CRM" you need. Pros It's helps you do all the things you'd want to do to better marketing (ie. top-of-funnel awareness building & demand generation). it's a robust tool and definitely enterprise grade in its capacity. Automation, at it's best, is an efficient way to handle task productivity and also thorough front-end planning of how you'll approach even tiny marketing decisions. If you check the reviews online, it's Hubpsot and a few others are both killing it for features and easy but also values, while known giants (ie. Salesforce) are NOT so great and many known enterprise grade tools are simply too expensive given the actual value they deliver. Cons It's a full robust tool and, even with it's great online training "academy", it takes a ton of effort. The question is not "Does person X have the background in marketing"; more like "are you willing to invest the time to train in and properly use this enterprise marketing tool". If you're just, say, managing a mailing list, use MailChimp; if you just need opt-in pages, use ClickFunnels, etc. But this is suite of tools, so commit your marketing team to step up to the plate here. Value is good but still fluxes depending on if you got a discount from a startup accelerator (1st and 2nd years are both cheaper). Customer Support CANNOT do the hard work of learning this tool and designing marketing processes for you. Review Source SK Sandy K. IT Manager Professional Training & Coaching Used the software for: 1-2 years ### "Hubspot as CRM" September 15, 2022 4.0 Overall, hubspot is a very powerful tool that will help the company achieve its marketing goals. Automation is all key as Hubspot allows a wide array of automating process that will surely speed up the tasks. Pros Hubspot is a feature-rich application that you has a lot of opportunity for customization and integration. Their documentation is rich and there's a community and paid support as well. Cons With so many options and features, the user will need some time to get familiar with every feature. Even with the help from the community and support, there will be times that the user feels lost when finding something in the Hubspot ecosystem Switched from [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/) Hubspot features are overkill with the company's requirement. Aside from that, I wanted a marketing tool that is native to the Salesforce ecosystem. Review Source DP Denis P. Manager E-Learning Used the software for: 2+ years ### "Mediocre and very pricey!" November 16, 2023 4.0 Overall, we regret that we switched to Hubspot, it is not even close to be a silver bullet Pros Good looking modern rich UI, nice dashboards Cons You start "for free" and it quickly becomes the most expensive tool you've ever seen in your life :) for one thousand per month, you literally cannot do anything - it constantly requires plan upgrades and they tend to charge for literally everything extra. Lots of important features are missing (check the forums yourself - lots of people complain) Reason for choosing HubSpot Marketing Hub Dedup functionality was the most important for us at that time Review Source TL Thelma L. Head of Marketing Financial Services Used the software for: 1-2 years ### "Gets the right audience to you" September 24, 2022 5.0 The Hubspot marketing up has opened doors for our company we didn't know existed. Their AI algorithms help us deliver more personal experiences to our customers. I would highly recommend Hubspot. Pros The ad tracker which monitors how your ads perform and gives you a clear picture of how much conversions they generate. The search engine optimization is powerful enough and helps us boost our ranking authority in the web. Cons The marketing tools are a bit expensive but as long as we are getting the returns we want, this is of little concern. Review Source Kevin M. Agency Owner | Digital Marketing Specialist | Copywriter & Content Creator Used the software for: 2+ years ### "Great for marketers, not so much for small business owners" April 9, 2018 4.0 I have used this platform for years in my own businesses and find it useful when I want to use a set it and forget it marketing automation option. And the free CRM is what we use to capture and nurture our sales pipeline. Pros There are a lot of useful features at any level from free to paid. The CRM is great once you get used to it and have it configured. The platform as a whole leaves little to be desired if you're a paid member. And the lead capture feature is truly a godsend. Cons It is not very user-intuitive. And while the free functions give you a taste for what it is capable of, you can't get the full-value without paying for the platform. Which brings me to the next point, it is not affordable to most small business owners. Add to that, the fact that most business owners are not marketers, they end up having to hire on a marketing agency just to set up their Hubspot account and run it for them. This makes it an enterprise only platform. Which is fine, as long as you're not a small business needing a marketing platform solution. Review Source Ngenge Y. Telemarketer Computer Software Used the software for: 6-12 months ### "HubSpot Marketing Hub" July 7, 2022 4.0 It wasn't really a nice experience working with this tool. Hubspot Marketing hub is not a tweetable tool for beginners. I don't mean to discourage you in any way, but you can try it out for yourself and I'm sure you'll gain your own experience later. Pros As a marketing hub, Hubspot used to help out by saving time and effort with clients' projects. I appreciate its automation capacities, email performance, and marketing effectiveness too. Emails are sent distinctively to leads- making them look trusting and secure. It also works well for small teamwork. Cons I don't like the quality of email templates, customer service and the user interface is not intrusive. This had me spend more time trying to figure out how the UI works and frankly speaking- I didn't enjoy it. I had to switch to an alternative. Pricing plans are far way too expensive compared to its competitors. Hubspot Marketing hub lacks lots of critical updates for current in-demand email marketing tools and I encourage developers to put in extra work. Review Source VR Verified Reviewer Sales and Marketing Manager Computer Software Used the software for: 2+ years ### "Heavyweight CRM with powerful features" March 17, 2022 4.0 Hubspot makes my everyday life much easier. Automated workflows, call and email tracking, deal boards, and email marketing campaigns are all in one place. It's the source of truth for our marketing and sales teams. Pros The platform is incredibly easy to use, even for the less tech-savvy members of the team. Email and call tracking is particularly intuitive and provides real value to our business every day. Cons Certain features are only available at certain tiers. For example, the chatbot knowledge base which is becoming universal in the industry, cannot be added to our subscription. It requires an expensive upgrade to the next subscription level. Alternatives considered [Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/) Reason for choosing HubSpot Marketing Hub Hubspot provided similar features to Salesforce at a better price point. Review Source VR Verified Reviewer Consultant Management Consulting Used the software for: 2+ years ### "All in one Marketing Automation" April 14, 2018 5.0 Pros Hubspot provides one of the best all in one inbound marketing saas in the business. In fact, the term was created by their founder :). We love Hubspot for blogging, landing pages, email automation, lead management, and full fledge campaign management. Cons Hubspot comes at a hefty price. In the market we are seeing others rising in the ranks with a similar but not quite the same offering. We recommend if you have the budget go with Hubspot. Review Source Response from HubSpot April 19, 2018 Hello! Thank you for taking the time to write this review - your feedback is incredibly important to making our product better with time! I'm so glad to hear how happy you have been with HubSpot - it sounds like you are making great use of the tools and really know your stuff! As far as your comment about the cost - I would love to dive in a little bit deeper there. Given the higher price tag than other products that might seem similar, would you mind elaborating on exactly what keeps you happy with HubSpot and makes you recommend it over other tools? If you are open to continuing the conversation, we would love to hear from you at the email provided! Thank you again for the nice review! PM Patrick M. Sales Manager Hospitality Used the software for: Less than 6 months ### "HubSpot Trail Review " January 30, 2024 5.0 Its cost may be prohibitive for smaller businesses, and the learning curve can be steep for new users, especially those unfamiliar with inbound marketing principles or marketing automation software. Pros All-in-One Marketing Solution. Automation and Personalization Cons Cost-Not cost friendly for a young business. Learning Curve: For new users,(They should try to offer some basic training that comes with a subscription for free) Switched from [Facebook Business Suite](https://www.capterra.com/p/235972/Facebook-Business-Suite/) Just trying out new options. Am happy to explore more. Review Source Camille B. Head of Sales & Marketing E-Learning Used the software for: 6-12 months ### "A great Marketing Automation Software & Hub" March 5, 2022 5.0 Pros Hubspot Marketing Hub is great for inbound marketing and really incorporates everything I am looking for in a marketing software. It makes lead management, nurturing and qualification easy and helps you to move your leads along the buyers journey. The Hubspot Cookies and integration of Google Ads really make it easy to track everything. I really enjoy using this software for generating B2B leads and nurturing themn. Cons The only thing I am missing is a integration of bing ads and a possibility to build my own attribution reports in the marketing / Ads - part of the software. Switched from [Intercom](https://www.capterra.com/p/134347/Intercom/) Hubspot Marketing Hub perfecty fuses with all other Hubspot Tools and is NOT a standalone Software. Intercom may be better in some regards but is lacking key features Hubspot is offering. Review Source KB Kristi B. Comms and marketing director Health, Wellness and Fitness Used the software for: 1-2 years ### "Top of the line marketing tool— if you can afford it " January 31, 2024 5.0 Loved it! It made our team smarter, better marketers and allowed us to do some really amazing targeting. Pros It had everything, top to bottom, you could want. Literally a marketers dream. Not a bell or whistle to left wanting. Cons It was very, very expensive and integrating and syncing the database was a long process involving several outside vendors and team members. Switched from [Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[Drupal](https://www.capterra.com/p/119594/Drupal/) We wanted it all integrated. Under one roof and able to scale Review Source RW Ryan W. Co-Founder Marketing and Advertising Used the software for: 2+ years ### "Great platform, but comes at a price" April 7, 2024 4.0 Pros Hubspot truly is an all-in-one platform for marketing. I've been able to use and implement Hubspot at various organizations through my career and it's always been a generally positive experience. Cons The biggest con to Hubspot is it's pricing structure. I often find that early stage companies go with Hubspot because it's one of the most popular options, but I've always helped transition startups off of Hubspot when it ultimately becomes too expensive for them. Review Source Talk to a Capterra advisor for free and get results within 15 minutes.