# Page 47 | HubSpot Marketing Hub Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Page 47 - Is HubSpot Marketing Hub the right Marketing Automation solution for you? Explore 6217 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/171840/HubSpot-Marketing/reviews --- HubSpot Marketing Hub 4.5 (6217) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 13th, 2026 # Page 47 - Reviews of HubSpot Marketing Hub ## Showing most helpful reviews Showing 1151-1175 of 6217 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use Domingo B. Guionista Corporativo Used the software for: Less than 6 months ### " I am starting to use this software to organize the communication flow of my company." May 3, 2018 4.0 Through this software I have greatly optimized the time dedicated to communications and sales, at the same time allows to make the communications more clear and effective. Pros It seems to me that the idea of software is highly innovative, in an area that seems to be easy to use but that is quite complex and cumbersome. The segmentation of communications in workflows saves a lot of time and contributes to the efficiency of the company. The best thing for me of the software is the time that I save in writing and personalizing each communication through the emails. Cons At first glance the software may seem complicated, although when it starts to be used, it facilitates a lot the communication aspect of a business. I think a more friendly interface could make the experience even easier, make it more graphic. Review Source Response from HubSpot May 9, 2018 Hello Domingo! Thank you for leaving us this incredibly detailed review, we really appreciate you finding the time to give us your candid feedback! I'm glad to hear that the workflows and emails tools have helped you work more efficiently! As far as room for improvement I would love to hear your ideas for how the interface could be made more friendly and graphic! If you are open to continuing the conversation, we would really value hearing from you at the email address provided! Thank you again for the review Domingo! RO Rebecca O. Accountant Real Estate Used the software for: 2+ years ### "Amazing software" May 25, 2023 4.0 We are very happy with this software. It helped us a lot with our new projects! Pros Very easy to use! you can also chat easily and get your questions answered very shorty! Pleasure to work with! Cons Some missing features, wanted to send out an emai to all our contacts, but hard a hard time implementing it. Review Source CN Chukwuemeka N. CEO Financial Services Used the software for: 6-12 months ### "Great entry product for new companies" May 20, 2023 5.0 HubSpot Marketing Hub solves multiple problems for us, it helps us to maintain ongoing relationships with our users and serves as almost a B2C CRM for my team. It's an overall positive experience and I would always recommend it for new companies looking to get off the ground Pros It's an excellent product for new companies looking to create relationships with users and keep them engaged. It's easy to use, and Hubspot provides constant help and marketing tips for new business owners. Cons It's a bit pricy and the pricing model is not very clear. The product is also a bit complex with a lot of features that could be quite overwhelming. Alternatives considered [Freshdesk](https://www.capterra.com/p/124981/Freshdesk/)[Salesforce Marketing Cloud Account Engagement](https://www.capterra.com/p/134593/Pardot/) Reason for choosing HubSpot Marketing Hub They offered startup pricing Review Source Megan T. Marketing and Advertising Used the software for: 1-2 years ### "Hubspot: Marketing automation that has grown with me" January 4, 2016 5.0 I originally thought Hubspot was built for mom and pop small business. I've used Eloqua and Marketo previously. I was persuaded to give Hubspot a try when I joined a new startup almost 3 years ago and I have been very pleasantly surprised. I'm now a fan! The benefits of the built in CMS (called a COS by Hubspot) are many- I used to check GA as a backup, but don't need to these days. Integrated social management, newly added advertising management, blog management and great workflows and automation are just the tip of the iceberg. I used to believe their reporting was lacking- not the volume of reports, but the ability to create dashboards. Thanks to the user requested new reporting add on, I am over the moon. Love it! Pros Great community. Responsive support- especially phone support and who can say that these days? They answer in minutes and are always very helpful. Responds to user requests and includes power users in building their roadmap! Cons Incredibly agile. Always adding new features and functionality. Sometimes it can be hard to keep up. Using it every day gives you ideas on new things you can't yet do- but they are very responsive and work with users to find ways to get the job done, or build the functionality. Review Source DS Daniel S. Health, Wellness and Fitness Used the software for: 2+ years ### "Great Software, a Bit Expensive" May 8, 2018 3.0 Pros The software is robust, even at the free tier. It does provide some much needed features for starting businesses though there are a few pit falls. Cons On the lowest tier, and what makes this most difficult to use is the inability to host domain based e-mail and the requirement for a third party solution. For businesses who are just starting out, this is a necessity and the little charges add up very quickly. If this feature was added to enable very small businesses to grow, Hubspot would be able to lock in that market segment and decimate their competition. Additionally, the price jump from the "free" to the next tier is a bit steep when adding all of the solutions which is pretty much required as their software is the most compatible with other segments of their own software. Add the solution(s) that small businesses use most, work on the pricing a bit, and you'll have way more customers for life. Review Source RF Roberto F. Owner, Kamba Wellness CBD Retail Used the software for: 2+ years ### "It allowed us to launch and grow our business!" February 16, 2022 5.0 It has been a staple for us to maintain our customer service with current and prospective customers. I couldn't imagine operating our business without it. Pros The integration to our website and our email marketing software was seamless. We really like how all information is captured for each contact, including their activity on our website. Cons We have been using the free features as that works for us now. We would like to use the paid features, but the cost is too high for each individual component. Reason for choosing HubSpot Marketing Hub Free cost for basic functions and ease of use. Review Source KZ Khayam Z. internal sales consultant Building Materials Used the software for: 2+ years ### "Differently needed by any business owner who are relying on messaging apps" May 9, 2022 5.0 best app I have ever used so far Pros easy to communicate between colleagues and clients Cons not being able to change the layout and add options on the "Conversation - Inbox" page Review Source EK Eli K. CEO Computer Software Used the software for: 6-12 months ### "Super easy to learn and great overall product" August 7, 2023 5.0 Super easy to implement, great customer service/support, and super easy to train our team to use. Pros I like most how we can track all our marketing sources and have a source of truth for all customer email communication. Cons When using Hubspot, they have a lot of features that when clicked on, it say's I need to upgrade or add as a paid add on. Alternatives considered [Pipedrive](https://www.capterra.com/p/132666/Pipedrive/) Reason for choosing HubSpot Marketing Hub Better features for our use case. Review Source Samuel S. . Information Services Used the software for: 6-12 months ### "Avaliação Hubspot" March 23, 2023 4.0 Pros A edição de modelos de emails e fluxos foi simples e ágil. Cons Seria interessante ter visões macro e segmentações para facilitar a configuraçaõ e/ou manutenção dos processos e fluxos Review Source SW Stephen W. Head of Marketing and Enrolments Education Management Used the software for: 2+ years ### "Hubspot for schools" July 20, 2022 5.0 Very good. Support is good. Not specifically designed for idiosyncracies of schools, but that can be worked around. For generating and nurturing leads, it has been effectve Pros All inbound marketing activities are connected and contained in one place. Cons Getting started requires quite a commitment. It is value for money if you commit to using and mastering all (most) of the available features. If you can't commit to this, it is complex and expensive Review Source VR Verified Reviewer SEO Specialist Marketing and Advertising Used the software for: 1-2 years ### "One of the better Marketing Hubs" December 14, 2021 5.0 Overall I am satisfied with HubSpot. Pros How everything is integrated and works with minimal setup. Cons Forms and emails can only be customized up to a certain level, need much more options here. Review Source Andrew D. Marketing Automation Specialist Computer Software Used the software for: 1-2 years ### "Best Marketing Automation Software on the Market" December 11, 2015 5.0 We use HubSpot for all of our inbound/digital marketing needs. It encompasses a huge amount of tools that are vital to the overall success of taking on an inbound marketing strategy. HubSpot puts your lead tracking, emails, social media, analytics, automation, and CRM system all in one package and it makes sure that everything works very well together. The integration they offer as well, such as Salesforce.com just make the product better and gives you a more powerful marketing platform. Everyone on our marketing and sales team uses HubSpot daily and it is an integral part of doing our jobs effectively and efficiently. A few others within our organization use it from time to time to see how certain campaigns are performing. HubSpot's software really just makes you better at your job if you do anything related to sales and marketing and it continues to improve each and every month. If you are thinking about getting into inbound/content marketing, choosing HubSpot will be the best decision you have ever made. Their staff also is a huge help in on-boarding you and ensuring your success with their product. Pros Educating their users and setting them up for success Their software is always being updated and improved Their support is second to none Very simple to use Cons In app customization/layouts are limited Review Source Liam C. Inside Sales Executive Computer Software Used the software for: 6-12 months ### "Quick and Easy" November 15, 2018 4.0 My overall experience with HubSpot Marketing Automation is a good one, it does what it is suppose to do and it is very user friendly, only thing is what I touched on above but it is good. I really like the Chat Bot more than anything. Pros What I like most about this software is how accurate it stores the information and the ability to find anything you are looking for quite easy. I love the Chat Bot it is brilliant and I really love how you can jump from one feature to another so smoothly and If you are experiencing any issues their customer care is fantastic! Cons Not much really but If I had to try and dig something out that I like the least about this software it would be Marketing Dashboard, because I feel it can be a little bit all over the place and some headings do the same as another when you click into so maybe there does not need to be as much implemented into this feature. Review Source Ashlee B. Special Project Coordinator Used the software for: 2+ years ### "Does everything we need for campaign management" January 20, 2018 5.0 Pros What I particularly appreciate are HubSpot Forms, the workflows, and the fact that it integrates with Ultracart. A lot of what we do marketing-wise is survey and application based, so having the ability to pull form responses and lists directly through HubSpot is awesome. Their support team is also generally helpful, and they usually get back to me within 24 hours. Cons Though HubSpot integrates with many of the softwares we use, it is not quite as ubiquitous as Infusionsoft. We often have to create workarounds via Zapier. Review Source Argenis Jose R. Ingeniero en Mantenimiento Used the software for: 2+ years ### "It is an all-in-one integrated solution, ranging from blog publishing to emails and social networks." March 26, 2018 4.0 The main reason to use Hubspot is to be able to follow all the contents of our digital strategy statistically. In this way we can improve what works, get rid of what is not and be able to measure if it is profitable to invest in this medium. Hubspot has a series of tools to measure the traffic of our site and its sources, measure each person who enters the site and create a history of what they have seen, how they have interacted with our content, whether on the site, through our emails or on social networks. And he follows up until that person becomes a client. And once you're a customer, it measures the way we delight you with our content. Pros Create extraordinary emails without having to modify codes, You will also have the tools to grow and replenish your database as contacts leave your list naturally over time. Cons The bad image that unfortunately has to the misuse that is made of it with the shipments of spams. External lists scarce and where the email is not received as in a list created by yourself. Review Source MM Mary M. SEO Content Manager Computer Software Used the software for: 2+ years ### "HubSpot makes it easy!" February 25, 2021 5.0 Pros All of my marketing automation needs are in one, easy-to-navigate space. I can see everything I need if I know where to look for it. The team is really responsive about adding new functionality. I prefer HubSpot to other, similar tools I've used in my marketing career. They have all the bells and whistles and I can use as much or as little of the hub as I'd like. Cons There are some visibility points I'd like in the filtering of some of my pages. For example, I can only see two of the three columns of information at one time. Some of the data I have to get is manual but this is more of a reporting out issue than it is a HubSpot issue. Review Source MS Mark S. Owner Marketing and Advertising Used the software for: 2+ years ### "Mega Tool Does It All" July 26, 2022 4.0 Pros What doesn't Hubspot do? From the web to social media to the in-box, Hubspot is a go-to tool that allows the user to have e-mail, Instagram, Facebook and landing page management all in one easy to use CRM hub. Cons THe tool can be cumbersome at times to use because it does so much. Start small, master basic needs and use Youtube and their great customer service team liberally and you will get the hang of it. Review Source FB Foster B. Trainer/Consultant E-Learning Used the software for: 2+ years ### "Great Email Marketing " October 17, 2019 5.0 Overall experience with the HubSpot marketing Hub has been very very positive. There has been no issues that have come up and it is very simple to use and navigate. Pros The email marketing tools in HubSpot is very simple and intuitive. They have a very easy platform to navigate and great resources to help you create great emails. The email analytics are very simple and straightforward and provide great detailed information. Cons There are no cons that I have come up with using me HubSpot email marketing tool. Switched from [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Was using the free HubSpot CRM and email marketing tool was part of the free CRM. Once the switch was made to HubSpot it was clear that the email marketing was way easier than MailChimp and better in a lot of ways. Review Source VR Verified Reviewer AE Financial Services Used the software for: Less than 6 months ### "Makes the Most of What You Have" March 28, 2024 4.0 Very positive and not frustrating at all. Pros HubSpot Marketing Hub is a decently good product, full of features and multiple ways to promote your marketing campaigns. I do enjoy the ease of use, the customer support, and the fresh clean software. Cons I think there could be some more functionality in HubSpot Marketing Hub, and I think for the price I should be able to track more integrations Review Source Wayne S. Owner Food Production Used the software for: 2+ years ### "Great Way to keep track of emails" January 24, 2020 4.0 My over all experience has been a good one, it allows me to keep up with emails sent to clients and customers. Pros I love that you can send files and emails and have the ability to keep track of them and when they are opened. Now you no longer have to wonder if that email that was sent was actually opened. Great time saver Cons The one thing that i liked the least about the software was that when one email was sent to more than one recipient it does not show you who actually opened it, it will just show that it was opened by someone and the times. Review Source VR Verified Reviewer Beauty Studio Coordinator Retail Used the software for: 2+ years ### "The benchmark for marketing applications." March 13, 2018 5.0 Easy to use, straightforward and intuitive. HubSpot is how we manage all of our marketing campaigns whether inbound or outbound. Pros HubSpot has really redefined marketing software. The contact management, workflows and email campaign management is what we use most often. Our website is hosted within HubSpot and we can make changes easily and quickly despite having no experience or knowledge of code. Cons Our engineering team doesn't like the limitations of HubSpot for website creation. You are very limited in FTP access and administrator privileges. Review Source VR Verified Reviewer Manager, Product Marketing Computer Software Used the software for: 1-2 years ### "Looks nice, has great marketing but features falls short for data-driven programmatic marketers" December 10, 2018 3.0 Pros I loved that it was easy for our designer to use, he was able to create beautiful templates that worked well in so many different email clients very easily. It was pretty easy to navigate creating and sending emails, you had a nice simple modern interface that walks you through each step. I liked the ease of use and UX. Cons Unfortunately, creating programmatic campaigns to track things and clone them was very difficult. You can't just clone a whole set of steps whenever you create a campaign, you have to create them all individually and reset everything. I am used to programs like Marketo where you can just clone a whole set of values. This makes tracking way easier. Review Source JE Jonathan E. VP of Sales Computer Software Used the software for: 2+ years ### "Hubspot: still one of the best solutions on the market" July 3, 2023 4.0 Overall the experience is very good as long as you have administrators to help run the application Pros It's a full martech solution and gives you full viewership and ownership from lead generation to funnel management Cons Because it can be customized it needs support or an expert admin to modify and make key reporting Review Source VR Verified Reviewer VP Non-Profit Organization Management Used the software for: 6-12 months ### "All in one marketing platform" November 14, 2023 5.0 Pros We really liked the ability to easily create landing pages and integrate email and social marketing into them. It is also easy to create and manage lists in the platform. Cons There's nothing specific that we disliked, however, there could be more templates and design elements added to the landing page creation portal. Review Source Jeff M. Search Happiness Optimizer Human Resources Used the software for: 2+ years ### "Hubspot - It's Getting There but Know Your Goals" February 13, 2019 4.0 Overall I find value in HS - they have worked out a lot of the feature creep and focus on the main tools that drive success but it can get pricey. A lot of what they offer can be found as separate free tools. Not for small businesses - this is a little too much for those needs. Pros Some automations work great - email function, look book tracking, distribution of follow up emails to a a targeted customer segment, and no need to know coding. It takes a little bit but the UI has been getting better and growing its intuitiveness for usability. Cons Can be pricey especially if your plan is ruled by the number of leads. If those leads are dead make sure to scrub your database. No A/B testing either unless you go for the pricier plan- this should be an included feature at the low pricing level in my opinion - it would help them drive more client engagement and thus more use and value. Ongoing support is great, but...... its costly Review Source Talk to a Capterra advisor for free and get results within 15 minutes.