# Page 48 | HubSpot Marketing Hub Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 48 - Is HubSpot Marketing Hub the right Marketing Automation solution for you? Explore 6217 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/171840/HubSpot-Marketing/reviews

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HubSpot Marketing Hub

4.5 (6217)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 13th, 2026

# Page 48 - Reviews of HubSpot Marketing Hub

## Showing most helpful reviews

Showing 1176-1200 of 6217 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

HSG

Higor Samuel G.  
Autonomous Works  
Computer Software  
Used the software for: 1-2 years

### "Good software for managing customers"

August 15, 2020

5.0

I've been using the Hubspot for almost two years, and I like it a lot. I control the customers, the conversations I had with them, I use the reminder tools a lot, to follow them and I do a lot of reports through the system itself.

Pros

Hubspot is very useful when creating tasks, sub-tasks, reminders and many other things. You can manage all customers, know where action is needed to improve performance. The software makes it possible to do all this because it has many tools. It is possible to follow up with certain customers, with specific reminders. It is possible to make reports, conversion rates. Another very interesting thing is the fact that you can customize the software workspace, creating a fully customized workplace according to the area of ​​operation. I've been using it for almost two years and I like it a lot.

Cons

Some commands, or filters have some flaws at times, which is necessary to load the page again, this is uncomfortable sometimes. The software is not as intuitive, although it is somewhat simple to organize.

Review Source

Deepak R.  
PHP Developer  
Marketing and Advertising  
Used the software for: 1-2 years

### "Hubspot is perfect marketing and leads management platform"

January 5, 2020

5.0

My experience with the hubspot is brilliant. Its a good management and marketing tool. Easy management of generated leads. Nice marketing tool.

Pros

The thing i like most about Hub spot is, its ease to integrate the Hub Spot to any website to collect the data to Hub Spot platform. I am a web developer and i am quit impressed the Hub Spot CRM and its easy to user features. Hub spot also provides many functions and plugins to collect the leads and other data to its database. Also, one more feature of Hub spot is its trial version. Which helps users to understand the hub spot.

Cons

I don't think there is any cons of Hub spot. But, as compared to other CRM, its plans are bit costlier but they are worth according to hub spot features.

Alternatives considered

[Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/)[Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)

Reason for choosing HubSpot Marketing Hub

I have chosen the Hub spot over these CRM, because of its features which differentiate it from all other tools.

Review Source

Alyssa J.  
Marketing Manager  
Renewables & Environment  
Used the software for: 2+ years

### "One-stop Shop"

March 26, 2019

5.0

Pros

I've been using HubSpot for about 3 years now, both on the agency side and the client side. I love how everything is all in one place - publishing tools, social media, ads, email, automation, client segmentation, etc. I also run a site via Wordpress and hate how I have to utilize different products to achieve the same result as HubSpot. I also really enjoy having access to a Customer Success Manager because as a one person marketing team, it's great to have someone to bounce ideas off of. Additionally, I love all of the different integrations that work with HubSpot because it ties everything into one simple platform.

Cons

If you aren't a coder and need to change up a template, it isn't exactly user-friendly. Most of the site is plug-and-play with modules, but sometimes you need to tweak an email template or a page layout, and that isn't always the easiest.

Review Source

Firoz K.  
Digital marketing manager  
Marketing and Advertising  
Used the software for: 6-12 months

### "Capture your leads in real time with HubSpot Marketing Hub "

January 20, 2023

4.0

Pros

I recently switched to Hubspot Marketing hub and I'm so glad I did! It's a great CRM that has helped me manage my leads effectively. The tracking feature is especially helpful as it allows me to keep track of lead activity, create custom lead segments, and analyze lead data.

Cons

I'm really impressed with the features it offers. It's easy to use and has a lot of integrations that make my job easier. The only issue I have is that there are times when I need to integrate with a specific tool or service that isn't currently available. Other than that, it's an amazing product!

Review Source

VR

Verified Reviewer  
Content & Digital Marketing Manager  
Restaurants  
Used the software for: 1-2 years

### "Centralized, One-Stop Shop. Can Be expensive For Smaller Businesses, Though"

July 24, 2018

4.0

Pros

The user interface is easy to navigate and their training is helpful. Support is usually top-notch, as well. HubSpot makes it easy to set-up workflows and lists, create emails, and develop forms . We use a WordPress site and embed HubSpot features with no problems.

Cons

The integration with Salesforce isn't always perfect - using the two together has presented a few headaches. The glitches have been major, but it could be much smoother. The landing page builder is clunky. It's still not drag-and-drop like many other builders out there, which is a little surprising. It's also expensive, and continues to cost more as you generate more contacts (a double-edged sword).

Review Source

VR

Verified Reviewer  
CRM Consultant  
Information Technology and Services  
Used the software for: 2+ years

### "Great tool, but quite pricey."

June 15, 2023

4.0

Pros

The Marketing Hub is a fantastic tool that allows you one simple place to manage and monitor your marketing.

Cons

The Starter version of the Marketing Hub is quite limited and the cost jump between the Starter and Professional is astronomical! This is a great Enterprise solution but I would say is not for SMBs.

Review Source

SH

Sri H.  
UI Developer  
Hospital & Health Care  
Used the software for: 2+ years

### "Overall I would choose HubSpot again if I had the chance"

January 14, 2020

5.0

We use HubSpot for its marketing/CMS features as well as its CRM features. It does a great job managing everything from one platform and its easy to use.

Pros

HubSpot has a good interface design that is above average. It's easy to manage CMS content and configure workflows for approval and publishing controls. Performance tracking for published content is intuitive in HubSpot and it's easy to make adjustments to campaigns as needed.

Cons

Some of the CRM navigation isn't so intuitive but its still easy enough to find what I'm looking for. We considered adding the service hub feature but it doesn't seem as easy to customize.

Switched from

[WordPress](https://www.capterra.com/p/131687/WordPress/)

We wanted a better platform with more security. Wordpress didn't have the features we were looking for.

Review Source

VR

Verified Reviewer  
Manager of Account Marketing  
Hospital & Health Care  
Used the software for: 2+ years

### "Best marketing automation software"

October 29, 2018

5.0

I really enjoy the website portion of HubSpot. It's easy and conversions easily flow.

Pros

HubSpot is probably the most user-friendly marketing automation software I have used. It's very intuitive and their new chat option for support has come in incredibly helpful when I can't wait 24 hours for an email response or want to call in.

Cons

There are certain glitches I've seen while syncing with Salesforce. We have a very robust Salesforce database with lots of different records and it's hard to separate those types of records into HubSpot.

Review Source

KM

Kiran M.  
Freelance  
Marketing and Advertising  
Used the software for: 2+ years

### "All in one Marketing solution tool"

September 22, 2023

5.0

Best CRM I know. Very User-Friendly and simple to use. All the services are excellent.

Pros

HubSpot is the best lead management tool that provides almost all of any company's solutions. The workflow and automatic email marketing services are best. Management of lists and integration with other software is really smooth. This is the best CRM I know.

Cons

There is nothing much that I came across while using the HubSpot tool and its services. There is no drawbacks.

Review Source

TM

Tshepo M.  
Freelancer  
Marketing and Advertising  
Used the software for: 2+ years

### "HubSpot Marketing Automation"

January 31, 2021

5.0

Overall it's a must have even at the free level because it makes life very easy and keeping track of your efforts is effortless. The price points going further up the payment plan ladder are a bit steep but as your business grows and you start making a bit more then they make a lot of sense.

Pros

I firstly like how it integrates with sales and support in the CRM, the snap shot view is also great as you have a birds eye view of your activities. The email feature is also great for tracking sends, opens and click throughs especially when sending documents that reside in the CRM, it kind of takes care of the "I was wondering if you had a chance to look at the document that I sent".

Cons

First time use is not so user-friendly, not the "Hit the ground running" kind of setup, you really have to get to know your way around and the cost for the full access plan is not so kind to the pocket.

Review Source

Arun C D.  
Managing Director  
Information Technology and Services  
Used the software for: 1-2 years

### "Easy to use Integrated Platform for Demand & Lead Generation"

June 18, 2016

5.0

HubSpot is an easy to use integrated platform to streamline your marketing, CRM & sales processes. Before our HubSpot adoption about 2 years ago, our site was built with Wordpress & a couple of add-ons, multiple social media channels managed individually, keyword researched with Google, CRM with Zoho, email marketing with MailChimp & a several Excel sheets for reporting. It became a challenge to sustain our talent on multiple platforms, transfer data between these channels, reconcile them and make our decisions more pro-actively. That solution stack just started to give way. HubSpot makes it easy for us to get to know about Inbound Marketing & Sales, their solutions through selected free tools and free trials, their blogs and the fabulous Academy. HubSpot is difficult to ignore when it comes to marketing automation. HubSpot solutions are easy to learn, easy to use and their support crew is very responsive.

Pros

1\. Sufficient features & functions for us to plan, execute and monitor all of our demand & lead gen activities the inbound way 2. Easy to use browser & mobile apps 3. Excellent Academy of training resources 4. Useful content published in their blogs & social media channels 5. Friendly support team

Cons

None really. But how can it be?

Review Source

AJ

Ahijah J.  
Project Manager  
Logistics and Supply Chain  
Used the software for: 1-2 years

### "Keeps a lot of stats"

July 25, 2022

4.0

Pros

I like how it was able to capture a lot of data. It tracks your email marketing numbers, easy to use templates, tracks you call times etc.

Cons

If you have never used a CRM software, I feel as if its a bit of a learning curve to understand all of what Hubspot is capable of.

Switched from

[Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)

New job.

Review Source

PF

Paul F.  
Data / CRM Manager  
Computer Software  
Used the software for: 2+ years

### "Le meilleur outil du marché"

January 20, 2023

5.0

Pros

Prise en main facile, très peu de barrières à l'entrée pour l'utilisation, compréhensible par les équipes commerciales, beaucoup d'évolutions et de mises à jour pertinentes !

Cons

Si l'on n'utilise pas les principes marketing natifs du logiciel, les customiser n'est pas chose facile.

Review Source

Craig J.  
Digital Strategist  
Banking  
Used the software for: 2+ years

### "Easy to use - Robust Platform"

September 16, 2016

4.0

Have been using Hubspot for over 2 years. The platform is intuitive and easy to onboard. Previously used Act-On. Main use is lead nurturing and email system and segmenting database. Reporting tools are easy to get to divisional leaders.

Pros

The software is robust for everyday lead nurturing. Forms and Landing Pages are easy to set up and update. Smart Forms allows for deeper information. Exporting lists and setting up multiple criteria for lists is easy for the entire team to learn and implement.

Cons

Learning curve with learning forms and setting up workflows.

Review Source

EC

Emily C.  
Marketing exec  
Marketing and Advertising  
Used the software for: Less than 6 months

### "HubSpot review from an Inbound Marketer"

November 23, 2016

5.0

I am an inbound marketing exec who uses HubSpot on a daily basis. The company I work for, Strategic IC, is a B2B digital marketing agency that helps clients generate qualified leads via inbound marketing and sales, social media and open source web development. We are a Gold Certified HubSpot partner and therefore also promote the use of HubSpot to our own clients. We use HubSpot to run various different Inbound campaigns, and create lots of landing pages and CTAs through HubSpot. HubSpot is used throughout the whole of the company and is a very easy and intelligent tool to use. We and also our clients that have bought HubSpot have experienced good results from using the tools it provides. HubSpot includes lots of training and certifications so it can be used if you're a beginner and also if you're a really experienced marketer as well. It provides really good resource for teams that want to write content such as blogs, eBooks etc., send out personalised emails and other tasks all on the same user platform. HubSpot is also very helpful with data analysis and measuring all different types of metrics - the dashboard provides good visuals and graphs to help understand progress.

Pros

Online training academy and certifications - Provide step-by-step videos/classes to help you implement what you want to achieve. In depth analytics and data collection. In depth customer timeline that tracks every communication you exchange.

Cons

In order to pass some certifications, you have to submit a practical assessment. This can often take a while to be graded and returned to you. Some modules remain locked until you have received the practicum back, causing delays in getting certified. Add-ons through HubSpot are expensive, some clients do not want to pay out for these extras. Links sometimes break on blog posts.

Review Source

VR

Verified Reviewer  
Customer Success Manager  
  
Used the software for: 6-12 months

### "Extremely feature-rich, helps automate things that would otherwise be impossible"

April 16, 2018

5.0

Pros

Hubspot's email workflows help me automate my reachouts to both leads and customers. The CRM is useful and easy to update. It plugs into the other tools I use. I'm a big fan.

Cons

There's so many features that I'm certain I'm not using the full capabilities of the software. They've got good resources to learn what you need to know, but some of it's not the most intuitive.

Review Source

Response from HubSpot

April 20, 2018

Hello! Thank you for taking the time to write this review - it's great to hear that our automation tools have helped you work more effectively while saving time! As far as room for improvement - are there any tools or resources we could provide that you think would help you get the full use out of our product? In addition, would you mind pointing to parts of the tool/training that do not seem quite intuitive and how so? If you are open to continuing the conversation we would love to hear from you at the provided email address! Thank you again for the review!

Alissa G.  
Director of Marketing  
Insurance  
Used the software for: 2+ years

### "Comprehensive Marketing Automation: It's my right hand"

June 27, 2017

5.0

Pros

It offers everything you need to manage your marketing from email to lead gen, SEO, blogging, reporting, and social management. It's easy to use, support is fantastic and the HubSpot team works hard to make you successful.

Cons

The stock landing pages are nothing dazzling and the swankier ones you can purchase are not tremendously user-friendly. If you have developer support in-house who can tweak them, this inst an issue but if you have a small marketing team, the landing page options are a little limited.

Review Source

Chris A.  
Director of Market Development  
Information Technology and Services  
Used the software for: 6-12 months

### "Feature-packed but expensive"

December 9, 2020

4.0

It does a lot really well, but you definitely pay for it. I love the customer service and the ease of use overall, but some features could be improved.

Pros

Lots of features and options for sending marketing emails, tracking opens and other contact activities, and customer service is amazing. Being able to contact them via chat instantly has been so helpful and key to success.

Cons

Still some limitations in sequencing that I wish would be improved, for instance being able to "loop" a contact in a stage of an email sequence so that a certain action happens after a previous action occurs. Also some other UX issues with email sequencing could be improved. Email design is still rudimentary, but about the same as everyone else.

Reason for choosing HubSpot Marketing Hub

We've been with Hubspot since the beginning

Review Source

VR

Verified Reviewer  
Project interface manager  
Electrical/Electronic Manufacturing  
Used the software for: 6-12 months

### "Useful if paired with Salesforce but not crucial for success"

January 5, 2024

3.0

Overall I would say this can be an effective tool, but not crucial.

Pros

The interface with Salesforce and the lead generation

Cons

It’s not a simple tool to use. The launching of this tool was not easy internally.

Review Source

LC

Laura C.  
Product Specialist - Account manager  
Construction  
Used the software for: 6-12 months

### "Great tool"

December 11, 2023

5.0

Pros

Very user friendly platform and allows me to capture the data I need in a quick and easy way

Cons

Only administrators can export to excel and this is quote critical to my role

Review Source

VR

Verified Reviewer  
Sócia  
Retail  
Used the software for: 2+ years

### "Uma ótima ferramenta para gestão de empresas"

August 7, 2023

5.0

Pros

Quando utilizava o Hubspot, sentia que era um site muito prático e útil para todas as funcionalidades que eu necessitava.

Cons

Não há nada que eu não tivesse gostado, o Hubspot atendeu todas as minhas expectativas

Review Source

Ashley J.  
Inbound Marketing Manager  
Computer Software  
Used the software for: 2+ years

### "Comprehensive Marketing Automation Toolset"

November 20, 2018

5.0

We use hubspot to automate our sales and marketing lifecycles. The email and landing page tools have evolved into a refined, easy-to-use product. Automation is easy to build and to teach inexperienced team members how to navigate.

Pros

This is an incredibly robust toolset for B2B marketing automation. It's easy to use and new features are continually developing. Customer Support is A++

Cons

Analytics and custom reporting tools are improving and evolving, but it would be nice to have new features tied to reporting as soon as they roll out instead of 6 months later.

Review Source

VR

Verified Reviewer  
Director of HomeBuilders  
Non-Profit Organization Management  
Used the software for: 1-2 years

### "Best solution for CRM"

September 17, 2019

5.0

We were looking for a CRM solution for our non- profit organization that fit our budget but had professional features. The price (free) to start was right so we gave HubSpot a try. We were pleasantly surprised by how easy it was to use and onboard our staff. We are still not using it to its full potential since there are new features coming out all of the time. They have been great to work with helping us customize the product to our needs.

Pros

The customer service from HubSpot is excellent. They helped us with customization. The price is excellent for the features and there is room to add things like marketing solutions as well.

Cons

The only downside is the price per user but that is only because we are a non-profit and our goal is volunteers and not sales.

Review Source

VR

Verified Reviewer  
Director of Digital Marketing  
Retail  
Used the software for: 2+ years

### "Always new features, but always plenty to keep up to speed on "

November 28, 2018

4.0

Needed to move beyond Mailchimp to a more robust, true Marketing Automation platform but without a long-term commitment and absurdly high implementation cost.

Pros

The UX is much cleaner than any Salesforce or Marketo or Constant Contact product. Always improvements and new features, great chat support and ticket system.

Cons

Downside to new features is they add them constantly vs. in timed releases like say the Salesforce platform, so you feel like you always need to learn something new even when you've used the platform for a number of years.

Review Source

AC

Ana C.  
Head de Operações  
Marketing and Advertising  
Used the software for: 6-12 months

### "Um bom software all in one"

October 25, 2022

4.0

Pros

Utilizo o hubspot a cerca de 1 ano, e os resultados vem sendo bastante positivos, principalmente pelo nível de detalhamento dos reports. Tenho uma análise completa de dados desde entrada e captação do lead através da criação de landing pages que é possivel na plataforma, até a análise de fluxos de email e CRM. É uma ferramenta completa de marketing e vendas, claro na versão completa.É possível integrar com outras plataformas através de API nativa, trocamos um concorrente pelo huspot, sem arrependimentos.

Cons

É uma ferramenta bem cara por ser em dólar, esse é o único ponto contra.

Review Source

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