---
title: "Shopify Plus Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about Shopify Plus Software - reviews, pricing plans, popular comparisons to other eCommerce products and more."
source_url: "https://www.capterra.com/p/171845/Shopify-Plus/"
page_type: "product"
language: "en"
---

# 

 Shopify Plus Software Review 2026: Features, Integrations, Pros & Cons

Last updated on July 23, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Shopify Plus

## What is Shopify Plus?

Shopify Plus is making enterprise ecommerce simple, without the headaches. Shopify Plus gives businesses that make $1M+ in revenue the tools they need to grow and adapt, from high-volume brands to Fortune 500s. We empower merchants to sell online and off, across social channels like Facebook and Instagram and through marketplaces like Amazon and eBay.

## What is Shopify Plus used for?

[eCommerce](https://www.capterra.com/ecommerce-software/)[Shopping Cart](https://www.capterra.com/shopping-cart-software/)[Multi-Channel eCommerce](https://www.capterra.com/multi-channel-ecommerce-software/)

Recognitions

Shortlist

Top alternative

Featured

Overall rating

Based on 121 user reviews

Reviews sentiment

Positive

96%

Neutral

3%

Negative

1%

Starting price

$2000

Per Month

Free trial  
available

Free version not included

Capterra Shortlist charts the highest-rated and most popular products...

-   eCommerce / 2026

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Shopify Plus?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=http://www.shopify.com&name=Shopify Plus)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Shopify Plus

4.7 (121)

VS.

[4.2 (2,057)](https://www.capterra.com/p/135757/NetSuite/reviews/)

Starting Price

$2000

Per Month

Starting Price

Contact vendor

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.6 (121)

Ease Of Use

4.0 (6,183)

Value For Money

4.3 (104)

Value For Money

3.9 (5,108)

Customer Service

4.4 (101)

Customer Service

3.8 (4,888)

## Shopify Plus alternatives

[Shopify](https://www.capterra.com/p/83891/Shopify/)

[4.5 (6,701)](https://www.capterra.com/p/83891/Shopify/reviews/)

Starting price

$29.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

93%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/83891/Shopify/)

[WooCommerce](https://www.capterra.com/p/225601/WooCommerce/)

[4.5 (1,046)](https://www.capterra.com/p/225601/WooCommerce/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

93%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/225601/WooCommerce/)

[Wix](https://www.capterra.com/p/169007/Wix/)

[4.4 (10,741)](https://www.capterra.com/p/169007/Wix/reviews/)

Starting price

$17.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

88%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/169007/Wix/)

Highest Rated

[ikas](https://www.capterra.com/p/10006487/ikas/)

[4.7 (149)](https://www.capterra.com/p/10006487/ikas/reviews/)

Starting price

$25.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

95%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/10006487/ikas/)

[View all alternatives](https://www.capterra.com/p/171845/Shopify-Plus/alternatives/)

## FAQs about Shopify Plus

Overview

### What problems does Shopify Plus solve?

Shopify Plus solves slow ecommerce launches, brittle custom storefronts, and manual merchandising by giving retail, ecommerce, and marketing teams an intuitive platform for fast setup, product imports, checkout customization, and campaign automation. It also reduces downtime anxiety and support bottlenecks for operations, customer service, and growth teams handling high traffic and complex workflows.

Answer based on 55 reviews

Overview

### Which roles and teams benefit most from Shopify Plus?

Shopify Plus is most used by business owners, C-suite leaders, marketing teams, and IT managers who run high-growth ecommerce operations. Executives use it to scale storefronts and oversee revenue, marketing leaders manage campaigns and brand experiences, and technical teams handle integrations, customization, and reliable site performance.

Answer based on 121 reviews

Overview

### What company size and industries is Shopify Plus built for?

Shopify Plus is built for high-growth, high-volume brands, with most reviewers coming from small businesses at 81% and retail at 21%. It also serves midsize businesses at 13% and enterprises at 6%, with strong representation in apparel and fashion at 14% and marketing and advertising at 6%.

Answer based on 121 reviews

Features and Usability

### What are the key features of Shopify Plus?

Shopify Plus includes core eCommerce features like customizable checkout, order management, inventory tracking, and multi-store support for separate retail and wholesale sites. Differentiating capabilities include Shopify Flow automation, Scripts Editor and Launchpad for promotions, plus API and third-party integrations for ERP, CRM, payments, and fulfillment.

Answer based on 36 reviews

Integrations

### Which third-party tools and platforms does Shopify Plus integrate with?

Shopify Plus integrates with DSers, Loop, Inventory Planner, Bronto Marketing Platform, Meta for Business, Instagram, PayPal, and Windows 10. These connections span ecommerce operations, returns, inventory planning, email marketing, social advertising, payments, and desktop compatibility, covering the third-party tools reviewers and the official catalog reference most often.

Answer based on 19 reviews

Getting Started and Support

### What training and onboarding options does Shopify Plus offer?

Shopify Plus provides in person training, live online sessions, webinars, and documentation for teams getting started. In person training supports direct instruction, live online sessions and webinars offer guided instruction remotely, and documentation gives written reference material for self-paced review and setup.

Answer based on 3 reviews

Getting Started and Support

### What customer support options does Shopify Plus offer, and how do users rate the experience?

Shopify Plus offers a knowledge base, phone support, 24/7 live representatives, and chat. Users often describe support as helpful, accessible, and prioritized for Plus accounts, with dedicated contacts for some merchants. Common frustrations include slower responses during busy periods, occasional back-and-forth to resolve issues, and limited help with third-party apps or themes.

Answer based on 27 reviews

Features and Usability

### How customizable is Shopify Plus?

Shopify Plus offers flexible store, checkout, and workflow customization for growing brands and enterprise teams. Marketing teams often like the visual editor and app ecosystem, while developers can extend features through code and APIs. More complex implementations may require technical help, and some limits remain around shipping logic, variants, and advanced native editing.

Answer based on 26 reviews

Features and Usability

### Is Shopify Plus easy to use?

Shopify Plus provides a clean, intuitive interface that many merchants, marketers, and nontechnical teams learn quickly. Product management, promotions, and storefront updates are generally easy to handle, which helps growing businesses move faster. Some areas can feel clunky or hidden, though, especially reporting, inventory controls, payments settings, and highly customized setups.

Answer based on 25 reviews

## Features

AI summary

Based on 8,654 eCommerce reviews

Capterra data shows that buyers of eCommerce software rank the following features as their top priorities:

-   **Website Management** (**48%** of reviewers rated this feature as critical)
-   **Data Security** (**55%**)
-   **Order Management** (**47%**)

Shopify Plus supports all three features that reviewers rate most highly: **Website Management**, **Data Security**, and **Order Management**. Together, these capabilities help businesses maintain their online storefront, protect customer and transaction data, and handle orders efficiently, allowing teams to run day-to-day commerce operations with greater control and consistency.

Data Security

4.4 (27)

59.26% of 27 reviewers that rated this feature as important or highly important

Protect sensitive data for digital privacy

Order Management

4.8 (35)

71.43% of 35 reviewers that rated this feature as important or highly important

Manage and track customer orders for goods, investments, or any other purchases

Mobile Access

4.4 (27)

44.44% of 27 reviewers that rated this feature as important or highly important

Access software remotely via mobile devices

Shopping Cart

4.4 (30)

56.67% of 30 reviewers that rated this feature as important or highly important

Checkout of online store

Inventory Management

4.4 (19)

47.37% of 19 reviewers that rated this feature as important or highly important

Track and manage inventory levels to maintain proper supply

Catalog Management

4.5 (23)

52.17% of 23 reviewers that rated this feature as important or highly important

Create and manage digital catalog of products/services with their details, specifications, and price

Shopify Plus 52 features

### All Features
- Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities
- Alerts/Notifications: Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges
- API: Application programming interface that allows for integration with other systems/databases
- Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results
- Catalog Management: Create and manage digital catalog of products/services with their details, specifications, and price
- Channel Management: Manage various distribution channels, build relations with channel partners, and track their performance
- Content Management: Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving
- Conversion Tracking: Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads
- CRM: Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system
- Customer Accounts: Record customer information, purchase history, and other notes
- Customer Database: A collection of customer information such as contact details, demographics, previous interactions, etc.
- Customer Management: Store and organize information about customers and previous interactions
- Customer Segmentation: Process of dividing customers into groups based on common characteristics
- Customizable Branding: Add customized logos and colors to align with company branding
- Customizable Templates: Pre-designed layouts that can be customized to match preferences and requirements
- Data Security: Protect sensitive data for digital privacy
- Data Synchronization: Synchronizing data between two or more devices/systems and automatically updating changes to maintain consistency
- Discount Management: Track products that are for sale at a reduced price or part of coupon promotions
- eCommerce Management: Has a built-in eCommerce system or integrates with third-party systems to manage online sale of products
- Electronic Payments: Electronically collect payments for goods or services
- Email Marketing: Create and send email blasts/campaigns
- For B2B: Serves B2B organizations
- Inventory Management: Track and manage inventory levels to maintain proper supply
- Inventory Tracking: Track and monitor inventory items, such as raw materials, unfinished goods, and ready-to-sell items
- Invoice Management: Captures invoice data and maintains comprehensive records for auditing and reporting purposes
- Kitting: Group and package individual but related items as one package set
- Loyalty Program: Offer prizes, discounts, and other incentives for customers to earn reward points on purchases and redeem them for future purchases
- Marketplace Integration: Integration with third-party marketplace software
- Mobile Access: Access software remotely via mobile devices
- Multi-Channel Management: Manage inventory, communication, marketing, orders & more across warehouses, stores and online channels
- Multi-Channel Marketing: Coordinate marketing efforts across channels (email, landing pages, social media, etc.)
- Multi-Currency: Manage and handle various international currencies
- Multi-Language: Manage and support multiple languages
- Multi-Location: Manage and support multiple locations
- Multi-Store: Manage multiple teams and operations from a central location
- Order Management: Manage and track customer orders for goods, investments, or any other purchases
- Product Catalog: Present a catalog of inventory that customers can view
- Product Data Management: Capture, organize and track product-specific data and information in a centralized location
- Promotions Management: Design, communicate, and distribute incentives to perform a specific action
- Purchase Order Management: Create, send, and track purchase orders and their statuses
- Ratings/Reviews: Ratings/Reviews
- Real-Time Data: Receive data and information in real time
- Returns Management: Track and facilitate returns of products sold
- Reviews Management: Track and monitor reviews of products or services
- Sales Order Management: An order generated by a seller to a customer, containing details about products or services
- Sales Reports: Reports specific to sales analysis for trends and strategies
- SEO Management: Optimize and manage the search engine optimization efforts for a website or digital content
- Shopping Cart: Checkout of online store
- Social Media Integration: Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc.
- Template Management: Create, save, and re-purpose templates for emails, forms, etc.
- Templates: Sample files or documents that could be customized as needed or used as is
- Third-Party Integrations: Set up connections to third-party platforms to improve business processes

---

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Features

4.5 (121)

4.5

Based on 121 reviews

## Pricing

Value for money

4.3 (104)

Free Trial

Basic

$2,000

Per Month

Value for money

4.3 (104)

4.3

Based on 104 reviews

## Integrations

[

PayPal](https://www.capterra.com/p/207944/PayPal/)[

Instagram](https://www.capterra.com/p/210721/Instagram/)[

Meta for Business](https://www.capterra.com/p/213257/Facebook/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.4 (101)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.4 (101)

4.4

Based on 101 reviews

## User reviews

Overall rating

4.7

Based on 121 reviews

Filter by rating

5(96)

4(20)

3(4)

2(0)

1(1)

Mentioned topic

Sorted by most recent

Isaac L.

Director of Sales and Business Development

Food & Beverages

### "You can turn Shopify into whatever you want (legally)"

5.0

Overall Rating

5.0

5.0

Ease of Use

2.0

2.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

August 1, 2025

Shopify Plus has been great for our small business. We are able to pretty much use it as our entire ERP. Impressive.

Pros

What I like most about Shopify Plus is that it truly delivers the full value of every dollar you spend, provided you make the best use of it.

Cons

Shopify is built with Ruby on Rails, which then has it's own templating language called Liquid. If you don't like coding, this may not be for you.

Switched from

[Macola](https://www.capterra.com/p/10013402/Macola/)

I was not apart of the switch. I cam into the company in January of 2024 and they were already using Plus.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Raphael F.

Head of Ecommerce

Cosmetics

### "The best CMS"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

July 21, 2025

Pros

easy of use, pricing, and every third party integrates wit hit. Also we can have 9 stores within the same shopify plus pricing

Cons

There's nothing we don't appreciate, we love everything and would not switch to any other solutions at this time.

Switched from

[Miva](https://www.capterra.com/p/83913/Miva-Merchant/)

Miva was very outdated and very late on ecom features

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

MG

Michael G.

IT Leiter

Internet

### "Viel versprochen, technisch aber oft enttäuschend – besonders bei Ladezeit & Apps"

3.0

Overall Rating

3.0

3.0

Ease of Use

5.0

5.0

Features

2.0

2.0

Customer Service

3.0

3.0

Likelihood to Recommend

4/10

July 16, 2025

Unsere Erfahrung mit Shopify ist gemischt. Grundsätzlich funktioniert das System, aber es wirkt technisch nicht ausgereift genug für wachsende oder anspruchsvollere Shops. Viele Probleme lassen sich nur über Drittanbieter-Apps lösen – und wenn diese nicht stabil laufen, steht man schnell vor echten Herausforderungen. Für einfache Shops okay, für skalierende Marken eher frustrierend.

Pros

Shopify bietet einen schnellen Einstieg ins E-Commerce, viele Design-Vorlagen und eine große Auswahl an Apps. Das Backend ist übersichtlich, besonders für kleinere Teams ohne große IT-Erfahrung gut bedienbar.

Cons

Die allgemeine Performance ist enttäuschend: Unser Shop lädt spürbar langsam, die Suchfunktion reagiert oft erst nach mehreren Sekunden. Zudem sind viele wichtige Funktionen nur über zusätzliche (kostenpflichtige) Apps möglich – z. B. "Bogos Free Gift", die bei uns leider regelmäßig fehlerhaft arbeitet. Das führt zu frustrierten Kunden und unnötigem Supportaufwand.

Switched from

[Shopware](https://www.capterra.com/p/145605/Shopware/)

Angeblich wäre Shopify 1000 mal besser schneller und bietet mehr Möglichkeiten... NEIN tut es nicht

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RV

Rahul V.

IT and Cybersecurity Coordinator

Information Technology and Services

### "Shopify plus gave us the ability to scale without sacrificing control."

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

0.0

0.0

Likelihood to Recommend

9/10

June 22, 2025

From a cybersecurity and ops standpoint, Shopify Plus helped soothe our compliance risk, while providing the robust capacity the marketing team required to confidently run high-volume campaigns.

Pros

I liked Shopify Plus as an IT lead for their enterprise level security and the flexibility of the API. We were able to drop in our own custom checkout logic, SSO, and automated workflow without impacting perf.

Cons

The price scheme is steep, particularly for functions that often involve third-party apps. I also feel support response is slower during peak seasons.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

WR

Will R.

COO

Apparel & Fashion

### "They overpriced, oversold, and under-delivered on Plus for SMBs "

1.0

Overall Rating

1.0

1.0

Ease of Use

2.0

2.0

Features

2.0

2.0

Customer Service

1.0

1.0

Likelihood to Recommend

1/10

June 20, 2025

Pros

The ability to customize checkout and enjoy lower CC processing fees, as well as other basic features they gate-keep behind plus

Cons

They fraudulently represented the features and benefits included including priority support and merchant success teams that literally do not exist beyond "growth manager" sales reps reaching out to up-sell you on taking loans or buying other services. Furthermore after we cancelled Plus, they kept billing us for one of its features (POS PRO) that transitioned into a separate active subscription that we never authorized or used, charging us $5k+ over a year that they refuse to refund.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

DT

Deniz T.

Head of IT

Retail

### "Gut durchdachtes Shopsystem"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

1.0

1.0

Likelihood to Recommend

8/10

June 15, 2025

Generell zufrieden mit Shopify. Das System ist recht teuer und mit ein paar zusätzlichen Apps hat man schnell mehrere hundert Euro monatliche zusatzkosten.

Pros

Sehr gut durchdachtes Shopsystem. Sehr gute Auswahl an Apps für zusätzliche Funktionalität. Es gibt fast nicht was es nicht gibt.

Cons

Manche Funktionen würde ich mir nativ wünschen und nicht als kostenpflichtige App, aber das ist nunmal Geschäftsmodell.

Alternatives considered

[Shop-Ware](https://www.capterra.com/p/153469/Shop-Ware/)

Reasons for choosing Shopify Plus

Weiter verbreitetes und besseres und moderneres System

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

BM

Brian M.

Data Analyst and IT

Furniture

### "Good Solution for E-commerce"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

June 9, 2025

My overall experience with Shopify has been great. The customer support hasnt been needed often, but when it has been used, the employees have been very helpful. We will continue using Shopify plus for the foreseeable future.

Pros

I like the ability to customize the most about shopify plus. As a growing business with complex needs, customization has been important. I also like the customer supper and ability to access beta programs.

Cons

100 Variant limit is the worst thing about shopify plus. Though, as I understand it, that limit is about to be removed.

Switched from

[WooCommerce](https://www.capterra.com/p/225601/WooCommerce/)

[WordPress Portal](https://www.capterra.com/p/213122/WordPress-Portal/)

New marketing manager chose to switch. He thought it would be simpler, and he was right.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

NM

Natasha M.

Controller

Retail

### "Excellent E-Commerce platform "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

3.0

3.0

Likelihood to Recommend

9/10

May 19, 2025

Extremely happy with it, so many integrations, reporting tools, ease of use for everyone including those not technically inclined.

Pros

So user friendly, up to date with newest innovations and trends, multiple integrations you can use, very efficient reporting

Cons

They assign you a n account manager but they really can’t help, promise you the world then move on, and give you a new person who does the same thing.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

AP

April P.

Senior Manager

Apparel & Fashion

### "Great for bigger business."

3.0

Overall Rating

3.0

3.0

Ease of Use

5.0

5.0

Features

3.0

3.0

Customer Service

3.0

3.0

Likelihood to Recommend

5/10

May 2, 2025

Overall, we had an okay experience. There were some features that we really loved but a lot of the features we wanted, we still needed to purchase apps for. We wish there was more support throughout the entire time we were with Plus.

Pros

I enjoyed having the checkout liquid to customize the checkout process. I also enjoyed having access to the launch pad app.

Cons

The price for us wasn't worth it. It's incredibly expensive and i think it's more useful for B2B business. We have a hard time using the full value of the platform. We were promised support throughout to grow our store but it went away once the platform was fully set up.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

SM

Safia M.

Project Lead

Marketing and Advertising

### "Promising Partnership with Shopify Plus"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

8/10

April 29, 2025

Good so far. They have been dedicated to help the agency I work at with strategies to close leads.

Pros

You get better support. You have a dedicated shopify customer success manager and can get technical help from the team.

Cons

Probably the stress on the amount of leads you need to brind to Shopify to stay on the Partners Program.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/171845/Shopify-Plus/reviews/)

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Popular comparisons

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