--- title: "Glow Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about Glow Software - reviews, pricing plans, popular comparisons to other Survey products and more." source_url: "https://www.capterra.com/p/172481/The-Glow-Platform/" page_type: "product" language: "en" --- # Glow Software Review 2026: Features, Integrations, Pros & Cons Last updated on September 16, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews) Glow ## What is Glow? Glow allows you to create your own surveys, analyse the data and share the insights with who you want. But it is more than a survey management tool. Our platform also offers you access to a range of publications, from the latest thought leadership to bespoke Dynamic Reports across industry topics. Sign up for free today to test it out. ## What is Glow used for? [Market Research](https://www.capterra.com/market-research-software/)[Survey](https://www.capterra.com/survey-software/) Top alternative Featured Overall rating Based on 11 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Starting price A$1 Usage Based, One Time Free trial not available Includes Free Version Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Glow?[Manage this product listing](https://www.g2.com/products/glow/claim_requests/new?auto=true) ## Glow Overview Updated September 2026 AI summary Glow enables organizations of all sizes to create, distribute, and analyze surveys for market research and feedback collection. It offers customizable templates, branching logic, sentiment analysis, and real-time reporting, with options for multi-channel distribution and mobile surveys. Deployment is cloud-based and cross-platform, supporting advanced features like customer segmentation, visual analytics, and third-party integrations. ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Glow 4.7 (11) VS. [4.8 (547)](https://www.capterra.com/p/197141/Tremendous-Rewards/reviews/) Starting Price A$1 Usage Based, One Time Starting Price Contact vendor Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.9 (11) Ease Of Use 4.9 (547) Value For Money 4.8 (9) Value For Money 4.8 (486) Customer Service 4.9 (10) Customer Service 4.7 (475) ## Glow alternatives [4.6 (10,512)](https://www.capterra.com/p/253516/SurveyMonkey/reviews/) Starting price $30.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 94% of reviewers rated it above 4 stars [4.6 (455)](https://www.capterra.com/p/131426/Zoho-Survey/reviews/) Starting price $35.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 96% of reviewers rated it above 4 stars [Semrush](https://www.capterra.com/p/151962/SEMrush/) [4.6 (2,329)](https://www.capterra.com/p/151962/SEMrush/reviews/) Starting price $139.95 Per User, Per Month Pricing Options Free Trial Free Version User Rating 96% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/151962/SEMrush/) [Typeform](https://www.capterra.com/p/137289/Typeform/) [4.7 (979)](https://www.capterra.com/p/137289/Typeform/reviews/) Starting price $39.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 96% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/137289/Typeform/) [View all alternatives](https://www.capterra.com/p/172481/The-Glow-Platform/alternatives/) ## FAQs about Glow Overview ### Which roles and teams benefit most from Glow? Glow is most used by executives, strategy leaders, and program or product managers who need clearer planning, decision support, and cross-functional visibility. Operations and infrastructure teams rely on it to streamline workflows, while marketing, finance, and healthcare professionals use it to organize information, track progress, and improve coordination. Answer based on 11 reviews Overview ### What company size and specific industries is Glow built for? Glow is designed for small and medium-sized enterprises across various industries that need an easy, affordable way to start research projects and capture data for marketing, product, and business strategy decisions. Features and Usability ### What are the key features of Glow? Glow offers survey building and feedback management with multiple question types, question branching, skip logic, and response validation. It also includes real-time analytics, reporting and statistics, visual analytics, sentiment analysis, and benchmarking, plus access controls, customizable branding, multi-channel distribution, and third-party integrations. Pricing ### How much does it cost and what fees or limitations are included? Glow starts at free with the Pay-as-you-need plan, which has no subscriptions and gives access to all platform functionality. Managed Projects costs A$1.0 one time, with quotes provided upfront for services required. The free version includes unlimited users, full analysis, report creation, and 24/7 support. Getting Started and Support ### What training and onboarding options does Glow offer? Glow provides in person training, live online sessions, webinars, documentation, and videos to help teams get started. In person and live online formats support guided instruction, webinars provide group presentations, documentation offers written reference material, and videos give self-paced learning support. Getting Started and Support ### What customer support options does Glow offer? Glow provides Email/Help Desk, FAQ/Forum, Knowledge Base, and Chat support. These channels give users multiple ways to find answers and contact support, though no reviewer feedback is available here to describe response speed, helpfulness, or common frustrations with the support experience. ## Features AI summary Based on 10,704 Survey reviews Capterra data shows that buyers of survey software rank the following features as their top priorities: - **Customizable Questions** (**55%** of reviewers rated this feature as critical) - **Surveys & Feedback** (**56%**) - **Survey Builder** (**53%**) Glow supports all three of the features reviewers rate highest: **Customizable Questions**, **Surveys & Feedback**, and **Survey Builder**. Together, these capabilities help businesses create tailored surveys, collect useful feedback, and build forms efficiently, allowing teams to gather better insights and make more informed decisions. Survey Builder 5.0 (6) 83.33% of 6 reviewers that rated this feature as important or highly important Create and manage surveys Reporting/Analytics 4.3 (3) 133.33% of 3 reviewers that rated this feature as important or highly important View and track pertinent metrics to find patterns and gain insights from data Data Analysis Tools 4.5 (4) 75.00% of 4 reviewers that rated this feature as important or highly important Analyze survey results via statistical testing or crosstabs directly within the software Data Import/Export 4.8 (4) 50.00% of 4 reviewers that rated this feature as important or highly important Import and export data to and from software applications Data Visualization 4.7 (3) 66.67% of 3 reviewers that rated this feature as important or highly important Graphical representation of data Question Branching 5.0 (3) 66.67% of 3 reviewers that rated this feature as important or highly important Survey design technique that directs respondents to different questions based on their previous answers Glow 58 features ### All Features - Access Controls/Permissions: Define levels of authorization for access to specific files or systems - Activity Tracking: Track and document all activities across devices, networks, and other systems - Anonymous Feedback: Allow reviewers to provide anonymous feedback to encourage honest conversations - Benchmarking: Compare key metrics for the business against prominent players in the industry - Charting: Manage patient documentation describing all clinical interactions, diagnoses, procedures, medications, etc. - Conditional Logic: Capability of a software or system to make decisions and perform actions based on specified conditions - Customer Segmentation: Process of dividing customers into groups based on common characteristics - Customizable Branding: Add customized logos and colors to align with company branding - Customizable Fields: Customize data fields to support various needs and use cases - Customizable Questions: Tailored or customizable questions for more targeted and relevant data collection - Customizable Reports: Alter the layout and content of reports - Customizable Templates: Pre-designed layouts that can be customized to match preferences and requirements - Data Analysis Tools: Analyze survey results via statistical testing or crosstabs directly within the software - Data Cleansing: Removes data that is incomplete, inaccurate, or irrelevant from a dataset - Data Import/Export: Import and export data to and from software applications - Data Security: Protect sensitive data for digital privacy - Data Visualization: Graphical representation of data - Dynamic Content: Content that alters based on the user's behavior, preferences, and interests, providing a personalized experience - Email Marketing: Create and send email blasts/campaigns - Feedback Management: Collecting, analyzing, and utilizing feedback from users or customers to improve a product or service - Mobile Survey: Distribute a survey via mobile devices - Multi-Channel Distribution: Multiple channels (email, web link, or social media) to distribute products, services, or surveys to customers - Multi-Language: Manage and support multiple languages - Multiple Question Types: Supports different types of question formats, including multiple-choice, checkbox, open-answer, Likert scale, and essay - Multiple User Accounts: Allow multiple users with individual logins and varying permissions to use the same account, software, portal, or service - NPS Survey Structure: Measuring and analyzing Net Promoter Scores to evaluate customer loyalty and satisfaction levels - Offline Access: Ability of websites, web applications, or mobile applications to function without an active internet connection - Offline Response Collection: Practice of collecting data and responses for market research/surveys without an internet connection - Panel Management: Conduct and manage panel discussions for the purpose of market research - Pulse Surveys: Short, frequent surveys designed to quickly gauge the ongoing attitudes or feelings of a specific group - Quality Assurance: Systematic evaluation of various aspects of a project or service to prevent defects or issues - Question Branching: Survey design technique that directs respondents to different questions based on their previous answers - Question Library: Pre-written repository of questions that can be reused within a course or for assessment or interviews - Question Piping: Integration of respondents' answers from previous survey questions into subsequent questions or text - Randomization: Randomize the displayed order of questions and answer options - Real-Time Analytics: Analyze and gain insights into data in real-time - Real-Time Data: Receive data and information in real time - Real-Time Reporting: Active reporting of data and metrics - Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns - Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data - Response Quotas: Limit the number of participants with certain characteristics you want to complete the survey - Response Validation: Ensure the answer provided fits set parameters (numerical, positive number, etc.) - Search/Filter: Search and filter data across systems to locate required information by entering keywords or certain criteria - Sentiment Analysis: Categorize emotions expressed and identify if they are positive, negative or neutral - Skip Logic: Skip over or route respondents to different questions based on their previous answers - Social Media Integration: Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc. - SSL Security: Security protocol that ensures secure, encrypted communication over the internet, safeguarding sensitive data from unauthorized access - Statistical Analysis: Apply statistical/mathematical models to sets of data - Support Audio/Images/Video: Allow media to be embedded in the question or answer options - Survey Builder: Create and manage surveys - Survey Sample Management: Manage sample of audience for conducting market research surveys - Survey/Poll Management: Create and administer polls and surveys - Surveys & Feedback: Gauge satisfaction and receive information for improvement and success - Template Management: Create, save, and re-purpose templates for emails, forms, etc. - Third-Party Integrations: Set up connections to third-party platforms to improve business processes - Trend Analysis: Review data from past periods to reveal recurring tendencies and predict future performance - URL Customization: Modifying a website's URL to enhance readability, branding, or campaign alignment - Visual Analytics: Interact with data visualization elements, such as charts and graphs, to drill down into data --- Get Advice We can help you find the software with the features you need. Features 4.5 (11) 4.5 Based on 11 reviews ## Pricing Value for money 4.8 (9) Free Version [View pricing plan details](https://www.capterra.com/p/172481/The-Glow-Platform/pricing/) Pay-as-you-need A$0.00 It includes: - Report Creation - Full Analysis - Unlimited Users - 24/7 Support Managed Projects A$1.00 Usage Based,One Time It includes: - Report Creation - 24/7 Support - Unlimited Users - Full Analysis Value for money 4.8 (9) 4.8 Based on 9 reviews Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.9 (10) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.9 (10) 4.9 Based on 10 reviews ## User reviews Overall rating 4.7 Based on 11 reviews Filter by rating 5(8) 4(3) 3(0) 2(0) 1(0) Mentioned topic Sorted by most recent BG Blake G. Strategy and Insight Director Market Research ### "Consistently delivers" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 November 21, 2024 We've been working with Glow now for a number of years and it's our first port of call when we require online fieldwork. Pros A great product that delivers consistently. The team are very flexible and always willing to listen to feedback regarding the platform (and make changes where possible). Cons The analytics dashboard is great. When we first started to work with Glow there were some limitations to it, however, they listened to our feedback and subsequently have made steady improvements. Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Response from Vendor November 27, 2024 Blake, thanks for the review and for your ongoing custom. Rest assured, we'll continue to listen and evolve the platform to meet user needs. ZH Zoe H. Program Manager Education Management ### "Glow is leading the way in online survey platforms." 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 November 21, 2024 Excellent customer service with quick responses and helpful assistance that was tailored to our needs. Pros The access to the backend and the ability to keep our survey live for as long as we needed. Cons The word clouds weren't that helpful for our purposes but they are generally useful. Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Response from Vendor November 27, 2024 Zoe, thanks for the feedback. It is great to hear that you feel supported by the tech and the team. AI-driven text analysis is coming soon, which will make the word cloud feature more useful! NM Neil M. General Manager Market Research ### "Glow. Fast & Intuitive Research! " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 November 18, 2024 Overall working with Glow is a very positive experience making survey work and reaching the right audiences we need really quick & easy. Highly recommended!! Pros The Glow platform is really intuitive to use and very easy to pick things up. It's visually pleasing and there's simple options available for creating filters, crosstabs and extracting data for analysis. It's also great to have support at hand when/if you need it! Cons It would be great to have a function / option to turn charts into tables when you want that view. Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Response from Vendor November 28, 2024 Neil, thank you for the review and your ongoing support! Can you please let us know via the platform some more details about charts/tables so we can assess. Thanks JV Joel V. Founder, Director Market Research ### "Fantastic platform, it's become my secret weapon" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 November 18, 2024 It's my go-to platform when I need to move quickly and efficiently for clients, helping streamline my research process. It's cut days and thousands out of project fees, which really helps under time and cost pressures for my clients, meaning we can get more done, sooner. Plus, the UX is fantastic, meaning I'm proud to share both the survey and the dashboard with my clients. Pros It's my go-to platform when I need to move quickly and efficiently for clients, helping streamline my research process. Cons It's fantastic for what it is. Occasionally I find myself running into minor snags, but everything is resolved quickly when the highly-attentive team steps in to help, or otherwise is on the to-do list of future initiatives. Tiny improvements would be nice (e.g. Q ready SPSS, capturing partial data), but these are minor niggles in an otherwise superb platform. Reasons for choosing Glow Great looking interface, simpler process Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Response from Vendor November 25, 2024 Joel, thank you for your ongoing support and your constructive feedback. We'll ensure your suggestions are fed into the product roadmap. GS Gary S. Regional Director, EMEA Market Research ### "Super simple to use, fast with insights at the click of a button" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 November 15, 2024 With a super easy to use platform and a great team of support staff the overall experience is second-to-none. I would highly recommend working with Glow for you quant research needs Pros Super simple to use, fast with insights at the click of a button Cons I can't think of any negatives, great all-round service Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Response from Vendor November 21, 2024 Gary, we are pleased to hear that the platform and team provide the speedy insights you seek. Thank you for your ongoing support! SB Sam B. Senior Strategist Marketing and Advertising ### "Super service, terrific team and powerful product" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 November 15, 2024 We're very grateful to be in partnership with Glow across our research endeavours. Pros Glow are incredibly friendly and supportive. The whole team is open with their time, eager to create efficiencies in our processes where possible and elevate the quality of our output through their acute attention to detail. The platform is very self-intuitive from scripting to reviewing, making for an easy and engaging experience each project. Cons No cons which aren't being addressed already. We're really excited for the rollout of AV2 and its new reporting and analysis features. Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Response from Vendor November 21, 2024 Thanks for your review Sam - we appreciate your kind words regarding the tech and the team! Your feedback has provided valuable input into our product roadmap, and we look forward to continuing to evolve capabilities to better suit your needs. EW Elias W. marketing and finance Architecture & Planning ### "real answers" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 October 23, 2024 It facilitates the collection of data through surveys that are really real data and not data with false information that can ruin projects with false data. Pros The research process is much more effective through Glow, which does quality work with good research tools that make the data collected in each survey reliable and real. I can share all the database information with my coworkers so that we can all work with the same information and give continuity to projects based on the data. Cons It has never failed me. I have felt comfortable using Glow without fear of the system failing. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Response from Vendor November 21, 2024 Thanks for your feedback Elias, great to hear the platform is helping you collaborate effectively with your coworkers. Please don't hesitate to provide feedback through the platform if you have ideas for making the platform even more user-friendly. AN Anonymous User Product owner Computer Software ### "The Glow Platform - a good market research platform" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 May 9, 2023 The Glow Platform is a good market research platform that enables people to create and conduct online surveys and get meaningful insights from data. Pros It has a user-friendly interface and a guided workflow making it easy to follow the proper process for creating and deploying surveys. Also, it provides real-time data visualization and analysis tools that help users understand their data quickly and easily. The huge benefit is access to over 110 million consumers and 6 million businesses worldwide, which means users can get feedback from any audience they need. Cons I didn't find any disadvantages at the time of testing. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. SR Sakshi R. Infrastructure Engineer Information Technology and Services ### "Honest Review for The Glow Platform" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 10/10 October 23, 2022 Glow helps me to create surveys and polls using an intuitive survey editor. Glow enhances decision making power for our project based on Cunsumers feedback on survey.Glow allows us to quickly measure and understand consumers opinion that is really helpful in solving challenges and fullfill business objectives.The pro version of glow platform is fantastic that provides additional features such as survey cloning and capability to create custom surveys using company's logo and defined colour.Thanks "The Glow Platform" Pros Glow platform is a survey management tool,allow users to create surveys for business purpose to understand consumers behaviour.The Glow platform is helpful for the organisations of every size to find data driven sentiments. The best thing is glow also provides data analysis tool as well as questionary ( a library of questions) which is very helpful. Cons Sometime the glow paltform is not much user-friendly, and the prices for the pro version are high.Else till now I found everything helpful that glow platform provides. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Response from Vendor November 14, 2022 Thanks for the review Sakshi! We really appreciate the feedback. It is great to hear from you what elements are working for you and where we can continue to improve the platform. With that in mind, we'd love to know any specific areas where we can make the platform easier to use, so please let us know your thoughts by dropping us a note at feedback@glowfeed.com. Thanks again, Team Glow. DH Deane H. Chief Executive Officer Research ### "Game Changer" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 November 9, 2020 The GLOW platform was a game changer for us in delivering agile research solutions for our clients. A great platfom that is backed up by great account management and customer service. Pros The platform is super poweful and easy to use. The ability to create a new project, review and delploy into the market is seamless and the results portal is clean, intuitive and a big winner with our clients. The ability to also filter results by key attributes is a big winner. Cons Don't have any issues with the software and when we have asked for additional features the customer service team have only been too willing to accommodate our requests. Constant updates and upgrades show that GLOW are continuing to invest and develop this platform which is great for companies like ours. Alternatives considered [XM for Customer Experience](https://www.capterra.com/p/152924/Customer-Frontlines/) [SurveyMonkey](https://www.capterra.com/p/253516/SurveyMonkey/) Reasons for choosing Glow Cost, speed, functionality, user friendly, inutive, customer service. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. [View all Reviews](https://www.capterra.com/p/172481/The-Glow-Platform/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.