# Glow Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Is Glow the right Survey solution for you? Explore 11 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/172481/The-Glow-Platform/reviews

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Glow

4.7 (11)

[View alternatives](https://www.capterra.com/p/172481/The-Glow-Platform/alternatives/)

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Last updated March 13th, 2026

# Reviews of Glow

Ease of use

4.9

Customer Service

4.9

## Showing most helpful reviews

Showing 1-11 of 11 Reviews

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Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Taylor H.  
Registered Nurse, Doctorate Student  
Hospital & Health Care  
Used the software for: Less than 6 months

### "Glow Software Surveying Tool Review"

September 17, 2020

4.0

It is useful for what it is, but other software programs of this same nature work easier.

Pros

I appreciate the survey templates they offer for this software. It makes it easier and faster to create the polling content you want. It also allows you to view your data in real-time from the surveys, which is convenient.

Cons

It is not quite as easy to get surveys out to everyone you would like. I wish there was more user-friendly email accessibility.

Review Source

DH

Deane H.  
Chief Executive Officer  
Research  
Used the software for: 2+ years

### "Game Changer"

November 9, 2020

5.0

The GLOW platform was a game changer for us in delivering agile research solutions for our clients. A great platfom that is backed up by great account management and customer service.

Pros

The platform is super poweful and easy to use. The ability to create a new project, review and delploy into the market is seamless and the results portal is clean, intuitive and a big winner with our clients. The ability to also filter results by key attributes is a big winner.

Cons

Don't have any issues with the software and when we have asked for additional features the customer service team have only been too willing to accommodate our requests. Constant updates and upgrades show that GLOW are continuing to invest and develop this platform which is great for companies like ours.

Alternatives considered

[XM for Customer Experience](https://www.capterra.com/p/152924/Customer-Frontlines/)[SurveyMonkey](https://www.capterra.com/p/253516/SurveyMonkey/)

Reason for choosing Glow

Cost, speed, functionality, user friendly, inutive, customer service.

Review Source

SB

Sam B.  
Senior Strategist  
Marketing and Advertising  
Used the software for: 2+ years

### "Super service, terrific team and powerful product"

November 15, 2024

5.0

We're very grateful to be in partnership with Glow across our research endeavours.

Pros

Glow are incredibly friendly and supportive. The whole team is open with their time, eager to create efficiencies in our processes where possible and elevate the quality of our output through their acute attention to detail. The platform is very self-intuitive from scripting to reviewing, making for an easy and engaging experience each project.

Cons

No cons which aren't being addressed already. We're really excited for the rollout of AV2 and its new reporting and analysis features.

Review Source

Response from Glow

November 21, 2024

Thanks for your review Sam - we appreciate your kind words regarding the tech and the team! Your feedback has provided valuable input into our product roadmap, and we look forward to continuing to evolve capabilities to better suit your needs.

JV

Joel V.  
Founder, Director  
Market Research  
Used the software for: 2+ years

### "Fantastic platform, it's become my secret weapon"

November 18, 2024

4.0

It's my go-to platform when I need to move quickly and efficiently for clients, helping streamline my research process. It's cut days and thousands out of project fees, which really helps under time and cost pressures for my clients, meaning we can get more done, sooner. Plus, the UX is fantastic, meaning I'm proud to share both the survey and the dashboard with my clients.

Pros

It's my go-to platform when I need to move quickly and efficiently for clients, helping streamline my research process.

Cons

It's fantastic for what it is. Occasionally I find myself running into minor snags, but everything is resolved quickly when the highly-attentive team steps in to help, or otherwise is on the to-do list of future initiatives. Tiny improvements would be nice (e.g. Q ready SPSS, capturing partial data), but these are minor niggles in an otherwise superb platform.

Reason for choosing Glow

Great looking interface, simpler process

Review Source

Response from Glow

November 25, 2024

Joel, thank you for your ongoing support and your constructive feedback. We'll ensure your suggestions are fed into the product roadmap.

NM

Neil M.  
General Manager  
Market Research  
Used the software for: 1-2 years

### "Glow. Fast & Intuitive Research! "

November 18, 2024

5.0

Overall working with Glow is a very positive experience making survey work and reaching the right audiences we need really quick & easy. Highly recommended!!

Pros

The Glow platform is really intuitive to use and very easy to pick things up. It's visually pleasing and there's simple options available for creating filters, crosstabs and extracting data for analysis. It's also great to have support at hand when/if you need it!

Cons

It would be great to have a function / option to turn charts into tables when you want that view.

Review Source

Response from Glow

November 28, 2024

Neil, thank you for the review and your ongoing support! Can you please let us know via the platform some more details about charts/tables so we can assess. Thanks

BG

Blake G.  
Strategy and Insight Director  
Market Research  
Used the software for: 2+ years

### "Consistently delivers"

November 21, 2024

5.0

We've been working with Glow now for a number of years and it's our first port of call when we require online fieldwork.

Pros

A great product that delivers consistently. The team are very flexible and always willing to listen to feedback regarding the platform (and make changes where possible).

Cons

The analytics dashboard is great. When we first started to work with Glow there were some limitations to it, however, they listened to our feedback and subsequently have made steady improvements.

Review Source

Response from Glow

November 27, 2024

Blake, thanks for the review and for your ongoing custom. Rest assured, we'll continue to listen and evolve the platform to meet user needs.

EW

Elias W.  
marketing and finance  
Architecture & Planning  
Used the software for: 1-2 years

### "real answers"

October 23, 2024

5.0

It facilitates the collection of data through surveys that are really real data and not data with false information that can ruin projects with false data.

Pros

The research process is much more effective through Glow, which does quality work with good research tools that make the data collected in each survey reliable and real. I can share all the database information with my coworkers so that we can all work with the same information and give continuity to projects based on the data.

Cons

It has never failed me. I have felt comfortable using Glow without fear of the system failing.

Review Source

Response from Glow

November 21, 2024

Thanks for your feedback Elias, great to hear the platform is helping you collaborate effectively with your coworkers. Please don't hesitate to provide feedback through the platform if you have ideas for making the platform even more user-friendly.

GS

Gary S.  
Regional Director, EMEA  
Market Research  
Used the software for: 2+ years

### "Super simple to use, fast with insights at the click of a button"

November 15, 2024

5.0

With a super easy to use platform and a great team of support staff the overall experience is second-to-none. I would highly recommend working with Glow for you quant research needs

Pros

Super simple to use, fast with insights at the click of a button

Cons

I can't think of any negatives, great all-round service

Review Source

Response from Glow

November 21, 2024

Gary, we are pleased to hear that the platform and team provide the speedy insights you seek. Thank you for your ongoing support!

ZH

Zoe H.  
Program Manager  
Education Management  
Used the software for: Less than 6 months

### "Glow is leading the way in online survey platforms."

November 21, 2024

5.0

Excellent customer service with quick responses and helpful assistance that was tailored to our needs.

Pros

The access to the backend and the ability to keep our survey live for as long as we needed.

Cons

The word clouds weren't that helpful for our purposes but they are generally useful.

Review Source

Response from Glow

November 27, 2024

Zoe, thanks for the feedback. It is great to hear that you feel supported by the tech and the team. AI-driven text analysis is coming soon, which will make the word cloud feature more useful!

VR

Verified Reviewer  
Product owner  
Computer Software  
Used the software for: I used a free trial

### "The Glow Platform - a good market research platform"

May 9, 2023

5.0

The Glow Platform is a good market research platform that enables people to create and conduct online surveys and get meaningful insights from data.

Pros

It has a user-friendly interface and a guided workflow making it easy to follow the proper process for creating and deploying surveys. Also, it provides real-time data visualization and analysis tools that help users understand their data quickly and easily. The huge benefit is access to over 110 million consumers and 6 million businesses worldwide, which means users can get feedback from any audience they need.

Cons

I didn't find any disadvantages at the time of testing.

Review Source

SR

Sakshi R.  
Infrastructure Engineer  
Information Technology and Services  
Used the software for: 2+ years

### "Honest Review for The Glow Platform"

October 23, 2022

4.0

Glow helps me to create surveys and polls using an intuitive survey editor. Glow enhances decision making power for our project based on Cunsumers feedback on survey.Glow allows us to quickly measure and understand consumers opinion that is really helpful in solving challenges and fullfill business objectives.The pro version of glow platform is fantastic that provides additional features such as survey cloning and capability to create custom surveys using company's logo and defined colour.Thanks "The Glow Platform"

Pros

Glow platform is a survey management tool,allow users to create surveys for business purpose to understand consumers behaviour.The Glow platform is helpful for the organisations of every size to find data driven sentiments. The best thing is glow also provides data analysis tool as well as questionary ( a library of questions) which is very helpful.

Cons

Sometime the glow paltform is not much user-friendly, and the prices for the pro version are high.Else till now I found everything helpful that glow platform provides.

Review Source

Response from Glow

November 14, 2022

Thanks for the review Sakshi! We really appreciate the feedback. It is great to hear from you what elements are working for you and where we can continue to improve the platform. With that in mind, we'd love to know any specific areas where we can make the platform easier to use, so please let us know your thoughts by dropping us a note at feedback@glowfeed.com. Thanks again, Team Glow.

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