Bitly

Bitly

5 / 5 24 reviews


Average Ratings

24 Reviews
  • 5 / 5
    Overall
  • 5 / 5
    Ease of Use
  • 5 / 5
    Customer Service

Product Details

  • Starting Price
    Not provided by vendor
  • Deployment
    Cloud, SaaS, Web

Vendor Details

  • Bitly
  • bitly.com
  • United States

About Bitly

Create branded links for your marketing campaigns, monitor click through rates, and optimize accordingly all through one platform.


Bitly Features

  • Backlink Management
  • Brand Control
  • Broken Link Discovery
  • Campaign Management
  • Channel Attribution
  • Competitor Analysis
  • Link Analytics
  • Partner Management
  • Ranking Monitoring
  • Retargeting
  • URL Shortener

Bitly Reviews Recently Reviewed!


A must for any business

Mar 21, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support

Pros: Bitly now allows you to make custom short url links that make your business look even more professional. I love that I can make a custom url for each product and just from looking at the url you can already tell that it's for our shop and what kind of product the link is for. The short url also helps to keep things short and sweet especially since social media posts that are too wordy tend to get overlooked or skimmed through. Long urls just look messy.

Cons: Bitly has a limited amount of words at times that can be used to customize a url, I'm assuming they are keeping some words for the paid memebership level. Moreover, the url made it Bitly has to be typed just as you put it in Bitly or it won't direct to the link you provided. For example, bitly/baby and bitly/Baby would not direct a user to the same link, captializing letters makes a difference.

Capterra-loader

Great URL shortener, we've been using it for years!

Apr 06, 2018
4/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Pros: Ease of use. Customization options. Tracking and measurement features. Professionalism. Reliability.

Cons: I think the only area of improvement could be in the tracking and measurement features, as well as the ability to sort/organize links in a better way.

Capterra-loader

Love using our personalized bitly link!

Apr 05, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Pros: - Ease of use
- Can use either the website or extension
- The link can be saved and reused
- Helps with social media character restrictions

Cons: I personally do not have any cons for this service. Works as advertised and have had no issues.

Capterra-loader

Say goodbye to long, ugly URLs

Mar 08, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Bitly is a must-use tool for any social media manager. I use Bitly every single day as it's a lifesaver on character-limited platforms like Twitter. I especially love the Google Chrome plugin. In one simple click, I can turn any URL into a Bitly, hit "copy" and I'm done. Plus, if I want to customize it, I can. It couldn't be easier.

Capterra-loader

I've used it for many years and will continue!

May 04, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: I've been using Bitly for a very long time, and recommend it a lot for simple link tracking and the ability to shorten links and save valuable real estate in social media. I also love that you can customize links. At some point I'll utilize a custom domain, but for now, I'm still loving it.

Cons: Wish I could edit source links if I've created, but not used, a Bitly link, but instead, I just have to create a new one. I also wish you could delete, not just hide, unnecessary links.

Overall: Terrific product that I've used for many years.

Awesome tool to shorten your links

May 31, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: We have been using different online links and most of the time, the websites are extremely long. Bitly is our answer to shorten the links, especially when we are adding it to formal emails. Bitly also provide the history of the links you have shortened.

Cons: It serves it's main purpose, and I have not encountered any issues so far. It's a very useful application.

Overall: Shorten links for emails and presentation.

So easy to share links

Apr 25, 2018
5/5
Overall
3 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Pros: I love how this shortens a link to a perfectly clickable "bit" for use in youtube descriptions or instagram bios. Very helpful for marketing purposes when you want to show off a new page or initiative without a long ugly link.

Cons: I wish more people understood that bitly itself, while it is what is shown in the url, is not the destination of the link. Some users lack understanding of this and may not click.

Shorter links from a trustworthy source. Works how I want it to.

May 16, 2018
5/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
Likelihood to Recommend: 9.0/10 Not
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Pros: It compresses links down to a much more manageable size which is great for use on services with limited character counts like twitter as well as making links that need to be printed, less annoying to type back in.

Cons: The Google chrome add-on sometimes doesn't fire when clicked on, it's a very minor issue as clicking it again fixes it but it's my only real complaint

Capterra-loader

Simple but useful for what you need

Mar 07, 2018
5/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: It's my favorite way to shorten links. You can track clicks, including where the clicks come from. I also like that you can make custom bit.ly URLs so even if you don't have a custom one for your domain, you can create a custom tag for the end of the URL.

Cons: The interface could be a little more intuitive. It's weird that you have to click multiple times to shorten a link -- you'd think that would be the biggest button and the easiest thing to do there. It should just be a field that you paste your URL into without clicking "create a bitlink" first.

Overall: Free, easy to use, best way to shorten a URL for social media or any time you need to make a long url easier to remember/paste.

Capterra-loader

FREE url shortening program

Jul 09, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: FREE. Very user friendly. Love that I can now personalize the shortened url. Love all the stats and tracking of clicks and opens for long periods of time.

Cons: Honestly? Nothing. I've used other programs and none are as easy to integrate and use consistently as bitly is.

Overall: SO easy to use. Because it's web based, no taking up space on computer. Able to access my bitly account from any computer. Has made personalizing my url in marketing easy, and the stat information is hugely beneficial.

Good-free-easy

May 06, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Pros: I love the shorten links application for students. It allows them to type a shorter web address, great for the younger students. I also use it sometimes for my social media accounts (twitter) to post links. Easy to use.

Cons: The free version is limited, however as an educator it is really what I need. I think the payed account is not needed.

Capterra-loader

Lifesaving link shortener for social media use!

May 02, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: It is SO easy! Super relevant and time-saving software that can make links shorter for digital use. Perfect for social media managers.

Cons: This software has an amazing platform and so many users, why not update it? There are few criticisms I have about an easy one-stop shop problem.

Overall: Easy free way to get shorter links to post on social media.

Such a useful product

May 14, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality

Pros: Bitly is really great when you have a long URL that you need to shorten to share in print form or online. You can also choose your own shortened link, which is great for branding and for memorability.

Cons: If you're using an iframe, bitly doesn't pull the header of the page to save as the title of the shortened link.

Easy and painless way to make shortlinks. Especially with the browser extension.

Apr 11, 2018
5/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
4 / 5
Customer Support
3 / 5
Value for Money

Pros: Ridiculously easy to create and track shortlinks. Tracking audience engagement and campaign performance has never been more easy.

Cons: The service is simple, so there's not a lot to dislike about it. Wish there was a way to edit URLs in the free version, but enterprise allows you to have a custom url.

Easy to use with BSL

Jun 14, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
4 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: It is super easy to use and the results are there right in front of me. Also they have a global presence which could be a benefit when our other branches decide to use the platform.

Cons: It takes about a day to receive a technical question. A sales person I talked with initially did not know about branded short links.

Overall: There are only a couple of service companies that offer the short links. Since Google has stopped its service, I think that Bilty will get more and more business.

Capterra-loader

Bitly has met all of my needs for customizing shortened URLs

Mar 19, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Pros: Bitly provides a robust set of features to users for free. Not only can you create, save and share a library of shortened URLs, but you also get analytics at no additional cost.

Cons: The only frustration I've encountered is that if you've accidentally created a bitly link for an incorrect URL, there's no way to edit the URL and preserve access to the shortened, customized link...you must create a brand new link by first renaming the bad short URL.

Capterra-loader

Bitly is more than just a link shortener, they will also provide you with analytics

May 15, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: I have utilized bitly for a few years now, and it's the best solution out there to use with your paid campaigns, you can have shortlinks for your landing pages and also analytics on how many visits and click you received

Cons: I don't have any issues with it. it would be pleasant however to have a smartphone application for android phones, even though, that isn't a major dealbreaker for me.

Overall: It helps me to know my audience and if I'm reaching them or not

Use bitly for work purposes.

Apr 24, 2018
4/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
4 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Enjoy being about to see how much my shortened link has been clicked or used. The site is very easy to use

Cons: The occasional time I have had to make more than one link. When I click copy, it doesn't always copy the proper link, in the past it has copied the previous link I shortened.

Overall: being able to track the activity of my link

Capterra-loader

Amazing to shorten links

Jul 09, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Pros: Bitly is a genius software, it is great for my wife, who is a journalist and writer and deals with links a lot.

Cons: You have to make sure you have the right link each time, you can't go fast and copy paste without knowing for sure you have the link all right.

Free URL shortener with stats - just what's needed

Mar 19, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Bitly offers excellent shortened URLs with stats, making it a great resource for an online business and for free!

Cons: No way to edit a shortened link with a new website, and if there is a way, it's not easy (user-friendly) to find.

Capterra-loader

Looks greats, works exactly as expected

May 10, 2018
5/5
Overall
4 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: The free capabilities of this product are great and work exactly as advertised. I created custom links to put in my social media accounts and I can now monitor those clicks. The website is very modern and appealing.

Cons: I have had a difficult time figuring out how to view my data in a more detailed manner. The charts appear to be clickable, but nothing happens. There is probably a way to do it, but it's no obviously apparent.

Overall: Link click monitoring.

Bitly allows us to post links without long html addresses

Apr 10, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: It's incredibly easy to use and allows us to post links without long html addresses. Especially helpful on twitter.

Cons: We just use the free version and have no dissatisfaction with the service. I wish many more people used it.

Overall: Free link-shortener!

Capterra-loader

Short links with Bitly arrived. How good!

Jun 13, 2018
5/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
3 / 5
Value for Money

Pros: The URL can never be shorter if it is not in Bitly. Does an impeccable job even with custom links. Perfect for campaigns and direct downloads from the website.

Cons: At the time of using inserted pages, it has many problems, because it does not recognize the page of the container. It is a problem when users are interested in the content within the inserted page.

Capterra-loader

Best thing!

Jul 06, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: I just learned that there are so many features on bitly that I could have been using! I love that I can track my analytics and customize my links.

Cons: I do not like that the dashboard is a premium feature, I think the dashboard would be great for everyone to see.