---
title: "Bitly Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about Bitly Software - reviews, pricing plans, popular comparisons to other URL Shortener products and more."
source_url: "https://www.capterra.com/p/172575/Bitly/"
page_type: "product"
language: "en"
---

# 

 Bitly Software Review 2026: Features, Integrations, Pros & Cons

Last updated on August 26, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Users](#users)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Bitly

## What is Bitly?

Bitly is a leading marketing platform for link and QR Code management, enabling businesses of all sizes to see what’s working across online and offline channels. Powering more than 100 billion clicks and scans annually worldwide, Bitly makes it easy to create, share, and track short links and QR Codes, so brands can find what’s resonating and scale their reach. More than 3 million customers rely on Bitly to connect with their audiences, from global enterprises to growing businesses, including two-thirds of the Fortune 500.

## What is Bitly used for?

[URL Shortener](https://www.capterra.com/url-shortener-software/)[Link Management Tools](https://www.capterra.com/link-management-tools-software/)[QR Code Generator](https://www.capterra.com/qr-code-generator-software/)

Top alternative

Featured

Overall rating

Based on 1,297 user reviews

Reviews sentiment

Positive

97%

Neutral

2%

Negative

1%

Starting price

$120

Flat Rate, Per Year

Free trial  
not available

Includes Free Version

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Bitly?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://bitly.com&name=Bitly)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Bitly

4.8 (1,297)

VS.

[5.0 (3)](https://www.capterra.com/p/153590/CampaignTrackly/#reviews)

Starting Price

$120

Flat Rate, Per Month

Starting Price

$15

Per User, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.8 (1,297)

Ease Of Use

5.0 (167)

Value For Money

4.6 (763)

Value For Money

5.0 (151)

Customer Service

4.4 (625)

Customer Service

5.0 (147)

## Bitly alternatives

[TLinky](https://www.capterra.com/p/10013154/TLinky/)

[4.7 (167)](https://www.capterra.com/p/10013154/TLinky/reviews/)

Starting price

$29.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

99%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/10013154/TLinky/)

[Nemorius](https://www.capterra.com/p/236978/lc-cx/)

[4.9 (29)](https://www.capterra.com/p/236978/lc-cx/reviews/)

Starting price

$10.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

100%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/236978/lc-cx/)

[Linkly](https://www.capterra.com/p/187554/Linkly/)

[4.8 (67)](https://www.capterra.com/p/187554/Linkly/reviews/)

Starting price

$29.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

99%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/187554/Linkly/)

[Veshort](https://www.capterra.com/p/10003014/Veshort/)

[4.9 (10)](https://www.capterra.com/p/10003014/Veshort/reviews/)

Starting price

$10.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

100%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/10003014/Veshort/)

[View all alternatives](https://www.capterra.com/p/172575/Bitly/alternatives/)

## FAQs about Bitly

Overview

### What problems does Bitly solve?

Bitly solves bulky, hard-to-share URLs, weak campaign attribution, and scattered link performance data by creating branded short links, QR codes, and click tracking across channels. Marketing teams, social media managers, affiliate marketers, recruiters, and educators use it to monitor source, region, device, and campaign results without complex analytics setups.

Answer based on 610 reviews

Overview

### Which roles and teams benefit most from Bitly?

Bitly is most used by marketing teams, business owners, executives, and independent professionals who need to shorten links, track engagement, and manage campaigns across channels. Educators and students also benefit from sharing clean, accessible links, while designers, photographers, and account managers use it to present branded content and monitor audience response.

Answer based on 1297 reviews

Overview

### What company size and industries is Bitly built for?

Bitly is built for small businesses first, with 80% of reviewers from that segment and Marketing and Advertising leading at 17%. It also serves midsize and enterprise teams at 10% each, with use across Education Management at 7% and IT and Services at 5%, mainly for URL shortening.

Answer based on 1297 reviews

Features and Usability

### What are the key features of Bitly?

Bitly includes core link management features like link shortening, custom URLs, link editing, and link sharing, plus differentiators such as link analytics, tracking by clicks, location, and traffic source, and custom domains for branded links. Reviewers also highlight its dashboard, campaign tracking, and social media use.

Answer based on 1023 reviews

Pricing

### How much does it cost and what fees or limitations are included?

Bitly starts free, with paid plans from $120/year for Core, $35/month for Growth, and 300/month for Premium. Reviewers say the free plan works well for basic shortening and analytics, but limits matter: Core includes 100 links/month and 30 days of data, while branded links and custom domains start with Growth.

Answer based on 415 reviews

Integrations

### Which third-party tools and platforms does Bitly integrate with?

Bitly integrates with Instagram, Google Analytics 360, WordPress, Google Chrome, Google Forms, Google Sheets, and Meta for Business. Official catalog listings also show connections to Khoros Marketing, Sprinklr, and Twilio. These integrations center on social publishing, analytics, content management, browser use, and campaign tracking.

Answer based on 113 reviews

Getting Started and Support

### How easy is it to onboard and train a team on Bitly?

Bitly is easy to onboard for most teams, with a low learning curve that nontechnical users often handle with little or no formal training. Training options include webinars, videos, and documentation. Reviewers say basic link shortening is quick to learn, while newer users and teams using QR codes may need extra guidance.

Answer based on 10 reviews

Getting Started and Support

### What customer support options does Bitly offer, and how do users rate the experience?

Bitly offers email/help desk, FAQ/forum, a knowledge base, phone support, and chat. Users describe support as friendly and helpful when issues are resolved, but experiences are mixed: some report slow replies, difficulty reaching a person, refund delays, and inconsistent follow-up, especially for urgent account or billing problems.

Answer based on 84 reviews

Security

### How does Bitly handle data security and access control?

Bitly uses link encryption, two-factor authentication, and username-password access for integrations to protect accounts and links. Reviewers also describe shortened links as secure, reliable, and previewable before opening. Some note weak team privacy settings and trust issues, since shortened links can look suspicious or be blocked by browsers or security software.

Answer based on 27 reviews

## Who uses Bitly?

Based on Capterra reviews from the past 3 years

## Features

AI summary

Based on 678 URL Shortener reviews

Capterra data shows that buyers of URL Shortener software rank the following features as their top priorities:

-   **Link Shortening** (**68%** of reviewers rated this feature as critical)
-   **Link Editing** (**37%**)
-   **Link Analytics** (**43%**)

Bitly supports all three of the features reviewers consider most important: **Link Shortening**, **Link Editing**, and **Link Analytics**. Together, these capabilities help businesses create concise links, update destinations without replacing existing URLs, and track performance data, allowing teams to manage campaigns more efficiently and make better decisions about link usage.

Link Shortening

4.9 (433)

63.74% of 433 reviewers that rated this feature as important or highly important

With this capability, you can quickly turn long URLs into short, shareable links that look professional and are easy to remember. Reviewers appreciate how it simplifies sharing across platforms, offers customization, and saves time, especially for marketing and social media.

Link Editing

4.5 (294)

58.84% of 294 reviewers that rated this feature as important or highly important

This aspect allows you to edit and customize links even after creation, ensuring relevance and correcting mistakes. Reviewers indicate it makes managing and personalizing links easier, though some mention editing the original URL is limited to certain link parts.

Link Analytics

4.5 (322)

58.70% of 322 reviewers that rated this feature as important or highly important

It gives you detailed analytics for every link, letting you track clicks, locations, devices, and referral sources. Reviewers appreciate the real-time insights, easy-to-read reports, and how analytics help optimize campaigns and understand audience engagement.

Custom Domains

4.5 (250)

49.20% of 250 reviewers that rated this feature as important or highly important

Bitly offers you the option to use custom domains for your shortened links, helping reinforce your brand and build trust. Users think this makes links more recognizable and professional, though some mention custom domains require a paid plan and setup can be tricky.

Tag Management

4.3 (177)

44.07% of 177 reviewers that rated this feature as important or highly important

Generate or append custom campaign parameters to URLs

Campaign Management

4.4 (213)

46.01% of 213 reviewers that rated this feature as important or highly important

With campaign management, you can organize, track, and analyze multiple links within marketing campaigns from a single dashboard. Some reviewers find it streamlines campaign tracking, improves organization, and helps make data-driven decisions for better marketing results.

Bitly 40 features

### All Features
- A/B Testing: Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness
- Access Controls/Permissions: Define levels of authorization for access to specific files or systems
- Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities
- Analytics: Tools for the systematic analysis of various types of data or statistics
- API: Application programming interface that allows for integration with other systems/databases
- Bulk QR Code Generation: Create multiple QR codes at once using batch data import.
- Campaign Analytics: Track and interpret campaign performance metrics
- Campaign Management: With campaign management, you can organize, track, and analyze multiple links within marketing campaigns from a single dashboard. Some reviewers find it streamlines campaign tracking, improves organization, and helps make data-driven decisions for better marketing results.
- Campaign Segmentation: Group campaigns by project, client, or campaign for better management.
- Custom Domains: Bitly offers you the option to use custom domains for your shortened links, helping reinforce your brand and build trust. Users think this makes links more recognizable and professional, though some mention custom domains require a paid plan and setup can be tricky.
- Custom Frames & CTA Text: Add decorative frames and call-to-action labels to your QR codes.
- Customizable Branding: Add customized logos and colors to align with company branding
- Customization: Create labels for products that contain required information such as colors, sizes, dates, etc.
- Dashboard: Assembly of graphs and charts for visualizing and tracking statistics/metrics
- Data Import/Export: Import and export data to and from software applications
- Download: Saves generated content in various formats
- Dynamic QR Codes: Update the destination URL without changing or reprinting the QR code.
- Embeddable Widget: Allows you to easily add interactive elements to your website or blog with a simple embed code.
- Expiration Management: Track and manage expiration of various items including products, warranties, licenses, and contracts
- For Marketing and Advertising: Used by marketers and advertisers
- Image Embedding: Insert brand logos or images into your product for enhanced branding.
- Landing Pages/Web Forms: Create landing pages or online forms designed to capture new leads and prospects
- Link Analytics: It gives you detailed analytics for every link, letting you track clicks, locations, devices, and referral sources. Reviewers appreciate the real-time insights, easy-to-read reports, and how analytics help optimize campaigns and understand audience engagement.
- Link Editing: This aspect allows you to edit and customize links even after creation, ensuring relevance and correcting mistakes. Reviewers indicate it makes managing and personalizing links easier, though some mention editing the original URL is limited to certain link parts.
- Link Management: Monitoring and organizing references from a webpage to external sites and internal pages
- Link Sharing: Distribution of URLs across various platforms, such as email, social media, or messaging apps
- Link Shortening: With this capability, you can quickly turn long URLs into short, shareable links that look professional and are easy to remember. Reviewers appreciate how it simplifies sharing across platforms, offers customization, and saves time, especially for marketing and social media.
- Multi-Channel Marketing: Coordinate marketing efforts across channels (email, landing pages, social media, etc.)
- Multiple Output Formats: Create content in various formats, such as print, PDF, HTML and more
- Multiple QR Code Types: Generate QR codes for URLs, vCards, WiFi, Email, SMS, and more.
- QR Code Duplication: Copy an existing QR code, including all settings and customizations.
- QR Code Generation: Creates scannable QR codes from text, URLs, or other data inputs
- QR Codes: Matrix barcode that stores information
- Single Sign On: Allow users to access multiple services after entering their login credentials once
- Tag Management: Generate or append custom campaign parameters to URLs
- Templates: Sample files or documents that could be customized as needed or used as is
- Third-Party Integrations: Set up connections to third-party platforms to improve business processes
- URL Customization: Modifying a website's URL to enhance readability, branding, or campaign alignment
- URL Shortener: Online tool that takes a longer URL and condenses the link to optimize sharing through copy and paste techniques
- User Management: Manage user accounts, profiles, roles, permissions, and other details across applications, devices or networks

---

Features

4.6 (1,297)

4.6

Based on 1,297 reviews

## Pricing

Value for money

4.6 (763)

Free Version

[View pricing plan details](https://www.capterra.com/p/172575/Bitly/pricing/)

Free

$0.00

It includes:

-   App Integrations
-   Customizable Back-Halves
-   Link History and Reporting
-   Unlimited Clicks
-   Bitly-Branded QR Codes
-   QR Codes

Core

$120.00

Flat Rate,Per Year

It includes:

-   App Integrations
-   Everything in Free
-   Link History and Reporting
-   Customizable Back-Halves
-   QR Codes
-   Bulk Link Shortening
-   Link Redirects
-   Dashboard Reporting

Growth

$35.00

Flat Rate,Per Month

It includes:

-   Branded Links
-   Bulk Link Shortening
-   Complimentary Custom Domain\*
-   Everything in Free
-   Link Redirects
-   Plus:
-   App Integrations
-   Dashboard Reporting
-   Unlimited Clicks
-   Link History and Reporting
-   At Scale Link Generation
-   QR Codes

Premium

$300.00

Flat Rate,Per Month

It includes:

-   Campaigns
-   Dashboard Reporting
-   Location and Device Type Data
-   Mobile Deep Links
-   Plus:
-   QR Codes
-   App Integrations
-   Comprehensive Data and Analytics
-   99.9% SLA Uptime
-   At Scale Link Generation
-   Complimentary Custom Domain\*

Enterprise

Contact Vendor for Pricing

It includes:

-   99.9% SLA Uptime
-   At Scale Link Generation
-   Comprehensive Data and Analytics
-   Everything in Premium
-   Multiple User Seats and Advanced Group Permissions
-   Personalized Onboarding and Expert Account Manager Support
-   Plus:

Value for money

4.6 (763)

4.6

Based on 763 reviews

## Integrations

[

Twilio](https://www.capterra.com/p/180158/Twilio-Communications-Platform/)[

Sprinklr](https://www.capterra.com/p/131274/Sprinklr-Platform/)[

Khoros Marketing](https://www.capterra.com/p/131341/Spredfast-Platform/)

## Support, customer service and training options

Customer Service

4.4 (625)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.4 (625)

4.4

Based on 625 reviews

## User reviews

Overall rating

4.8

Based on 1,297 reviews

Filter by rating

5(1051)

4(207)

3(26)

2(4)

1(9)

Mentioned topic

Sorted by most recent

SS

Savannah S.

Associate Dentist

Hospital & Health Care

### "Very useful URL shortener"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

August 3, 2026

I have been using Bitly for a while and I have a good experience. As a regular user, I have to remove some shorts before shortening others, but this is not a big issue.

Pros

Bitly is an excellent URL shortener. It helps me make long URLs short or create a QR code, making it easy to share with someone.

Cons

Bitly can be used for free with some limited URL shortening. But if you want to go further, the premium plan can be a little bit expensive for a URL shortener.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Elisabetta M.

Marketing JR.

Marketing and Advertising

### "Powerful but simple link shortener "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

July 9, 2026

My experience has been positive and reliable. It goes far beyond a simple URL shortener, acting as an essential, user-friendly, digital marketing tool that flawlessly tracks audience engagement.

Pros

I absolutely loved the analytics dashboard combined with custom branded domains. This feature significantly increases user's trust and click-through rates while giving precise data on where your traffic comes from.

Cons

The limitations on the free tier have tightened way too much over the years. The monthly link shortening limits can feel very restrictive for small content creators, students, or non-profits on a budget :(

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

CN

Chae N.

Digital Marketing

Health, Wellness and Fitness

### "Bitly WAS great. Not any more."

1.0

Overall Rating

1.0

1.0

Ease of Use

5.0

5.0

Features

1.0

1.0

Customer Service

1.0

1.0

Likelihood to Recommend

2/10

October 13, 2025

Overall, I would not recommend Bitly at this point. Until they start helping their customers again.

Pros

They are very easy to use and very straight forward. We used their short link for SMS and QR code for sales sheets.

Cons

Lately, they pretty much stopped with customer service. I tried to modify by paid account and I could not. The only customer service is that AI chat. We asked for help and Bitly said they would get back to us, but never did. Probably around July 2025 we didn't have any of these issues.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Nikita R.

Founder

Non-Profit Organization Management

### "Misleading ads/website say “free,” but after ~14 days you must pay"

1.0

Overall Rating

1.0

1.0

Ease of Use

1.0

1.0

Features

1.0

1.0

Customer Service

1.0

1.0

Likelihood to Recommend

0/10

August 12, 2025

I found Bitly’s qr-code-generator.com via a Google ad promising a free QR code generator. I signed up on July 30 and created a dynamic QR for the non profit event. At no point in the ad, landing page, or creation flow did I see a clear, prominent notice that the dynamic code would stop working after ~14 days unless I paid. Everything looked polished, worked fine, and I printed and distributed the QR on physical materials. About two weeks later, scans stopped resolving and a paywall appeared telling me to upgrade to “reactivate” the exact same code. There was no fallback redirect, so all printed materials became useless overnight. Support said I couldn’t convert that dynamic code to a free static one because it’s “technically different,” which feels like lock-in by design. Getting help from a human was difficult - I mostly received generic AI replies that acknowledged my disappointment but offered no solution. The countdown warning email (“Oh no! Your Dynamic QR Codes will expire in 3 days”) arriving from a “Head of Happiness” was especially ironic. Overall, my experience felt misleading: the product appears free until after you’ve committed to using the QR in the real world, then it’s pay or break. Bitly should clearly label dynamic codes as a time-limited trial up front, provide an obvious free-static option, and allow one-time conversion for already printed codes.

Pros

Clean, straightforward design - setup was easy and the QR worked fine during the initial period, right up until I printed everything (see cons).

Cons

Misleading ads/website say “free,” but after ~14 days you must pay; printed materials became useless with no fallback redirect. No way to convert an existing dynamic QR to a free static one - feels like lock-in by design. No human support - AI replies say they “understand the disappointment” but don’t help.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

BL

Brandon L.

Sales Manager

Information Technology and Services

### "It is a required element for the links' and our company's success"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

June 3, 2025

The better URL distribution thanks to email marketing and social media advertising helps explain many of the successes of our projects. Real-time link activity enables us to find the traffic source and change our plans depending on their analytical power. Customized URLs help users to click through and remember our brand, so strengthening both. Bitly has become a necessary part of our company's success by greatly improving the monitoring, management, and efficacy of our digital marketing initiatives.

Pros

Thanks to Bitly that maximizes, personalizes, and simplifies all of our URLs, we can now show them in a neat and professional way instead of sending long and complicated links. Every one of our digital ads, blog entries, social media campaigns, emails has short links abound. Moreover, regardless of their level of technical expertise, every team member can easily and quickly create their own original URLs. Matching every link to fit particular content or promotions will help us to improve brand image even more and win users' confidence. Every time we have needed assistance, the prompt responses and sensible ideas we have acquired have helped us to remain active free from interruptions.

Cons

Dealing with a lot of URLs could be a time-consuming and labor-intensive task, since every link needs to be changed according to every campaign or piece of material. Dealing with several URLs at once can quickly make this activity boring.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

CB

caleb B.

CTO

Real Estate

### "a wonderful free plan imo"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

June 2, 2025

generally great. the links work that you set up. i've always had decent visibility to actions and traffic on them.

Pros

i like how in their free version, you can make custom links, track em, and customize details about the display.

Cons

editing links in a certain way, under the free plan, is limited.. between that and no QR code generation, that's it..

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

ME

Maria E D.

Affiliate Marketer

E-Learning

### "Un excelente acortador con parametos UTM"

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

June 1, 2025

Gracias a Bitly e podido monitorear mas a detalle la interaccion de los usuarios con mi contenido, de manera de manera que puedo saber si ests llegan por los enlaces con parametros UTM

Pros

Principalmente lo que me gusta de Bitly es que me permite ajustar la personalizacion de todas mis URL de una forma que pueden coincidir con el contenido a promover, lo cual genera mayor enganche con el usuario.

Cons

Lo unico que no me ha gustado de Bitly es que el precio para poder obtener un analisis mas detallado me parece algo elevado.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

SP

Sian P.

Consultant

Public Relations and Communications

### "Short codes are a blessing and so is Bitly! "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

May 21, 2025

I am very happy with Bitly and look forward to watching them develop further on the AI side of software development.

Pros

I have a paid version so I can integrate the company short url. I like this feature. I like how Bitly offers QR codes as part of the link creation. It has an app too - for work on the move!

Cons

Not much to dislike. There are other products that are similar and probably not as powerful. Bitly has been around a long time and has adapted to customers needs.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

CG

Chiara G.

Marketing and Communications

Health, Wellness and Fitness

### "The perfect tool to shorter URLs"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

May 13, 2025

Pros

I love that it's super easy to use, fast and super intuitive. There's no way to get it wrong, plus it's free!

Cons

Honestly? nothing, there is nothing I don't like, everything is easy and user friendly, straightforward.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

DB

Dayana B L.

Affiliate Marketer

E-Learning

### "Un acortador con buenas metricas escalables"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

May 5, 2025

Bitly a sido una herrmienta muy util, gracias a ella he podido identificar de que que plataformas de redes sociales provienen los diferentes tipos de clientes, con lo cual he podido ajustar mis estrategias de marketing para mejorar las coversiones.

Pros

Bitly es un acortador con buenas metricas de seguimiento, pero lo que mas me agrada de este es que mantiene todas sus funciones centralizadas, codigos QR, landing pages, UTM, y todo muy facil de implementar.

Cons

Realmente no tengo ninguna objecion sobre Bitly me parece que funciona muy bien, quizas lo unico que podria mejorar es el apartado de gestion de los datos para ayudar a umentar mas las conversiones.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/172575/Bitly/reviews/)

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