# OpenMoves Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Is OpenMoves the right Email Marketing solution for you? Explore 16 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/172812/OM3/reviews

---

OpenMoves

4.6 (16)

[View alternatives](https://www.capterra.com/p/172812/OM3/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

* * *

Last updated March 13th, 2026

# Reviews of OpenMoves

Ease of use

4.2

Customer Service

4.7

## Showing most helpful reviews

Showing 1-16 of 16 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Nichole C.  
Mortgage Loan Processor  
Financial Services  
Used the software for: 2+ years

### "Great Software"

December 27, 2018

5.0

Pros

What I like most about this software is that it is very easy to use.

Cons

I wish the reports were easier to pull or emailed to you.

Review Source

Response from OpenMoves

January 17, 2019

Hi Nichole, Thanks for the feedback! Glad you find our product easy to use. In regards to the reporting function, you can have the reports emailed to you daily, weekly or monthly! On the main campaign reporting page, click on the top right button that says "Manage my email updates". I hope that helps! OpenMoves Support Team

HM

Holly M.  
Conference Coordinator  
Automotive  
Used the software for: 2+ years

### "Using OM3 for Conference Registration"

August 27, 2018

5.0

Pros

The ease of creating reports and defining fields I need to see is very simple. I am new to this sort of platform and the customer service is superb. The ability to save in the address book over many years even when the person does not attend the conference but once every 3-5 years is very helpful. Having a record of the campaigns we have created from the beginning is very useful. I have used Open Moves/OM3 for 4 years and the company used it for many years previously. We will continue using it because the interface with our website and the registration process has been virtually seamless.

Cons

The fact that I can't sort the reports by fields is very frustrating and having to take the extra step to download the reports into an Excel Sheet to do this makes no sense to me. I also think the authentication process is not reasonable when I take my laptop to a different location from the previous one where I logged in is time consuming and makes no sense. I can understand being on a different device would require authentication.

Review Source

Response from OpenMoves

August 28, 2018

Hi Holly - Thanks for the feedback. Glad you find OM3 easy to use! We recently update the system and no longer verify by IP, only browser so if your browser saved the cookie from the first login, you should not have to verify at a different location. We'll make sure to take your comments into consideration regarding the reporting for future updates. Thanks!

VR

Verified Reviewer  
Digital Marketing Associate  
Electrical/Electronic Manufacturing  
Used the software for: 2+ years

### "Basic Email Building-Excellent Reporting"

August 21, 2018

3.0

Pros

The reporting is fantastic. I can easily see the metrics that I need and run reports on the specific information that I am looking for. Also easy drag and drop to design blasts.

Cons

List maintenance is challenging as contacts can not be on more than one list. Document upload tool does not allow for easy sorting. Image library is not easy to sort either- titles are too small to read and if you update an image, but keep the file name, it does not overwrite the old image, so the maintenance is manual.

Review Source

LD

Lindsey D.  
Marketing Administrator  
Construction  
Used the software for: 2+ years

### "Easy to use "

December 27, 2018

5.0

This makes it easy to send emails to our clients on a daily, weekly or monthly basis to keep us top of mind.

Pros

It is very easy to you with the building blocks and templates. I love the surveys that you can send out and that you can resend to non-openers. The reports are great to see what's working and what isn't. If you need any help, their support is super helpful.

Cons

I wish if you changed the specific email address where a survey went to, that it would automatically populate if you copied that survey the next time.

Review Source

DK

Dayton K.  
COO  
Apparel & Fashion  
Used the software for: 2+ years

### "Customer for over 5 years"

December 14, 2018

5.0

The team is very professional, easy to work with and flexible with pricing. The CEO is an exact reflection of how his company runs... Amazing!

Pros

I like the price point and ease of use. The software works well with their CA and product abandonment integrations. We have been using OM3 for over 5 years and haven't had one issue or malfunction.

Cons

I feel sometimes the software feels a little dated. I wish the platform had more template options and the interface was a little faster.

Review Source

VR

Verified Reviewer  
Licensed Marriage and Family Therapist  
Non-Profit Organization Management  
Used the software for: 2+ years

### "streamlined, easy to use"

August 27, 2018

4.0

Emailing potential donors, program participants

Pros

drag and drop functionality, ability to cull lists, A/B testing and variable content

Cons

I sometimes had difficulty with spacing issues when converting text from outside documents.

Review Source

CM

Chris M.  
Marketing Manager  
Machinery  
Used the software for: 2+ years

### "Email Made Easy for MArketing "

December 18, 2018

5.0

I have been using OM3 platform for many years. It keeps evolving and makes my job my monthly email campaigns easy to manage. Doesn't require a lot time and effort to maintain. Once you establish your templates, easy to update content monthly for newsletters. Drag and drop functions are easy to navigate in the software. Date tracking analytics provides valuable information and keeps evolving.

Pros

Easy to use drag and drop functions Make quick edits as needed Tracking and analytics data Simple and easy to upload contact records Hot spot data where readers have clicked on links

Cons

Isn't capable of syncing with Netsuite CRM platform After editing the email title, the software automatically takes you back step 1 in the editing process. Should be able to edit email title and then click send.

Review Source

VR

Verified Reviewer  
Manager of Administrative Services  
Environmental Services  
Used the software for: 2+ years

### "Open Moves Review"

August 21, 2018

4.0

OM3 allows us to create email campaigns that look professional and allows us to keep our company and services in the forefront of our client's minds. The reports provide useful information and keeping all of our client contact information in one place is invaluable.

Pros

The reports that are produced after a campaign are very useful in developing a strategy to reach your marketing targets.

Cons

I would like the formatting capabilities to be increased. They are currently very limiting.

Review Source

JY

Jacquie Y.  
Graphics/Marketing Manager  
Oil & Energy  
Used the software for: Less than 6 months

### "Surpasses expectations"

July 8, 2019

5.0

We launched a new online magazine, and have been thoroughly pleased. Our open/click rates are good, and OM continues to work with us and train us on how we can get even better results. I am very fond of the builder functionality and usability, and the end result. Pricing is great for a small startup. Very impressed.

Pros

My company has used 2 or 3 different email services, and OpenMoves blew us away from the start, in terms of functionality and features. THEN, when we have had calls regarding training, and have emailed OM reps directly with questions, the customer service has become the absolute icing on the cake. They are always available, here in the States, and they will reply, if not immediately, 'round the clock. It's unreal how great OM is to work with. I feel they truly are interested and invested in how successful their clients are with whatever project is thrown at them. Super satisfied.

Cons

Almost stumped - perhaps a couple semi-confusing button placements when creating an email. Again, once I contacted CS, it was squared away. Nothing major, either.

Review Source

VR

Verified Reviewer  
Chief Operating Officer  
Staffing and Recruiting  
Used the software for: 2+ years

### "Very easy to use"

December 14, 2018

5.0

The ability to go back to years' worth of campaigns and get stats is invaluable.

Pros

It's self explanatory, and loaded with options.

Cons

The import process can be somewhat cumbersome.

Review Source

CC

Cheryl C.  
Owner  
Education Management  
Used the software for: 2+ years

### "Affordable and great customer service"

August 16, 2020

5.0

Great personalized service you typically would not get for such low fees.

Pros

Great platform but what makes them stand out is the service. Personalized, free, from what strategy is right for me to helping me with templates.

Cons

It’s not free but very affordable and worth the nominal fee for the amazing service.

Reason for choosing OpenMoves

Main reason I switched was service. I wanted a real person to walk me though features as well as help me with strategy.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Service.

Review Source

AR

Andrew R.  
Consultant  
Financial Services  
Used the software for: 2+ years

### "Great Product but room for improvement"

December 15, 2018

4.0

It would be great if we could use variables to create a campaign. There are a couple of places in the interface that could stand Improvement but it's a totally usable solution the way it is now as well.

Pros

It's a reasonably intuitive interface once you get started

Cons

I think there is room for improvement on a couple of places. I've tried suggesting them to my contact at technical support but they've always indicated something else.

Review Source

GD

Gina D.  
Social media and email marketing manager  
Marketing and Advertising  
Used the software for: 2+ years

### "Great platform "

December 18, 2018

5.0

Pros

I love the reporting. Very easy to read and gives a lot of insight.

Cons

I wish it provided more feedback on best day and times to send.

Review Source

MC

Mike C.  
General Manager  
Online Media  
Used the software for: Less than 6 months

### "OpenMoves OM3 Review"

June 17, 2019

5.0

We have looked at several software programs and OM3 has by far, been the best platform for us.

Pros

Extremely efficient and easy to use program. Customer services is outstanding and combined with their cost-efficient pricing, I don't think there is a better program software on the market!

Cons

It can be a little difficult at first, but their customer support helps you to understand it.

Review Source

MH

Matt H.  
President  
Automotive  
Used the software for: Less than 6 months

### "Spectacular Customer Service"

December 14, 2018

5.0

We recently moved off of a home grown emailing solution and we're very pleased with the service at OM3 so far. We tried MailChimp, but the support at OM3 is vastly superior.

Pros

As a newbie to WYSIWYG editors, Amy at OM3 has been very patient and supportive as I learn the ropes.

Cons

As with any WYSIWYG editor, there are lots of minor details that require attention.

Review Source

MY

Marc Y.  
partner  
Computer Software  
Used the software for: I used a free trial

### "Getting Support"

August 24, 2018

4.0

Very good

Pros

Ease of use and operate. Not sure what else to write here

Cons

did not appropriate error messages for errors or red fields

Review Source

Similar Products

Featured

## Send me user reviews about this product

### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.