---
title: "RTB House Personalized Retargeting Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about RTB House Personalized Retargeting Software - reviews, pricing plans, popular comparisons to other Predictive Analytics products and more."
source_url: "https://www.capterra.com/p/172955/RTB-House-Personalized-Retargeting/"
page_type: "product"
language: "en"
publication_date: "2026-10-21"
---

# 

 RTB House Personalized Retargeting Software Review 2026: Features, Reviews, Integrations, Pros & Cons

Last updated on October 21, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews)

RTB House Personalized Retargeting

## What is RTB House Personalized Retargeting?

RTB House is a next-generation performance demand-side platform (DSP) that uses proprietary Deep Learning AI algorithms to help brands grow. The company is the market leader in driving performance using Deep Learning across the entire purchase funnel. Founded in 2012, and now operating in 90+ markets, RTB House has always been private-by-design. It embraces first-party advertising and a relentless approach to innovation. RTB House offers end-to-end Deep Learning-powered AdTech products and solutions to maximize conversion, drive new customer acquisition, create engagement, and fuel long-term demand for a global base of clients. In 2026, RTB House launched rtb.com, a self-service platform specifically designed to allow small and medium-sized businesses and agencies to deploy auto-built creatives and maximize performance on any budget.

## What is RTB House Personalized Retargeting used for?

[Demand Side Platform (DSP)](https://www.capterra.com/demand-side-platform-software/)[Predictive Analytics](https://www.capterra.com/predictive-analytics-software/)[Display Advertising](https://www.capterra.com/display-advertising-software/)

Top alternative

Featured

Overall rating

Based on 1 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Starting price

$0.01

Per Feature, Per Year

Free trial  
not available

Free version not included

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for RTB House Personalized Retargeting?[Manage this product listing](https://www.g2.com/products/rtb-house/claim_requests/new?auto=true)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### RTB House Personalized Retargeting

5.0 (1)

VS.

[4.5 (167)](https://www.capterra.com/p/207701/Hibu/reviews/)

Starting Price

$0.01

Per Feature, Per Year

Starting Price

$449

Other, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

5.0 (1)

Ease Of Use

4.4 (58)

Value For Money

5.0 (1)

Value For Money

4.2 (54)

Customer Service

5.0 (1)

Customer Service

4.5 (57)

## RTB House Personalized Retargeting alternatives

Highest Rated

[4.5 (1,160)](https://www.capterra.com/p/148516/Marketing-360/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

90%

of reviewers

rated it above 4 stars

[Madgicx](https://www.capterra.com/p/182983/Madgicx/)

[4.3 (58)](https://www.capterra.com/p/182983/Madgicx/reviews/)

Starting price

$99.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

83%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/182983/Madgicx/)

[Criteo](https://www.capterra.com/p/162594/Criteo/)

[3.9 (22)](https://www.capterra.com/p/162594/Criteo/reviews/)

Starting price

$1.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

68%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/162594/Criteo/)

[theTradeDesk](https://www.capterra.com/p/149006/theTradeDesk/)

[4.4 (15)](https://www.capterra.com/p/149006/theTradeDesk/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

87%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/149006/theTradeDesk/)

## FAQs about RTB House Personalized Retargeting

Overview

### What company size and specific industries is RTB House Personalized Retargeting built for?

RTB House Personalized Retargeting is designed for businesses with an online sales presence in fashion e-commerce, comparison engines, online classified ads services, travel agencies, and telecom websites. The vendor description does not specify company size, but the product is aimed at these consumer-facing digital industries.

Features and Usability

### What are the key features of RTB House Personalized Retargeting?

RTB House Personalized Retargeting offers A/B testing, AI and machine learning, and an API for campaign setup and automation. Core targeting features include behavioral targeting, geotargeting, personalization, and recommendations, while campaign analytics, campaign segmentation, data blending, data discovery, and website visitor tracking support measurement and audience analysis.

Getting Started and Support

### What training and onboarding options does RTB House Personalized Retargeting offer?

RTB House Personalized Retargeting provides in person training, live online sessions, and documentation. In person training supports direct instruction, live online sessions allow guided remote learning, and documentation offers written reference material for ongoing use.

Getting Started and Support

### What customer support options does RTB House Personalized Retargeting offer?

RTB House Personalized Retargeting provides Email/Help Desk, 24/7 Live Rep, and Chat support. These channels give users multiple ways to reach assistance, though no reviewer feedback is available here to describe response times, helpfulness, or common support frustrations.

## Features

AI summary

Based on 479 Predictive Analytics reviews

Capterra reviewers point to these as the predictive analytics features they value most when comparing options:

-   **Reporting/Analytics** (**45%** of reviewers rated this feature as critical)
-   **Data Visualization** (**48%**)
-   **Performance Metrics** (**44%**)

RTB House Personalized Retargeting focuses on other capabilities that reviewers also consider important, including **Data Discovery** (**47%**) and **AI/Machine Learning** (**42%**). Together, these features help businesses uncover patterns in customer behavior, improve targeting decisions, and make more informed campaign adjustments, giving teams better insight into audience trends and optimization opportunities.

A/B Testing

Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness

AI/Machine Learning

Software program that continuously adjusts its behavior based on observed data

API

Application programming interface that allows for integration with other systems/databases

Behavioral Targeting

Display advertising and marketing messages to users based on their browsing history and preferences

Campaign Analytics

Track and interpret campaign performance metrics

Data Blending

Merge data from multiple sources to a single data set

RTB House Personalized Retargeting 8 features

### All Features
- A/B Testing: Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness
- AI/Machine Learning: Software program that continuously adjusts its behavior based on observed data
- API: Application programming interface that allows for integration with other systems/databases
- Behavioral Targeting: Display advertising and marketing messages to users based on their browsing history and preferences
- Campaign Analytics: Track and interpret campaign performance metrics
- Data Blending: Merge data from multiple sources to a single data set
- Data Discovery: Discover and connect variety of data sources to the application for analysis
- Personalization: Adjust communications based on previous interactions or personal preferences

---

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Features

5.0 (1)

5.0

Based on 1 reviews

## Pricing

Value for money

5.0 (1)

Basic

$0.01

Per Feature,Per Year

Value for money

5.0 (1)

5.0

Based on 1 reviews

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## Support, customer service and training options

Customer Service

5.0 (1)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

5.0 (1)

5.0

Based on 1 reviews

## User reviews

Overall rating

5.0

Based on 1 reviews

Filter by rating

5(1)

4(0)

3(0)

2(0)

1(0)

Mentioned topic

Sorted by most recent

AN

Artur N.

Marketing specialist

Retail

### "One of the best tools for personalized retargeting."

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

September 8, 2021

Thanks to RTB House, you will take care of the closing of the transaction. The overall impression of using this solution is very positive.

Pros

A very simple and intuitive administration panel. Great support. Simple campaign management and convenient tools allowing for flexible management of expenses.

Cons

Problems with comprehensive tracking of RTB House's impact on website traffic/sales using Google Analytics.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

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