# YouScan Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about YouScan Software - reviews, pricing plans, popular comparisons to other Social Media Monitoring products and more.

Source: https://www.capterra.com/p/173036/YouScan

---

# 

 YouScan Software Review 2026: Features, Integrations, Pros & Cons

Last updated on April 25, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

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[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

YouScan

## What is YouScan?

YouScan is an AI-powered social listening tool, helps marketers, researchers, CX and PR pros fully understand their customers by providing insights into: "What they say", "What they do", and "Who they are". With 400+ clients worldwide, including Nestle, L'Oreal, PepsiCo, Coca-Cola, and McDonald's, YouScan offers: 1. Insights Copilot, the first social listening assistant powered by ChatGPT. 2. Industry-leading social media image analysis capabilities. 3. Powerful reporting and user-friendly UI.

## What is YouScan used for?

[Social Listening Tools](https://www.capterra.com/social-listening-tools-software/)[Social Media Monitoring](https://www.capterra.com/social-media-monitoring-software/)[Social Media Analytics Tools](https://www.capterra.com/social-media-analytics-tools-software/)

Recognitions

Shortlist

Overall rating

Based on 113 user reviews

Reviews sentiment

Positive

100%

Neutral

0%

Negative

0%

Starting price

$499

Other, Per Month

Free trial  
available

Capterra Shortlist charts the highest-rated and most popular products...

-   Social Media Analytics Tools / 2025

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

## YouScan alternatives

[4.2 (255)](https://www.capterra.com/p/277011/Brandwatch/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

85%

of reviewers

rated it above 4 stars

[4.4 (69)](https://www.capterra.com/p/166110/Iconosquare/reviews/)

Starting price

$33.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

88%

of reviewers

rated it above 4 stars

[Infegy Atlas](https://www.capterra.com/p/124219/Infegy-Atlas/)

[4.6 (83)](https://www.capterra.com/p/124219/Infegy-Atlas/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

98%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/124219/Infegy-Atlas/)

[Sprout Social](https://www.capterra.com/p/121447/Sprout-Social/)

[4.4 (606)](https://www.capterra.com/p/121447/Sprout-Social/reviews/)

Starting price

$199.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

89%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/121447/Sprout-Social/)

[View all alternatives](https://www.capterra.com/p/173036/YouScan/alternatives/)

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

Multi-Channel Data Collection

4.8 (66)

72.73% of 66 reviewers that rated this feature as important or highly important

Collect information from multiple sources

Reporting/Analytics

4.6 (61)

63.93% of 61 reviewers that rated this feature as important or highly important

View and track pertinent metrics to find patterns and gain insights from data

Performance Metrics

4.7 (47)

57.45% of 47 reviewers that rated this feature as important or highly important

A set of indicators that tracks the performance of networks, applications, systems, teams, etc.

Engagement Tracking

4.5 (46)

50.00% of 46 reviewers that rated this feature as important or highly important

Tracks metrics that provide insight into how a user interacts with any interface or product

Social Media Monitoring

4.8 (45)

60.00% of 45 reviewers that rated this feature as important or highly important

Track activity on sites such as Facebook, Twitter, Instagram, etc.

Keyword Filtering

4.7 (42)

66.67% of 42 reviewers that rated this feature as important or highly important

Monitor and collect information from social media based on specific keywords

YouScan 62 features

An @mention is a way to tag or notify a specific person about a message/post

Define levels of authorization for access to specific files or systems

Track and document all activities across devices, networks, and other systems

Software program that continuously adjusts its behavior based on observed data

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

Application programming interface that allows for integration with other systems/databases

Track and analyze various metrics such as demographics, psychographics, behavior and other insights

Use tools to engage with viewers (e.g., commenting, chat room, polling, and Q&A)

Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention

Compare key metrics for the business against prominent players in the industry

Capability to use a search engine via operators like AND, NOT, and OR

Monitor social media posts or web that mention a particular brand

Track and interpret campaign performance metrics

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Manage patient documentation describing all clinical interactions, diagnoses, procedures, medications, etc.

Provides a channel for team members to share media files, communicate, and work together

Leave comments and notes on documents for others to view

Evaluating strengths and weaknesses of companies with the same target audience

Track activity of your competitors

Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving

Initiate interactions with customers by proactively starting conversations or providing informational content

Add customized logos and colors to align with company branding

Alter the layout and content of reports

Assembly of graphs and charts for visualizing and tracking statistics/metrics

Creation and customization of dashboards

Import and export data to and from software applications

Graphical representation of data

Receive and/or send email notifications for urgent updates, requests, or other information

Tracks metrics that provide insight into how a user interacts with any interface or product

Find & retrieve relevant data or documents

Track the usage of certain hashtags

Collect data to measure/track the positive impact an organization, nonprofit, or program has on social, environmental, or other groups.

Identify and track activity, including generated revenue, of prominent social media personalities that have sway over public opinion

Monitor and collect information from social media based on specific keywords

Track and monitor a specific set of keywords

Notifications via mobile devices

Observe and track the demand, usage, progress or quality of a system, product, or user

Collect information from multiple sources

Coordinate marketing efforts across channels (email, landing pages, social media, etc.)

Manage and support multiple languages

Process and analyze human language in text or audio form

Identify, track, and respond to negative feedback

A set of indicators that tracks the performance of networks, applications, systems, teams, etc.

Analyze and gain insights into data in real-time

Receive data and information in real time

Active monitoring of systems, applications, or networks

Notifications that are delivered to users as soon as an event occurs

Active reporting of data and metrics

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

View and track pertinent metrics to find patterns and gain insights from data

Monitor and manage customers' perceptions about a business, product, or service

Search and filter data across systems to locate required information by entering keywords or certain criteria

Categorize emotions expressed in written text or images and identify if they are positive, negative or neutral

Monitor social media sites for specific keywords

Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc.

Track activity on sites such as Facebook, Twitter, Instagram, etc.

Track social media posts that reference a specific brand, business, name, etc.

Attach digital tags to documents and assets for identification, search, or monitoring purposes

Addition of necessary external data, applications, tools, or features

Set up connections to third-party platforms to improve business processes

Review data from past periods to reveal recurring tendencies and predict future performance

Interact with data visualization elements, such as charts and graphs, to drill down into data

Get Advice

We can help you find the software with the features you need.

Features

4.7 (113)

4.7

Based on 113 reviews

## Pricing

Value for money

4.6 (106)

Free Trial

[View pricing plan details](https://www.capterra.com/p/173036/YouScan/pricing/)

Basic – Starter 3

$499.00

Other,Per Month

Unlimited Plans

$1,000

Value for money

4.6 (106)

4.6

Based on 106 reviews

## Integrations

[

Slack](https://www.capterra.com/p/135003/Slack/)[

Microsoft Teams](https://www.capterra.com/p/168668/Microsoft-Teams/)[

Instagram](https://www.capterra.com/p/210721/Instagram/)[

HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/)[

Zendesk Suite](https://www.capterra.com/p/164283/Zendesk/)[

Freshdesk](https://www.capterra.com/p/124981/Freshdesk/)[

Meta for Business](https://www.capterra.com/p/213257/Facebook/)[

Twitter/X](https://www.capterra.com/p/214056/Twitter/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

5.0 (111)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

5.0 (111)

5.0

Based on 111 reviews

## User reviews

Overall rating

4.9

Based on 113 reviews

Filter by rating

5(99)

4(14)

3(0)

2(0)

1(0)

Mentioned topic

Sorted by most recent

Francisco M.

Account Manager

Marketing and Advertising

### "Best cost-benefit relation"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

May 11, 2026

I use it for brand reputations and campaign analysis for several clientes. I have tried other similar tools and decided to stick with youscan since its has the best vaue from money.

Pros

It has a great value from money, their visual recognition module is very good and also their support is top-class.

Cons

Could have more mentions in the starter plan. It used to hace 10.000 and suddenly they changed it to 5.000.

Alternatives considered

[Brandwatch](https://www.capterra.com/p/277011/Brandwatch/)

[Brand24](https://www.capterra.com/p/149054/Brand24/)

Reasons for choosing YouScan

Youscan has better features for its price.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Jack F.

Researching and Analytics Consultant

Market Research

### "YouScan is Essential for Analyzing TikTok"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

May 11, 2026

Most of the work we do falls into a few patterns. Sometimes we analyze how conversation around a brand has changed over time while other times we monitor hot topics or viral content so clients can react quickly if something starts gaining traction online. With YouScan granting us access to TikTok data, we are able to consistently stay on top of the latest trends and flag important conversations happening in the moment. In addition to looking at specific brands and products, we also use listening tools for exploratory research projects. For example, looking at how people talk about certain trends or topics online. Having these additional data sources makes our job of quantifying and analyzing trends infinitely easier. Overall, YouScan has become a tool essential to our analysis. It doesn’t replace everything else, but it fills some key gaps and grants us another way to understand what people are saying online.

Pros

We originally subscribed to YouScan for its TikTok data, this is where it helps us the most, but we have found it to be very useful with Instagram, Reddit, YouTube, and X data as well. We use a variety of listening tools in our work, depending on the client and the type of project but because TikTok has become so hard to ignore if you’re trying to understand how people talk about brands online, YouScan has proven essential to our work. So much conversation happens on TikTok first, so having access to this data makes our work easier. Additionally, we’ve used YouScan for review data. That has been helpful on a few projects where social posts alone didn’t tell the full story. Reviews can reveal a different kind of user feedback, and aids our analysis alongside social conversations. In general, we keep track of what platforms are building and improving on over time. Our work changes from project to project, so it helps when a tool keeps adding new features and expanding what it can do.

Cons

Our team tends to do fairly deep analysis, and we usually combine several data sources together. Because of that, we often export data and work with it in other systems. Some built-in AI features are less important for our workflow since we’re already processing the information in other ways. Another thing we noticed while testing visual logo detection is that it needs some careful setup. If a logo shape is very simple, it can sometimes match things that aren’t actually related. That’s not unusual for visual recognition tools, but it does mean you need to spend some time cleaning up the search. Lastly, we have run into some challenges with the time required for historical collection. While timing can vary depending on the complexity or size of a topic, these inconsistencies can sometimes lead to analyses being completed down to the wire.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Eva A.

Social Media Analyst

Marketing and Advertising

### "Insights útiles con algunas limitaciones"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

April 23, 2026

En general, mi experiencia con YouScan ha sido positiva. Es una herramienta valiosa para analizar conversaciones y detectar oportunidades, aunque con algunas limitaciones según la suscripción.

Pros

Lo que más me ha gustado de YouScan es que realmente te ayuda a entender lo que está pasando en redes, no solo a recolectar datos. Convierte conversaciones dispersas en insights claros que puedes usar para tomar decisiones.

Cons

Lo que menos me ha gustado de YouScan es que muchas funcionalidades importantes se manejan como complementos adicionales, y dependiendo del tipo de suscripción, la plataforma puede sentirse algo limitada.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

SM

Silvia M.

Consultora sénior

Management Consulting

### "Muy buena experiencia, pero"

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

April 23, 2026

Como dije al principio, mi calificación es muy positiva para la herramienta, pero sí hay detalles que he observado que podría mejorar para ser una rock star!!

Pros

Soy usuaria de YouScan desde hace 4 meses y, en general, tengo una opinión positiva de la herramienta por puntos como los siguientes: -Su capacidad para detectar menciones en audio, que es un gran plus y aporta mucho al seguimiento de la conversación en TikTok y Youtube. -Su plataforma es muy intuitiva y fácil de usar en cuanto a los tópicos, lo que permite una navegación rápida. -La programación de los tópicos con la IA también es de gran ayuda y muy valioso para mí y mi equipo.

Cons

Creo algunos aspectos que podrían mejorar la experiencia del usuario son: -Las alertas de mensajería (WhatsApp) que llegan de TikTok y Youtube no permiten identificar con rapidez la keyword o tema capturado porque te remite al inicio del video, no al momento de la mención exacta. -La cobertura de LinkedIn es muy acotada y te deja en default frente a competidores al ser una red que está creciendo mucho y es de suma importancia para los clientes. -El tiempo de recopilación de menciones en Facebook podría ser más ágil, ya que a veces las publicaciones demoran un poco en aparecer dentro del tópico. -La navegación en el tablero no es tan intuitiva como en el tópico y llegar a tener una experiencia que no sea de usuario estándar exige un nivel de capacitación mayor que no sé si se cubre con un servicio de atención al cliente más cercano o con una capa mejorada en suservicialidad. -Sería ideal hacer un poco más ágil el proceso para agregar menciones manuales. El Excel está bien y cumple su función, pero se vuelve algo trabajoso por la cantidad de datos que se deben completar. Simplificar algunos campos o contar con una opción más directa ayudaría bastante a optimizar tiempos.

Switched from

[SentiOne](https://www.capterra.com/p/160246/SentiOne/)

Por cobertura en TT y social listening de audio.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

FG

Florencia G.

Estratega de contenidos

Public Relations and Communications

### "Usá YouScan!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

April 15, 2026

Muy buena plataforma de social listening! La utilizo para monitoreo de marcas en rrss y medios digitales. Fácil de usar y rápida. 100% recomendada

Pros

Facilidad de uso desde que arrancas a usar la plataforma. Si no tenés experiencia utilizando este tipo de plataformas, vas a tener que leer sus tutoriales para armar tu tablero, pero no es nada complicado.

Cons

Un poco complicado la forma de activar/desactivar alertas, tal vez tiene muchas vueltas a mi gusto para desactivar y volver a activar otra alerta en otro tablero.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AS

Ann S.

Senior Analyst

Research

### "YouScan is a first-rate social listening service"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

April 13, 2026

Overall, YouScan is a high-value vendor for us. It aligns with our research-focused model and supports both ongoing monitoring and targeted projects. The breadth of social media platforms covered is one of its strongest advantages. In our experience, no other service provides comparable access across platforms and languages. The data is close to real time, which allows us to follow developing conversations without delay. For clients who are sensitive to reputation shifts, that immediacy is important. The filtering capabilities are also robust. We often work on complex topics so being able to refine searches and adjust queries as projects evolve is essential. We maintain long-term monitoring topics for legacy clients, and we also build short-term topics for project-based research. The platform supports both. The audience and author views are particularly helpful. We need to understand who is driving a conversation, who is engaging, and how influence spreads. The ability to review authors, engagement levels, and related posts within a defined time frame supports the analytical work we deliver to clients. Support has been consistently responsive and practical. As long as social listening remains part of our client work, we expect YouScan to remain our primary platform.

Pros

YouScan prioritizes social media listening across a wide range of the most-used platforms. The support and customer service is top-notch, as well.

Cons

It's inconvenient to have to re-authorize social media account access every three months, but it is understandable.

Alternatives considered

[Meltwater](https://www.capterra.com/p/123153/Meltwater/)

Reasons for choosing YouScan

YouScan is designed for social media listening as the primary function. The other products on the market tend to want to manage your social media accounts first, then provide listening capabilities, which are generally not as robust as YouScan.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

ES

Erik S.

Digital Marketing Specialist

Hospitality

### "Cutting Through the Noise with Highly Customizable Dashboards"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

April 7, 2026

Working with \[sensitive content hidden\] has been a game-changer for our team. He consistently goes above and beyond to ensure our dashboards reflect our specific goals. His responsiveness and technical knowledge have helped us level up how we use the platform.

Pros

YouScan is an incredibly flexible tool for monitoring brand reputation. The engineering team is very responsive to source requests (like adding specific review sites), and the rule-based tagging system makes it easy to clean up data. Our account manager, \[sensitive content hidden\] , is a true partner—he recently implemented a custom rule to exclude neutral ratings and non-commented reviews so we can focus entirely on "the why" behind our customer sentiment.

Cons

The learning curve for some of the more advanced filtering and widget customization can be a bit steep, but the support team makes it easy to bridge that gap.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

BS

Beatriz S.

Analista Sênior de Social Listening

Telecommunications

### "Clara mais com poucas possibilidades de recortes "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

3.0

3.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

March 20, 2026

Muito boa! A plataforma entrega uma clareza com um software limpo, mas sofro com recortes por ter uma divisão de telas que atrapalha uma visão geral

Pros

Clareza da plataforma, sendo mais fácil de aprender e ótimo Atendimento dos assistentes para resolver qualquer problema.

Cons

Organização das métricas, muitas vezes tendo que filtrar uma por vez, e gostaria de acessar várias de uma vez.

Switched from

[Brand24](https://www.capterra.com/p/149054/Brand24/)

Plataforma antiga muito difícil de coletar certo, sem filtro de língua, assistência ruim

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AP

Alessandra P.

Media Intelligence Senior Analyst

Information Technology and Services

### "A monitoring tool designed to support professionals in their work"

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

March 20, 2026

I use YouScan for work on a daily basis and, overall, I am very satisfied with it. Having also tried other monitoring tools, I would recommend YouScan to anyone who needs to carry out social listening analyses, whether simple or complex. The interface works well and its monitoring capabilities are strong. The platform offers a high degree of customization, meeting virtually any analyst’s needs. On the few occasions when my team and I needed support, we received it quickly. For all of these reasons, I can say that my overall experience has been excellent.

Pros

Among the main strengths are certainly its ease of use, combined with the ability to carry out different types of analysis thanks to access to an extensive database. The application of filters is particularly valuable, as it allows users to select the desired level of analytical detail and offers a high degree of customization. In addition, the Insight Co-pilot feature helps quickly retrieve information and supports high-quality qualitative analysis.

Cons

One weakness I noticed lies in the limitations of Instagram monitoring, which depends on the presence of hashtags in posts and therefore narrows the overall monitoring scope.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

LJ

Lubica J.

Senior Expert Market Intelligence

Consumer Goods

### "Effective AI‑Driven Social Listening"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

March 18, 2026

YouScan has proven to be a strong upgrade to our previous social media listening approach, primarily due to its user‑friendliness and AI‑driven insight generation, which contributed to its selection as the new SML provider after pilot testing and RFP evaluation. The tool significantly reduces manual effort compared to traditional keyword‑based social listening and enables us to ask more open, business‑oriented questions, supported by AI‑generated summaries and examples of real consumer mentions YouScan supports multilingual analysis through built‑in translation, enabling cross‑market analysis in English and reducing dependency on local‑language expertise for initial insight generation.

Pros

AI features increase speed & quality --> Insights Copilot helps team to get to insights faster and improves the overall quality of outputs. Query Assistant is a great helper when creating queries: The Query Assistant is highly appreciated, especially when building or refining more complex queries. It helps users structure logic correctly and speeds up the setup phase. Targeting consumer‑generated content is easier: Filters—especially Word of Mouth—are valued for focusing on authentic consumer conversations and reducing noise. Out‑of‑the‑box outputs help: The Digest and a more comprehensive word cloud are appreciated, reducing the need to build everything from scratch. Strong, responsive support: Fast, high‑quality responses from YouScan’s team

Cons

Insights Copilot examples: Provide more examples, avoid duplicates, ensure examples fit the insight summary and draw from broader sources. In some cases, too few examples are shown compared to the available mention base. Visual insights often are too sensitive when reading the OCR and with that we usually get a lot of noise. Would be great to have option how to show only what we want to show and eliminate irrelevant visual content.

Switched from

[Sprinklr](https://www.capterra.com/p/131274/Sprinklr-Platform/)

YouScan enables open, business‑oriented questions and faster movement from data to insights through its AI Insight Copilot, which was not possible with the previous tool.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/173036/YouScan/reviews/)

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