---
title: "Adalysis Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about Adalysis Software - reviews, pricing plans, popular comparisons to other Advertising Agency products and more."
source_url: "https://www.capterra.com/p/173311/Adalysis/"
page_type: "product"
language: "en"
---

# 

 Adalysis Software Review 2026: Features, Integrations, Pros & Cons

Last updated on July 21, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Adalysis

## What is Adalysis?

Meet your new PPC co-pilot. Designed for PPC agencies, Adalysis offers auditing, monitoring, optimization and automation tools. Its award-winning platform is trusted by thousands of customers around the world. Scale your PPC performance, not your workload. Automate data-crunching, budgeting management & monitoring. Bulk tools, dashboards and specialized workflows save time and quickly deliver the insights you need. Designed for PPC agencies, Adalysis offers auditing, monitoring, optimization and automation tools. Its award-winning platform is trusted by thousands of customers around the world. Free 30 day trial available.

## What is Adalysis used for?

[PPC](https://www.capterra.com/ppc-software/)[Campaign Management](https://www.capterra.com/campaign-management-software/)[Advertising Agency](https://www.capterra.com/advertising-agency-software/)

Overall rating

Based on 119 user reviews

Reviews sentiment

Positive

97%

Neutral

3%

Negative

1%

Starting price

$126

Usage Based, Per Month

Free trial  
available

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

## Adalysis alternatives

Highest Rated

[4.7 (184)](https://www.capterra.com/p/156308/Optmyzr/reviews/)

Starting price

$389.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

96%

of reviewers

rated it above 4 stars

[4.6 (2,325)](https://www.capterra.com/p/151962/SEMrush/reviews/)

Starting price

$139.95

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

96%

of reviewers

rated it above 4 stars

[4.6 (62)](https://www.capterra.com/p/213461/TrueClicks/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

98%

of reviewers

rated it above 4 stars

[4.6 (6,082)](https://www.capterra.com/p/147657/monday-com/reviews/)

Starting price

$9.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

94%

of reviewers

rated it above 4 stars

[View all alternatives](https://www.capterra.com/p/173311/Adalysis/alternatives/)

## FAQs about Adalysis

Overview

### What problems does Adalysis solve?

Adalysis solves slow, manual Google Ads optimization by automating ad A/B testing, surfacing winning copy, flagging broken URLs and keyword conflicts, and prioritizing quality score fixes. PPC managers, agencies, and in-house search marketers use it to audit large accounts faster, catch performance swings early, and reduce spreadsheet-heavy analysis.

Answer based on 25 reviews

Overview

### Which roles and teams benefit most from Adalysis?

Adalysis is most used by digital marketing managers, paid media specialists, and performance marketing teams that optimize PPC campaigns at scale. Agency owners, founders, and CEOs benefit from clearer oversight, faster account audits, and automated ad testing, while campaign managers use it to improve efficiency, reporting, and budget performance.

Answer based on 119 reviews

Talk to an expert

### More questions?

Ask our experts

Overview

### What company size and industries is Adalysis built for?

Adalysis is built for small businesses and marketing and advertising teams, which account for 85% and 63% of reviewers. It serves PPC agencies and brand advertisers first, with some use among midsize businesses at 10%, enterprises at 5%, and smaller shares in computer software and health, wellness, and fitness.

Answer based on 119 reviews

Features and Usability

### What are the key features of Adalysis?

Adalysis includes core PPC features like A/B testing, ad account management, campaign optimization, and campaign analytics. Differentiating capabilities include Quality Score analysis, audit rules, custom alerts, and n-gram search query reports. Reviewers also highlight its dashboards, budget pacing, and direct application of recommended changes.

Answer based on 56 reviews

Pricing

### How much does it cost and what fees or limitations are included?

Adalysis starts at $126 per month for accounts managing up to $50k in ad spend, with pricing scaling by monthly PPC spend. A free trial is available, plus 10% six-month and 15% annual discounts. Reviewers often call it fair value, though some say the monthly cost feels high or harder to justify if used infrequently.

Answer based on 18 reviews

Integrations

### Which third-party tools and platforms does Adalysis integrate with?

Adalysis integrates with Google Ads, which is the clearest reviewer-confirmed connection, and it also connects to Microsoft Advertising. Official integrations extend reporting and workflow options through Google Analytics 360, Google Data Studio, Google Sheets, Microsoft Excel, Gmail, and Slack, covering ad management, analytics, spreadsheets, email, and team communication.

Answer based on 26 reviews

Getting Started and Support

### How easy is it to onboard and train a team on Adalysis?

Adalysis offers live online training, webinars, documentation, and videos, giving teams several ways to learn the platform. Reviewers say experienced PPC users and agency teams tend to onboard faster, while newer or less technical users may need more time because the interface is data-heavy and has a noticeable learning curve.

Answer based on 10 reviews

Getting Started and Support

### What customer support options does Adalysis offer?

Adalysis provides Email/Help Desk, FAQ/Forum, and Knowledge Base support. Users describe support as responsive, fast, and helpful, with technical questions answered clearly and accurately. Some also note that the documentation and forum resources make it easier to find answers without waiting for a reply.

Answer based on 8 reviews

Ad account management

### How well does Adalysis manage multiple ad accounts?

Adalysis helps marketing teams manage multiple Google and Microsoft Ads accounts faster with audits, alerts, testing, and budget monitoring. Agencies and PPC specialists value the centralized dashboard and quick actions, though some users find the interface dense, data refreshes inconsistent, and support for Meta, video, and other non-search platforms limited.

Answer based on 56 reviews

## Features

AI summary

Based on 886 Advertising Agency reviews

Capterra reviewers point to these as the top features buyers look for in advertising agency software:

-   **Project Management** (**40%** of reviewers rated this feature as critical)
-   **Activity Dashboard** (**39%**)
-   **Task Management** (**49%**)

Adalysis supports all three of the features reviewers rank highest: **Project Management**, **Activity Dashboard**, and **Task Management**. Together, these capabilities help agencies organize campaigns, track ongoing work in real time, and keep assignments on schedule, allowing teams to manage client deliverables more efficiently and maintain better visibility across projects.

Activity Dashboard

4.5 (26)

88.46% of 26 reviewers that rated this feature as important or highly important

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Reporting & Statistics

4.3 (10)

50.00% of 10 reviewers that rated this feature as important or highly important

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

Campaign Analytics

4.7 (50)

98.00% of 50 reviewers that rated this feature as important or highly important

Track and interpret campaign performance metrics

Campaign Management

4.6 (38)

84.21% of 38 reviewers that rated this feature as important or highly important

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Performance Management

4.6 (34)

91.18% of 34 reviewers that rated this feature as important or highly important

Organize and manage the accomplishments and development of employees or performance of applications or systems

Budget Management

4.5 (32)

78.13% of 32 reviewers that rated this feature as important or highly important

Forecast, allocate funds, organize financial resources and report & analyze project's income and expenditure

Adalysis 56 features

### All Features
- A/B Testing: Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness
- Account Alerts: Informs of any account changes and notifications
- Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities
- Activity Tracking: Track and document all activities across devices, networks, and other systems
- Advertising Management: Manage advertising space and its sales within your network or publication
- Alerts/Notifications: Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges
- API: Application programming interface that allows for integration with other systems/databases
- Audience Targeting: Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention
- Behavior Analytics: Track and analyze user behavior within a system or network
- Bid Management: Share bid details, archive bids, and create bid requests to assist in bid solicitation and quote comparison
- Budget Management: Forecast, allocate funds, organize financial resources and report & analyze project's income and expenditure
- Campaign Analytics: Track and interpret campaign performance metrics
- Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results
- Campaign Planning: Plan and strategize marketing campaigns
- Campaign Scheduling: Set campaign schedules by selecting start, pause, and end dates
- Campaign Segmentation: Group campaigns by project, client, or campaign for better management.
- Click Tracking: Track the amount of clicks on individual products to measure campaign results
- Client Management: Manage contact details and communication with clients
- Commenting/Notes: Leave comments and notes on documents for others to view
- Content Management: Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving
- Conversion Rate Optimization: Improving user journey to boost the percentage of visitors who take a desired action (sign-ups or purchases)
- Conversion Tracking: Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads
- Customizable Branding: Add customized logos and colors to align with company branding
- Customizable Fields: Customize data fields to support various needs and use cases
- Customizable Forms: Customize contracts and forms to collect specific information
- Customizable Reports: Alter the layout and content of reports
- Customizable Templates: Pre-designed layouts that can be customized to match preferences and requirements
- Data Visualization: Graphical representation of data
- Display Ad Management: Create, distribute, and/or monitor campaigns that include banners, overlays, rich media, and other display ads.
- Document Management: Store, manage, and track all electronic documents in a centralized location
- Engagement Tracking: Tracks metrics that provide insight into how a user interacts with any interface or product
- For PPC Campaigns: To be used for PPC specific marketing campaigns
- Geotargeting: Geographic location of visitors determines behavior of the software
- Goal Setting/Tracking: Establish measurable goals and objectives and track their progress over a specific period of time
- Keyword Research Tools: Platforms that assist marketers in identifying relevant keywords for their content, websites, or advertising campaigns
- Keyword Tracking: Track and monitor a specific set of keywords
- Landing Pages/Web Forms: Create landing pages or online forms designed to capture new leads and prospects
- Monitoring: Observe and track the demand, usage, progress or quality of a system, product, or user
- Multi-Campaign: Manage multiple campaigns in one system
- Performance Management: Organize and manage the accomplishments and development of employees or performance of applications or systems
- Performance Metrics: A set of indicators that tracks the performance of networks, applications, systems, teams, etc.
- Prioritization: Arrange tasks based on the level of priority or urgency
- Projections: Estimate or forecast of a future scenario based on the study of present trends
- Real-Time Monitoring: Active monitoring of systems, applications, or networks
- Reminders: Timed notification for any upcoming task, deadline, appointment, or activity
- Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns
- Retargeting Ads: Ads that target individuals who have previously interacted with a brand or visited a specific website
- ROI Tracking: Monitor conversion rates and analyze effectiveness and profitability of marketing efforts
- Scheduled/Automated Reports: Set a time to generate routine reports automatically
- Search/Filter: Search and filter data across systems to locate required information by entering keywords or certain criteria
- Tagging: Attach digital tags to documents and assets for identification, search, or monitoring purposes
- Task Management: Create, manage and track all task activities and progression
- Third-Party Integrations: Set up connections to third-party platforms to improve business processes
- Trend Analysis: Review data from past periods to reveal recurring tendencies and predict future performance
- Visual Analytics: Interact with data visualization elements, such as charts and graphs, to drill down into data
- Workflow Management: Create, design and manage workflows for repetitive tasks

---

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Features

4.5 (119)

4.5

Based on 119 reviews

## Pricing

Value for money

4.3 (103)

Free Trial

[View pricing plan details](https://www.capterra.com/p/173311/Adalysis/pricing/)

Up to $50k ad spend per month

$126.00

Usage Based,Per Month

It includes:

-   15% Annual plan discount
-   10% Six month plan discount

Up to $150k ad spend per month

$211.00

Usage Based,

Up to $250k ad spend per month

$296.00

Usage Based,

Up to $350k ad spend per month

$381.00

Usage Based,

Up to $500k ad spend per month

$509.00

Usage Based,

$750k+ ad spend a month

$658.00

Usage Based,

Value for money

4.3 (103)

4.3

Based on 103 reviews

## Integrations

[

Slack](https://www.capterra.com/p/135003/Slack/)[

Microsoft Excel](https://www.capterra.com/p/176574/Excel/)[

Gmail](https://www.capterra.com/p/202338/Gmail/)[

Google Sheets](https://www.capterra.com/p/169718/Google-Sheets/)[

Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/)[

Google Ads](https://www.capterra.com/p/213339/Google-Ads/)[

Google Data Studio](https://www.capterra.com/p/190616/Data-Studio/)[

ChatGPT Writer](https://www.capterra.com/p/10015128/ChatGPT-Writer/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.7 (96)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.7 (96)

4.7

Based on 96 reviews

## User reviews

Overall rating

4.6

Based on 119 reviews

Filter by rating

5(73)

4(42)

3(3)

2(0)

1(1)

Mentioned topic

Sorted by most recent

AN

Anonymous User

Marketing Specialist

Marketing and Advertising

### "Good tool for campaign management"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

3.0

3.0

Likelihood to Recommend

6/10

April 21, 2026

I enjoyed it, while testing it I found it easy to use. It was a great tool to help organize and sift through campaign data, budgets, keywords, quality scores, etc.

Pros

Found the interface very user friendly. Used it mainly for campaign management it was great at optimizing ads, sorting through keywords that were burning through my budget and very helpful with quality score analysis.

Cons

Lack of real time data, it seems like the systems updates every 24 hours but it would be nice to see same day data.

Review source

Vendor Referred: This reviewer was invited by the software vendor to submit an honest review.

DR

Davide R.

Performance Marketing Manager

Oil & Energy

### "Powerful and Insightful Tool for Efficient Campaign Optimization"

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

7/10

April 15, 2026

Pros

What I liked most about Adalysis is its versatility and the depth of insights it provides. The platform makes it easy to connect and manage multiple accounts, which streamlines workflows and saves time. I also appreciate how clearly the data is presented—actionable recommendations and detailed performance analysis help me make more informed decisions without getting overwhelmed. Overall, it strikes a great balance between powerful features and ease of use.

Cons

While the platform is very powerful, there is a bit of a learning curve at the beginning, especially when trying to take full advantage of all the available features. Some of the interface elements could be more intuitive, and it can take time to fully understand where everything is and how to best use the insights provided. Additionally, certain customizations or deeper configurations could be more flexible.

Review source

Vendor Referred: This reviewer was invited by the software vendor to submit an honest review.

MW

Micah W.

Senior Analyst

Marketing and Advertising

### "Excellent ad management lacking connections. "

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

3.0

3.0

Customer Service

4.0

4.0

Likelihood to Recommend

8/10

March 30, 2026

Overall it was a 8/10 experience. Saved a lot of time on ad budget management along with campaign tweaks and updates. However not being able to link meta and not having fine control over ads in the manager was little tough.

Pros

The budget management was top-notch. The reviews and ad controls were very good. Excellent value for the money.

Cons

There was a lack of platforms for connection which is tough. Not having meta ads ended up being a deal breaker for us. Also the ad creation tool was pretty limited in scope.

Alternatives considered

[Optmyzr](https://www.capterra.com/p/156308/Optmyzr/)

Reasons for choosing Adalysis

We didn't, we ended up going with Optmyzer

Review source

Vendor Referred: This reviewer was invited by the software vendor to submit an honest review.

SK

Somesh K.

Marketing Consultant

Marketing and Advertising

### "Value for money tool"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

March 20, 2026

It was good and even very good because it has given everything very structurely and itwas very good in terms of learning for any level of markter its learning curve is getting better with the insights given by adalysis and its customization options of campaigns reports etc. Also, where i stuck customer support was available and its really value for money tool for a marketer and its organization.

Pros

All insights given by Adalysis, indepth analytics of campaigns with multiple campaign optimizations on almost every level.

Cons

I was unable to add new accounts in adalysis after one time addition of any account, due to which i was unable to push my core accounts.

Review source

Vendor Referred: This reviewer was invited by the software vendor to submit an honest review.

AN

Anonymous User

Growth Marketing Manager

Marketing and Advertising

### "The ultimate time-saver for serious PPC managers"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

March 17, 2026

Honestly, it's been a game-changer for my workflow. Before using Adalysis, I was spending hours every week manually crunching numbers in spreadsheets to see which ad copy was working. Now, thats all automated. The value for money is definitely there because the time I save on manual account maintenance easily pays for the subscription. Customer support has also been solid, whenever I've had a technical question, they've gotten back to me with a real answer instead of a canned response.

Pros

The automation for A/B testing is a total lifesaver. It takes the guesswork out of which ads are actually performing and alerts you the second there s a clear winner. I also love the "Audit" feature; it catches those small, annoying errors like broken URLs or conflicting keywords that are so easy to miss when you're managing multiple high-spend accounts. It basically feels like having an extra set of eyes on my campaigns 24/7.

Cons

There is a bit of a learning curve when you first jump in. The interface is packed with data, which is great, but it can feel a little overwhelming for a new user to navigate. Also, I'd love to see even deeper integration for some of the newer social ad platforms, as its currently very Google/Microsoft Ads centric.

Review source

Vendor Referred: This reviewer was invited by the software vendor to submit an honest review.

hupsy P.

CEO

Graphic Design

### "The tool has many well thought out…"

4.0

Overall Rating

4.0

4.0

Ease of Use

3.0

3.0

Features

5.0

5.0

Customer Service

0.0

0.0

Likelihood to Recommend

8/10

March 13, 2026

I tested severeal tools, each has its pros and cons. Some tool have big flaws, but nit at adalysis. now its on my shortlist

Pros

The tool has many well thought out functions, others dont have. Like the cross-checking of negative keywords. Very good and grafically presented root-cause analysis

Cons

many menus are a bit overwhelming due to many functions of the tool. but this is normal at the beginning.

Review source

Vendor Referred: This reviewer was invited by the software vendor to submit an honest review.

MH

Matt H.

Head of Sales and Marketing

Financial Services

### "Very Impressed"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

January 12, 2026

Very good; it would be great for anyone new to AdWords to monitor performance and ensure the account is optimised.

Pros

Rather than having to review all the raw data in AdWords, it brings it together in a user-friendly format with an easy-to-read and review presentation

Cons

there isnt really anything I didnt like about the platform; it's very user-friendly and give sensible recommendations for improve ads

Review source

Vendor Referred: This reviewer was invited by the software vendor to submit an honest review.

AL

Aisha L.

Marketing

Marketing and Advertising

### "Good analytics"

4.0

Overall Rating

4.0

4.0

Ease of Use

3.0

3.0

Features

3.0

3.0

Customer Service

3.0

3.0

Likelihood to Recommend

2/10

December 24, 2025

Pros

I liked the analytics when I accessed them. It showed me some things I wasn’t aware of, which was great.

Cons

The platform was a little confusing to me, and couldn’t get value right away. I think it was a bit of a learning curve for me, which I didn’t dedicate enough time to figuring out

Review source

Vendor Referred: This reviewer was invited by the software vendor to submit an honest review.

SK

shivam K.

Brand manager

Health, Wellness and Fitness

### "shivam Khandelwal experience "

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

3.0

3.0

Likelihood to Recommend

7/10

November 3, 2025

it was positive but the price factor which is something beyond what i have the ablity to pay as of now

Pros

it makes data super easy to understand and you can optimize the account on what should be done and what you need to ignore

Cons

there are way too many stuff which can be ignored but highlighted such as the pmax key words which can not be entered

Review source

Vendor Referred: This reviewer was invited by the software vendor to submit an honest review.

Response from Vendor

November 25, 2025

Thanks for your positive review. The PMax keyword alert is not for PMax campaigns (since these don't have keywords). It's about the overlap between the search terms of the PMax campaigns and those of the Search campaigns (which have keywords).

CC

Conor C.

Marketing Director

Marketing and Advertising

### "Needs a refresh to 2025 standards"

3.0

Overall Rating

3.0

3.0

Ease of Use

3.0

3.0

Features

3.0

3.0

Customer Service

2.0

2.0

Likelihood to Recommend

4/10

October 28, 2025

Okay, but more polish to 2025 standards needed to make the cost worth it. Feels a little outdated to todays PPC landscape.

Pros

I like the recommendations and ability to manage directly in the platform, however the UX experience tied to that left a lot to be desired.

Cons

The UI & UX was a bit lack luster and made being in the platform a chore. A smoother experience here and you guys would have a winner. Better budget management tools similar to Shape.io would also be needed.

Alternatives considered

[Optmyzr](https://www.capterra.com/p/156308/Optmyzr/)

Reasons for choosing Adalysis

Didn't, I used a free trial and wont be continuing at the moment

Review source

Vendor Referred: This reviewer was invited by the software vendor to submit an honest review.

[View all Reviews](https://www.capterra.com/p/173311/Adalysis/reviews/)

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