# Page 5 | Adalysis Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 5 - Is Adalysis the right PPC solution for you? Explore 117 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/173311/Adalysis/reviews

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Adalysis

4.6 (117)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 13th, 2026

# Page 5 - Reviews of Adalysis

## Showing most helpful reviews

Showing 101-117 of 117 Reviews

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Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

PF

Paul F.  
Online Marketing Manager  
Chemicals  
Used the software for: 2+ years

### "Great Softwre"

October 3, 2019

4.0

Pros

Easy to use & shows you the main sections to work on, on your account

Cons

It can be a little difficult to find your way around.

Review Source

JS

John S.  
SEO Consultant  
Marketing and Advertising  
Used the software for: Less than 6 months

### "N-Gram Analysis / Search Terms"

September 12, 2023

5.0

The support team is super responsive and intent on finding solutions.

Pros

I stumbled upon Adalysis while looking for n-gram analysis of search terms, so that I could build meaningful negative keyword lists with ease. Adalysis with its intuitive interface excels at this.

Cons

Since I came for n-gram analysis only, I am not missing anything.

Review Source

JF

Jeremy F.  
Senior Paid Search Manager  
Marketing and Advertising  
Used the software for: 2+ years

### "Saving You Time on Ad Optimizations + General Account Cleanup"

September 25, 2019

5.0

I believe it has been great for our organization and has helped us save time on optimizing accounts.

Pros

I love how you can optimize your ad copy and copy it to another ad group from the program. It has helped tremendously. Also, identifying duplicate keywords and save on costs in multiple areas has helped greatly. I love Adalysis.

Cons

Needs to be able to adapt to making dynamic search ad changes.

Review Source

CO

Christopher O.  
Manager  
Marketing and Advertising  
Used the software for: I used a free trial

### "Off to a good start"

November 13, 2023

5.0

Pros

It was very easy to get set up with Adalysis, and it gave us a number of quick wins on the accounts that we connected. We're still exploring all of the features to see how we're going to work it into our processes.

Cons

I wish it connected to more ad platforms.

Review Source

TT

Tara T.  
Paid Media Manager  
Marketing and Advertising  
Used the software for: 6-12 months

### "Adalysis is a Great Tool For Paid Search"

September 25, 2019

4.0

Pros

I love the constant updates and improvements that are being made that assist with optimizations on multiple accounts

Cons

the system was not yet able to let us update responsive ads and sometimes it is hard to pinpoint negative keywords that are result in conflicts.

Review Source

RN

Robert N.  
Senior SEA Manager  
Marketing and Advertising  
Used the software for: Less than 6 months

### "Perfect for A/B testing your ads and account optimization"

September 23, 2019

5.0

Pros

It saves a lot of time. Before I had to aggregate the data in excel and now I can handle everything directly in Adalysis

Cons

I think the user interface needs some UX improvements. But all in all, it's a fantastic time saver for Google Ads and Bing Ads accounts.

Review Source

NN

Nemek N.  
Digital Manager  
Leisure, Travel & Tourism  
Used the software for: 6-12 months

### "Good platform for quick check-ups and fixes"

September 20, 2019

5.0

Pros

Easy way to find underperforming or well-performing areas in an account and address them.

Cons

Would be great if some of the options allowed for longer-time frames e.g. some useful reports are limited to 60 or 90 days fo data.

Review Source

CM

Callum M.  
Global PPC Specialist  
Food & Beverages  
Used the software for: I used a free trial

### "Useful Features but the "

October 7, 2019

4.0

Overall, I think there are definitely some useful features from the tool - mainly the insights that you can pull around A/B tests. I think improving the date range selection, and adding a manual sync button would improve the experience.

Pros

I really like the estimated number of clicks/conversions that you could receive if you paused your weakest ad. This type of estimate is not something that I have seen before.

Cons

I am not sure if there is a dashboard that I can use to see all time results for an A/B test. It seems that you have to select predefined date ranges, but it would be great to have an "all time" option.

Review Source

lA

liliana A.  
PPC Results Specialist  
Marketing and Advertising  
Used the software for: 6-12 months

### "This should be a tool every agency/ PPC specialist use"

September 30, 2019

5.0

The perfect tool for A/B testing and weekly/ monthly performance analysis. RSA creation in seconds.

Pros

Quality Score Analysis section Performance analyzer section.

Cons

Shopping campaigns are not included in Performance Analyzer section.

Review Source

DM

David M.  
Director of Paid Media  
Marketing and Advertising  
Used the software for: I used a free trial

### "Great Audit Tool"

November 6, 2023

5.0

Pros

Provides an excellent tool for auditing ad accounts.

Cons

It's a higher cost than other platforms, but worth the price.

Review Source

LS

Luis S.  
Digital Marketing Manager  
Marketing and Advertising  
Used the software for: 6-12 months

### "Great Product"

September 20, 2019

5.0

Pros

We have been using this product for a while and havent had a single complaint!

Cons

Nothing we loved everything about it. Keep up the great work.

Review Source

VL

Vicki L.  
Digital Marketing Manager  
Financial Services  
Used the software for: Less than 6 months

### "Powerful tool, but needs UI improvement"

September 26, 2019

4.0

Pros

I love how easy A/B testing is with Adalysis, the ETA heat maps, text ad analyses, recommended prioritization based on quality score, etc. I think Adalysis is a very robust platform overall, and has significantly cut down the amount of time I spend analyzing performance.

Cons

The UI is not very intuitive—it's hard for me to find what I need, especially when I'm in a time crunch. There's definitely quite a steep learning curve. However, customer support is very responsive.

Review Source

AP

Andrew P.  
Paid Media Specialist  
Marketing and Advertising  
Used the software for: 6-12 months

### "Great Product"

October 1, 2019

5.0

Pros

Ease of optimizations on campaigns. Also shows you different recommendations.

Cons

Provide more help tutorials/recommendations

Review Source

PS

Patrick S.  
Account Manger  
Marketing and Advertising  
Used the software for: 1-2 years

### "Adalysis Review"

October 4, 2019

5.0

Pros

I like the ease of use & clarity that the ad test feature provides.

Cons

I wish the ad test feature would allow me to lower the thresholds for a winning test

Review Source

CB

Collin B.  
Digital Strategist  
Marketing and Advertising  
Used the software for: I used a free trial

### "A Robust Google Ads Tool With A Difficult Interface"

July 16, 2019

3.0

It did a good job of analysis regarding our Ads account, but ad management through the tool didn't function in a way we were looking for.

Pros

Adalysis was very robust in its functionality

Cons

The tool's interface is difficult to get up and going on

Review Source

dL

daniel L.  
paid media specialist  
Marketing and Advertising  
Used the software for: Less than 6 months

### "great time-saver"

October 2, 2019

4.0

Pros

Saving me time in iterating ad copy and helping me drive more efficient traffic

Cons

moving templates around between ad groups/accounts

Review Source

LR

Laura R.  
Global PPC Executive  
Food & Beverages  
Used the software for: I used a free trial

### "First time using the product"

September 26, 2019

4.0

Pros

It helped found out about campaigns enable with no ads and broken links

Cons

None at the moment.

Review Source

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