# SMORE Software Pricing, Alternatives & More 2026 | Capterra > With the help of Capterra, learn about SMORE Software - reviews, pricing plans, popular comparisons to other Email Marketing products and more. Source: https://www.capterra.com/p/173379/SMORE --- # SMORE Software Review 2026: Features, Integrations, Pros & Cons Last updated on August 24, 2025 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. Independent research methodology Capterra’s researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. [Learn more](https://www.capterra.com/resources/proprietary-data-research/) How Capterra verifies reviews Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI. [Learn more](https://www.capterra.com/resources/how-we-verify-reviews/) How Capterra ensures transparency Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider’s website. [Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/) [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews) SMORE ## What is SMORE? SMORE is a school newsletter creation and email marketing software that allows users to make interactive newsletters with backgrounds, photos, videos, analytics, and translation features. The software has pre-made templates from educators and the Smore team. These help users build newsletters for school communication needs. This includes weekly updates, remote learning plans, and classroom newsletters. The templates aid users in making professional and visually appealing newsletters. ## What is SMORE used for? [Email Marketing](https://www.capterra.com/email-marketing-software/) Top alternative Featured Overall rating Based on 24 user reviews Reviews sentiment Positive 88% Neutral 4% Negative 8% Starting price $79 Flat Rate, Per Year Free trial available Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for SMORE?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://www.smore.com&name=SMORE) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### SMORE 4.5 (24) VS. [4.5 (6,229)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) Starting Price $79 Flat Rate, Per Year Starting Price $15 Per User, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.5 (24) Ease Of Use 4.3 (6,110) Value For Money 4.2 (16) Value For Money 4.2 (5,071) Customer Service 4.2 (13) Customer Service 4.4 (5,238) ## SMORE alternatives [4.6 (3,445)](https://www.capterra.com/p/132996/brevo/reviews/) Starting price $9.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 94% of reviewers rated it above 4 stars [4.8 (1,379)](https://www.capterra.com/p/168452/GMass/reviews/) Starting price $25.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 99% of reviewers rated it above 4 stars [4.7 (836)](https://www.capterra.com/p/153508/Omnisend/reviews/) Starting price $16.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 98% of reviewers rated it above 4 stars Highest Rated [Gmail](https://www.capterra.com/p/202338/Gmail/) [4.8 (13,401)](https://www.capterra.com/p/202338/Gmail/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 98% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/202338/Gmail/) [View all alternatives](https://www.capterra.com/p/173379/SMORE/alternatives/) ## Features Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically. Customizable Branding 3.0 (2) 0.00% of 2 reviewers that rated this feature as important or highly important Add customized logos and colors to align with company branding Engagement Tracking 4.0 (2) 0.00% of 2 reviewers that rated this feature as important or highly important Tracks metrics that provide insight into how a user interacts with any interface or product Newsletter Management 4.0 (2) 0.00% of 2 reviewers that rated this feature as important or highly important Create and update newsletter content to increase engagement Image Library 3.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important Store and manage images Reporting/Analytics 3.0 (1) 200.00% of 1 reviewers that rated this feature as important or highly important View and track pertinent metrics to find patterns and gain insights from data Template Management 4.0 (1) 200.00% of 1 reviewers that rated this feature as important or highly important Create, save, and re-purpose templates for emails, forms, etc. SMORE 14 features Track and interpret campaign performance metrics Add customized logos and colors to align with company branding Customize data fields to support various needs and use cases Content that alters based on the user's behavior, preferences, and interests, providing a personalized experience Plan, execute, and analyze email marketing campaigns Tracks metrics that provide insight into how a user interacts with any interface or product Add, edit, and manipulate HTML code directly Store and manage images Coordinate marketing efforts across channels (email, landing pages, social media, etc.) Create and update newsletter content to increase engagement View and track pertinent metrics to find patterns and gain insights from data Add or remove subscribers from mailing lists Create, save, and re-purpose templates for emails, forms, etc. What You See Is What You Get is a no-code tool that allows users to create and edit content using a visual interface Get Advice We can help you find the software with the features you need. Features 4.3 (24) 4.3 Based on 24 reviews ## Pricing Value for money 4.2 (16) Free Trial Free Version [View pricing plan details](https://www.capterra.com/p/173379/SMORE/pricing/) Free $0.00 It includes: - 1 Accoiunt User - 200 Monthly Email Sent - 2-Factor Authentication - 3 Newsletter Creation Limit - Edit Old Newsletters Expires After 4 Weeks - Embed Rich Media - Support & Training Educator Basic $79.00 Flat Rate,Per Year It includes: - 1 User Account - 2-Factor Authentication - ADA (WCAG 2.1) - Advanced Analytics - Create Unlimited Newsletter - Design & Branding - Edit Reply-to Address - Embed Rich Media - Everything in Free Trial and 5000 Monthly Email Sent - Export to PDF/JPG - File Attachments - High Contrast Mode Educator Pro $149.00 Flat Rate,Per Year It includes: - 1 User Account - 2-Factor Authentication - ADA (WCAG 2.1) - Advanced Analytics - Automatic Newsletter Translation - Create Unlimited Newsletter - Design & Branding - Edit Reply-to Address - Embed Rich Media - Everything in Educator Basic Plus - "Everything in Free Trial and 15000 Monthly Email Sent - Export to PDF/JPG - File Attachments - High Contrast Mode - Scheduled Deliveries Educator Premium $249.00 Flat Rate,Per Year It includes: - 1 User Account - 2-Factor Authentication - 30000 Monthly Email Sent - ADA (WCAG 2.1) - Advanced Analytics - Automatic Newsletter Translation - Create Unlimited Newsletter - Design & Branding - Early Access to Beta Features - Edit Reply-to Address - Embed Rich Media - Everything in Educator Pro Plus - Export to PDF/JPG - File Attachments - High Contrast Mode - Scheduled Deliveries Smore for Teams $999.00 Flat Rate,Per Year It includes: - 150k+ for the Whole Team Monthly Email Sent - 2-Factor Authentication - ADA (WCAG 2.1) - Advanced Analytics - Automatic Newsletter Translation - Collaboration and Shared Folders - Create Unlimited Newsletter - Customer Success Manager - Design & Branding - Early Access to Beta Features (Paid Add-on) - Edit Reply-to Address - Embed Rich Media - Everything in Educator Premium Plus - Export to PDF/JPG - File Attachments - High Contrast Mode - Magic Join Link - Mass Notification Integration - Multiple User Account - SAML SSO Login - Scheduled Deliveries - Team Usage Report - Verified Sending Domain - Weekly PD Sessions Value for money 4.2 (16) 4.2 Based on 16 reviews Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.2 (13) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.2 (13) 4.2 Based on 13 reviews ## User reviews Overall rating 4.5 Based on 24 reviews Filter by rating 5(16) 4(5) 3(1) 2(2) 1(0) Mentioned topic Sorted by most recent MS Mike S. President Education Management ### "Increase Engagement with Smore " 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 8/10 September 1, 2024 Our email newsletter engagement has gone way up since we started using Smore. It gives our organization a more professional and fun look. Pros I love how it makes our newsletters so much more engaging. It is super easy to build a newsletter that looks like I spent hours on, when really it took 30 minutes or less. Cons I wish it had a little more freedom to adjust the different looks. I also wish the design would show up in their email just as it looks, without having to click another link. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. DC David C. Principal Education Management ### "Customer Service and Sales Needs Improvement" 2.0 Overall Rating 2.0 2.0 Ease of Use 3.0 3.0 Features 3.0 3.0 Customer Service 1.0 1.0 Likelihood to Recommend 2/10 August 26, 2024 Pros The formatting for newsletters and weekly staff emails is easy to duplicate. It takes time to learn how to create your template the first time. There is a great integration with Blackboard for mass messaging. Cons Customer service. There is no phone number to call. When I inquired about having someone from the company call me about a Teams account for my office staff, they stated they only communicate through email. I have received 15 promotional emails and not one of my five requests for a quote on a Teams account. It has been over two weeks. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. SD Sarah D. teacher Education Management ### "pretty useful tool, but too risky to recommend due to poor saving/inability to undo" 3.0 Overall Rating 3.0 3.0 Ease of Use 3.0 3.0 Features 2.0 2.0 Customer Service 0.0 0.0 Likelihood to Recommend 4/10 August 10, 2024 Having to redo a newsletter a third time is ridiculous and bad enough I can't quite recommend Smore anymore. If they can improve on saving capabilities or provide a way for an undo or revision history similar to google docs I could highly recomend this tool. For now I'm beyond mad. Pros cute. I have used it for a year now and it has made my newsletters for my classroom better looking and easier for viewing on cellphones. Cons I am so frustrated that the saving sometimes works but sometimes not. After spending an hour on a newsletter it suddenly was gone. All of it except my heading. Spent an additional hour redoing. This time, the very misleading remove button attached to a photo deleted the entire newsletter not just the photo that the remove/X is attached to. This has happened to my entire team at some point. This MUST be fixed in future updates. I am still fuming from both of these instances. Can't get myself to go for it a third time. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. SF Susan F. Administration Education Management ### "Unsatisified with customer service" 2.0 Overall Rating 2.0 2.0 Ease of Use 2.0 2.0 Features 2.0 2.0 Customer Service 1.0 1.0 Likelihood to Recommend 0/10 July 13, 2023 Overall, I have been dissatisfied. Recent updates have made it so that I constantly have to verify usage if I switch between working at home and work. Also, the company has chosen to increase the amount. I feel that there are other services I can utilize that are not as expensive and I can use links within their program without having to pay a fee. Also, the fact that customer service was unwilling to work with me and gave me the same cookie-cutter answer, I will not use them in the future. Pros The program is user-friendly and you can create a newsletter with a link. Cons The customer service is not supportive. You are given the same answer from either the customer service person or the manager. When I was 2 days late canceling the service, I was told I could not cancel and the only option is to "gift" the service to someone. I was looking at moving from paying personally to having the company pay for the service; however, since encountering this situation, I have decided to look elsewhere and have notified my business office in regard to this. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Eduardo L. Teacher E-Learning ### "My Review for SMORE" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 February 17, 2022 Excellent. it is not just that I have enjoyed (and still enjoy) using the software, but it is also the feedback I get. Using Smore has been a change-maker indeed. i can recommend it highly Pros The ease with which I create my newsletters. The different templates offered, which is a feature that makes me work better and more efficiently (without wasting time) Cons I might want some more backaround images, but that is not critical Switched from [Microsoft Publisher](https://www.capterra.com/p/233254/Microsoft-Publisher/) Because I found it easier to work with Smore Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. BK Brenda K. Teacher E-Learning ### "Excellent way to communicate with remote students and families!" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 5.0 5.0 Customer Service 0.0 0.0 Likelihood to Recommend 10/10 August 19, 2021 My overall experience has been great. I am having a fun time exploring new features. I feel like I am putting a personal touch on communicating with my students and parents. I feel very creative and I like the sense of community that having a class newsletter brings to virtual learning. You can see your analytics to track engagement. I am enjoying sending out updates in a way that is organized, creative and personal! Pros As a virtual teacher I sometimes feel like I am losing out on having a personal relationship with my learners and their parents. A newsletter is a fun way to share class updates with parents. Smore is pretty user friendly. I played around for a bit and was able to design a modern and colorful newsletter. A great way to keep remote students feeling connected! We publish their academic and personal accomplishments. I post their upcoming assignments here instead of just on the class bulletin page on our teaching platform that lacks any creativity. You don't need any artistic ability to use this program because they have ready-made templates available of that is what you prefer or designing them yourself. ( Although designing them can be fun)! There is a free trial. The actual paid plans include individual for someone like me who wants to reach their own individual students and families. If you have larger needs they have several plans that you can use on your own or even as a team. You can make as many newsletters as you choose to. I started out using pre-made templates and only just started designing on my own. It is entertaining to try different colors & fonts and play around with the editing features. Smore really values remote teachers and actually designs templates specifically for remote learning. it is refreshing to be acknowledged on the same level as brick and mortar teachers. Cons I have not found anything yet that I have disliked. Although I am a fairly new user, I have not encountered any issues. The cost may look intimidating when first looked at but users will find that at less than $80.00 yearly for the service, you are paying a minimal cost per month. Some schools actually give teachers a small personal stipend for class supplies or subscriptions. This would be an excellent place to funnel that extra cash because it is a great way to build a feeling of community between class parents, students and teachers! Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. LM Lisa M. Library Media Specialist Libraries ### "I use SMORE all the time!" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 July 29, 2021 It is an incredibly clean and easy communication tool! Pros I use SMORE all the time for newsletters, informational pieces etc. Cons It is so user-friendly. There is truly nothing to "dislike" about SMORE! Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. SN Stephanie N. Executive Director Education Management ### "Communicate with Customers with Ease" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 0.0 0.0 Likelihood to Recommend 9/10 May 7, 2021 Overall I have loved using SMORE and my customers have really enjoyed getting the newsletters from our school with such ease. Pros Possibly my favorite part about this program so far has been how easy it is to get started and start using. People that aren't very tech-savvy would have a really easy time navigating through this program. And it's really easy to design and make appealing. Cons I haven't really come across any big issues yet, although it would be great if there were more tutorials. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. HM Hope M. Instructional Technologist Education Management ### "Smore for education newsletters" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 0.0 0.0 Likelihood to Recommend 10/10 April 20, 2021 I use Smore to create monthly technology updates for my schools. I decided to upgrade my account and pay for the premium features in Smore. It is well worth the cost. I enjoy creating multimedia newsletters using Smore. Pros The ease of use with Smore makes my monthly newsletters amazing. This is one product that is worth the price. I love that the design process is simple and there are so many options for multimedia integration. The analytics give me clear picture of what people are most interested in when viewing my monthly newsletters. Cons Smore is the most expensive tool that I pay for out of pocket. However, it is worth the cost for the ease of use and brilliant newsletters. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. SM Sarah M. Instructional Technologist Education Management ### "Technology Newsletters" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 0.0 0.0 Likelihood to Recommend 10/10 February 11, 2021 I started using the free version of Smore while I was a kindergarten teacher and my parents loved it! As I transitioned into my new role, I decided to upgrade my account and have access to the premium features of Smore. I really enjoy creating in Smore! Pros As a K-12 Instructional Technologist, I create monthly newsletters that share technology tips and tricks. Smore has been my favorite format to use! I can easily include text, images, embed videos, hyperlinks, and it looks so professional. I love getting to see the stats too for how many views it has received. Cons Smore is the most expensive tool that I pay for out of pocket as an educator. It is worth the price! Formatting and sharing newsletters couldn't be easier. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. [View all Reviews](https://www.capterra.com/p/173379/SMORE/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. Popular comparisons [Mailchimp vs SMORE](https://www.capterra.com/compare/110228-173379/MailChimp-vs-SMORE) [Constant Contact vs SMORE](https://www.capterra.com/compare/31898-173379/Constant-Contact-vs-SMORE)  Independent research methodology Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. [Learn more](https://www.capterra.com/resources/proprietary-data-research/) How Capterra verifies reviews Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI. [Learn more](https://www.capterra.com/resources/how-we-verify-reviews/) How Capterra ensures transparency Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website. [Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)