# RightMessage Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about RightMessage Software - reviews, pricing plans, popular comparisons to other Personalization products and more.

Source: https://www.capterra.com/p/173606/RightMessage

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# 

 RightMessage Software Review 2026: Features, Reviews, Integrations, Pros & Cons

Last updated on August 24, 2025

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

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How Capterra ensures transparency

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[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews)

RightMessage

## What is RightMessage?

Change your website copy, content, and call-to-actions based on who somebody is, what you know about them, and how they're behaving. RightMessage integrates with the data you already store about your subscribers, leads, and customers through our direct integrations with major email marketing platforms and CRMs. We also show you exactly what increase personalization is having on your conversions, and how your personas convert relative to each other.

## What is RightMessage used for?

[Personalization](https://www.capterra.com/personalization-software/)

Top alternative

Featured

Overall rating

Based on 4 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Starting price

$99

Per User, Per Month

Free trial  
not available

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for RightMessage?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://rightmessage.com&name=RightMessage)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### RightMessage

5.0 (4)

VS.

[4.8 (1,376)](https://www.capterra.com/p/168452/GMass/reviews/)

Starting Price

$99

Per User, Per Month

Starting Price

$25

Flat Rate, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.8 (4)

Ease Of Use

4.7 (1,376)

Value For Money

4.3 (3)

Value For Money

4.7 (1,270)

Customer Service

4.8 (4)

Customer Service

4.7 (1,167)

## RightMessage alternatives

[4.3 (710)](https://www.capterra.com/p/75130/Marketo-Lead-Management/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

87%

of reviewers

rated it above 4 stars

[4.7 (836)](https://www.capterra.com/p/153508/Omnisend/reviews/)

Starting price

$16.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

98%

of reviewers

rated it above 4 stars

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

[4.5 (17,600)](https://www.capterra.com/p/110228/MailChimp/reviews/)

Starting price

$13.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

92%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/110228/MailChimp/)

Highest Rated

[Luigi's Box](https://www.capterra.com/p/186030/Luigi-s-Box/)

[4.9 (110)](https://www.capterra.com/p/186030/Luigi-s-Box/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

100%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/186030/Luigi-s-Box/)

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

Account Based Marketing

Provide personalized marketing content

Behavioral Targeting

Display advertising and marketing messages to users based on their browsing history and preferences

Campaign Segmentation

Group campaigns by project, client, or campaign for better management.

Customer Profiles

Record customer information, purchase history, and other notes

Email Marketing

Create and send email blasts/campaigns

Website Personalization

Customize website features

RightMessage 6 features

Provide personalized marketing content

Display advertising and marketing messages to users based on their browsing history and preferences

Group campaigns by project, client, or campaign for better management.

Record customer information, purchase history, and other notes

Create and send email blasts/campaigns

Customize website features

Features

4.8 (4)

4.8

Based on 4 reviews

## Pricing

Value for money

4.3 (3)

Basic

$99.00

Per User,Per Month

Value for money

4.3 (3)

4.3

Based on 3 reviews

## Support, customer service and training options

Customer Service

4.8 (4)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.8 (4)

4.8

Based on 4 reviews

## User reviews

Overall rating

5.0

Based on 4 reviews

Filter by rating

5(4)

4(0)

3(0)

2(0)

1(0)

Mentioned topic

Sorted by most recent

AU

Anonymous User

Owner

Marketing and Advertising

### "Smart Website Personalization Made Easy"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

8/10

September 30, 2021

There aren't many tools out there that offer this amount of website customization to increase site conversions. It's a clever tool, easy to use and doesn't have a learning curve. Showing the right message at the right time, to the right site visitor is easy with this tool and adds a unique touch to your website. The tool gets frequent updates and you can find a lot of inspiration on how to use the different features to your advantage.

Pros

This is an easy to use tool that is actually a combination of different tools. It helped me address each site visitor in a unique way, depending on their history (returning visitor, new visitor, subscriber, no subscriber...). It increases the conversions of my lead pages and sales pages. The interface is fresh, there's enough documentation and this platform has so many possible use cases for a marketer.

Cons

Pricing could be made more affordable, although I understand these advanced features come at a price. Other than that, I haven't found things that I dislike in this tool, and I've played around with it for a long time.

Switched from

[Popupsmart](https://www.capterra.com/p/199070/Popupsmart/)

[Wisepops](https://www.capterra.com/p/158048/Wisepops/)

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

DC

Dave C.

Director

Design

### "The best in the website + notification personalization space. Period."

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

November 26, 2019

Great Experience. Really looking to grow with this product and team.

Pros

Let me start by saying that I love this RightMessage. When they first started, there were very few competitors and I know they had trouble figuring out their positioning, pricing and service offerings. They have come a long way since then. Heres a few things that I love about RightMessage. - They are very transparent about the direction of their roadmap, financials etc. Its hard to find companies that are willing to share that level of info with their users. - They are genuinely interested in feedback. They are very active in their Facebook group and other channels helping users. - There are some expensive options in the personalization market, but they offer a better product at a price that allows small businesses to enter into the game. - Very well designed UI and easy to use. - Game changer. They were one of the first, if not the first company I saw that offered the ability to ask questions in popup forms to better understand and segment your audience.

Cons

I would love to see more integrations. They offer very few direct integrations with CRMs or Marketing Software options.

Alternatives considered

[Unless](https://www.capterra.com/p/176246/Unless/)

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

DL

David L.

Owner

E-Learning

### "Speak Directly To Your Target Audience"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

April 5, 2019

A well developed software created by marketer to marketers. They recently revised their pricing and I think it's a good opportunity to jump in if you are into advance marketing.

Pros

\- neat, clean UI/ UX make this fairly easy to use. - integrate directly with the most popular ESP - advance marketing thru segmenting your visitors

Cons

\- I really cant think of any yet at this time of writing.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

RS

Rachel S.

Designer

Design

### "One of the easiest online tools I've ever used."

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

March 14, 2018

I've been able to set up my own personalisation campaigns and customise what my audience see on my website.

Pros

I've been lucky enough to see RightMessage from almost the very beginning - as soon as I could have an account, I had one! The new improvements to the UI have been incredible - it's so incredibly easy to use. Considering how complex the campaigns and personalisations you can set up can become, it never feels confusing or difficult to do. Plus, it's so gorgeous to look at! On top of that, Brennan, Shai and the whole team go above and beyond to look after me and I feel more than just a number, but a real part of the company. I see huge potential for RightMessage to not only help me grow my own business + improve my conversion rates on my campaigns, but also be a huge help to my design clients and the impact + growth they can have too.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

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Independent research methodology

Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology.

[Learn more](https://www.capterra.com/resources/proprietary-data-research/)

How Capterra verifies reviews

Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI.

[Learn more](https://www.capterra.com/resources/how-we-verify-reviews/)

How Capterra ensures transparency

Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website.

[Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)