# Page 5 | Grin Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Page 5 - Is Grin the right Influencer Marketing solution for you? Explore 147 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/173654/GRIN/reviews --- Grin 4.7 (147) [View alternatives](https://www.capterra.com/p/173654/GRIN/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated June 3rd, 2026 # Page 5 - Reviews of Grin ## Showing most helpful reviews Showing 101-125 of 147 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use MG Michael G. Senior Director, Marketing Consumer Goods Used the software for: 6-12 months ### "Grin has everything we need to run a successful influencer marketing program" April 16, 2020 5.0 We are able to discover, onboard, activate and pay influencers so much more efficiently than we used to with other platforms. It's been a breeze. Pros Grin has saved us a significant amount of time an energy previously spent doing mundane accounting and reconciliation with regard to influencers. Cons I have no issues with Grin at this time. It has been a pleasure using their platform. Reason for choosing Grin Grin had ALL of the features we were looking for. We are especially fond of their integration with Shopify Plus. Switched from [Refersion](https://www.capterra.com/p/145991/Refersion/) We previously spent too much time just worrying about payments, not actively running a great program for our influencers. Review Source Response from Grin April 27, 2020 Michael, Thank you for sharing your experience with GRIN. We're so glad that it has saved your team time overall while also making discovering, onboarding and activating influencers more seamless. MM Mike M. Head of Partnerships & Influencer Marketing Food & Beverages Used the software for: 1-2 years ### "Grin for the win!" June 29, 2022 5.0 Sourcing of creators to drive brand awareness and campaigns Pros Creator search is great, easy to sort / filter the audience of the creator you want. Cons at times pulling the creator report is a challenge, despite altering talent handle being modified Reason for choosing Grin The people who walked us thru GRIN from day one were very helpful and easy to work with. Review Source SS Sophia S. social media coordinator Apparel & Fashion Used the software for: 6-12 months ### "Would recommend!" November 8, 2021 5.0 It's made gifting and running an ambassador program easier! Pros I like that it's able to integrate to shopify! Cons The influencer search isn't that helpful. Review Source ON Oana N. Influencer Specialist Consumer Services Used the software for: 6-12 months ### "Great platform to keep all the data stored in one place" November 26, 2023 5.0 Pros I like that the app was working smoothly and all the data was stored in the same place. Easy to track the activity of each influencer that we work with Cons At some point Grin excluded Instagram and it was difficult to search for new influencers. Review Source JC Jacqueline C. Digital Marketing Assistant Food & Beverages Used the software for: Less than 6 months ### "Fantastic!" February 28, 2022 5.0 Fantastic. The team are so lovely and walk you through each step of the software and the software itself makes influencer campaigns more successful while also not 'wasting' so much time on it too. Pros For all steps of a usual influencer campaign, GRIN makes it all easier and time saving. To find influencers that fit your criteria perfectly. To sending out emails to a mass number of influencers at once. To organising unique discount codes with ease and to monitoring their content and sales is all so easy and efficient. Cons It is quite expensive compared to other influencer marketing software out there but it does have more features. Review Source Response from Grin March 1, 2022 Thank you for your honest feedback, Jacqueline! We're always excited to hear how GRIN has helped tackle so many of the challenges of running an impactful program like yours. VR Verified Reviewer PM Information Technology and Services Used the software for: 1-2 years ### "Best Influencer marketing and relationship management platform" July 29, 2019 5.0 Best value for the buck, so much growth achieved Pros Best end to end integration and attribution Cons Task flow could be better with little more organization Review Source Response from Grin July 31, 2019 Thank you for your review! MM Mandi M. Marketing Coordinator Photography Used the software for: Less than 6 months ### "Super customizable!" September 8, 2021 5.0 Pros I love how customizable GRIN is! They make it easy to find certain groups of influencers that you are looking for with the filtered search sidebar. Cons One feature I would love to see is the ability to add an influencer to an email sequence from the profile page. Another feature that would be helpful would be the ability to pay out the total balance owed to an influencer in one place, rather than having to go into each campaign and make multiple payments. Review Source DS Derek S. Director of Partnerships Health, Wellness and Fitness Used the software for: Less than 6 months ### "Amazing platform, easy to use, all-in-one, world-class sales and support" February 8, 2021 5.0 The biggest win for us has been the automation and being able to have structure and resources in one place...Grin. This platform has also acted as a 3rd member of our team saving us time with manual work and tracking. BIG WIN!!! Pros There are so many amazing features but some of my favorites are - built-in CRM to manage contacts information and communication, prospecting tool for finding your target influencers, the automation for communication, the user interface is easy to use and understand, reporting, reporting, reporting. Love the data we're able to access for campaigns and ROI. Cons We're still unpacking the platform but it seems like there's not a lot of extra "junk" we don't need. Grin has done a great job keeping the platform simple and easy to use with not a lot of "features" to get buried in. Reason for choosing Grin Easy of use. Amazing sales and support team. They are a true partner in our influencer marketing. Review Source JB Jonathan B. Marketing Associate Apparel & Fashion Used the software for: 6-12 months ### "GRIN REVIEW" March 20, 2020 5.0 My overall experience with Grin is satisfying compare to any other tool for email like Gorgias and Freshdesk. Its by far the best tool that I can recommend to anyone working in the same nature of work. Pros What I like about this software is that it is very convenient to use. The filter allows us to select and sort the emails we sent to the influencers, so theres no need for us to manually send email to them one by one. Cons I cant think of a thing about what I like for the least. Maybe we can improve on the lag and error sometimes in the tool but its not a huge deal. Review Source DB Dani B. Senior Associate, Community + Brand Apparel & Fashion Used the software for: Less than 6 months ### "Thinx Inc. Grin Review" September 29, 2020 5.0 Absolustely incredible, I am proud to be an unofficial ambassador. My client success manager \[SENSITIVE CONTENT HIDDEN\] made all the difference though and our experience woulnd't be the same without her care and guidance throughout this adoption process. Pros In 2020, we brought all program management in-house and started using Grin this summer. This has allowed the program to scale to over 400 active members and streamlined all phases of recruitment, onboarding, and communications. Additionally, this resulted in an increase of revenue by 163% from Q1 to Q2 2020. Cons I wish you could cc folks in the mail function! Also find out who you have sent the email template to and who has responded right in the same function! Review Source Response from Grin September 30, 2020 Dani, Thank you for sharing your experience with GRIN. The results you've seen are tremendous and we applaud your work on adopting GRIN into your workflow to achieve maximum results. We will be sure to pass on the kind words to your Customer Success Manager, Amy. PL PAMELA L. DIGITAL MARKETING MANAGER Cosmetics Used the software for: 1-2 years ### "GRIN IS GREAT! " October 22, 2020 5.0 Pros I love the integration with Shopify. Working with many influencers for three brands under a single account, it makes order creation and commission tracking a breeze. Cons In the beginning, the system seemed buggy where I was frequently in contact with the support team. But that's no longer an issue and the team has always been responsive and fast to find a fix. Review Source AF Ashley F. PR Assistant Public Relations and Communications Used the software for: Less than 6 months ### "Amazing tool! " June 23, 2021 5.0 My overall experience has been great. Campaigns are a breeze and customer support it always on top of it whenever we have any questions. Pros I love how easy it is to manage campaigns and of course maintain key relationships with our influencers. It has made our work days so much more proactive. Cons I find it a bit tedious whenever I am doing follow ups. So, maybe finding a new way to improve weekly follow ups. Review Source NR Nicole R. Social Media Cosmetics Used the software for: Less than 6 months ### "Love Grin! " July 27, 2020 5.0 Great experience overall. Gave us access to so many more influencers than we would've had before and a simple easy way to reach out to recruit, confirm and send product. The entire process is manageable on Grin! The Customer Service has been incredible with my representative having incredible understanding of the platform and our needs as well as being available to help at any time of day. Would absolutely recommend Grin platform to anyone who takes influencer marketing in-house! Pros Grin makes it really easy to scale your influencer search in an organized, strategic way. Cons Would like a bit more flexibility on archiving campaigns and keeping populated fields only to current so it is super easy to find what you are looking for. Reason for choosing Grin The functionality of the platform! Also, the Customer Service was so great for on-boarding that we felt most comfortable working with the team. Review Source Response from Grin August 20, 2020 Thank you for sharing your experience with GRIN Nicole. BJ Bayli J. Social Media Coordinator Retail Used the software for: Less than 6 months ### "Easy Process and Tracking!" November 10, 2021 5.0 Grin is incredibly hands on and constantly looking for ways to improve their software or help you implement new processes to make your experience using Grin easier. Pros Bulk sending customized email makes GRIN so worthwhile. With all the customization and filters GRIN offers, it makes it easy to send off emails to the right people. Not only that, but implementing campaigns is a breeze. The cherry on top? All the analytics they pull for campaigns. Cons I would love if content library's had separate folders for instagram stories. Review Source OB Olivia B. Community Lead Apparel & Fashion Used the software for: 6-12 months ### "GRIN has streamlined all our influencer marketing efforts" June 6, 2019 5.0 Pros \- Ease of use, its a super user friendly platform - Ability to streamline campaigns that replaces all the back and fourth emailing - Managing and organizing contacts with the ability to tag / add relationships stages etc - Having custom exports created along with other custom features just for our companies needs - Quick response time from the team when their are issues / questions Cons \- The influencer recruiting doesn't solve all of our issues (our team still have to manually search) Review Source ML Madison L. Partnerships Coordinator Apparel & Fashion Used the software for: 6-12 months ### "Best Creator Management Software!" November 5, 2021 5.0 Pros Love that it makes finding, outreaching and partnering with creators easily. It keeps their personal information, allows us to easily send product orders, automatically pulls in their content on social, and makes payment super easy. Cons Could be internationally integrated better, like we have a CAD and USA storefront, so everything has to be separate! Review Source NN Naomi N. Brand Marketing Manager Apparel & Fashion Used the software for: Less than 6 months ### "Great Product!" October 19, 2020 4.0 We use it as an operational tool primarily, and it's really helped to alleviate work there and allow us to collaborate as a team! Pros The email templating and email sequence allows us to automate and customize emails super easily and quickly, really speeding up our back and forth with influencers. The Shopify plugin allows us to easily have influencers place their product orders, without the worry of product selling out and influencers being unable to choose it, etc. The Grin Instagram plug in is also incredible for adding and sorting influencers in our backend! Cons It's quite robust, so it does take a lot of time to set up and figure out, but once you do, it becomes very easy to run. The discount codes are easily capturable so the affiliate program is not very reliable, but that's an issue with all affiliate software. Review Source John R. Social Media Manager Food & Beverages Used the software for: Less than 6 months ### "Tons of features in one, easy-to-use platform. " June 14, 2021 5.0 Pros The influencer search and comparison features are very robust and detailed. Cons Some of the menu buttons aren't as intuitive as they could be. It's a little hard to understand where you need to go to do certain things at times. Reason for choosing Grin Most robust platform. Review Source AB Allison B. Director of Influencer Marketing Food & Beverages Used the software for: Less than 6 months ### "If you're doing Influencer marketing you NEED Grin " February 18, 2021 5.0 Our entire influencer marketing program has been able to flourish and pivot with this platform. Depending on your goals, Grin can absolutely help you achieve anything with influencer marketing and scale it. Also, it helps you stay so organized that you can accomplish so much more in less time. Pros I love that this software isn't an opt-in software for influencer marketing. You do not need influencers to sign up and have a profile and login and jump through hoops to message within a platform to use this. You can email influencers through this platform but it all lives in your own inbox. Cons Everything has gone really well! I really can't think of anything that I like least. Review Source LB Leah B. Social Media & Marketing Specialist Apparel & Fashion Used the software for: 1-2 years ### "Love using Grin! " April 23, 2020 4.0 It saves SO much time when it comes to finding influencers and contacting influencers. Pros My favorite feature is the ability to create an email template for contacting our influencers! Emails are easy to customize AND track the open rate and other details. I also like the ability to download hi-res images! Cons I wish it were a little easier to customize your "application" page but the customer care team has provided ways to work around / improve our application to make it what we'd hoped. Review Source Response from Grin April 27, 2020 Leah, Thank you so for sharing your recent experience with GRIN. We will be sure to pass along the nice shoutout to the Customer Success team. MR Maria R. Senior Social Media Manager Marketing and Advertising Used the software for: Less than 6 months ### "Love using GRIN to manage my influencer campaigns!" March 7, 2022 5.0 I have been able to scale large scale campaigns and make them manageable with GRIN Pros The search, email and analytics capabilities are unmatched. Cons Would like to be able to edit each contract uniquely to each influencer within a campaign. Review Source Response from Grin March 11, 2022 Thank you for your honest feedback Maria! Happy to see that GRIN is helping you manage and scale your program. GL Gianna L. Marketing assistant Apparel & Fashion Used the software for: Less than 6 months ### "Helpful in most areas, limiting in some" February 27, 2020 4.0 Pros GRIN really helped us streamline how we respond to influencers and made it easily manageable to email back as many influencers that reach out to us in a day. It has also really helped us with product selection when sending influencers gifted products, they aren’t as easily distracted by products we can’t send them. Cons I wish campaigns were more easily customizable per influencer, Im having to create multiple campaigns a month because we can’t send all the influencers the same value of products. Review Source Response from Grin March 2, 2020 Gianna, Thank you for submitting your experience. I have shared your review with your Customer Success Manager so that he can show you how you can add more products for specific influencers, and also touch on our Partnerships feature that can help you nurture 1:1 relationships with influencers. RJ Renee J. Marketing Coordinator Consumer Goods Used the software for: 1-2 years ### "The best Customer Service" May 20, 2021 5.0 Amazing experience! Pros GRIN is awesome! For anyone looking to get into the influencer marketing world, this is the software fo ryou. Cons I wish I could add more than 500 prospects a day, but nothing else other than that. Review Source DV Danielle V. Influencer Marketing Specialist Marketing and Advertising Used the software for: Less than 6 months ### "GRIN is the best platform for campaign management" November 2, 2020 5.0 GRIN solves our problems with prospecting for influencers on a large scale. To onboard successfully, we are reaching out to over 200 influencers per week per brand. GRIN's Influencer Search tool has helped streamline that process. Pros The best part about GRIN is the campaign management tool. From prospecting and onboarding with T&C's to sending Influencer orders and reporting, GRIN does not miss a step with campaign management. Cons I would like GRIN to have more individual influencer focused reporting. For example, if one influencer was across 3 campaigns for 1 brand, I would like to be able to see a full report on their performance across all campaigns including content performance, IMV, conversions, etc. Review Source SH Samuel H. Product and Photography Specialist Publishing Used the software for: Less than 6 months ### "Quick Updates and Customer Service" May 21, 2021 5.0 Honestly, we had doubts as we aren't a large company that can easily afford this service, but it has truly been amazing and helped us reach influencers we might never have even found! Pros \- Amazing amazing customer service, we feel like we know our CSM as friends now! - We're joining as TikTok is being added to the service, and are glad to see quick updates with integrations through TikTok - The automation of the whole process has allowed us to compile 4-5 different platforms and services into one! Cons \- Although we know it's somewhat new, we wish there was better integration with TikTok, and know it'll get there soon - Can be a bit pricey for a small company, but is proving to be worth it Review Source Similar Products Featured ## Send me user reviews about this product ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.