# Page 6 | Grin Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Page 6 - Is Grin the right Influencer Marketing solution for you? Explore 147 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/173654/GRIN/reviews --- Grin 4.7 (147) [View alternatives](https://www.capterra.com/p/173654/GRIN/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 13th, 2026 # Page 6 - Reviews of Grin ## Showing most helpful reviews Showing 126-147 of 147 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use EK Elle K. Influencer Growth Associate Retail Used the software for: 6-12 months ### "Scale high quality relationships with influencers!" May 24, 2021 5.0 We have been able to scale high-quality influencer relationships and find our brand ambassadors with the data and clean workflow provided by GRIN Pros UGC collection, ease of workflow, ability to keep track of and build upon influencer relationships Cons There are limitations to the influencer search tool - but it is still 60% useful! Review Source CS Cory S. Publicist Apparel & Fashion Used the software for: Less than 6 months ### "Great customer service + easy to learn!" November 11, 2021 5.0 Overall I love the experience- the customer service, the seamless integration, and the analytics. Pros I think the customer service is A plus! The process and steps for learning the program was user friendly and straightforward. I love that Grin works so easily with our other platforms- Shopify and Slack. Cons I don't find the Creator Search to be very effective. I find the results to be too broad. Review Source Response from Grin November 24, 2021 Thank you for the honest feedback! Glad that you love the integrations to help you streamline your workflow. I'll also share the kind words to our Customer Success team. KO Keri O. Marketing & Sales Director Arts and Crafts Used the software for: 6-12 months ### "Scale Your Influencer Program Fast and Easy!" February 22, 2019 5.0 Grin has been essential in growing our influencer program. It has allowed us to triple our content production and has allowed us to reallocate employees hours to other areas of the business. Prior to using Grin, we have 1.5 employees managing our influencers. Now we have 1 part time employee. Pros The integrations and ease of use. It keeps everything (emails, contracts, supporting documents, payment, conversions) all in one system. Cons Finding micro-influencer can be difficult but it is very easy to on-board them on the software. Review Source WF Walker F. Community Specialist Apparel & Fashion Used the software for: Less than 6 months ### "Grin is a must!" August 16, 2021 5.0 Intuitive user interface. Essential for any influencer marketing team. Pros The dashboard is essential for knowledge of ROI. Influencer partnership tool makes communication + information seamless. Cons The ability to have partnerships save automatically. Review Source LD Lindsay D. Marketing Specialist Apparel & Fashion Used the software for: 1-2 years ### "Grin helped us scale and grow our influencer program with a one-person team!" January 14, 2021 4.0 Pros Grin has helped streamlining and automate our influencer communications in a way that has allowed us to grow with really limited resources. It's great having all of the communication and executing consolidated in one place. Cons The main roadblock is that Grin has so many features that we just haven't been able to use due to capacity. I would recommended ensuring you have the resources to be able to dedicate to the platform to use it to it's full potential. Review Source HW Heather W. Influencer Marketing Manager Health, Wellness and Fitness Used the software for: Less than 6 months ### "Efficient and Useful" May 20, 2021 4.0 Overall, GRIN is a huge asset to our Influencer program. The data is provides my team allows us to deep dive into the program with the click of a button. Because of this we are able to adapt and improve month over month. Pros Having all of my influencer work flow in once place has made my job so much easier! Having all of my response templates in one place makes communication so much faster and makes more time for other priorities. Cons The only thing that is not the best with GIRN is when you have 1 manager working with multiple influencers at once. Communicated can get crossed and making payments can get confusing. Review Source HO Hannah O. Marketing Associate Food & Beverages Used the software for: 6-12 months ### "I love GRIN! " January 22, 2021 5.0 Overall I have had a wonderful experience using grin and really love the platform Pros How much it has made my job easier by having all the information needed in one place. Cons I wish that the partnerships where integrated with campaigns Review Source MP Morgan P. Community Partnerships Consultant Consumer Goods Used the software for: Less than 6 months ### "Love Using GRIN!" February 22, 2022 5.0 Pros What I like most about GRIN is that it makes managing influencer partnerships easy and convenient. Cons What I like the least about GRIN is that I've experienced a couple of instances where an influencer's content did not track, which lead to no reporting being available for that influencer in certain Activations; however, \[SENSITIVE CONTENT\] and the support team have been very responsive with trying to find a solution. Review Source Response from Grin February 28, 2022 Thank you for your honest feedback, Morgan! We're always excited to hear how GRIN has helped tackle so many of the challenges of running an impactful program like yours. KP KATE P. Founder Retail Used the software for: 6-12 months ### "WONDERFUL HANDS ON SUPPORT FOR YOUR GROWING BUSINESS" October 20, 2020 5.0 THE EXPERIENCE HAS BEEN AN ABSOLUTE PLEASURE. IMPECCABLE CUSTOMER SERVICE FROM MY ACCOUNT SPECIALIST TO THE ACCOUNTING DEPARTMENT. YOU ALWAYS HAVE A LIVE PERSON TO TALK WITH AND FEELS LIKE YOU HAVE A "MOM & POPS" TEAM HELPING YOU ALONG THE WAY. IT'S QUITE SPECIAL FOR SUCH AN ESTABLISHED COMPANY. Pros THE EASE OF USE. THE COMPANY IS CONTINOUSLY STREAMLINING THEIR PRODUCT TO MAKE IT EVEN MORE USER FRIENDLY TO US USERS. THE ORGANIZATION OF INFLUENCERS AND THEIR CAMPAIGNS WAS A WONDERFUL HELP. Cons A BIT SPENDY FOR A START UP BUT WORTH IT FOR INFLUENCER BASED MARKETING. MARKETING IS ESSENTIAL FOR ANY START UP. Review Source BL Brian L. Partnerships and Community Manager Consumer Goods Used the software for: Less than 6 months ### "Grin Influencer CRM" October 21, 2019 4.0 Pros Ability to quickly access revenue numbers, search for new influencers, and create links/codes for existing influencers. Cons inability to manage multiple influencers at one time, inability to pull a list of content that is complete over a specific time period, cap at number of active influencers. Alternatives considered [Later Influence](https://www.capterra.com/p/186912/Mavrck/) Review Source Response from Grin October 22, 2019 Brian, Thank you so much for sharing your experience with GRIN. LS Laura S. Director of Brand Social Consumer Goods Used the software for: Less than 6 months ### "GRIN is Great" May 24, 2021 4.0 It's been great. I've loved the onboarding training and from there I've enjoyed the extra help where needed. Pros I love the Shopify integration. It saves so much time when placing influencer orders. I also just love how everything is in one place. Cons I think the reporting features could be greatly improved. I also think the email functionality could be better organized. Alternatives considered [Aspire](https://www.capterra.com/p/161544/Aspire/) Reason for choosing Grin Cost Review Source MH Michael H. Cofounder & CEO Apparel & Fashion Used the software for: Less than 6 months ### "GRIN is the standard for influencer relationship management for Shopify stores" April 1, 2019 5.0 We are solving the problem of how to scale an influencer team while maintaining deep relationships. We are using automation and personalization along with Shopify to create the best influencer program possible. Pros After 5 months we are seeing 10x the ROI. The Shopify integration is spot on and the pace of feature releases has been higher than expected. I can tell that the team at GRIN is committed to making this product a real asset to their clients. We couldn't be happier using GRIN. Cons I haven't encountered any features that are unsatisfactory 5 months into use. Review Source GD George D. Director of Marketing Consumer Goods Used the software for: Less than 6 months ### "Great Overall Experience" April 22, 2020 5.0 Pros Grin has met all of our expectation thus far. The on-boarding experience was super easy. Any questions we had were quickly answered. Amy, our account manager, was super helpful and taught each of our employees how to use Grin. If you are looking to expand your influencer program Grin is the way to go! Cons I have been happy with every aspect of Grin so far. Review Source Response from Grin April 27, 2020 George, Thank you for sharing your onboarding your onboarding experience with GRIN. We will be sure to pass on the kind words to Amy. KH Kristen H. Marketing Manager Furniture Used the software for: Less than 6 months ### "Great all in one tool" March 18, 2021 5.0 Pros I enjoy that you can do everything from influencer searches to landing pages, to collecting assets and everything in between and it's kept in one platform instead of bouncing back and forth through other platforms or services to track everything. Cons My biggest pet peeve about it is when you set briefs the save button it at the top of the page. If you click the "next" button before scrolling to the top then your work is not saved. I've had to redo things many times. It's a simple fix that hopefully is taken care of soon. I would also like more features for customization on the landing pages that you can create. Review Source MP Monica P. Brand Relationships Manager Health, Wellness and Fitness Used the software for: Less than 6 months ### "GRiN Experience" April 21, 2021 5.0 Overall the service has been wonderful, fast and beyond helpful to our business. Pros The Influencer search, recruit, and filter capabilities are amazing to cater to your business' individual niche. We are loving how easily we can now find customers and influencers who are aligned with our company's mission. Cons The email feature could use a bit of work as well as the general content pulling Review Source MH Mia H. Associate Manager Marketing Marketing and Advertising Used the software for: Less than 6 months ### "Grin makes influencer marketing manageable" January 11, 2023 5.0 Pros Influencer marketing is so manual. Grin helps take the lift off of you and allows you to automate Cons A bit expensive for the capabilities. I wish I could see more of influencer's stats through the platform Review Source Response from Grin February 1, 2023 Thank you for your honest feedback, Mia! Happy to hear that GRIN is helping you manage and automate your program. NS Nina S. Influencer Marketing Manager Food & Beverages Used the software for: 6-12 months ### "Their UGC management tool is pretty impressive" November 26, 2018 5.0 Pros Grin takes away the most time-consuming part of building an influencer marketing program so you can keep focusing on the essentials. Cons Lack of Instagram story analytics, which are now available on Grin. Review Source GU Greg U. Founder Consumer Goods Used the software for: Less than 6 months ### "Great asset for managing influencer marketing" March 27, 2021 5.0 Overall Grin is an asset to the company's influencer marketing efforts, though with room to improve and evolve Pros All aspects of managing influencer marketing are visible in one portal, which is intuitive and straightforward. The report builder tool is great for summarizing our activities. Cons It's not particularly easy to use the influencer search functionality and it would be nice to identify which products were sold by which influencers - it would complete the feedback loop Alternatives considered [Upfluence](https://www.capterra.com/p/162056/Upfluence/) Reason for choosing Grin Stronger reviews for Grin Review Source SV Stone V. Sr. Digital Relational Organizer Marketing and Advertising Used the software for: 6-12 months ### "Great tool " October 30, 2020 5.0 We used Grin to find social media users based on very specific demographic information. In the beginning, we also used it for the email outreach, but later switched to ESPs. Pros I love the ability to search for social media users based on very specific demographic traits. Cons It was a bit hard to keep track of communications with each influencer within the platform. Review Source KM Kayla M. Social Media Manager Retail Used the software for: Less than 6 months ### "Murphy Grin Review" February 26, 2019 5.0 Very positive! The team is always willing to work with us and help in the way that will work best for us. Pros We manage so many influencers that it's often hard to keep track. Grin has really been a life saver, keeping us organized and giving us more insight than we've ever had on people receiving our product. Just the sheer functionality of a CRM for our influencers is huge for us. Cons The search function isn't the best. It's sometimes hard to discover people who are really relevant to our brand. Review Source JS Jamie S. Manager Retail Used the software for: Less than 6 months ### "Perfect solution for headache-free influencer marketing" September 17, 2020 5.0 Grin has actually helped us cultivate some genuine relationships with influencers to our brand. It takes the headache out of the process and keeps things organized so we can focus on even better reach and relations. Pros What really drew me into this one is that it works for influencers in other platforms than just instagram. We can find influencers on YouTube, TikTok, and more. It also integrates right into Shopify and other e-commerce stores, so we can keep track of what we need to send to who, and track shipping too. Cons There's not much to dislike here. You have a lot of options and integrations with this, so there's really nothing to not like. Review Source MF Marc F. Operations Manager Consumer Goods Used the software for: Less than 6 months ### "User Friendly and great way to manage Influencers" October 30, 2020 5.0 Pros How easy it is to manage everything in one place. Cons There is nothing at this time that we are finding wrong. 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