# Apptimize Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about Apptimize Software - reviews, pricing plans, popular comparisons to other AB Testing products and more.

Source: https://www.capterra.com/p/173728/Apptimize

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# 

 Apptimize Software Review 2026: Features, Integrations, Pros & Cons

Last updated on March 13, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Apptimize

## What is Apptimize?

Apptimize, an innovation engine providing industry-leading experimentation and feature release management, supports the creation of exceptional user experiences across all digital platforms: mobile, hybrid, OTT, web, and server. Companies are building mobile apps to ensure they have an omni-channel presence Apptimize enables them to test and optimize these apps to reach and exceed business goals.

## What is Apptimize used for?

[AB Testing](https://www.capterra.com/ab-testing-software/)

Top alternative

Featured

Overall rating

Based on 8 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Starting price

$30000

Per Year

Free trial  
available

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Apptimize?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://apptimize.com&name=Apptimize)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Apptimize

4.4 (8)

VS.

[4.7 (260)](https://www.capterra.com/p/150695/Lucky-Orange/reviews/)

Starting Price

$30000

Per Year

Starting Price

$39

Flat Rate, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.3 (8)

Ease Of Use

4.6 (143)

Value For Money

4.3 (7)

Value For Money

4.6 (111)

Customer Service

4.6 (7)

Customer Service

4.7 (104)

## Apptimize alternatives

[4.5 (17)](https://www.capterra.com/p/172116/PageSense/reviews/)

Starting price

$12.00

Per User, Per Month

[Mixpanel](https://www.capterra.com/p/158740/Mixpanel/)

[4.5 (145)](https://www.capterra.com/p/158740/Mixpanel/reviews/)

Starting price

$25.00

Per User, Per Month

[Learn More](https://www.capterra.com/p/158740/Mixpanel/)

[Freshsales](https://www.capterra.com/p/155563/Freshsales/)

[4.5 (621)](https://www.capterra.com/p/155563/Freshsales/reviews/)

Starting price

$11.00

Per User, Per Month

[Learn More](https://www.capterra.com/p/155563/Freshsales/)

[TryMyUI](https://www.capterra.com/p/178072/TryMyUI/)

[4.0 (23)](https://www.capterra.com/p/178072/TryMyUI/reviews/)

Starting price

$99.00

Per User, Per Month

[Learn More](https://www.capterra.com/p/178072/TryMyUI/)

[View all alternatives](https://www.capterra.com/p/173728/Apptimize/alternatives/)

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

A/B Testing

5.0 (1)

0.00% of 1 reviewers that rated this feature as important or highly important

Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness

Access Controls/Permissions

Define levels of authorization for access to specific files or systems

Activity Dashboard

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

API

Application programming interface that allows for integration with other systems/databases

Audience Targeting

Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention

Funnel Analysis

Method of analysis that visualizes the series of events that lead towards a defined goal.

Apptimize 12 features

Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness

Define levels of authorization for access to specific files or systems

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Application programming interface that allows for integration with other systems/databases

Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention

Method of analysis that visualizes the series of events that lead towards a defined goal.

Geographic location of visitors determines behavior of the software

Create many versions of emails, forms, or actions and gauge which is most effective

Conduct tests to compare performance across various versions of content (web pages, images, emails, etc.)

Apply statistical/mathematical models to sets of data

Program to edit text files that renders the content in accordance with embedded markup code such as HTML

Create, design and manage workflows for repetitive tasks

Features

4.6 (8)

4.6

Based on 8 reviews

## Pricing

Value for money

4.3 (7)

Free Trial

Free Version

Basic

$30,000

Per Year

Value for money

4.3 (7)

4.3

Based on 7 reviews

## Integrations

[

Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/)[

Adobe Analytics](https://www.capterra.com/p/202871/Adobe-Analytics/)[

Mixpanel](https://www.capterra.com/p/158740/Mixpanel/)[

Amplitude](https://www.capterra.com/p/158741/Amplitude/)[

Flurry](https://www.capterra.com/p/198449/Flurry/)

## Support, customer service and training options

Customer Service

4.6 (7)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.6 (7)

4.6

Based on 7 reviews

## User reviews

Overall rating

4.4

Based on 8 reviews

Filter by rating

5(4)

4(3)

3(1)

2(0)

1(0)

Mentioned topic

Sorted by most recent

Laureine Claire N.

Manager

Farming

### "Apptimize est un bon outil marketing "

3.0

Overall Rating

3.0

3.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

6/10

September 29, 2023

Pros

Ce logiciel possède d'excellentes fonctionnalités

Cons

Les prix de Apptimize sont élevés pour notre budget

Switched from

[Microsoft Viva Engage](https://www.capterra.com/p/227175/Yammer/)

[Xodo Sign](https://www.capterra.com/p/160894/eversign/)

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Mansi M.

Software Engineer

Computer Software

### "Great software for managing A/B Testing"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

9/10

December 22, 2022

Good experience in A/B testing

Pros

I liked that their product and its features were seamless, and as a user, I was able to use it across multiple channels and also on different platforms like the web, mobile, and tablets. I can track all my features easily, and even after a change is made, the results are reflected quickly, i.e., the performance of their product is excellent. One of their best features is their personalized user experience, where they target any feature of the product testing for a particular segment of users.

Cons

I did not identify any major cons. Though, they can work on making their landing website more intuitive and provide more details about the features they offer in their solutions.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Allen M.

Analyst

Marketing and Advertising

### "very detailed & robust product/feature AB testing product offering"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

0.0

0.0

Likelihood to Recommend

6/10

February 22, 2020

Flexible tool with greatly helps with experimentation. Highly recommend this tool to anyone

Pros

The what you see is what you get (WYSIWYG) editor is an easy tool that is super intuitive. Many features to take advantage of and take your ab testing to the next level

Cons

Dashboard user interface is a lot to look at, but once you figure out a workflow it makes more sense. A bit of a daunting task to utilize all the features of the program

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Bharat S.

Software Engineer

Computer Software

### "Good tool to perform test "

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

7/10

February 7, 2020

My experience is good with apptimize. Use many in AB testing.

Pros

Apptimize is easy to use and good software for AB testing and performances testing. Interface is easy to handle. It helps in iOS and android mobile application testing.

Cons

It should gathers all the previous result so others can check quickly. Otherwise I’m happy with apptimize features.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

DJ

Dannys J.

Coordinator of recruitment and selection of human talent

Human Resources

### "Apptimize is a spectacular tool and integrates very well with other"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

January 1, 2019

Our surprise was treated with transactions, we knew its price but what we did not know is that sometimes it would be something that would disadvantage us a little. Apptimize is very good, it would be a shame to have to discard it just for this.

Pros

We use this platform for our online businesses, integrating with simplicity with other tools that together with apptimize, achieve a spectacular implementation.

Cons

Transaction fees are not very cheap. We can afford to pay for the price but we will not know if it will be for a long time, we do not want a bad economic investment.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

MT

Marlene T.

Coach

Newspapers

### "Good tools to perform tests"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

October 18, 2018

Pros

Apptimize has potential tools to perform A / B tests and graphically measure the details of the statistics displayed, an easy-to-use interface. Manage and analyze each test with a detailed analysis to provide you with the information you want about the test you did. It integrates very well.

Cons

I can not find a feature that I do not like, it is really a well thought out and developed software, with a good technical support that responds to all my worries. I'm waiting for more.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Suhayl Del Carmen B.

Promotor de ventas

Internet

### "I loved your A / B test design"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

September 12, 2018

Pros

It allows testing very efficiently, Apptimize is an easy to use software, with a good interface and that has gradually become very helpful with its different tools.

Cons

I just have not had problems with the use of Apptimize, I am satisfied with the features it has.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

AU

Anonymous User

Director of Product Experience

### "Good & robust product, but high learning curve"

4.0

Overall Rating

4.0

4.0

Ease of Use

3.0

3.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

8/10

March 20, 2018

Pros

Really well thought through in terms of A/B testing; easy to use WYSIWYG editor. Feature flags are important feature for development.

Cons

There is a high learning curve to use this product, also specifically for developers. However, once they understand how the tool works, it becomes much easier to launch code block tests, or anything non-visual.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/173728/Apptimize/reviews/)

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