# Apptimize Software Pricing, Alternatives & More 2026 | Capterra > With the help of Capterra, learn about Apptimize Software - reviews, pricing plans, popular comparisons to other AB Testing products and more. Source: https://www.capterra.com/p/173728/Apptimize --- # Apptimize Software Review 2026: Features, Integrations, Pros & Cons Last updated on March 13, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. Independent research methodology Capterra’s researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. 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[Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/) [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) Apptimize ## What is Apptimize? Apptimize, an innovation engine providing industry-leading experimentation and feature release management, supports the creation of exceptional user experiences across all digital platforms: mobile, hybrid, OTT, web, and server. Companies are building mobile apps to ensure they have an omni-channel presence Apptimize enables them to test and optimize these apps to reach and exceed business goals. ## What is Apptimize used for? [AB Testing](https://www.capterra.com/ab-testing-software/) Top alternative Featured Overall rating Based on 8 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Starting price $30000 Per Year Free trial available Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Apptimize?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://apptimize.com&name=Apptimize) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Apptimize 4.4 (8) VS. [4.6 (16)](https://www.capterra.com/p/163491/Pesonyze/reviews/) Starting Price $30000 Per Year Starting Price $225 Per Feature, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.3 (8) Ease Of Use 4.3 (16) Value For Money 4.3 (7) Value For Money 4.5 (15) Customer Service 4.6 (7) Customer Service 4.5 (15) ## Apptimize alternatives [Mida](https://www.capterra.com/p/10014532/Mida-so/) [4.6 (45)](https://www.capterra.com/p/10014532/Mida-so/#reviews) Starting price $399.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 93% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/10014532/Mida-so/) [ConvertCart](https://www.capterra.com/p/190983/ConvertCart-Tool-Suite/) [4.8 (45)](https://www.capterra.com/p/190983/ConvertCart-Tool-Suite/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 98% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/190983/ConvertCart-Tool-Suite/) Highest Rated [Croct](https://www.capterra.com/p/10011615/Croct/) [4.9 (13)](https://www.capterra.com/p/10011615/Croct/#reviews) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 100% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/10011615/Croct/) [Instapage](https://www.capterra.com/p/141695/Instapage/) [4.5 (365)](https://www.capterra.com/p/141695/Instapage/reviews/) Starting price $79.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 90% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/141695/Instapage/) [View all alternatives](https://www.capterra.com/p/173728/Apptimize/alternatives/) ## Features Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically. A/B Testing 5.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness Access Controls/Permissions Define levels of authorization for access to specific files or systems Activity Dashboard Dashboard to view the status of ongoing processes, identify current incidents and track past activities API Application programming interface that allows for integration with other systems/databases Audience Targeting Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention Campaign Segmentation Group campaigns by project, client, or campaign for better management. Apptimize 13 features Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness Define levels of authorization for access to specific files or systems Dashboard to view the status of ongoing processes, identify current incidents and track past activities Application programming interface that allows for integration with other systems/databases Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention Group campaigns by project, client, or campaign for better management. Method of analysis that visualizes the series of events that lead towards a defined goal. Geographic location of visitors determines behavior of the software Create many versions of emails, forms, or actions and gauge which is most effective Conduct tests to compare performance across various versions of content (web pages, images, emails, etc.) Apply statistical/mathematical models to sets of data Program to edit text files that renders the content in accordance with embedded markup code such as HTML Create, design and manage workflows for repetitive tasks Features 4.6 (8) 4.6 Based on 8 reviews ## Pricing Value for money 4.3 (7) Free Trial Free Version Basic $30,000 Per Year Value for money 4.3 (7) 4.3 Based on 7 reviews ## Integrations [ Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/)[ Adobe Analytics](https://www.capterra.com/p/202871/Adobe-Analytics/)[ Mixpanel](https://www.capterra.com/p/158740/Mixpanel/)[ Amplitude](https://www.capterra.com/p/158741/Amplitude/)[ Flurry](https://www.capterra.com/p/198449/Flurry/) ## Support, customer service and training options Customer Service 4.6 (7) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.6 (7) 4.6 Based on 7 reviews ## User reviews Overall rating 4.4 Based on 8 reviews Filter by rating 5(4) 4(3) 3(1) 2(0) 1(0) Mentioned topic Sorted by most recent Laureine Claire N. Manager Farming ### "Apptimize est un bon outil marketing " 3.0 Overall Rating 3.0 3.0 Ease of Use 4.0 4.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 6/10 September 29, 2023 Pros Ce logiciel possède d'excellentes fonctionnalités Cons Les prix de Apptimize sont élevés pour notre budget Switched from [Microsoft Viva Engage](https://www.capterra.com/p/227175/Yammer/) [Xodo Sign](https://www.capterra.com/p/160894/eversign/) Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Mansi M. Software Engineer Computer Software ### "Great software for managing A/B Testing" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 9/10 December 22, 2022 Good experience in A/B testing Pros I liked that their product and its features were seamless, and as a user, I was able to use it across multiple channels and also on different platforms like the web, mobile, and tablets. I can track all my features easily, and even after a change is made, the results are reflected quickly, i.e., the performance of their product is excellent. One of their best features is their personalized user experience, where they target any feature of the product testing for a particular segment of users. Cons I did not identify any major cons. Though, they can work on making their landing website more intuitive and provide more details about the features they offer in their solutions. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Allen M. Analyst Marketing and Advertising ### "very detailed & robust product/feature AB testing product offering" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 5.0 5.0 Customer Service 0.0 0.0 Likelihood to Recommend 6/10 February 22, 2020 Flexible tool with greatly helps with experimentation. Highly recommend this tool to anyone Pros The what you see is what you get (WYSIWYG) editor is an easy tool that is super intuitive. Many features to take advantage of and take your ab testing to the next level Cons Dashboard user interface is a lot to look at, but once you figure out a workflow it makes more sense. A bit of a daunting task to utilize all the features of the program Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Bharat S. Software Engineer Computer Software ### "Good tool to perform test " 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 7/10 February 7, 2020 My experience is good with apptimize. Use many in AB testing. Pros Apptimize is easy to use and good software for AB testing and performances testing. Interface is easy to handle. It helps in iOS and android mobile application testing. Cons It should gathers all the previous result so others can check quickly. Otherwise I’m happy with apptimize features. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. DJ Dannys J. Coordinator of recruitment and selection of human talent Human Resources ### "Apptimize is a spectacular tool and integrates very well with other" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 January 1, 2019 Our surprise was treated with transactions, we knew its price but what we did not know is that sometimes it would be something that would disadvantage us a little. Apptimize is very good, it would be a shame to have to discard it just for this. Pros We use this platform for our online businesses, integrating with simplicity with other tools that together with apptimize, achieve a spectacular implementation. Cons Transaction fees are not very cheap. We can afford to pay for the price but we will not know if it will be for a long time, we do not want a bad economic investment. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. MT Marlene T. Coach Newspapers ### "Good tools to perform tests" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 October 18, 2018 Pros Apptimize has potential tools to perform A / B tests and graphically measure the details of the statistics displayed, an easy-to-use interface. Manage and analyze each test with a detailed analysis to provide you with the information you want about the test you did. It integrates very well. Cons I can not find a feature that I do not like, it is really a well thought out and developed software, with a good technical support that responds to all my worries. I'm waiting for more. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Suhayl Del Carmen B. Promotor de ventas Internet ### "I loved your A / B test design" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 September 12, 2018 Pros It allows testing very efficiently, Apptimize is an easy to use software, with a good interface and that has gradually become very helpful with its different tools. Cons I just have not had problems with the use of Apptimize, I am satisfied with the features it has. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. AU Anonymous User Director of Product Experience ### "Good & robust product, but high learning curve" 4.0 Overall Rating 4.0 4.0 Ease of Use 3.0 3.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 8/10 March 20, 2018 Pros Really well thought through in terms of A/B testing; easy to use WYSIWYG editor. Feature flags are important feature for development. Cons There is a high learning curve to use this product, also specifically for developers. However, once they understand how the tool works, it becomes much easier to launch code block tests, or anything non-visual. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. [View all Reviews](https://www.capterra.com/p/173728/Apptimize/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. Independent research methodology Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. [Learn more](https://www.capterra.com/resources/proprietary-data-research/) How Capterra verifies reviews Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI. [Learn more](https://www.capterra.com/resources/how-we-verify-reviews/) How Capterra ensures transparency Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website. [Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)