---
title: "UpContent Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about UpContent Software - reviews, pricing plans, popular comparisons to other Content Marketing products and more."
source_url: "https://www.capterra.com/p/173814/UpContent/"
page_type: "product"
language: "en"
---

# 

 UpContent Software Review 2026: Features, Integrations, Pros & Cons

Last updated on August 20, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews)

UpContent

## What is UpContent?

UpContent is a B2B SaaS technology that helps marketing, sales, and PR professionals build trust and deepen relationships by solving the unique challenge of discovering, discussing, and distributing the most valuable curated articles to customers, prospects, employees, and advocates without disrupting their workflow. The use of UpContent versus the current, common, manual process saves marketing teams over two days, per team member, per month.

## What is UpContent used for?

[Content Marketing](https://www.capterra.com/content-marketing-software/)

Overall rating

Based on 61 user reviews

Reviews sentiment

Positive

93%

Neutral

7%

Negative

0%

Starting price

$15

Flat Rate, Per Month

Free trial  
available

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

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Do you work for UpContent?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://upcontent.com&name=UpContent)

## UpContent Overview

Updated August 2026

AI summary

UpContent supports small businesses, midsize, and enterprise organizations in content marketing by enabling teams to discover, organize, and distribute relevant articles across multiple channels. Delivered via cloud or web-based platforms, it offers campaign management, categorization, conversion tracking, and SEO management, making it suitable for marketing teams needing efficient curation and improved organic reach.

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### UpContent

4.5 (61)

VS.

[### Jasper](https://www.capterra.com/p/217242/Jasper/)

[4.8 (1,855)](https://www.capterra.com/p/217242/Jasper/reviews/)

Starting Price

$15

Flat Rate, Per Month

Starting Price

$29

Usage Based, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.3 (61)

Ease Of Use

4.7 (1,855)

Value For Money

4.6 (51)

Value For Money

4.5 (1,658)

Customer Service

4.8 (50)

Customer Service

4.7 (1,499)

## UpContent alternatives

[Levitate](https://www.capterra.com/p/211147/Levitate/)

[4.8 (333)](https://www.capterra.com/p/211147/Levitate/reviews/)

Starting price

$349.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

98%

of reviewers

rated it above 4 stars

[Interacty](https://www.capterra.com/p/209461/Interacty/)

[4.8 (158)](https://www.capterra.com/p/209461/Interacty/reviews/)

Starting price

$29.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

98%

of reviewers

rated it above 4 stars

Highest Rated

[Writesonic](https://www.capterra.com/p/219972/Writesonic/)

[4.8 (2,102)](https://www.capterra.com/p/219972/Writesonic/reviews/)

Starting price

$10.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

97%

of reviewers

rated it above 4 stars

[Writecream](https://www.capterra.com/p/232882/Writecream/)

[4.8 (346)](https://www.capterra.com/p/232882/Writecream/reviews/)

Starting price

$49.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

97%

of reviewers

rated it above 4 stars

[View all alternatives](https://www.capterra.com/p/173814/UpContent/alternatives/)

## FAQs about UpContent

Overview

### What problems does UpContent solve?

UpContent solves the time-consuming work of finding relevant articles, organizing them by topic, and pushing them into social scheduling tools without manual copying. Social media managers, content marketers, agencies, and community teams use it to streamline editorial planning, monitor industry news, support multiple clients, and keep channels filled with timely, niche-specific content.

Answer based on 33 reviews

Overview

### Which roles and teams benefit most from UpContent?

UpContent is most used by marketing teams, communications staff, consultants, and business leaders who need a steady flow of relevant content. Marketing managers and marketers use it to curate and schedule social posts, communications teams support audience engagement, consultants streamline client content planning, and executives maintain thought leadership efficiently.

Answer based on 61 reviews

Talk to an expert

### More questions?

Ask our experts

Overview

### What company size and specific industries is UpContent built for?

UpContent is designed for sales and marketing teams at small, mid-market, and enterprise organizations in industries where trust matters, expertise is important, and content curation is a core part of the strategy. It fits sectors that rely on credible information to support customer relationships and thought leadership.

Features and Usability

### What are the key features of UpContent?

UpContent includes core content curation tools like article search, content filtering, categorization, and news updates, plus social media management for sharing across multiple channels. Differentiating features include integrations with Hootsuite, Buffer, and CMS tools, along with campaign management, collections, and SEO-focused content marketing workflows.

Answer based on 33 reviews

Overview

### How does UpContent work for social media management?

UpContent makes social media content curation and sharing easier for marketing teams managing multiple channels. It helps users discover industry articles, queue posts, and work with tools like Hootsuite and Buffer, though some teams note occasional delays for breaking news and minor friction with certain publishing integrations.

Answer based on 17 reviews

Pricing

### How much does it cost and what fees or limitations are included?

UpContent starts at $15 per month for the Sharer plan, with a free version and free trial available. Curator costs $49, Engager $95, and Orchestrator $265 monthly. Curator and Engager add $30 per extra collection, while Orchestrator adds $10. Some users note the free version allows only one topic.

Answer based on 8 reviews

Getting Started and Support

### What training and onboarding options does UpContent offer?

UpContent provides in person training, live online sessions, webinars, and documentation to help teams get started. In person training supports direct instruction, live online sessions allow guided remote setup, webinars cover features in a group format, and documentation offers written reference for self-paced review.

Answer based on 1 reviews

Getting Started and Support

### What customer support options does UpContent offer, and how do users rate the experience?

UpContent offers chat support. Users generally describe the support experience as fast, hands-on, and helpful, with some reporting answers within minutes and issue resolution almost immediately. Reviewers also say the team is receptive to feedback and works toward solutions, though one noted the product is only available in English.

Answer based on 10 reviews

Features and Usability

### How well does UpContent help with article search?

UpContent helps marketing teams find relevant articles faster, but search quality depends heavily on setup. Many users like the broad content discovery, saved time, and customizable filters, while others find Boolean terms, editing searches, source control, and freshness harder to manage for narrow or fast-moving topics.

Answer based on 21 reviews

## Features

AI summary

Based on 4,663 Content Marketing reviews

Not all Content Marketing products cover every feature buyers care about most. Here is what Capterra reviewers identify as essential when choosing a solution:

-   **Content Management** (**39%** of reviewers rated this feature as critical)
-   **SEO Management** (**38%**)
-   **Customizable Templates** (**35%**)

UpContent includes **SEO Management**. However, it does not offer **Content Management** and **Customizable Templates**. Its **SEO Management** capabilities help teams improve content visibility in search results, target relevant keywords more effectively, and make content decisions that support stronger organic reach, helping businesses attract the right audience and increase the impact of their content efforts.

Categorization/Grouping

5.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

Organize and group data or items based on various criteria

Campaign Management

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Conversion Tracking

Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads

Multi-Channel Campaigns

Allows for businesses to run a variety of different campaigns across different channels

SEO Management

Optimize and manage the search engine optimization efforts for a website or digital content

UpContent 5 features

### All Features
- Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results
- Categorization/Grouping: Organize and group data or items based on various criteria
- Conversion Tracking: Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads
- Multi-Channel Campaigns: Allows for businesses to run a variety of different campaigns across different channels
- SEO Management: Optimize and manage the search engine optimization efforts for a website or digital content

---

Get Advice

We can help you find the software with the features you need.

Features

4.2 (61)

4.2

Based on 61 reviews

## Pricing

Value for money

4.6 (51)

Free Trial

Free Version

[View pricing plan details](https://www.capterra.com/p/173814/UpContent/pricing/)

Free

$0.00

It includes:

-   0 Collections
-   1 Topic
-   1 User

Sharer

$15.00

Flat Rate,Per Month

It includes:

-   10 Topics
-   1 Collection
-   Basic Support
-   Custom Article Summary
-   Limited Partner Integrations

Curator

$49.00

Flat Rate,Per Month

It includes:

-   10 Topics
-   1 Collection
-   All Partner Integrations
-   Custom Article Summary
-   Custom Website Integration
-   Premium Onboarding and Support
-   RSS Integrations

Engager

$95.00

Flat Rate,Per Month

It includes:

-   3 Collections
-   50 Topics
-   All Partner Integrations
-   Custom Article Image and Summary
-   Custom Call-to-Actions
-   Custom Website and Email Integration
-   Premium Onboarding and Support
-   RSS Integrations

Orchestrator

$265.00

Flat Rate,Per Month

It includes:

-   ‍
-   100 Topics
-   9 Collections
-   All Partner Integrations
-   Custom Article Image and Summary
-   Custom Call-to-Actions
-   Custom Website and Email Integration
-   Premium Onboarding and Support
-   RSS Integrations

Value for money

4.6 (51)

4.6

Based on 51 reviews

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.8 (50)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.8 (50)

4.8

Based on 50 reviews

## User reviews

Overall rating

4.5

Based on 61 reviews

Filter by rating

5(33)

4(24)

3(4)

2(0)

1(0)

Mentioned topic

Sorted by most recent

Diego C.

Marketer

Marketing and Advertising

### "UpContent es una Gran herramienta de curación de Contenidos. Es una plataforma en Crecimiento."

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

September 23, 2022

En definitiva, Upcontent me parece un gran herramienta que deberias considerar si te dedicas a la creación de contenidos como emprendedor o como agencia.

Pros

Esta herramienta me ha ayudado a recopilar contenido genial y relevante para mi nicho. Lo mejor es que lo puedo configurar para que me muestre contenido actual o antiguo, así tengo más marge de maneobra a la hora de curar el contenido. Otro punto muy a favor de Upcontent, es la efectividad del soporte. Son receptivos y además que la plataforma incluye mucha documentación de apoyo.

Cons

Hay algunos puntos en contra que debe mejorar, como hacer un poco más intuitivo los parametros para la investigación del contenido, aunque hicieron un actualización reciente y ve mucho mejor. También he notado que en el español, no son tan preciso los resultados como en inglés.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Josh V.

Marketer

Marketing and Advertising

### "Great way to automate content curation"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

June 25, 2022

Great experience so far. I use it mostly to create RSS feeds that I plug into an automatic summariser which then I plug into my social media auto scheduler.

Pros

I can easily get some of the best information from around the web and share it across multiple media channels all done automatically.

Cons

The article search is sometimes a hit and miss so being able to select what is wanted and what is not wanted with upcontent remembering and learning from those selections who help.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Response from Vendor

June 27, 2022

Thanks for sharing your experience, Josh! We look forward to continuing to support you. Cheers, Scott

Dean G.

Owner & Coach

E-Learning

### "The ultimate in content curation "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

December 21, 2021

Pros

I have been looking for a product like this for years. I have tried others, but nothing matches up to Upconent. It finds articles, you can add via chrome extension, have them display on your website and a ton of ways to use the product can be found on their website.

Cons

I had some issues with the HTML code and having the collection displayed on my website, and it is uncertain if it is an issue with Upcontent or where I host my website.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

John H.

President

Accounting

### "Why I like UpContent"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

November 6, 2018

Pros

UpContent easily allows me to stay on top of what is happening in my industry and to push that content out to my clients and business partners on a variety of platforms. Their help in getting started makes it amazingly easy to adopt, and the simplicity of the platform makes it easy to stay up to date.

Cons

Still figuring out best keywords. It's a reiterative process.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Response from Vendor

November 16, 2018

Wow. Thanks, John. Great to have this feedback from you! You are certainly right about the iterative process in creating the best topic, but a little investment of time goes a long way - not to mention that topic creation is our favorite hobby. We are always happy to help!

MD

Michael D.

Executive Director

Non-Profit Organization Management

### "Upcontent Review"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

October 17, 2018

Pros

I was able to find like minded articles for my facebook page. It generated on its own so I could focus on other task and come back to check on it later.

Cons

The program was easy to use but it took some time getting used it. Now that I feel I have masted the program, I can imagine working without it.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

AN

Anonymous User

Division Director

Staffing and Recruiting

### "It's OK but not amazing"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

0.0

0.0

Likelihood to Recommend

8/10

October 16, 2018

It works ok for me. I use it with Hootsuite in order to post information in my social media. The only problem that I have is that I have to login every time into upcontent within Hootsuite. The app within hootsuite could be improved.

Pros

You can get easy content from the web regarding different topics.

Cons

It could be more intuitive how to filter the information that you are looking for. It's not clear where they are getting the articles and information from. Sometimes I feel that the content could be more.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

October 17, 2018

Oh no! We want to help you resolve these cons, together. There shouldn't be a neet to login to our app within Hootsuite each time. Also, if you aren't doing so already, you can leverage the "Sources" list to see and remove sources you aren't interested in finding content from. Finally, I'd highly recommend using our Content Source within Hootsuite rather than the stream, providing a more enjoyable experience. Interest in any of the above? I'd appreciate the opportunity to connect. Cheers, Scott

Steven L.

Principal

Marketing and Advertising

### "Good product, Great People Behind it"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

October 12, 2018

The nice part about these folks is they are literally all ears (and eyes) when a customer has suggestions. They are all into taking care of those who support them (customers) and you cannot ask for much more than that. I am actually thrilled I like their product and can support them. It is not every day you can personalize a business relationship with a SAAS company. Sign up with them and I will bet you will too. Really.

Pros

The concept for this software is terrific, content curation automation. The ability to find stories to re-post or rewrite for us is invaluable. We have use this tool along with others, and have stopped using all of them except for UpContent and ScoopIt. That alone says a lot!

Cons

This project is still pretty young and is growing, so we expect more features, usability UI tweaks and integrations as time goes on.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

WB

Will B.

UX designer

Computer Software

### "Easy to use"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

0.0

0.0

Likelihood to Recommend

8/10

October 12, 2018

Pros

Easy to install and easy access to ready to share content. Saves a lot of time.

Cons

The categories could be a little more specific for cases where the industry is very specific.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

October 15, 2018

Thanks for the review, Will. In addition to our broad category suggestions to help you get started, we also offer the ability to custom create topics to exactly match your needs. If you are interested, I'd be happy to help you create the specific cases you are looking for. Feel free to contact me at anytime: scott \[at\] upcontent \[dot\] com

AN

Anonymous User

Director

Media Production

### "Really good service."

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

0.0

0.0

Likelihood to Recommend

9/10

October 12, 2018

Finding good, new content to share on our my socials is hard. UpContent definitely helps with that!

Pros

\-How many articles if sides through -The interface -the idea of the thing.

Cons

\-I wish the copy link button was a little more prominent. -Somestimes it links to dead articles. -no video or image function (that would be cool)

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

October 17, 2018

Thanks for taking the time to share your experience with UpContent! That's a good suggestion regarding the copy link button. How are you using the article URLs after copying them? I ask as there may be a way to use UpContent's collections to easily bring articles where you want them to go using its RSS feed. I'd enjoy speaking with you. Cheers, Scott

AN

Anonymous User

Communications Coordinator

Public Relations and Communications

### "Not my favorite content program"

3.0

Overall Rating

3.0

3.0

Ease of Use

3.0

3.0

Features

2.0

2.0

Customer Service

0.0

0.0

Likelihood to Recommend

3/10

October 12, 2018

Meh. I check it occasionally, but there are better programs out there.

Pros

I like the idea of keeping keywords to find articles to benefit my work in destination marketing.

Cons

Its overly complicated to set up your parameters and it's not very thorough in finding articles written. I was hoping for more in this being able to help me with online listening.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

October 17, 2018

Thanks for taking the time to share your thoughts. Sorry to hear we aren't living up to your expectations (or our own) in helping. If you are open to it, I'd enjoy the opportunity to speak with you, see if we can jointly resolve some of the parameter challenges, and help ensure UpContent can meet our objectives in your specific use. Thanks for the time, Scott

[View all Reviews](https://www.capterra.com/p/173814/UpContent/reviews/)

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Popular comparisons

[Jasper vs UpContent](https://www.capterra.com/compare/173814-217242/UpContent-vs-Jasper)