# MediaRadar Software Pricing, Alternatives & More 2026 | Capterra > With the help of Capterra, learn about MediaRadar Software - reviews, pricing plans, popular comparisons to other Market Research products and more. Source: https://www.capterra.com/p/173818/MediaRadar --- # MediaRadar Software Review 2026: Features, Integrations, Pros & Cons Last updated on June 3, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Pros and Cons](#pros-cons)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) MediaRadar ## What is MediaRadar? MediaRadar's award-winning advertising intelligence solutions deliver timely cross-media insights that are targeted to those that are involved in the media selling, planning, or buying processes. Media selling teams rely on MediaRadar to prospect for new business, create compelling pitches and connect with the right buyers. Agencies and marketers use MediaRadar to create the best media mix, monitor their competitors, and uncover new advertising opportunities. ## What is MediaRadar used for? [Market Research](https://www.capterra.com/market-research-software/)[Display Advertising](https://www.capterra.com/display-advertising-software/)[Sales Enablement](https://www.capterra.com/sales-enablement-software/) Top alternative Featured Overall rating Based on 240 user reviews Reviews sentiment Positive 93% Neutral 7% Negative 0% Pros & cons Reliable and current business data Comprehensive prospecting and lead insights Incomplete and outdated contact details Starting price $5000 Per Year Free trial available Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for MediaRadar?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://mediaradar.com/&name=MediaRadar) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### MediaRadar 4.5 (240) VS. [4.4 (622)](https://www.capterra.com/p/141642/Copper/reviews/) Starting Price $5000 Per Year Starting Price $12 Per User, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.4 (240) Ease Of Use 4.5 (599) Value For Money 4.4 (202) Value For Money 4.1 (494) Customer Service 4.7 (223) Customer Service 4.3 (498) ## MediaRadar alternatives Highest Rated [4.8 (502)](https://www.capterra.com/p/197141/Tremendous-Rewards/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 99% of reviewers rated it above 4 stars [4.7 (971)](https://www.capterra.com/p/137289/Typeform/reviews/) Starting price $39.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 96% of reviewers rated it above 4 stars [4.6 (6,072)](https://www.capterra.com/p/147657/monday-com/reviews/) Starting price $9.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 94% of reviewers rated it above 4 stars [4.6 (2,323)](https://www.capterra.com/p/151962/SEMrush/reviews/) Starting price $139.95 Per User, Per Month Pricing Options Free Trial Free Version User Rating 96% of reviewers rated it above 4 stars [View all alternatives](https://www.capterra.com/p/173818/MediaRadar/alternatives/) ## FAQs about MediaRadar Overview ### What problems does MediaRadar solve? MediaRadar solves slow, unfocused prospecting by giving sales, advertising, publishing, and agency teams accurate contact data, advertiser spend insights, creative tear sheets, and competitor activity in one place. It reduces time spent hunting across sources, improves call prep, and helps reps target active buyers with more relevant pitches and outreach. Answer based on 103 reviews Overview ### Which roles and teams benefit most from MediaRadar? MediaRadar is most used by account executives, account managers, sales directors, and brand partnership teams that need prospecting intelligence, contact data, and advertiser insights to build pipelines and close deals. Media managers, analysts, and executives use it to track spending trends, identify opportunities, and guide client outreach and revenue strategy. Answer based on 240 reviews Talk to an expert ### More questions? Ask our experts Overview ### What company size and industries is MediaRadar built for? MediaRadar is built mainly for small businesses in marketing and advertising, which account for 62% and 39% of reviewers. It serves media sellers, agencies, and marketers, with additional use in publishing at 24% and media production at 7%, often for market research and competitive monitoring. Answer based on 240 reviews Features and Usability ### What are the key features of MediaRadar? MediaRadar includes core sales intelligence features like contact management, contact databases, lead generation, and CRM integration, plus differentiators such as advertising insights, campaign analytics, benchmarking, and customizable reports. Reviewers most often highlight prospecting tools, advertiser spend data, competitive information, creative tracking, and search/filter functions for finding contacts and market activity. Answer based on 109 reviews Overview ### How good is MediaRadar for advertising insights? MediaRadar gives sales and marketing teams useful visibility into advertiser spend, creative, placements, and prospecting activity. Many users like the detailed reports, tear sheets, and competitive views, but some question tracking accuracy, spend estimates, and filtering options, especially for niche markets, regional ads, and brand categorization. Answer based on 54 reviews Integrations ### Which third-party tools and platforms does MediaRadar integrate with? MediaRadar integrates with Microsoft Excel and Salesforce Sales Cloud. These catalog integrations cover spreadsheet-based reporting and CRM data management, giving teams direct connections to two widely used business platforms. Answer based on 4 reviews Getting Started and Support ### How easy is it to onboard and train a team on MediaRadar? MediaRadar is easy for most sales and account teams to pick up quickly, thanks to an intuitive interface and straightforward contact search. Training is available through live online sessions and documentation. Reviewers say new users learn basic tasks fast, while admins and advanced users often need extra guidance on navigation, reports, and deeper features. Answer based on 21 reviews Getting Started and Support ### What customer support options does MediaRadar offer, and how do users rate the experience? MediaRadar offers email/help desk support and chat. Users often describe support as responsive, attentive, and helpful during onboarding, troubleshooting, and contact research, with staff willing to walk through harder features. Some reviewers report inconsistent experiences, including occasional frustration with issue resolution, outdated data concerns, and contract-related interactions. Answer based on 63 reviews Features and Usability ### Is MediaRadar easy to use? MediaRadar feels easy to use for many teams, especially for finding ads, contacts, and running reports quickly. New users and sales teams often like the organized layout and export tools, but some find the navigation clunky, the menus scattered, and advanced functions harder to learn without training or responsive support. Answer based on 49 reviews ## Pros and Cons Reliable and current business data 77% positive reviews out of 35 Most reviewers find information accuracy high, with up-to-date, thorough, and easy-to-access business intelligence. Incomplete and outdated contact details 36% negative reviews out of 59 Some reviewers report contact information is sometimes missing, outdated, or inaccurate, especially for certain companies. Comprehensive prospecting and lead insights 97% positive reviews out of 31 Most reviewers describe prospecting as efficient, with detailed profiles, market context, and easy contact searches. Responsive and helpful support team 90% positive reviews out of 29 Most reviewers indicate customer support is attentive, quick to respond, and consistently assists with product use. ## Features Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically. Campaign Analytics 4.4 (30) 43.33% of 30 reviewers that rated this feature as important or highly important Track and interpret campaign performance metrics Client Management 4.0 (29) 44.83% of 29 reviewers that rated this feature as important or highly important Manage contact details and communication with clients Reporting/Analytics 4.1 (28) 39.29% of 28 reviewers that rated this feature as important or highly important View and track pertinent metrics to find patterns and gain insights from data Multi-Channel Distribution 3.8 (23) 26.09% of 23 reviewers that rated this feature as important or highly important Multiple channels (email, web link, or social media) to distribute products, services, or surveys to customers Content Management 4.0 (22) 27.27% of 22 reviewers that rated this feature as important or highly important Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving Benchmarking 3.7 (10) 20.00% of 10 reviewers that rated this feature as important or highly important Compare key metrics for the business against prominent players in the industry MediaRadar 21 features Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges Compare key metrics for the business against prominent players in the industry Track and interpret campaign performance metrics Create a collection of marketing actions to complete specific goals and plan and analyze campaign results Manage contact details and communication with clients Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving Integration with third-party CRM systems Alter the layout and content of reports Import and export data to and from software applications Create, distribute, and/or monitor campaigns that include banners, overlays, rich media, and other display ads. Market research conducted via in-person interviews Automatically identify and save contact information of potential customers Multiple channels (email, web link, or social media) to distribute products, services, or surveys to customers Track all opportunities for potential sales and convert them into recurring revenue Organize and manage the accomplishments and development of employees or performance of applications or systems Receive system updates as soon as any changes are made View and track pertinent metrics to find patterns and gain insights from data Search and filter data across systems to locate required information by entering keywords or certain criteria Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc. Apply statistical/mathematical models to sets of data Interact with data visualization elements, such as charts and graphs, to drill down into data Get Advice We can help you find the software with the features you need. Features 4.4 (240) 4.4 Based on 240 reviews ## Pricing Value for money 4.4 (202) Free Trial Basic $5,000 Per Year Value for money 4.4 (202) 4.4 Based on 202 reviews ## Integrations [ Microsoft Excel](https://www.capterra.com/p/176574/Excel/)[ Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.7 (223) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.7 (223) 4.7 Based on 223 reviews ## User reviews Overall rating 4.5 Based on 240 reviews Filter by rating 5(142) 4(81) 3(16) 2(0) 1(1) Mentioned topic Sorted by most recent Roneil B. Customer Service Representativie Outsourcing/Offshoring ### "The most awesome Media Insight tool I've used so far" 4.0 Overall Rating 4.0 4.0 Ease of Use 3.0 3.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 September 10, 2022 Pros It gives me accurate and comprehensive informations for the agencies and the brands that I needed to reach out. The Information is very detailed especially the Contact's name, email address etc. Would definitely use it on the long run. Cons There were times when the categories are little messy. Wish that they'll improve it further because it took some time to comfigure it one by one. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. AN Anonymous User Customer Service Representative Outsourcing/Offshoring ### "Good Marketing Tool" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 9/10 September 9, 2022 Overall Mediaradar helped us solve Marketing problems like advertising and contact list creation. Pros Provides us with a contact information database that help us with our Marketing needs. It is easy to use. Cons I think Mediaradar could improve more by giving more accurate contact information. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Prabhakar U. CMO Marketing and Advertising ### "Great for market research" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 April 25, 2022 Pros Its reporting and analytics are shown in an organized way. There are multiple filters to view desired reports and analytics. Cons Some information are outdated and they should be updated. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Girwar B. Automation Developer Computer Software ### "Increase your Rich to Moon by Targeting right Audience with MediaRadar." 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 April 7, 2022 Pros Creative ideas , Impressive Logical Approach for Advertising, Increasing Reach. Cons Need to work bit more on GUI Part. Integration with third Party softwares can increase the scope. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Response from Vendor April 29, 2022 We don't work with Developers. there is no reason for them to review this product. We also don't work with computer software companies. I don't know what Rich to Moon means? AN Anonymous User Devops Manager Information Services ### "awesome AI powered ad solution" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 3.0 3.0 Customer Service 3.0 3.0 Likelihood to Recommend 8/10 March 18, 2022 Pros Its artificial intelligence system is the powerful option ever i have seen Cons a bit costly product but AI seems to be costly now a days Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. AN Anonymous User Technical Support Engineer Information Technology and Services ### "Amazing Solution for Ad Analytics and Business Development" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 0.0 0.0 Likelihood to Recommend 10/10 March 14, 2022 Pros You'll be able to narrow down your prospects in a matter of clicks. You can easily find contacts of different people with new ad campaigns to further reach them for inquiries. Cons Better to have omitting features that are not relevant to me. I hope they'll be able to remove it since I only want to see topics that are relevant to me. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. CH Corey H. Multimedia Consultant Government Administration ### "MediaRadar contacts are really up to date" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 March 3, 2022 Creating a lead list is easy, creating mockups is a new feature that we are testing now. Pros The contacts for each company listed are excellent. The MediaRadar team verifies the contacts and notes which contacts are decision makers for advertising. The extensive list of publications and ability to see their ads placed are very strong. Cons The categories are not always self-explanatory and take a while to learn which function is available on which dashboard. Reasons for choosing MediaRadar MediaRadar offered what we needed at an affordable rate Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. MH Mirza H. DBA Insurance ### "Media " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 6/10 March 3, 2022 6 months Pros Media Radar options like sales and marketing Cons Marketing and sales come advertising etc. Reasons for choosing MediaRadar Nothing Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. AN Anonymous User HR Specialist Information Services ### "My honest review For MediaRadar" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 January 18, 2022 As a Digital Marketing guy i think they should be more focusing on some other social media platform rather than YouTube Pros Our team has switched to this Software for its multi functionality and it is way more efficient than any platform we have ever used Cons it has some categories of title and companies that are not in my list the process is too time consuming Reasons for choosing MediaRadar We choose this product because it gives us reliability than any other product out there Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Riya V. Developer Information Technology and Services ### "Advertise " 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 5.0 5.0 Customer Service 4.0 4.0 Likelihood to Recommend 8/10 September 1, 2021 Pros It's best to reach people by advertise. And also easy to use and understand. Helps to grow Cons There can be more features to it. Waiting for new features. Rest all is good Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. [View all Reviews](https://www.capterra.com/p/173818/MediaRadar/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. 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