---
title: "SOCi Reviews 2026. Verified Reviews, Pros & Cons | Capterra"
description: "Is SOCi the right Virtual Assistant solution for you? Explore 251 verified user reviews from people in industries like yours to make a confident choice."
source_url: "https://www.capterra.com/p/173850/SOCi/reviews/"
page_type: "reviews"
language: "en"
publication_date: "2026-10-19"
---

SOCi

4.5 (251)

[View alternatives](https://www.capterra.com/p/173850/SOCi/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

* * *

Last updated October 19th, 2026

# Reviews of SOCi

Ease of use

4.3

Customer Service

4.4

## Pros and Cons in Reviews

Ashlee B

Operations ManagerFinancial Services, 2 - 10 employeesUsed the software for: More than 2 years.

“We don't have complaints and have loved how much its increased our social media presence.“

December 3, 2025

Beulah V

Social Media ManagerRetail, 51 - 200 employeesUsed the software for: 1-2 years.

“It's clear that Soci wasn't initially designed for the retail industry and that it was absolutely not designed for companies that do not already employ trained marketers.“

August 24, 2021

ER

Elyse R

AnalystMarketing and Advertising, 11 - 50 employeesUsed the software for: 1-2 years.

“I’ve used SOCi for several years and overall it has been an easy to use tool with solid data. While they could update this to incorporate more social media, especially YouTube, the overall experience has been good.“

December 26, 2024

DM

Dee M

Garden Center ManagerRetail, 51 - 200 employeesUsed the software for: 1-2 years.

“SOCi is NOT a one-stop shop for social media management. “

December 30, 2020

Felix Daniel G

CEOInternet, 2 - 10 employeesUsed the software for: I used a free trial.

“I really like this platform, I can manage and optimize my search pages, social networks in one place, which is incredibly convenient and saves me a huge amount of time.“

July 30, 2023

DM

Dee M

Garden Center ManagerRetail, 51 - 200 employeesUsed the software for: 1-2 years.

“Reporting is unreliable. “

December 30, 2020

Felix Daniel G

CEOInternet, 2 - 10 employeesUsed the software for: I used a free trial.

“Since I started using this platform, you can experience a noticeable increase in the efficiency and effectiveness of my marketing strategies.“

July 30, 2023

## Showing most helpful reviews

Showing 1-25 of 251 available reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

R

Reviewer  
Operations Manager  
Used the software for: 3-5 years

### "Worth it! give it a try."

December 5, 2025

5.0

It is clean, easy, and straight forward to use. We don't have complaints and have loved how much its increased our social media presence.

Pros

How easy it is to connect all of our social media platforms and post to each of the platforms. Allows us to customize the timing and add the first comment.

Cons

It doesn't happen often but sometimes the timing is off from when I schedule it vs when it actually posts. It is very rare but has happened more then once. Never by a day, but a few hours.

Review Source

R

Reviewer  
Analyst  
Used the software for: 1-3 years

### "SOCi Integration"

January 2, 2025

4.0

I’ve used SOCi for several years and overall it has been an easy to use tool with solid data. While they could update this to incorporate more social media, especially YouTube, the overall experience has been good.

Pros

The data within SOCi. The social media data is very detailed and easy to understand.

Cons

They need to integrate with YouTube in order to provide value and more data for customers.

Review Source

VR

Verified Reviewer  
Social Media Manager  
Used the software for: 1-3 years

### "Not ready for prime time"

August 26, 2021

3.0

If you are competent with social media management it can be a useful tool, but as opposed to how they market the product this is not for beginners. It's clear that Soci wasn't initially designed for the retail industry and that it was absolutely not designed for companies that do not already employ trained marketers.

Pros

It does allow for easy posting to Twitter/Insta/ and Facebook since it will convert imaging for you.

Cons

It is glitchy and feels like a beta product even two years in.

Review Source

Mary Ann P.  
Brand Management Specialist  
Used the software for: 3-5 years

### "I LOVE Soci"

May 9, 2019

5.0

Their customer service is spectacular. I love working with them! Getting all of our teams online was a breeze.

Pros

I can give my property managers one login to access all of their social media platforms where they can create custom content to post. The best part is that I can review and approve their content before it goes live online.

Cons

Responding to private messages and comments is a little confusing. Each back and forth message is listed as its own "task" so if someone sends two sentences separately in FB messenger, we have two tasks about the same thing that we have to enter and close.

Review Source

R

Reviewer  
Social Media & Marketing Coordinator  
Used the software for: 1-3 years

### "Soci"

February 17, 2020

4.0

I've only really had issues with the Mobile App Soci Go; (besides the minor problems on the App) I thoroughly enjoyed using the program. Sometimes it seems a little to complex with the conversation, reputation, and creative features. I like that App is always accessible even if I have some minor issues. Overall, I enjoy Soci.

Pros

I like the Scheduling Feature. I specifically like the ability to schedule all Social Networks at the same time.

Cons

The Mobile App Soci Go is a little too difficult to use everyday. It's set up just like the website so navigation is easy but there seems to have a lot of glitches. I also do not like when a post is scheduled, to adjust the time you have to adjust the time for all the social medias individually vs together.

Review Source

R

Reviewer  
Director of Marketing Technology  
Used the software for: 1-3 years

### "SOCi Solves Social"

May 14, 2019

5.0

Pros

The ease of use for our franchisees! We wanted to be able to scale our social strategy but also give franchisees a feeling of local control and SOCi solves for both! Plus there's so many unique features that I didn't find in other platforms like dynamic text insertion, peak time posting, content scoring, etc.

Cons

I'd like to be able to post videos to Instagram but that's part of their product improvements for later this year anyways.

Review Source

R

Reviewer  
Office Assistant  
Used the software for: 3-5 years

### "Love SOCI"

March 12, 2020

5.0

Being able to see the analytics is great. I like seeing how we are improving our online presence.

Pros

I like how easy it is to manage and the upload process is great. I love being able to schedule our calendar ahead.

Cons

I would like to be able to delete posts that are no longer valid in bulk.

Review Source

Ashley S.  
Digital Content & Social Media Coordinator  
Used the software for: Less than 1 year

### "SOCI for Reputation"

February 14, 2020

4.0

Overall SOCi has been exceptional during the onboarding process and is willing to work with its customers to fix bugs. However, the platform could use some updates in regards to working with larger agencies.

Pros

I like how the platform is user-friendly and easy to navigate. It also helps to streamline processes when it comes to reputation management and social posting.

Cons

There are some bugs when it comes to integrating their local listing system to their reputation management and social platform posting system.

Review Source

Verified Reviewer  
Artistic Director  
Used the software for: Less than 1 year

### "Automation at the tips of your fingers!"

October 22, 2020

5.0

Its been amazing to automate the social media presence process, its been proven these days that it makes a big difference if you stay present and engaged in the social platforms! Soci has made that a breeze.

Pros

The ability to observe and evaluate the results and trends on your social media accounts and their social media calendar is amazing too!

Cons

When compared to other options it's a bit pricey, but in all honesty is comparing apples to oranges because of its many features. I believe that a small business option should be given to maybe strike a lifetime deal.

Review Source

R

Reviewer  
Social Media Manager  
Used the software for: Less than 1 year

### "Social Media done Quickly and Efficiently for Small Business "

August 29, 2025

5.0

I am able to schedule out multiple social media posts in one day. I am able to devote about one hours worth of work to do social media postings throughout the entire month or schedule out as much as you would like. All accounts are connected so it takes away the hassle of having to do several.

Pros

SoCi has made it incredible easy to manage multiple social media accounts at one time and has made promoting the small business I work for an incredibly easy task. I am able to devote my time and energy to other tasks throughout the day because it is all done for me in one location.

Cons

It did take a little longer to learn than I would have liked. Once I learned the program I was able to remember what buttons did what tasks fairly easily. I did watch videos on how to utilize it, perhaps having a help sheet that was printable would have been preferable.

Review Source

GM

Gianni M.  
Marketing and Recruiting Coordinator  
Used the software for: Less than 1 year

### "The all in one digital marketing tool! "

November 11, 2021

5.0

Out of all the digital marketing software I've used so far, SoCi is the closest to what I would call "perfect." There are a few flaws, such as the Canva integration being spotty and the Peak Time scheduling feature always posting at 6:00 pm. However, these are potentially user error and as I continue to invest time into the software, these could be resolved.

Pros

SoCi is basically everything I've wanted from other software programs like Hootsuite, Chatmeter, and Mindstream all into one convenient package. Also, it is the first social media scheduling software that I've used that has allowed me to post to Facebook, Instagram, and Google My Business simultaneously.

Cons

There is so much offered, that there is a bit of a learning curve to feel like you're maximizing the potential of the software. Luckily the support staff is extremely helpful and there are many videos offered through "SoCi University"

Review Source

R

Reviewer  
DOS  
Used the software for: 3-5 years

### "SOCI review"

June 16, 2020

3.0

SOCi has allowed our 3 locations to easily communicate with our guests. I specifically like the email notice when someone posts to us, which allows us to reply very quickly.

Pros

The product is easy to use. We have three locations and it is easy to manage each.

Cons

It would be nice to work on a post without having to schedule it. Writing a post takes information gathering, selecting photos, looking for photos, etc., and the only way I have found to start the process is to actually schedule the post then begin working on it. Someday I will forget to go back and complete the post. :(

Review Source

R

Reviewer  
Community assistant  
Used the software for: Less than 1 year

### "Overall good experience "

October 23, 2020

4.0

Overall it has been a very good experience. There has been a couple of times when I get annoyed by the software just because it needs a couple of updates and/or changes.

Pros

I use it everyday scheduling social media lists for my apartment complex. I am in charge of social media and having it schedule posts way in advance is very helpful. I have to post 7 different posts a day and I could not imagine trying to come up with that many posts daily. SOCi helps me plan everything in advance which I like a lot.

Cons

I sometimes do not like how the scheduling view works. It often had problems where it would switch between dats or social media platforms. When this happens you can not just switch it over you have to start totally over and it gets really annoying.

Review Source

R

Reviewer  
Leasing Manager  
Used the software for: 3-5 years

### "Social Media Savior"

March 11, 2020

4.0

I've used Soci before with another company, as I have been in the apartment management industry for 14 years. Soci has been very helpful, but again I usually end up the only person posting through Soci because others are intimidated by it.

Pros

I love the way it saves my history for future usage. I am also a huge fan of the event and news gallery.

Cons

I feel it may be very intimidating for some. A lot of information is given on many platform through Soci and it can be confusing.

Review Source

R

Reviewer  
Director of Business Development  
Used the software for: 1-3 years

### "For a company who pedals reputation management, your front facing sales team are rude &dismissive. "

October 25, 2019

4.0

Horrible, and disruptive in my schedule. Who has time to waste waiting on your rude and dismissive salespeople. And you have no published prices which makes you wonder if you are going to get gassed by some slick-talking used car sales salesman, no offense s to used car salesmen, I used to be one.

Pros

I’ve used the platform for over a year, under another service and it works as advertised if you choose the right articles to post.

Cons

I’m looking to find a white-label solution and the first request and calendar meeting was just ignored and I was left waiting for your one salesperson. He explained that the appointment was set outside of his working hours and he was off the day of the meeting. Then he referred me to another, who set the meeting, and then never showed up, emailing after he was 25 minutes late, that you had a fire drill and would a later meeting be possible. Never heard from him again. Very unprofessional on both fronts.

Review Source

DL

Dalia L.  
Social Media Manager  
Used the software for: 3-5 years

### "Easy to Use Platform"

November 4, 2019

5.0

Overall, customer service has been great and they are pretty on top of it when it glitches out.

Pros

I like how user-friendly it is and that it doesn't take too much time to train anybody to use. We're loving the new GMB integration and find it beneficial for our clients.

Cons

Sometimes it feels like it slows down, especially at the end of the day after using it for hours. Not sure what's going on with that.

Review Source

R

Reviewer  
Property Manager  
Used the software for: 3-5 years

### "Soci"

September 18, 2020

5.0

I don't use most of the features, I would recommend focusing on the ease of access of the reviews

Pros

I like the notification system via email

Cons

hard to find the reviews, they should all be located in one place

Review Source

R

Reviewer  
Assistant Property Manager  
Used the software for: 1-3 years

### "Suggestions for Improvement!"

October 22, 2020

4.0

Its nice to go long periods of time with out thinking of what to post because you got it all done earlier that week!

Pros

The ease of being able to log in once a week or even once a month and schedule posts out for as long as you want.

Cons

I wish that you could interact with other accounts. It doesn't totally get you away from using the app because you still should log in and post on other accounts to drive traffic to your SM site. It would be great if you could integrate your Instagram followers and maybe pull 5 posts to interact with. Another thing I do not use because I feel that it would be time consuming to go back and do is the tags. I wish you could create folders instead of tags on the photos. We are an apartment community so it would be nice to create folders for the floor plans or amenities. It would just be easier to look at!

Review Source

R

Reviewer  
Assistant Manager  
Used the software for: 3-5 years

### "Soci Review"

September 28, 2020

4.0

Pros

I like SOCI because it is easy to use and very friendly for those who aren't social media savy.

Cons

There are times where certain features do not work, for example, its frequently that the events near me tab is down.

Review Source

R

Reviewer  
asst manager  
Used the software for: 1-3 years

### "Social Media"

February 14, 2020

5.0

SOCI gets our business out there for the public to see and review and it helps with our business

Pros

It is easy to use, I am happy with the responses that SOCI gives. If there is a problem they reach out to me so I may reach out to the customer

Cons

In the beginning the person assigned to our account was not quite sure how to do everything so we were out of the loop for awhile. It has been resolved and I really like the software

Review Source

R

Reviewer  
Marekting Manager  
Used the software for: 3-5 years

### "SOCI IS A HOMERUN"

February 25, 2020

5.0

Daily posting. Daily interaction with customers through SOCI.

Pros

Efficient, Thorough, Simple, Consistent, Fun, Creative and Involved..... #Daily.....

Cons

I have no Cons at this moment. Maybe if SOCI had more of a relationship or platform with google.

Review Source

R

Reviewer  
Digital Media Director  
Used the software for: Less than 1 year

### "Great Social Media Software For Multiple Locations"

November 13, 2019

5.0

Pros

This is a great way to post on Facebook, Twitter, Linkedin, Google Business Profile, and Instagram all at once and also swap between specific locations. This is a very competitive choice compared to other ones out there and is ideal for a large franchise system.

Cons

It sometimes takes longer than I would like for posts to be entered, but I'm very impatient.

Review Source

R

Reviewer  
Executive Assistant  
Used the software for: Less than 1 year

### "Great Social Media Snapshot!"

February 21, 2020

5.0

Soci allows me to handle all of our social media in one place which will help me manage these accounts on a more consistent basis.

Pros

I like that I can see all of our social media information in one place and I have access to more things to post. It is nice to be able to schedule posts out and view the schedule on a calendar. Connectivity with various sites works pretty seamlessly

Cons

I think the website could be a little more user friendly. I find myself to trying to figure things out, its not as intuitive and clear as I would like. I try to schedule the same post on Facebook and Instagram and initially it shows it on the schedule, but then the Instagram scheduling just disappears and doesn't end up going through on Instagram. I'm not sure why.

Review Source

R

Reviewer  
Community Manager  
Used the software for: 3-5 years

### "Grateful"

March 17, 2020

5.0

Pros

My favorite part of soci is being able to receive reviews immediately and respond accordingly. I also appreciate the in-depth reporting and analytics!

Cons

I am happy with how intuitive this software is.

Review Source

R

Reviewer  
Assistant Director of Human Resources  
Used the software for: 1-3 years

### "Easty to Schedule Posts in Advance"

November 8, 2019

5.0

Pros

I really like that I can take some time to create all my posts for a few weeks and then schedule them out in the future. I really believe that this is a great time-saving tool and it's so appreciated since we all wear many hats and are all busy. Once the posts are created, I don't have to think about it again for a few weeks and I love that!

Cons

I wish there was an ability to post more than one photo for the platform as well as be able to tag a location or shout out to another business. I feel like we can't capture the value of cross-marketing without that.

Review Source

Similar Products

Featured

## Send me user reviews about this product

### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.