---
title: "Customer.io Pricing 2026 | Capterra"
description: "Learn more about Customer.io pricing plans including starting price, free versions and trials."
source_url: "https://www.capterra.com/p/174023/Customer-io/pricing/"
page_type: "pricing"
language: "en"
---

# Customer.io Pricing

- Overall rating: 4.7 out of 5 from [87 reviews](https://www.capterra.com/p/174023/Customer-io/reviews/)
- Starting at $100.00 per month
- Free trial: Not available
- Free version: Not available
- Credit card required: Not provided by vendor

---

## How much does Customer.io cost?

Customer.io has **3 different plans**. The pricing **starts at $100 usage based per month**.

### Essential

- Price: $100.00
- Billing: Usage Based, Per Month

#### Essential plan includes:

- Up to 8,000 profiles
- Send Emails/Push/In-App/SMS
- Visual Workflow Builder
- Segmentation

### Premium

- Price: $1000.00
- Billing: Usage Based, Per Month

#### Premium plan includes:

- Custom Data
- Message Volume
- Managed Deliverability
- Dedicated IPs
- Parcel Pro Licenses
- HIPAA Compliance

### Enterprise

- Price: Custom Quote
- Billing: Usage Based, Per Year

#### Enterprise plan includes:

- Managed Infrastructure
- Quarterly Success Reviews
- Audit Logging & Data Governance
- Parcel Business Licenses

---

## How does Customer.io compare to other alternatives?

Customer.io's $100 usage based per month starting price is toward the higher end compared to its best alternatives; alternatives start between $9 and $20.

Customer.io pricing comparison

| Product | Plans | Starting price | Free version | Free trial | Value for Money |
| --- | --- | --- | --- | --- | --- |
| Customer.io — 4.7 out of 5 ([87 reviews](https://www.capterra.com/p/174023/Customer-io/reviews/)) | 3 plans | $100.00 /usage/mo | Not available | Not available | 4.3 |
| [Klaviyo](https://www.capterra.com/p/156699/Klaviyo/) — 4.6 out of 5 ([539 reviews](https://www.capterra.com/p/156699/Klaviyo/reviews/)) | 3 plans | $20.00 /usage/mo | Available | Available | 4.3 |
| [Brevo Marketing Platform](https://www.capterra.com/p/132996/brevo/) — 4.6 out of 5 ([3,522 reviews](https://www.capterra.com/p/132996/brevo/reviews/)) | 4 plans | $9.00 /usage/mo | Available | Not available | 4.5 |
| [Gmail](https://www.capterra.com/p/202338/Gmail/) — 4.8 out of 5 ([13,559 reviews](https://www.capterra.com/p/202338/Gmail/reviews/)) | 1 plan | Not available | Available | Available | 4.8 |
| [MailerLite](https://www.capterra.com/p/136603/MailerLite/) — 4.7 out of 5 ([2,324 reviews](https://www.capterra.com/p/136603/MailerLite/reviews/)) | 3 plans | $12.00 /mo | Available | Available | 4.7 |

---

## Price & value in reviewers' words

* * *

5 out of 5 stars

> "It surpasses all of the cheaper options and plugs into our product in a way more efficient way."

Reviewer: Drew H.

Role: Director of Marketing Operations

* * *

5 out of 5 stars

> "Not made for beginners but if you are willing to spend time on masterising, I highly recommend."

Reviewer: Nessim M.

Role: Head of Marketing

[Check all reviews](https://www.capterra.com/p/174023/Customer-io/reviews/)