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Curate

Curate

4.8 (210)
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What is Curate?

Curate is the end-to-end floral software solution for florists who do weddings and events. Unlike spreadsheets and sticky notes, Curate automates the entire process from proposal to strike, letting florists spend more time doing the things they love most while increasing their bookings and being more profitable.

Beautiful proposals and incredible client experiences
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How much is Curate?

Starting From:
$1250 Per Year
Pricing Model: Flat Rate
  • No free trial
  • No free version

Curate Features

What solutions does Curate provide?

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Key user insights about Curate

Based on of verified reviews collected between June, 2016 and July, 2024
avatar 1

Proposal creation

Based on 81 reviews
Users appreciate the ease and efficiency Curate brings to proposal creation, significantly reducing the time needed to produce professional and visually appealing documents. They find the integration of mood boards and customizable features particularly valuable, enhancing the overall presentation and client engagement. Additionally, the software's streamlined process and intuitive design make it accessible for all team members, ensuring consistency and quality in every proposal generated.

Client proposals

Based on 67 reviews

Reviewers highlight Curate's ability to present client proposals in a professional and organized manner, which has positively impacted client satisfaction and engagement. They value the software's organizational capabilities, allowing seamless management of client information and interactions from initial inquiry to event completion. The mobile accessibility feature is particularly appreciated, enabling users to create, access, and present proposals on various devices, thus improving communication and efficiency.

Pros

  • I love the beautiful proposals it creates effortlessly, I love how easy it is to create recipes, and order flowers with a couple clicks of a button. It does ALL their heavy lifting for you.

  • The customer support is great and there are not enough great things that I can say about it. It has simplified my quoting process and improved my consultations and the look of my proposals.

  • Curate has been transformational for my business - the ease at delivering accurate proposal quickly is fantastic, and I love how easy it is to order the inventory for each week.

  • Your product is wonderful, user friendly and your service is superb. Awesome product and folks.

Cons

  • Printing off pictures, descriptions, and recipes is sometimes frustrating as things get cut off.

  • This software can tend to run slow at times and the quantities pre installed are sometimes confusing or need to be changed.

  • I had been complaining and whining about the lack of product on the market to help me run my business.

  • When we first set it up my employee was not aware of the future feature for the shopping list so she just put 1 for several items and this causes trouble with the shopping list.

Most Helpful Reviews for Curate

Mick B. avatar
Mick B.
Director Of Operations
Used the software for: Less than 6 months
Overall Rating
5.0
Ease of Use
5.0
Customer Service
5.0
Features
5.0
Value for Money
5.0
Likelihood to Recommend
10/10
Reviewer Source
Source: Capterra
April 13, 2018

"This has been a very easy software to get into and is helping us stream line our process flow!"

Overall: Streamlining of process flow and money saving due to eliminating the need for other software packages

Pros: The software is very intuitive and easy to use. It is allowing us to replace three different pieces of software we have been using and subscribing to, as we get all the functionality and perks all in one package. It is also helping us to stream line the quoting process with being able to do multiple functions within the software and allows us to send a very professional looking proposal to our clients. The support response and tuition is the best I have received from purchasing a piece of Software! It real is first class!

Cons: The label on the email notification that is sent through from the web pay option makes it hard to tie up which project has been paid for. Sarah is working on a fix for this!

Vendor Response

By Curate on April 17, 2018
Thank you Bramble & Bee, LLC. It is a pleasure working with you as well! It's been the goal of Ularas to help fellow designers do exactly this. And for entrepreneurs to have a better time running their studios than I did when I had my flower shop! There had to be a better way. And so there is. Thank you again for your support and your kind words. We are so appreciative! Team Ularas
Sahra O.
Owner
Events Services, 1-10 employees
Used the software for: 2+ years
Overall Rating
4.0
Ease of Use
4.0
Customer Service
5.0
Features
4.0
Value for Money
5.0
Likelihood to Recommend
10/10
Reviewer Source
Source: Capterra
October 15, 2021

"Can't imagine working without it!"

Overall: We probably use Curate differently than the majority of your users. We use it for daily arrangements created in a retail flower shop, as well as events. The daily use is amazing. I can have floral designers who do no know anything about the cost of flowers, and they can create arrangements that are spot on for the value. This means I don't have to babysit the designers to make sure they aren't "stuffing" their arrangements and it allows me to feel very confident about my margins and bottom line.

Pros: What I like the most about the software is how customizable it is to our exact needs. There seems to be limitless ways to tune it to work for you! Using Curate also gives us confidence in our pricing and value of product - this is so important especially now with price fluctuations being an enormous challenge. Using Curate ensures we are always creating our arrangements and events to value, while constantly keeping an eye on our costs.

Cons: There is a bit of a learning curve and some time investment to get it configured exactly so. I know for sure I am under-utilizing the software, just from a lack of time to work within. Some features are a little buried, and others are a little clunky. But it is the best option I have used to date.

Switched From: HoneyBook
Reasons for Switching to Curate: It wasn't really a florist "business" software. I needed everything to be easy and exact. Curate does that. With Honeybook, I was using: spreadsheets to do counts and costs, HoneyBook for forms and communication management, and InDesign, Photoshop, and Illustrator to create beautiful proposals. Now I only use Curate.
Tim P.
owner
Hospitality, 1-10 employees
Used the software for: 6-12 months
Overall Rating
2.0
Ease of Use
3.0
Customer Service
5.0
Features
3.0
Value for Money
2.0
Likelihood to Recommend
3/10
Reviewer Source
Source: Capterra
June 11, 2022

"Venue management 12 month review "

Overall: Curate software has provided database that is a move from excel and a quote system .

Pros: The system has a nice double layer database that allows for products that are placed into your proposal and the second layer in the database that is the items or recipe can be tied to products . System is well placed for floral industry . Customer service access very high that allows for immediate solutions. This is primarily a quote system based on the database products that does provide above average proposals that are electronic based. The system has an operational back end that provides some limited access to the data.

Cons: Curate is expanding it sales outside the floral industry in which the software itself creates it own limitations. The database which has been in redevelopment for the duration of the purchase has issues due to growth over the years. Slowness and work arounds persist. Database information has limited output as there is no API or zapier access. There is little access to the information from the back end operations and little ability to sort information on how it may be printed or output to vendor or other. There is no ability to create a purchase order in the output of the system nor is the products or items tied to vendors in the database. Printing is limited to browser printing capabilities and there is alignment output constraints between electronic version and PDF with respect to reports and PDF proposals. Be aware that there is no trial period on this software and although they say you can pay month to month, the contract is a one year contract. We have reduced the exposure to the software to marketing and sample proposals only at this time until the database information can be expanded for output for vendor or other software api usage. This is not a product that integrates into others at this time.

Reasons for Switching to Curate: Attempting an upgrade for better product development library
Bridget C.
Florist
Retail, Self-employed
Used the software for: 2+ years
Overall Rating
5.0
Ease of Use
5.0
Customer Service
5.0
Features
4.0
Value for Money
5.0
Likelihood to Recommend
10/10
Reviewer Source
Source: Capterra
April 28, 2021

"I am obsessed with Curate"

Overall: I love curate and how it's saved my business so much money. It's also helped diversify my flower choices. If you could also make it possible to search for flowers by color palette that would be awesome.

Pros: I love the stem counting and how easy it is to put together a recipe. The proposals are beautiful. I like the payment section too because it's pretty easy and self explanatory.

Cons: I desperately need client management for emails. I can't keep track of them so having a section where it's in the client portal including emails back and forth is imperative. Also updating the flower library would be good too since there's new things like dried flowers starting to come out.

Alternatives Considered: Details Flowers
Reasons for Choosing Curate: Sweetwater floral and team flower both suggested or advertised you all and your customer service is top notch so I went with you. I'm a curate member for life! I also appreciate that you take in the feedback we offer to keep improving. That's super awesome.
Switched From: HoneyBook
Reasons for Switching to Curate: The floral specific component plus the proposals and being able to specifically choose flowers that I can visualize
Samantha W.
Wedding and Event Manager
Events Services, 11-50 employees
Used the software for: 2+ years
Overall Rating
5.0
Ease of Use
5.0
Customer Service
5.0
Features
5.0
Value for Money
5.0
Likelihood to Recommend
10/10
Reviewer Source
Source: Capterra
November 15, 2022

"Curate is a member of the team!"

Overall: We've been nothing but pleased with our Curate experience. Onboarding was thorough and the system easy to use. The biggest impact Curate continues to make for us is in time. Proposals, shopping lists and recipe writing used to add up to anywhere from 8-10 hours per event. With Curate, we average around an hour and a half, regardless of event size.

Pros: Curate has become as important a member of our wedding team as our wholesale department and designers! It allows us to create proposals in a fraction of the time it previously took that are beautiful, transparent and informative.We currently produce between 150 and 170 weddings per year but would recommend Curate even if we did far less for the time savings alone.

Cons: We create a production binder for each and every event. Currently, we have to do some hand cutting and pasting to get the best layout for our designers. We would love to be able to click a button and have that all generated for us.

Alternatives Considered: Details Flowers
Reasons for Choosing Curate: Initially, our choice was made based on the ease of use and the proposal produced by the system for our clients.