# Page 2 | Curate Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Page 2 - Is Curate the right Venue Management solution for you? Explore 217 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/174139/Curate/reviews --- Curate 4.7 (217) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 13th, 2026 # Page 2 - Reviews of Curate ## Showing most helpful reviews Showing 26-50 of 217 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use LR Lauren R. Owner and Creative Director Design Used the software for: 2+ years ### "Curate- Overall Worth the Investment" March 25, 2026 4.0 Pros Before using Curate, I mainly used Excel spreadsheets to plan flower orders, write recipes, and track costs. It was a long process, but now Curate has provided a much easier solution with these abilities already built out. I've also really appreciated having my inventory like vessels and supplies catalogued to see in one place, with the ability to assign it to recipes as I prep for events. I also receive frequent feedback from planners and couples that my proposals are both professional and aesthetically pleasing and image-heavy. I'm known for being detail oriented in these client documents- this is largely due to using Curate! It has replaced my old manual systems with a streamlined, centralized approach. While I think there are many improvements that could be made to their new version, and many features of the original Curate I was used to after several years of using it day in and day out, they have a good support team and have a robust avenue for feedback for frequent improvements and updates. Overall, I think Curate has been a worthwhile investment for my business. Cons I liked the old version of the software rather than the new version they rolled out last year. Many things are less intuitive or clear now, and some functions I really relied on went away. I wish they would've asked their users more about which features we valued before these changes, and I also wish they were quicker to re-implement some of these that have gone away or make less sense now. When I've given feedback or chatted with customer service, they simply say that feature isn't available or that I can submit a suggestion. Review Source SB Sophie B. Owner Design Used the software for: 2+ years ### "Terrible Migration Experience " August 30, 2025 1.0 After being a loyal customer for years, Curate has recently forced all clients (including us) into a new platform that was not ready for mass-migration as it does not function properly. They chose to do this during the height of the wedding season. Customer service has been terrible — very slow to respond if they respond at all. Our team has invested countless hours trying to repair issues in our client proposals which did not migrate correctly from the old system. This is a massive amount of extra work that we have absolutely no time for. Our entire team is now working double-overtime just to keep our heads above water and ensure that we can produce our clients’ events. A total nightmare. Pros We’ve been a customer of Curate for years. We loved their Classic software system. We’ve essentially built our business around it and now realize just how vulnerable that decision has made our company. Cons Forced migration into a new system that was not ready. The new system lacks many of the features of the original platform and no longer functions for our needs. Review Source Response from Curate September 5, 2025 Hey Sophie, we really appreciate your candid feedback. Some of the tools we used to build our classic system (over a decade ago) were shutting down in September, which would have caused major issues right in the middle of busy season. To prevent anyone from losing access, we started migrations early, though we probably should have pushed harder sooner. Group migrations did strain our team—though we doubled customer support earlier this year, chats still tripled—so thank you for your patience if live chat or the AI bot felt slow. We’ve also sent out surveys to gather priorities from migrated customers so we can focus on the right things. We've been able to release over 200 updates over the last 6 months from feedback from customers who moved over. We’d love your feedback there too so we can continue to partner with you. dP debbie P. owner Events Services Used the software for: 2+ years ### "go back!!!!!!" September 24, 2025 1.0 This used to be amazing this sucks right now!!!! I can't get anywhere with this . I need to not use anymore i am to busy with weddings to figure this out. If I could give no stars I would Pros I used to love curate!!!! The new migration is awful I am about to have a aneurysm trying to figure this out with no one to talk to!!!!! Cons nothing now! now looking at other easy to use software as i am writing this!!!!! why do this now in the height of wedding season!!!! Switched from [HoneyBook](https://www.capterra.com/p/162588/HoneyBook/) loved the way it use to be. not anymore! Review Source FD Francesca D. Owner Events Services Used the software for: 2+ years ### "I LOVE this software" February 7, 2026 5.0 I love the company and their product. They have been extremely helpful and always trying to improve their software. They are available for online support and thei software is extremely helpful and an asset to my business! Pros Curate is an all in one software that allows me to quickly create quotes. What used to take DAYS for me now can be completed in hours, a quick turn around time for customers. The calculations, flower library, and contract are all in one place. Cons The latest software version can be a bit hard to navigate. I did like the easy accessibility of the classic version. Review Source lT lisa T. owner Events Services Used the software for: 2+ years ### "Poor customer service" November 30, 2024 1.0 Bad customer service, you cannot speak to a person unless you want to purchanse the softare. Pros The software is fairly easy to navigate but not progressing to improve usability. Cons Go on their website and try to contact them. You can only schedule or sign up to spend money but if there is a problem there is no way to contact. I tried to cancel use of the product, I have no contract and they just continue to charge my card month after month. Finally a call and they said it automatically renews for a year without any communication or contract - what??? Only desperate and unethical people run a company like this - BEWARE Review Source Response from Curate December 10, 2024 Hey Lisa, We hate that you had a negative experience with support experience given our top-tier customer support in other reviews. You can reach us via chat in the app or email (which it looks like you have). We just checked our records to ensure that the annual renewal was communicated. It does look like you were regularly in contact with our support team and personally approved previous renewals prior to this year. We do have automatic annual renewals (as most business software companies do) so I hate that you didn't respond to our annual renewal agreement for several months. However, it does look like our support team emailed you the communication to validate to you that it was sent. Even such, we will still bring this up internally with our team to see how we could do better in the future. HS Helen S. Floral Designer Events Services Used the software for: 6-12 months ### "Great company and Software!" January 22, 2025 5.0 Great people easy usability and fast customer services which means we get our work flow moving quicker and we book more wedding! Pros That is has stream lined our work flow keeping all the important things in one place Cons Not really any cons we use all the features available and new ones are constantly coming out. Review Source EG Erica G. Owner and designer Events Services Used the software for: 1-2 years ### "A tool that has simplified my life." January 24, 2025 5.0 I am very satisfied to have everything in the same place and easy to share with customers.. Pros It's incredibly easy to create and send a beautiful proposal in under an hour. Plus, the customer service is highly efficient and responsive. Cons Flower choice catalogs can sometimes be difficult to understand, especially when they show several options in the same style. Review Source LU Laura U. Floral Designer Events Services Used the software for: 2+ years ### "The Biggest Time-Saver You Could Hope For" January 18, 2024 5.0 I have loved using Curate and would recommend it to business of all sizes. Another great thing about the software is the wonderful support team that comes with it. They are always up for a quick chat and questions are answered so quickly. That seems so rare these days. Pros Curate not only streamlined the many processes we used to book clients, but it did so with a beautiful, sophistical, and professional presentation. Before Curate, writing and customizing proposals, chasing down clients to sign pdf contracts, and collecting and processing payment were three completely separate systems - and they ate up so much time. Having one clickable button for each entire event was so organized and streamlined. Using this software really elevated the look and feel of my business. I can't pick a single favorite thing about it... but maybe it's the time saving bit. Cons I always wished I could add an additional fill-in section to the contract so I could collect clients's credit card info to keep on file. The software does let you create a form to do this but it is sent separately, so clients would easily "forget" to fill that out. If it was part of the contract and had to be completed to be submitted, we could keep that info as a backup plan for those more "easy-going" clients. Review Source MB Mark B. Chef Hospitality Used the software for: 1-2 years ### "Way too much money for what is provided" July 23, 2023 2.0 Things started off great! After trying Caterease, which felt archaic in comparison. Though the pricing was about the same as Caterease, the functionality and UI were better so I transitioned over to Curate. They were a small company, and very receptive to my feedback and needs, and quick to implement some of the suggestions I had. I got to know the \[sensitive content hidden\] , and was even asked to be a customer testimonial to their venture capitalists when they were expanding. Then changes started. The once easily-navigable UI started getting clunkier. Things stopped working as well as they did before. Their updates were more like bugs. All the while, I'm still paying $3400 a year for degrading software. Then, as I mentioned above, I stopped receiving inquiries. Noticed after a few days that business wasn't coming in. What's wrong, I asked? Apparently, there's an annual quota of inquiries they allow into your account. Once you've hit that quota, you have to pay them more! They literally turned off my business and essentially shut my business down without notice or hesitation, and PUNISHED me for being successful. Absolutely unacceptable, and I found another software (Honeybook!) that same day, and transitioned within a week. Saved myself $3000 a year, and have had zero regrets or complaints. Pros Curate had an attractive and professional UI that made our previous software obsolete. Cons The fact that they charge you per inquiry/file you create. I was paying $3400 a year for their service, and you get a limited amount of inquiries with your subscription, I believe it was 200 new inquiries. Even if you have to decline the inquiry, it counts towards your quota. So, as a caterer with a busy summer, I could get 10 inquiries for 1 day and only be able to accept 2 of them, but now I've used 1/20th of my annual count for a single day's worth of inquiries. Want to add more? It's going to cost you $200 more for 100 more slots. I moved to honeybook, and pay 1/10 of the annual price for unlimited inquiries. Shame on you, Curate. Switched from [Better Cater](https://www.capterra.com/p/121288/Better-Cater/)[Caterease](https://www.capterra.com/p/2280/Caterease/) More attractive and functional than my previous software Review Source ED Emily D. Owner, Creative Director, Floral and Event Designer Events Services Used the software for: 1-2 years ### "Couldn't do my job without it" March 12, 2024 5.0 Pros Curate does all the things I need it to do to be able to do my job in the most organized way. It allows me to provide a detailed, easy-to-read proposal to my clients, while maintaining our pricing structure and profit margins. The ability to have multiple recipes within one line item so I can divide out the florals from the candles and click the photos easily into the line item is amazing. The drag and drop feature for the media gallery and mood board area also cannot be overstated how easy that is! Cons Probably the price, but I do understand pricing to have a great product, which you have. Reason for choosing Curate Because we had multiple detailed proposals whose data was transferred over and Curate had a ton more features than BloomTrac ever did and we've never felt the need to look into anywhere else. Switched from [17hats](https://www.capterra.com/p/144328/17hats/) That was essentially an invoicing system, not a proposal system, we acutally had BloomTrac/Ularas in between until Curate obtained them. Review Source Corina V. Owner Events Services Used the software for: Less than 6 months ### "Worth every penny!" March 7, 2022 4.0 Thus far, it has been amazing! The customer service is incredibly helpful and very patient! It has very muvh so been worth every penny! Pros I really like that this software is specifically built for the industry I practice. I have tried other programs that do not quite understand the specifics needed within my software to create successful proposals. Cons There are some learning curves but ones that the customer service are very responsive to. I would like to see an increase in the ability to tokenize particular texts for contracts such at "today's date", event's "total", "deposit" and the ability to adjust the deposit as a percentage or by dollar amount, and the ability to adjust the payment due date to reflect the customer's version so that they know when their next payment is. I would also greatly appreciate the ability to have email correspondence and google calendar to sync with my events so that I am not having to go back and forth with two to three different programs to stay organized. Switched from [Tave Studio Manager](https://www.capterra.com/p/92909/Tave-Studio-Manager/) I wanted a program that was structured more for my industry with the understanding of floral and accessories I use to create a successful event. Review Source SC Sarah C. Owner Design Used the software for: 2+ years ### "Curate changes the game for us!" February 19, 2022 5.0 Honestly it is a game changer. We used to spend hours creating proposals and having to add/subtract stems and pricing and the software does it for you. It has streamlined our processes and communication with our clients and our wholesaler. Pros The ease in creating proposals, receiving content and keeping all details in one place. Our company is a full service floral, design and planning company. We use curate through the entire process from initial inquiry, contract management, floral proposals, client intake forms and correspondence, receiving payments, floral ordering and creating using the recipes. The real question is is there anything we don't use curate for? The templates for all the things! The forms for our clients to complete Cons ahhh. I wish I had the option of organizing the event properties to my preference instead of alphabetized. I would like to be able to create a detailed timeline for my vendors and clients that I could use the customization feature for instead of having to transfer all my information into canva. I probably need a tutorial on the photo upload feature. It is basically a dump all for our inspo. photos over the years. I would like to be able to search them instead of scrolling through tons of photos. i=I'd also like to see popular pantone colors available in the new color feauture. Also, Alternatives considered [Eventbrite](https://www.capterra.com/p/114949/Eventbrite/) Reason for choosing Curate I heard a podcast by \[SENSITIVE CONTENT\] on her process and looked into it. Review Source AB Alexis B. Owner Events Services Used the software for: 1-2 years ### "This is the software every florist needs" August 16, 2022 5.0 With Curate, I never feel alone. The customer experience team, from the onboarding, to the free refresher training sessions, to the ability to shoot them a question or comment is always on their game and always so friendly. I have never felt like the company doesn't care; if they don't have an answer they always work to get the answer from another team member. I feel like they are not a stagnant company with unreasonable policies and procedures in place; they are constantly looking to evolve with the clients and meet the needs of clients in order to make the software better. Pros \-Curate is linked to the Mayesh flower library as well as the Floral Supply Syndicate library, which happen to be two of my main wholesalers. I can quickly access up-to-date prices, names, and pictures of the items I plan to use in a client's design. This ability to access these designs make it helpful for when I'm communicating with my wholesaler exactly which item I need -Ability to add flower pictures and Pinterest board pictures make the proposals visually pretty and help out the clients who aren't so visually creative Cons The ability to generate a mood board prior to giving clients prices would be amazing! There is a small mood board and color way layout within the proposals itself but if they were able to be pulled out on their own, prior to having total quantities from clients would be helpful in starting the conversation with the client. Adding recipes and confirming product availability with the wholesaler can be a daunting tasks that holds up the proposal drafting process, and therefore can lead to clients hiring other florists who are more responsive. Alternatives considered [HoneyBook](https://www.capterra.com/p/162588/HoneyBook/)[Details Flowers](https://www.capterra.com/p/175475/Details-Flowers-Software/) Reason for choosing Curate I heard \[SENSITIVE CONTENT\] talk about the software on the\[SENSITIVE CONTENT\] podcast. Hearing his story, and hearing him reflect on the struggles and needs of a florist resonated with me. Having access to the \[SENSITIVE CONTENT\] and FSS libraries was really important to me and I felt like it elevated the Curate brand as a whole. Review Source RG Rachel G. Owner Events Services Used the software for: 2+ years ### "Big fan of Curate!" March 27, 2023 5.0 Excellent. I love that the team is always soliciting feedback, and works to implement it to make a better curate. You guys are awesome. Pros We're long time users of Curate (and have tried out several of the competitors), and have always been big fans of the platform. Curate is easy and intuitive to use, both for the florist and for the client. We appreciate the ease with which we can create a proposal and the flexibility to make customizations. Curate has a polished look that sets us apart from our competitors. In fact, we consistently hear from clients that our proposals just looked better than our competitors. Cons A couple of ideas:1) delete the pre loaded mayesh product. The stock images aren't great, and the pricing is incorrect for our market. 2) would love a more corporate looking template. Cleaner font, more minimalist design. 3) I would L-O-V-E an e-commerce arm of curate. Currently we use floranext for e-commerce. For florists who do events and retail, it's clunky to have 2 different platforms. 4) Would love a curate ap...especially for our breakdown crews to check in inventory. Alternatives considered [Details Flowers](https://www.capterra.com/p/175475/Details-Flowers-Software/) Reason for choosing Curate curate is easier to use, and I liked the recipe writing. Switched from [HoneyBook](https://www.capterra.com/p/162588/HoneyBook/) honeybook lacked recipes, and trellis was the least intuitive software program I've ever used. Review Source JD Julie D. Owner Design Used the software for: 6-12 months ### "Game Changer, working to perfect" May 28, 2019 4.0 I honestly love this software because I feel like I’m probably making money at what we’re doing for the very first time in three years and I love the fact that it does produce beautiful proposals. There are some quirks but I really believe the company is working hard on makingThose changes and fixes and getting this software faster. I honestly believe it will be perfect very soon. It takes a good bit of time to set up and learn so I do not advise starting in your busy season. It’s a little pricey compared to other software is out there but for the detail that it gives you based on the industry that we are in and how customizable it is very much worth the money. Pros This software has completely opened my eyes to ordering what I need with little or no wasted product and making the money that we deserve as well as how much we were under charging before this software. Cons This software can tend to run slow at times and the quantities pre installed are sometimes confusing or need to be changed. When you make changes within a proposal you have to remember that it does not make overall changes to all previously made proposals you must go in line by line and change every proposal that you have open for a change to take affect. This can be kind of frustrating and I have not found an easy fix for this yet. It’s just like any software when you see a problem go fix it immediately or else they will pile up on you and it’ll just make a big mess. Other than that I like the chat feature but sometimes you just want to call and be able to talk to someone. There are a few quirks that you need to remember like anytime you add a payment even though you have a percentage charge for a credit card if you add anything new to her proposal you have to remember all the things that That you have set up for that proposal and go make those changes to any additions. I think they are working hard on this software and it will soon be perfect but there’s lots of things to remember right now. Alternatives considered [HoneyBook](https://www.capterra.com/p/162588/HoneyBook/)[Details Flowers](https://www.capterra.com/p/175475/Details-Flowers-Software/)[QuickBooks Enterprise](https://www.capterra.com/p/174984/QuickBooks-Enterprise/) Reason for choosing Curate This software came highly recommended by Sarah Campbell of intrigue and after doing research and contacting other companies this one seemed very eager to not only have my business but to work with the software to make the changes that best suits me and our industry. Review Source Response from Curate May 29, 2019 Hey Julie! We love that we've been able to help turn the corner into profitability for your company! Music to our ears. :) To your point about making an adjustment to a flower price and it affecting only new proposals, that is correct. We do that to protect all your dozens or hundreds of old proposals from years past to ensure the data is saved appropriately. That said, there are some cool tricks in the software for quickly updating the prices of those events that you'd like to. We really appreciate your feedback!! HD Heather D. Owner Events Services Used the software for: 2+ years ### "What would I do without curate? " April 25, 2022 5.0 I know that I don't use the program to it's full ability... I don't create recipes or or create orders through Curate, which I'm sure, if I ever grew to be a bigger company with multiple employees, I would definitely see the benefit in but how I use it, is perfect for me. As I have been using it for several years, I have had the pleasure of seeing all of the functionality changes that have been made to the program (for example, adding a section for html color codes is such a fun new feature!) I have raved to other florists about my experience with curate and I have heard from clients about how my quotes were night and day from other floral quotes they had received with presentation, the amount of photos for visuals and the level of detail. Once my clients receive and sign off on their quote, they are confident about what they will be receiving on their wedding day and I am always able to recall exactly what the game plan is months after I've written the quote and am getting ready for production/design. Pros Curate has totally changed the game when it comes to writing clean, beautiful quotes for my clients plus it has saved me so much time. It used to take me hours to write quotes and now I've cut my quote writing time in half. I have had clients book me because they were blown away by the detail, and ease of reading the quote compared to other florists they had spoken to. I love that I have all of my financial reporting in one place here, I use the reports function all of the time, it makes my monthly accounting tasks so easy. Cons There are a few things I would love to see developed on curate. First of all I would love it if there was an app I could download to my phone. When I'm away from my computer I have to access Curate through my phone's internet browser and it's always a pain to log in and navigate. I would also love to be able to attach external documents to any emails I send through curate. For example, my company has a pdf rental guide that we frequently send to our clients when we send them their proposal. As far as I can tell, there is no way to attach a document to these outgoing emails so I have to send the client a second email with the document and it always seems less clean to me. The less emails my clients get, the better. I'd also love to be able to bold or italicize or underline text in the description boxes (not a big deal but sometimes I need to make a point or draw attention to what is written. Alternatives considered [HoneyBook](https://www.capterra.com/p/162588/HoneyBook/) Reason for choosing Curate I was impressed with the professionalism the product would lend to my quotes and had a really great experience with the customer support team. It also seems a lot more elite than some of the other wedding/vendor software programs out there and I kind of like that! Switched from [17hats](https://www.capterra.com/p/144328/17hats/) I saw an opportunity to have a software program that would allow me to create beautiful quotes with lots of photos and the level of detail that other programs did not. Review Source SO Sahra O. Owner Events Services Used the software for: 2+ years ### "Can't imagine working without it!" October 15, 2021 4.0 We probably use Curate differently than the majority of your users. We use it for daily arrangements created in a retail flower shop, as well as events. The daily use is amazing. I can have floral designers who do no know anything about the cost of flowers, and they can create arrangements that are spot on for the value. This means I don't have to babysit the designers to make sure they aren't "stuffing" their arrangements and it allows me to feel very confident about my margins and bottom line. Pros What I like the most about the software is how customizable it is to our exact needs. There seems to be limitless ways to tune it to work for you! Using Curate also gives us confidence in our pricing and value of product - this is so important especially now with price fluctuations being an enormous challenge. Using Curate ensures we are always creating our arrangements and events to value, while constantly keeping an eye on our costs. Cons There is a bit of a learning curve and some time investment to get it configured exactly so. I know for sure I am under-utilizing the software, just from a lack of time to work within. Some features are a little buried, and others are a little clunky. But it is the best option I have used to date. Switched from [HoneyBook](https://www.capterra.com/p/162588/HoneyBook/) It wasn't really a florist "business" software. I needed everything to be easy and exact. Curate does that. With Honeybook, I was using: spreadsheets to do counts and costs, HoneyBook for forms and communication management, and InDesign, Photoshop, and Illustrator to create beautiful proposals. Now I only use Curate. Review Source TP Tim P. owner Hospitality Used the software for: 6-12 months ### "Venue management 12 month review " June 11, 2022 2.0 Curate software has provided database that is a move from excel and a quote system . Pros The system has a nice double layer database that allows for products that are placed into your proposal and the second layer in the database that is the items or recipe can be tied to products . System is well placed for floral industry . Customer service access very high that allows for immediate solutions. This is primarily a quote system based on the database products that does provide above average proposals that are electronic based. The system has an operational back end that provides some limited access to the data. Cons Curate is expanding it sales outside the floral industry in which the software itself creates it own limitations. The database which has been in redevelopment for the duration of the purchase has issues due to growth over the years. Slowness and work arounds persist. Database information has limited output as there is no API or zapier access. There is little access to the information from the back end operations and little ability to sort information on how it may be printed or output to vendor or other. There is no ability to create a purchase order in the output of the system nor is the products or items tied to vendors in the database. Printing is limited to browser printing capabilities and there is alignment output constraints between electronic version and PDF with respect to reports and PDF proposals. Be aware that there is no trial period on this software and although they say you can pay month to month, the contract is a one year contract. We have reduced the exposure to the software to marketing and sample proposals only at this time until the database information can be expanded for output for vendor or other software api usage. This is not a product that integrates into others at this time. Review Source JV Jeannette V. Founder Food & Beverages Used the software for: Less than 6 months ### "Worst Custmumer Service" April 29, 2024 3.0 Customer service. I contracted a company to do a new website for me. I sent an email and asked questions so that Curate and the new company's software could work together. I took 12 days, and they did not respond. I had to follow up, and they only sent a meeting invite. Some of the questions were simple enough for me to respond. Then, I had some questions that I could not find on their website's FAQs and "helpful" tabs. Again, they did not respond, so I had to follow up after six days. I asked them to respond as soon as possible, but I didn't get an answer. They are so nice and responsible to get you in. Then, they don't respond. Pros Being able to calculate costs per recipie Cons Customer service, the system does not tell you if a client has signed the contract. not being able to add useful links of my company into the contract, etc. Review Source SW Samantha W. Wedding and Event Manager Events Services Used the software for: 2+ years ### "Curate is a member of the team!" November 15, 2022 5.0 We've been nothing but pleased with our Curate experience. Onboarding was thorough and the system easy to use. The biggest impact Curate continues to make for us is in time. Proposals, shopping lists and recipe writing used to add up to anywhere from 8-10 hours per event. With Curate, we average around an hour and a half, regardless of event size. Pros Curate has become as important a member of our wedding team as our wholesale department and designers! It allows us to create proposals in a fraction of the time it previously took that are beautiful, transparent and informative.We currently produce between 150 and 170 weddings per year but would recommend Curate even if we did far less for the time savings alone. Cons We create a production binder for each and every event. Currently, we have to do some hand cutting and pasting to get the best layout for our designers. We would love to be able to click a button and have that all generated for us. Alternatives considered [Details Flowers](https://www.capterra.com/p/175475/Details-Flowers-Software/) Reason for choosing Curate Initially, our choice was made based on the ease of use and the proposal produced by the system for our clients. Review Source NA Nadine A. Managing Director Events Services Used the software for: 1-2 years ### "Review" December 1, 2021 4.0 I like Curate but can be very frustrated with it depending on what I am trying to do. I think it has a lot of potential to improve, especially when it comes to creating and adding recipes. The pop up windows for recipes are so hard to use and figure out that even 2 years later I dont use that feature because I keep forgetting how to do it Pros Able to integrate things, able to add our pictures, able to use templates Cons usually easy things can sometimes be too complicated to use, like deleting an item, adding a discount, figuring out refunds Reason for choosing Curate recommend by other professionals, better customer service Review Source JC Jennifer C. Business Manager Events Services Used the software for: 2+ years ### "We couldn't live without it!" January 21, 2022 5.0 Exceptional! Pros We bought this software 4+ years ago and are constantly impressed. It is absolutely central to running our small business. It's their customer service that blows me away! I get an immediate reply to any question through the live chat. This is how customer service should be done! Cons The expense of adding new features is prohibitive. I would rather pay one monthly fee and have access to everything. Review Source CT Charmidale T. CEO/Owner Consumer Services Used the software for: 1-2 years ### "Operational Time cuts down significantly" February 5, 2022 5.0 Forever indebted to this system and company. A great groupo Pros I absolutely loved this B2C software. The ability to create mood boards, preset templates for emails & quotes, being able to capture customer general information from website to system, keep track of inventory and budget, and receive payment definitely saved time, money, and perishable waste. It absolutely got my business on the right track and I advocate every floral business who does wedding & events to invest in Curate! It will alleviate so much of the headache and complexities of the production, so that you have more time to work on your business rather than in it. Cons I really didn't have any cons. Over time, I have seen significant improvements and I applaud that. Switched from [QuickBooks Online](https://www.capterra.com/p/190778/QuickBooks-Online/) Needed something that did more than just track finances and invoices Review Source BC Bridget C. Florist Retail Used the software for: 2+ years ### "I am obsessed with Curate" April 28, 2021 5.0 I love curate and how it's saved my business so much money. It's also helped diversify my flower choices. If you could also make it possible to search for flowers by color palette that would be awesome. Pros I love the stem counting and how easy it is to put together a recipe. The proposals are beautiful. I like the payment section too because it's pretty easy and self explanatory. Cons I desperately need client management for emails. I can't keep track of them so having a section where it's in the client portal including emails back and forth is imperative. Also updating the flower library would be good too since there's new things like dried flowers starting to come out. Alternatives considered [Details Flowers](https://www.capterra.com/p/175475/Details-Flowers-Software/) Reason for choosing Curate Sweetwater floral and team flower both suggested or advertised you all and your customer service is top notch so I went with you. I'm a curate member for life! I also appreciate that you take in the feedback we offer to keep improving. That's super awesome. Switched from [HoneyBook](https://www.capterra.com/p/162588/HoneyBook/) The floral specific component plus the proposals and being able to specifically choose flowers that I can visualize Review Source JF Jessica F. Owner Events Services Used the software for: 2+ years ### "BEST EVENT FLORAL SOFTWARE ON THE MARKET" December 20, 2019 5.0 It’s been a wonderful trip. It’s by far the best investment I made in my company. When I first started I spend 4-6 hours trying to figure out how to make a gorgeous proposal. And that was just the proposal. Getting word to work, sizing and moving photos around, fighting with text to be where I wanted it to be. It was the worst. After two proposals I knew something had to change. Little did I know how easy Curate would make the whole process including stem oh tings and placing orders. It’s truly amazing, and the customer service is awesome. I’ve become almost friends with the employees and owner, because they are so easily accessible and active. Over the years I have “played” with other software that friends use, and none have such a straight forward interface, that is almost intuitive to use, or come with the amount of tools and services Curate provides. Pros Everything! I love the beautiful proposals it creates effortlessly, I love how easy it is to create recipes, and order flowers with a couple clicks of a button. It does ALL their heavy lifting for you. I can pump out a quick proposal in 15-30 minutes or spend hours on one searching for the perfect photos on Pinterest creating a visual masterpiece, but in the end, what the software does is always fast and easy. I love that they are always updating and adding more amazing features. Cons I use it on my iphone 99% of the time, and it works pretty good, there are some features that work better in chrome and I’d love for those features to work well in safari. I’m sure that will be coming soon Reason for choosing Curate It’s far superior. Review Source Talk to a Capterra advisor for free and get results within 15 minutes.