# Page 3 | Curate Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Page 3 - Is Curate the right Venue Management solution for you? Explore 217 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/174139/Curate/reviews --- Curate 4.7 (217) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 13th, 2026 # Page 3 - Reviews of Curate ## Showing most helpful reviews Showing 51-75 of 217 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use DC Dawson C. President Events Services Used the software for: 2+ years ### "Product is great...support is amazing" March 20, 2023 5.0 It's transformed our business. We are utilizing more and more features and have great expectations that it will deliver even more value as we take better advantages of all it offers. Pros We have loved Curate for the 6+ years we have used it, but just recently have begun digging deeper into features and seeking assistance from the great team in support. They have helped us open up many new functions and features. They are really awesome. AND SO SO timely in their response times. Cons We struggled to intuitively discern some functionality. The team was helpful. I don't know how to make it better myself. But there were a few things we would have loved to have just worked it out without calling in. Review Source JP Jasmin P. Owner Events Services Used the software for: 2+ years ### "Curate Has It All!" December 25, 2023 5.0 Pros Curate is all encompassing and has everything you need from start to finish. I use it to create proposals and forms, accept payments and contracts, create recipes, keep track of flower orders, etc. It's great to have everything in one place and have everything organized. Cons Curate is amazing, but it is a little pricier than I would like to invest. It has a lot of features, but maybe too many for what I was needing. Review Source LM Leah M. Owner/Floral Designer Design Used the software for: 2+ years ### "Saved my life" August 31, 2019 5.0 I love using bloomtrac. I didn't realize all the extra time I was spending writing, re-writing, adjusting, re-calculating proposals until I got this program. It has saved me an immense amount of time, keeps me extremely organized, and looks great when I'm sending it to clients. I have been able to expand my business and feel confident in my pricing by using all the tools available. Also, I can't even tell you how amazing the owner is. She is available for customer support ALL THE TIME. I can send an email asking a quick question, and I have a response within the day. I haven't worked with any other company that offers that kind of support. If you're looking for a proposal program, look no further, this was one of the best investments I ever made! Pros Best customer service around Easy to use Keeps me incredibly organized allowed me to see areas I was losing money in saved me tons of time looks beautiful and professional for my clients Cons Wepay does not offer any customer service Reason for choosing Curate Cost is always a concern (especially in the beginning when you're picking and choosing where to spend your money), Bloomtrac was very reasonable and offered a free trial. I also liked how it felt like a small business, rather than an automated company. Review Source Response from Curate September 3, 2019 Leah it is a pleasure working with you! Thank you for embracing the technology so fully. You did the work and you get the benefits! Cheers to more growth and more creativity! HW HOPE W. Owner, Designer, Wedding Florist Retail Used the software for: 6-12 months ### "Great Product for the Wedding Florist!" April 4, 2024 5.0 Pros Love how they are constantly updating and making their program even easier to use! Their customer support is outstanding! Cons There is nothing I do not love about Curate. Review Source NM Nicole M. Owner Events Services Used the software for: Less than 6 months ### "I love Curate! " April 8, 2022 5.0 LOVE IT! Great customer service whenever I have questions or worries or anything!!!! Pros I love that Curate enables us to really streamline the process from proposal to ordering flowers for weddings! It has made our quality of work improve and our profit margins too!!!!! Cons I don't like that the software does not notify us of past due payments. We previously used honeybook which would send us email notifications and we've had a few weddings recently where we have had to follow up after the wedding for payments because it was overlooked. As a very busy business it is a bit annoying to have to add reminders for myself to check on payments because for years I was relying on a software to do this for me but now I am having to set reminders to ensure this is not happening so that is a bit of a bummer that such a great software does not have this capability and has added more work for me. Luckily it has reduced my workload in all the other areas though so it is still definitely worth it!!! Review Source kL kim L. owner Retail Used the software for: 2+ years ### "Can't live w/o Curate!" May 25, 2021 5.0 Super happy with the customer service and the platform. I would recommend 100% :) Pros Curate is easy to use and they are always trying to make updates and the system more efficient. The program makes the business side more systematic and less emotional when you are pricing your items. this results in more money in your pocket ;) My clients love the overall look and clarity it provides so I am always meeting their expectations. Cons I wish I could add more pictures to the recipe. I wish it were integrated with QB so I would not have to re-enter numbers for my bookkeeper. Once in a while there is something glitchy, but you guys are always fast to solve the problem. Switched from [Details Flowers](https://www.capterra.com/p/175475/Details-Flowers-Software/) Too hard to use. Super pretty, but not functional. They may have improved, but I'm staying with Curate. Review Source AR Anabel R. Owner & Principal Florist Designer Events Services Used the software for: 2+ years ### "My clients love the format of my proposals!" September 28, 2021 5.0 Sometimes I consider the monthly payment to be a lot since I am a small merchant. But, Curate allows me to do many things without having additional employees. Pros It's like having an administrative assistant 24 hours a day. Curate (formerly steam counter) allows me to work on my proposals faster, with attention to every detail. My clients love being able to see photos of the items and decoration items included in their proposal. Cons I have to work better the distribution of photos in categories and update the products. Sometimes photos take time to upload. It would be nice to be able to work without internet and update after having connection. Switched from [HoneyBook](https://www.capterra.com/p/162588/HoneyBook/) The other platform was not designed for florists. If it allowed me to have direct communication with the client. Curate greatly facilitates my office work as a florist. Review Source HM Heather M. Used the software for: 6-12 months ### "Stem Counter Review" June 20, 2016 5.0 I have really enjoyed using this software. I started using this initially as a better tester and have seen it develop and grow. They are working out the kinks and I think anyone using it now will really enjoy the experience, especially as new features are added and developed. Pros Stem counter has helped me feel more organized in my design process and allows me to keep track with my events and flower orders. When a client has updates or changes I can make them and Stem Counter updates my shopping list and hard goods list at the same time, therefor saving me valuable time and energy. As I become more comfortable in the process I can spit out estimates much quicker based on previous designs and then add more details once someone decides to book. I use it daily and it is a huge and helpful part of how I operate my business. Cons Since it is a newer product that is continually being developed there are sometimes a few hiccups that occur. However these are solved really quickly and the team is quick to jump on any problems that arise and give you a temporary fix to your problems in the mean time and then often have the solution in a day or two which is not too bad. Review Source Response from Curate June 20, 2016 Thanks so much for the review Heather! You've been an incredible asset to our team in giving feedback to help drive the product. I appreciate your understanding of any hiccups as well. :) We go by the motto "every software has bugs...every company just doesn't admit it." We know that issues arise in a growing software so we seek to resolve those very quickly. KM Kim M. Owner Hospitality Used the software for: 2+ years ### "Kudos to a fantastic team!" December 19, 2023 5.0 Fantastic! Thank you for your fabulous support over the years and the change over from Bloomtrac/Ularus years ago. .....notes for this form.... 1. it's way too long. 2. we switched form another software that isn't listed but it's a required field to select it... 3. there are too many fields to give star scores on. narrow to a MAX of 4 if you want more people to fill it out. Pros Thank you Curate team for being so fabulous as you support all of our small businesses and help with ALLLL the questions! Cons Pricing is a little high for the very sporadic use we do. I would LOVE it if we could pay for a "1-6" per year just to crank out that handful, because by the time we pay the full use for the full year, it really isn't cost-effective to do so few, and we run other businesses, that don't allow us much extra time to work on more than a couple a year at this phase of life. That is why \[sensitive content hidden\] was so kind as to migrate us over to the new version just to "pause" so our data won't be lost when we can resume doing a couple a year in normal operational years. Review Source LC Lisa C. Floral Designer, Owner Events Services Used the software for: 2+ years ### "Best Decision I Made For My Business" August 30, 2019 5.0 Bloomtrac has been great and saves me so much time. Its easy to use and keeps all event info organized. I am in love with bloomtrac...been with you from the beginning when it was ularas. I don’t use all of the functions but the ones I do have been a game changer. And being able to produce proposals and contracts right at the consultation has made my life SO much easier and increased same day bookings by 100%. Bc before bloomtrac I never got same day bookings bc I had to go back and put all my notes together, now I input everything at consultation. I created a reusable template with the typical info and just plug in the specific details as we discuss their events. I ❤️ Bloomtrac!!! Pros It automates proposal writing, allows me to write proposals at the time if consultation which increases sales. Cons I wish I could add optional items at the end in a separate section after the totals. Other than that it pretty much meets all of my needs. Alternatives considered [Floranext](https://www.capterra.com/p/122876/Floranext/) Reason for choosing Curate It offered more functions and seemed much easier and more thorough. Review Source KD KENNETH D. president Retail Used the software for: 1-2 years ### "An indispensable software for florists" May 21, 2019 5.0 In planning for 2 stores' holidays, events, or even everyday designs, I make a spreadsheet with the menus that takes more than a day. With curate, that has changed exponentially. I take just a couple of hours once I load my menus. You have your hard goods separate from flowers. You have menus, shopping list, break down, right at your fingertips. We have lowered the percentage of unused flowers because we are buying better. We don't have a ton of non-menued items lying around. We have also used this for proposals to big companies re: their interiorscapes and weekly designs. It made us look very professional. Changes to the proposal are instant and we don't even need to resend another pdf. I love that you can add pictures with your menu that can be enlarged if the clients wish to. Overall, curate has been a great investment for our business. We are now 76 yo and still finding ways to be more efficient with softwares like this. Pros \-good tracking system -can be accessed anywhere with an internet connection -easy to use -proposals look very professional when presented to the client -can easily be used to plan everyday and holiday designs, weddings, and special events Cons \-duplicate items with the same name can be confusing but can be easily fixed -would be great if other wholesalers can be added in the system Review Source DR Diane R. Consultant Events Services Used the software for: Less than 6 months ### "Curate Software " March 27, 2022 5.0 Overall experience is amazing. I love working together with \[SENSITIVE CONTENT\] and other experts from Curate. The experts of Curate are always looking for ways to better the programs to better everyone’s business for day to day events. Pros Love about Curate software is that it makes my business save time and the management of inventory is controlled. My clients have a more professional looking document with all their information for their upcoming event. Cons I don’t think there is anything that I don’t like. Curate is a amazing software and there is always more they can add to the program in the future. Reason for choosing Curate Curate was the perfect fit for my businesss and for my clients. It makes my day to day life so much easier. Review Source Stacey H. Small Business Owner Events Services Used the software for: Less than 6 months ### "Time saving program!" January 3, 2019 5.0 I have had more leads turn into proposals, which have then turned into bookings. This was my number one concern. I would get a lead that would then fizzle out because I had no way for clients to fill out an online questionnaire. With the form section I was able to create a simple questionnaire that leads could fill out on their computer or phone easily. I can then automatically create a proposal for them based off of one of my templates. Pros This has been the best decision I have ever made for my business! Not only does this program save me time and energy, but it looks professional and is easy to use. My clients love it as well! The entire process from start to finish with my clients is now seamless. The proposals look clean and modern and clients can e-sign the proposal once they approve it. letting me know that they would like to book. No more guessing if it was received or not, or if it was even viewed. This program has been a lifesaver! I have booked more weddings than ever before and I still get to have a life! Cons I wish I had more time to explore the program more in depth. I'm discovering new things every day that are great tools. Luckily the Curate team has been fantastic about answering questions or concerns and the onboarding sessions were super helpful to get started. Review Source KJ Kelly J. Owner/Head Designer Retail Used the software for: 1-2 years ### "Floral Game Changer" June 27, 2016 5.0 I had been complaining and whining about the lack of product on the market to help me run my business. I needed a way to make a beautiful proposal and do the numbers for ordering and pricing at the same time. Stemcounter has done this in spades. It took a very menacing task, which would take me hours and has cut it down to a matter of minutes. The best part, is that the time saved is not just on the proposal side, or stem counting side - it's also in ordering, being able to reallocate tasks to employees, and customer transparency. Ryan has taken the time to talk to me in depth about changes and updates, and implemented so many of them. I cannot honestly imagine how my business would be running without it at this point. Pros Ease of use, low learning curve to get the hang of, constant updates on the back end that keep the frontend user experience running smoothly, and easy in which the customer sees the final product. Cons The only complaint I have is in the recipe section. To print out the arrangement recipes to hand to my employees, it takes a lot of paper, as one recipe prints per sheet. I'd love if there were a smaller version of this that took less paper - but that is only because I try to be as paper conscious as possible. Review Source Response from Curate June 27, 2016 Thanks so much Kelly!! You've provided such great feedback on the product that has helped us continue to move forward. We are in the process of upgrading our recipe sheet and hopefully we should provide something that will make it easier on you! DM Domonie M. Owner Retail Used the software for: 2+ years ### "Poor Ethics" December 7, 2022 3.0 At first it was excellent and I supported them fully until they screwed me by taking a feature I signed up for and making it a an upgrade I had to pay $1000 more for a year. Pros I liked the concept and features and how we setup items Cons They choose to take away a feature that was part of why I signedup and make it it a upgraded feature I had to pay more for - bait and switch so I left. Reason for choosing Curate It seemed their formulas worked better. Review Source Mick B. Director Of Operations Used the software for: Less than 6 months ### "This has been a very easy software to get into and is helping us stream line our process flow!" April 13, 2018 5.0 Streamlining of process flow and money saving due to eliminating the need for other software packages Pros The software is very intuitive and easy to use. It is allowing us to replace three different pieces of software we have been using and subscribing to, as we get all the functionality and perks all in one package. It is also helping us to stream line the quoting process with being able to do multiple functions within the software and allows us to send a very professional looking proposal to our clients. The support response and tuition is the best I have received from purchasing a piece of Software! It real is first class! Cons The label on the email notification that is sent through from the web pay option makes it hard to tie up which project has been paid for. Sarah is working on a fix for this! Review Source Response from Curate April 17, 2018 Thank you Bramble & Bee, LLC. It is a pleasure working with you as well! It's been the goal of Ularas to help fellow designers do exactly this. And for entrepreneurs to have a better time running their studios than I did when I had my flower shop! There had to be a better way. And so there is. Thank you again for your support and your kind words. We are so appreciative! Team Ularas RS Rebekah S. Owner Floral Designer Events Services Used the software for: 2+ years ### "Valuable tool in my floral kit" December 15, 2023 5.0 The time is helpful and available to help. The software is user friendly. I feel professional and I always get good feedback with clients that they find the proposals/contracts pretty, easy to understand and it’s helpful they can sign and pay all at once. Pros It helps me be more organized and efficient. This saves me time … and time is money! Cons It takes time to get all your inventory loaded and personalize the look. Review Source BL Brooke L. Owner/Floral Designer Used the software for: 6-12 months ### "An Event Florist's dream software!" May 31, 2017 5.0 saves me so much time and I no longer make mistakes which in turn increases profitability! Pros This software has changed my life as an event floral designer. I can not say enough great things about it. It saves me hours of work at the computer! Prior to using Ularas I did everything by hand - designs, crunching numbers, you name it. Mistakes were made and now with Ularas I never have that problem. I think my clients are impressed with the overall look and feel of the proposals we provide to them and in turn we book more events. The personal customer service, our rep and her team behind Ularas provides, is outstanding. I can't imagine any other software owner taking any given moment out of their day to help you with whatever you need and personally walk to you through how to work the software. The Ularas team is always listening to my suggestions and feedback and working hard to continue to make the software fit my personal preferences and needs. As long as I'm in the floral design field I plan to be a Ularian for life! ~Treasured Blossoms Review Source Response from Curate May 31, 2017 I blush! Thank you, Brooke! You made my week. I'm so happy Ularas is working so beautifully for you. Thank you for taking the time to learn it so well! Please take advantage of our new updates! And if you'd like me to customize your proposal layout, call me! Happy flowering! JW Joanna W. Proprietor Design Used the software for: 1-2 years ### "Happy Curate customer" June 7, 2022 5.0 So time saving an amending proposals and automatically changes totals. Pros It looks smart - the proposal also look great read on a mobile device, no glitches. Cons Integration takes time to enter all the items that are not in the system. Also we are in Europe and I really wish that the € symbol could be displayed after the numbers, not in front as in US dollars or UK pounds... Review Source LW Lynn W. owner Events Services Used the software for: 2+ years ### "Would use Curate again" September 20, 2021 5.0 Curate definitely saved time and gave me peace of mind that my proposals were on budget. In the end, I just could not justify the cost after the downturn in business due to COVID and the resulting loss of events. If some favorable upturn in the event business made it feasible to reconsider software, I'd definitely reach out to Curate. Pros I started WAY back when Curate was StemCounter and made the switch from a complicated spreadsheet to the SC software. And I got in on the ground floor pricing which made it affordable. I liked being able to adjust recipes and see immediately what my order would look like and also to determine if I was over buying by the number of stems leftover. Cons As the software matured, there were features that I simply just didn't use and Curate sort of "outgrew" me. The feature I did use was inventory but unfortunately I would have had to buy additional capacity in order to upload all the inventory that I carry. Review Source CH Chris H. Owner, Operator Retail Used the software for: 6-12 months ### "Satisfied customer" February 28, 2024 5.0 Pros The staff has been the main reason I love this software. They have been so willing to help with onboard. Cons There are a few things I think could improve the product and the staff has been kind enough to listen to my feedback and have already implemented some of the changes. Alternatives considered [Details Flowers](https://www.capterra.com/p/175475/Details-Flowers-Software/) Review Source RB Rachel B. Owner Events Services Used the software for: Less than 6 months ### "Revolutionary" November 1, 2016 5.0 We are just LOVING Stem Counter. We are a weddings and events floral company (no daily deliveries) and we hand write our proposal and make meticulous spreadsheets to order our flowers which can get pretty complicated when ordering for five events in one weekend. Stem Counter is more or less going to change our lives. I think we have had daily freak outs about new features we are discovering and realizing will be insane game changers. Honestly. It's taking the tedious out of proposal writing and the rest of our designers are actually sounding excited to write proposals for clients (what!). So many amazing ways that this program will change how we do things in all the best ways and save us so much time and money. We are all extremely happy that we jumped in on this and that it exists at all. It is absolutely going to be revolutionary for us and the floral industry in general and we can't thank Ryan and the Stem Counter team enough for all the hard work that has been put into this. We hadn't even got to a point where we had used all the features in real life scenarios (like preparing a flower order or printing recipe sheets) and we were already singing their praises to fellow designers. Hah!! We 100% recommend giving Stem Counter a try. It's easy to learn and use and will be insanely beneficial to your business. Pros How much time it saves and the reduction of human error. Love the recipe building and that it does all the math for me. Love that I can do flower orders and supply orders with just one simple click! Cons No major complaints. We notice a few things that could be better, but the exciting thing about it is that it's constantly being updated and made better and the Stem Counter team is always taking notes on anything we mention. Review Source BK Becky K. Owner/ Lead Designer Design Used the software for: Less than 6 months ### "Professionally Polished!" December 12, 2018 5.0 I can feel how badly the folks at Curate want their clients to succeed! Any time I have spoken with someone, they have been knowledgeable, kind and not once have I felt like I've asked a stupid question. Their response time is impeccable, they're open to suggestions and actually listen to my needs. I have put off trying a software for many reasons, especially the cost, but I could see after writing my first two proposals that I will never regret the money I am spending. I completely feel like this is elevating my business and going to save me time, while helping me stay organized and conscious of what I need to buy to execute my events, write recipes, etc. I am really pleased with Curate. Pros Curate has created a platform that is helping me to be so much more efficient! It does everything I was already doing in six different places, in one location. I can write the proposal, add recipe's, even notes all in the same area. It's greatly reduced the margin for error and I am only getting started! I love the consistency the proposals have established, so that a wedding planner asking for a proposal from me, will know what to expect. I have already had feedback from clients and planners that they are impressed with the presentation of the proposal. I can't wait to see what this has done for me in a year. Cons My only Con thus far, and this is merely because I am a creative individual, is that I wish there were some more font options and a few other design tweaks to the proposal aspect of it. Review Source Response from Curate December 26, 2018 Awe!! That means so much to us Becky! We love having you on the software and are THRILLED that we're going to be a part of a huge 2019! MM Maggie M. Thistles Flower Market Wedding Coordinator Design Used the software for: 6-12 months ### "Great system, even better customer support!" March 8, 2019 5.0 I've saved so much time with Curate. It has completely streamlined how I do my proposals and wedding management. My Bride's love the software and it works great on my end of things. Before I spent hours pouring over a spreadsheet only to find constant accounting errors or issues with formatting. Curate takes all of the pain out of proposals and has made our wedding business grow more profitable. Pros The software is visually clean, easy to use, and has provided ease of time and energy to create proposals. Bride's love it too! The customer support chat bar is amazing. I've had it where I send a message and within a minute receive a personal and detailed response. Cons The only change I would like to see made to the software is before a scheduled email is sent out, that I receive a confirmation if I want to send the email. I've had it a couple of times where I'm in constant contact with the Bride and somewhat forget about the scheduled email and they get a random checking-in message. Review Source AE April E. Owner Fine Art Used the software for: 2+ years ### "Helped streamline my business " June 7, 2019 5.0 This software has helped streamline my business in several areas including writing proposals and recipes, to ordering. I used to spend hours completing these tasks and Curate has significantly reduced the amount of time I spend on those alone. Time is money, as they say and the time saved through this software is where the biggest value comes into play. Curate is easy to use, has terrific customer support and has simplified my POS process as customers are able to electronically sign the contract and make a payment using their cell phone, iPad or computer. Curate continually seeks to add features that make my job easier. Pros I like that everything is integrated to streamline my business processes. Being able to integrate the library of flowers into my proposals through recipe building while simultaneously creating an order list, event breakdown and cost analysis. Cons This software is not 100% compatible with my iPad . I work from my iPad often, but there are many glitches that I have encountered that make it impossible to complete my proposals using my iPad. 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