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Email analytics for the sales teams that help managers track team performance and email open rates. Emails can be synced to CRM.
I use this software to track my email marketing to prospects and clients
Pros: This gives me unbelievable insight to how efficient my companies email marketing is. With it we can see not only who opens our emails but how they interact with it.
Cons: Nothing in particular. It's an amazing service for anyone who uses email marketing or even for personal tracking.