--- title: "360Dialog Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about 360Dialog Software - reviews, pricing plans, popular comparisons to other Conversational Marketing Platform products and more." source_url: "https://www.capterra.com/p/174965/360dialog/" page_type: "product" language: "en" publication_date: "2026-10-21" --- # 360Dialog Software Review 2026: Features, Integrations, Pros & Cons Last updated on October 21, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) 360Dialog ## What is 360Dialog? 360Dialog is an Official Meta Solution Partner providing WhatsApp Business API access and managed WhatsApp marketing services. Businesses connect directly to the WhatsApp Business API through the 360Dialog Hub, with channel and template management, dashboards, and partner-led business verification in 24 to 48 hours instead of Meta's standard 14 days. There is zero markup on Meta messaging fees. SaaS companies, ISVs and resellers use the Partner Platform to embed or resell WhatsApp access to their own customers, with automated onboarding, multi-account management and consolidated billing. For brands and agencies, Performance Messaging is a managed service for click-to-WhatsApp campaigns, and 360Pilot provides campaign analytics and attribution from ad click through to conversion. Founded in 2012 and headquartered near Munich, Germany, 360Dialog supports over 100,000 businesses across 190 countries with 24/7 support in seven languages. ## What is 360Dialog used for? [Conversational Marketing Platform](https://www.capterra.com/conversational-marketing-platform-software/)[Customer Engagement](https://www.capterra.com/customer-engagement-software/)[Cloud Communication Platform](https://www.capterra.com/cloud-communication-platform-software/) Top alternative Featured Overall rating Based on 21 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Starting price €49 Other, Per Month Free trial not available Free version not included Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for 360Dialog?[Manage this product listing](https://www.g2.com/products/360dialog/claim_requests/new?auto=true) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### 360Dialog 3.5 (13) VS. [4.2 (1,009)](https://www.capterra.com/p/113540/Bitrix24/reviews/) Starting Price €49 Other, Per Month Starting Price $69 Flat Rate, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 3.6 (13) Ease Of Use 4.0 (977) Value For Money 3.8 (13) Value For Money 4.2 (799) Customer Service 3.4 (13) Customer Service 4.0 (770) ## 360Dialog alternatives Highest Rated [4.6 (6,134)](https://www.capterra.com/p/147657/monday-com/reviews/) Starting price $9.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 94% of reviewers rated it above 4 stars [4.3 (167)](https://www.capterra.com/p/130199/LeadSquared/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 86% of reviewers rated it above 4 stars [4.3 (7,010)](https://www.capterra.com/p/155928/Zoho-CRM/reviews/) Starting price $14.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 85% of reviewers rated it above 4 stars [4.3 (720)](https://www.capterra.com/p/75130/Marketo-Lead-Management/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 87% of reviewers rated it above 4 stars ## FAQs about 360Dialog Overview ### Which roles and teams benefit most from 360Dialog? 360Dialog is most used by CTOs, engineering teams, and chatbot developers building WhatsApp messaging integrations, automations, and customer communication flows. Product managers and transformation leaders use it to support digital service processes and coordinate implementation requirements. Founders and CEOs benefit from oversight of messaging operations, partner delivery, and customer engagement initiatives. Answer based on 13 reviews Overview ### What company size and industries is 360Dialog built for? 360Dialog is for small businesses—77% of reviewers—and Information Technology and Services teams, its top industry at 23%. It supports brands and agencies running WhatsApp campaigns, businesses automating customer communication, and ISVs or resellers embedding WhatsApp. Midsize businesses account for 23%, while Marketing and Advertising (15%) and Automotive (8%) are also represented. Its most common use case is conversational marketing platform. Answer based on 13 reviews Features and Usability ### What are the key features of 360Dialog? 360Dialog offers chat/messaging tools, chatbot support, and human handover for customer conversations. It also includes contact management, customer history, lead capture, and lead qualification, plus access controls/permissions, alerts/notifications, reporting/analytics, and third-party integrations for communication management and campaign automation. Integrations ### Which third-party tools and platforms does 360Dialog integrate with? 360Dialog integrates with 10 third-party tools and platforms, including WhatsApp, WhatsApp Business Platform, Meta, Google Workspace, Zapier, Make, Pipedream, n8n embed, and OpenAI SDK. It also connects with Claude, IFTTT, Activepieces, Docker, Google Cloud Compute Engine, ZEPIC, get.chat, Meta AI App, and AutoMCP. Getting Started and Support ### What training and onboarding options does 360Dialog offer? 360Dialog provides in person training, live online sessions, webinars, documentation, and videos to help teams get started. In person and live online formats support guided setup, webinars cover shared instruction for groups, and documentation and videos offer self-paced reference and walkthrough materials. Getting Started and Support ### What customer support options does 360Dialog offer? 360Dialog offers email/help desk, FAQ/forum, knowledge base, phone support, 24/7 live rep, and chat. No reviewer feedback about support quality is available in the catalog data, so support experience details such as response speed or helpfulness are not described here. ## Features AI summary Based on 1,088 Conversational Marketing Platform reviews Capterra data shows that buyers of conversational marketing platforms rank the following features as their top priorities: - **Chat/Messaging** (**64%** of reviewers rated this feature as critical) - **Campaign Management** (**57%**) - **Chatbot** (**56%**) 360dialog supports all three of the features reviewers value most: **Chat/Messaging**, **Campaign Management**, and **Chatbot**. Together, these capabilities help businesses manage customer conversations, run targeted outreach at scale, and automate responses, allowing teams to improve engagement and respond more efficiently across the customer journey. Social Media Integration 3.6 (7) 42.86% of 7 reviewers that rated this feature as important or highly important Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc. Template Management 4.2 (6) 66.67% of 6 reviewers that rated this feature as important or highly important Create, save, and re-purpose templates for emails, forms, etc. Lead Management 3.8 (5) 40.00% of 5 reviewers that rated this feature as important or highly important Store information about leads or contacts and track, manage and nurture them throughout the sales process Mobile Access 3.0 (2) 0.00% of 2 reviewers that rated this feature as important or highly important Access software remotely via mobile devices API 3.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important Application programming interface that allows for integration with other systems/databases Third-Party Integrations 1.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important Set up connections to third-party platforms to improve business processes 360Dialog 28 features ### All Features - Access Controls/Permissions: Define levels of authorization for access to specific files or systems - Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities - Alerts/Notifications: Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges - API: Application programming interface that allows for integration with other systems/databases - Audience Targeting: Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention - Autoresponders: Create and automatically send premade copy in response to customer messages - Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results - Campaign Segmentation: Group campaigns by project, client, or campaign for better management. - Chat/Messaging: Communicate using direct chat or messages within the system - Chatbot: AI-based platform which conducts a conversation via auditory or textual methods - Communication Management: Manage and track all internal and external communication conducted via calls, email, text, or chat - Customer History: Access previous interactions or concerns to maintain customer relationships - Customer Segmentation: Process of dividing customers into groups based on common characteristics - Customizable Templates: Pre-designed layouts that can be customized to match preferences and requirements - Data Import/Export: Import and export data to and from software applications - Engagement Tracking: Tracks metrics that provide insight into how a user interacts with any interface or product - Event Triggered Actions: Predefined actions automatically performed on the occurance of specific events - File Sharing: Public or private sharing of digital files such as documents, audio/video, images, and more - Lead Capture: Automatically identify and save contact information of potential customers - Lead Management: Store information about leads or contacts and track, manage and nurture them throughout the sales process - Lead Qualification: Score a lead on their quality or likelihood to buy based on certain behaviors - Live Chat: Ability to chat online in real time - Mobile Access: Access software remotely via mobile devices - Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data - Social Media Integration: Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc. - Tagging: Attach digital tags to documents and assets for identification, search, or monitoring purposes - Template Management: Create, save, and re-purpose templates for emails, forms, etc. - Third-Party Integrations: Set up connections to third-party platforms to improve business processes --- Get Advice We can help you find the software with the features you need. Features 3.8 (13) 3.8 Based on 13 reviews ## Pricing Value for money 3.8 (13) [View pricing plan details](https://www.capterra.com/p/174965/360dialog/pricing/) WhatsApp API | Regular €49.00 Other,Per Month WhatsApp API | Premium €99.00 Per User,Per Month WhatsApp API | Scale €500.00 Per User,Per Month Marketplace | Matched Solution €99.00 Per User,Per Month Partner Platform | Starter €250.00 Per User,Per Month Partner Platform | Growth €500.00 Per User,Per Month Value for money 3.8 (13) 3.8 Based on 13 reviews ## Integrations [ WhatsApp](https://www.capterra.com/p/180345/WhatsApp/)[ Zapier](https://www.capterra.com/p/130182/Zapier/)[ Docker Hub](https://www.capterra.com/p/148132/Docker/)[ IFTTT](https://www.capterra.com/p/186695/IFTTT/)[ get.chat](https://www.capterra.com/p/252693/getchat/)[ Claude](https://www.capterra.com/p/10011218/Claude/)[ Google Cloud Compute Engine](https://www.capterra.com/p/253623/Google-Cloud-Compute-Engine/)[ n8n embed](https://www.capterra.com/p/267441/n8n-embed/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 3.4 (13) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 3.4 (13) 3.4 Based on 13 reviews ## User reviews Overall rating 4.1 Based on 21 reviews Filter by rating Counts reflect reviews available in this feed. 5(14) 4(3) 3(0) 2(0) 1(4) Mentioned topic Recent reviews first, then most helpful אופיר ז. Founder ### "Smooth WhatsApp API onboarding with fast, clear support" 5.0 November 11, 2026 We are building a shift-scheduling product for small businesses in Israel. 360dialog lets us send schedules, reminders and updates to employees on WhatsApp, where they already are, instead of asking them to install another app. Pros Coexistence let us keep our existing WhatsApp Business number and app while adding the API, with no second SIM. All 15 of our utility templates were approved. Pricing is clear: a flat monthly license fee per number, and Meta's message rates passed through with no per-message markup, plus auto top-up so sending never stops. Support answered a detailed billing question over WhatsApp the same day, clearly and completely. Cons The API rate limits are not clearly documented, so we had to discover the safe sending pace ourselves during testing. A published limit per number would save time. seyit Y. Kurucu ### "API bot and staff phone on one clinic number" 5.0 November 11, 2026 Appointment reminders and post-operative information messages go out automatically from the clinic's own WhatsApp number, so staff no longer send them one by one. Pros We run the WhatsApp Business API on the same number our clinic staff use in the WhatsApp Business app (Coexistence). Staff keep replying from the phone while our appointment reminder bot runs through the API. The setup docs are clear, the Hub makes templates and channel management simple, and support usually answers within 24 hours. Cons Display name approval took longer than expected, and during onboarding the channel needed support's help to fix. Direct clients get only the general DPA, with no Turkish (KVKK) standard contract, which matters for healthcare users in Turkiye. CA Cam A. Founder ### "Helpful support getting WhatsApp Business connected" 5.0 November 6, 2026 It connects our WhatsApp Business number to our lead-management workflow while letting us continue using the Business app. Pros 360dialog lets us use the WhatsApp Business app alongside the API. Hassaan helped troubleshoot our connection and webhook issues, and we now have inbound messages reaching our workflow and outbound messaging working. Incentive disclosure: 360dialog offered a one-month subscription refund for a verified, published five-star review. This rating reflects my honest opinion. Cons The initial setup took troubleshooting. We encountered an Account\_offboarded error and webhook configuration issues, and it wasn’t always clear where to find the relevant settings. Verified Reviewer 5.0 November 13, 2026 AI summary based on a full review The straightforward setup and clean design of 360Dialog make it a practical choice for users. However, incorporating a timeline for Meta business approval would address a notable limitation. Log in to unlock the full review, detailed ratings, and pros & cons Full Stack Engineer 5.0 November 13, 2026 AI summary based on a full review The ability to maintain the existing WhatsApp number while integrating with the CRM provides a practical benefit for managing customer communications. Onboarding had some challenges, particularly with Meta verification and slow support response times. Log in to unlock the full review, detailed ratings, and pros & cons Verified Reviewer 5.0 November 11, 2026 AI summary based on a full review Using 360Dialog has enabled better tracking of leads through WhatsApp, which is a significant benefit for the reviewer. However, they believe that the pricing could be improved to enhance overall value. Log in to unlock the full review, detailed ratings, and pros & cons Engineer VoIP 5.0 November 10, 2026 AI summary based on a full review Users benefit from fast and effective support when using 360Dialog for Meta verification, which simplifies the process significantly. The only noted drawback is the WhatsApp integration, which could be improved. Log in to unlock the full review, detailed ratings, and pros & cons Director 5.0 November 9, 2026 AI summary based on a full review Using 360Dialog improves efficiency by connecting WhatsApp to the ERP, allowing staff to manage client communications more effectively. There are no current limitations noted, as the user is still evaluating the software. Log in to unlock the full review, detailed ratings, and pros & cons Luciano Z. ChatBot and Automation developer Used the software for: Less than 1 year ### "Reliable, economical and flexible" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 3.0 3.0 Likelihood to Recommend 8/10 June 5, 2022 The general experience is positive: configuration of the number, included in the Facebook Business Manager, creation of templates ... these are all easily manageable aspects through this very intuitive too. A little patience is needed in the case of customer assistance, which does not always intervene with the desired timeliness. Pros The aspect that I liked most about 360dialog is the simplicity with which it is possible to integrate into the ecosystem of your ChatBot marketing systems, including Facebook Business Manager. Cons Sometimes the response times from the assistance are not quick, so in case you have problems or needs you have to resign yourself and have a little patience Jasser A. Product Manager Used the software for: 3-5 years ### "Great customer support and a master class for customer ease of use " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 July 10, 2023 Satsified partner Pros The dashbaord get a 10 out of 10 for easy of useDocumentation is clearl and concise Cons Nothing yet that I can think of to provide a negative comment [View all Reviews](https://www.capterra.com/p/174965/360dialog/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.